Sequoia Zamalek

// Sequoia Interior . Zamalek . 2014

Ornamatics theme ..

ENCODE introduces the ‘Exotic Nature’ theme at Sequoia restaurant in Zamalek,Cairo. The theme revisit natural forms and rules of organization in a homogenous blend of materials and colors.

“We were raised far of rural and natural landscape, within urban spaces and the machinic life in cities. In the machine, we live in recursive cycles, stuck to screens, where we miss the act of ‘observing’, our surrounding, ourselves, and our nature. Every year, Ramadan comes to break this cycle, enabling a moment of a step back, of a laid back, to observe, and to revisit what we missed. This year at Sequoia, ‘Exotic Nature’, simply reconsider the ‘Nature’ we are missing. Plants, animals, insects, crystals, lights and materials are introduced in a unique theme that stimulates the eye to reveal the recursive rules in the exotic surroundings. “Reflection” is the corner stone of this natural collection, and consequently, symmetry, mirror and kaleidoscope which manipulate the organization of every element in the space, from the entrance to the pendant lightings, and from the wall to the printed fabrics in a homogenous blend of materials and colors. “

Sequoia Interior

Zamalek . 2017 A feast for the eyes

A Golden diamond, geometric, elegant, shinning, glittery, artistic, emerald, neo classical theme that celebrates the event inspired of the Art Deco motifs embraces sequoia as the hub for this feast. The theme serves to illustrate various decorative features and local expressions of Art Deco style where Golden diamonds shape Mirrors, sequins, lights and materials are introduced in a unique theme that stimulates the eye to reveal the recursive rules in the vintage surrounding. “Brilliant” is the corner stone of this retro collection, and consequently, dynamic, reflective materials which manipulate the organization of every element in the space, from the glittering entrance to the glowing pendant lightings, central column, and from the wall to the Art-deco pattered fabrics in a homogenous blend of materials and colors that celebrates the sleek sophistication of Egypt’s belle époque to celebrate food in a joyful and inspirational atmosphere. The idea behind using reflective materials is to glow the space creating a shiny node that overlooks the beautiful view of the Nile, visitor movements, surrounding lights and shadows creating a vibrant dynamic space.

Zamalek . 2018 Flowing Garden