EBUZZING IMPACT TECHNICAL SPECIFICATIONS ENGAGEMENT TAB CLOSED CREATIVE TAB/THUMBNAIL ARTWORK Size:
Maximum 150w x 200h pixels
Format:
.png or .swf
File Size:
Under 150 KB
IMPORTANT: Please respect the visual schemes specified in the right-hand side.
Note: We require creative for BOTH the left-hand side and the right hand side. Example creative for solid backgrounds Left Right We deliver:
Example creative for transparent backgrounds Left Right We deliver:
EXPANDABLE ZONE ARTWORK (VIDEO OR INSITE) VIDEO
INSITE
Format: HD video 16/9 (.avi, .mov, .mp4, etc…) or Youtube URL
Format:
Website or 800w x 600h pixel .swf animation
File Size:
Under 1.5 MB for .swf animation
File Size:
Note: You can choose the background colour and opacity (see example in situ). Please supply the web colour code eg. #EBB0E2
Under 100 MB
Note: You can choose the background colour and opacity (see example in situ). Please supply the web colour code eg. #EBB0E2 PLEASE SUPPLY: Landing page URL or custom link AND Social links: fan page URL or URL or shared video
TRACKING ELEMENTS 1 pixel for the closed creative 1 pixel for the expanded creative 1 click command if the expanded zone requires additional clicks
PLEASE SUPPLY: Landing page URL or custom link AND Social links: fan page URL or URL or shared video
EXAMPLES OF CUSTOMISED BUTTONS FOR TAB
CUSTOMISED CLOSE BUTTON 18w x 18h pixels
Size:
Format: .png Note: If you do not need a customised button, we will be using the following classic button Please leave a text-free zone of 35 x 35px to place the fixed button. 35px
35px
35px
35px
Empty space
Empty space
LEFT TAB
RIGHT TAB
ENGAGEMENT BATTLE TAB CLOSED CREATIVE DUAL THUMBNAIL ARTWORK Size:
Maximum 150w x 200h pixels
Format:
.png or .swf
File Size:
Under 150 KB each
EXPANDABLE ZONE ARTWORK (VIDEO OR INSITE) VIDEO
Note: We require creative for BOTH the left-hand side (A) and the right-hand side (B) – These can have different content Important: Please respect the visual schemes specified in the right-hand side
Format: HD video 16/9 (.avi, .mov, .mp4, etc…) or Youtube URL File Size:
Under 100 MB
Note: You can choose the background colour and opacity (see example in situ). Please supply the web colour code eg. #EBB0E2 PLEASE SUPPLY:
A
Landing page URL or custom link AND
B
Social links: fan page URL or URL or shared video
Please note: You can use a customised close button
A
B
INSITE Format:
Website or 800w x 600h swf animation
File Size:
Under 1.5 MB for .swf animation
Note: You can choose the background colour and opacity (see example in situ). Please supply the web colour code eg. #EBB0E2 PLEASE SUPPLY: Landing page URL or custom link AND Social links: fan page URL or URL or shared video
TRACKING ELEMENTS 1 pixel for the closed creative 1 pixel for the expanded creative 1 click command if the expanded zone requires additional clicks
ENGAGEMENT FOOTER CLOSED CREATIVE FOOTER THUMBNAIL ARTWORK Size: Maximum 1000w x 40h pixels OR between 40–100 pixels high with transparent background Format:
.png or .swf
File Size:
Under 150 KB each
EXPANDABLE ZONE ARTWORK (VIDEO OR INSITE) VIDEO Format: HD video 16/9 (.avi, .mov, .mp4, etc…) or Youtube URL File Size:
Under 100 MB
Note: You can choose the background colour and opacity (see example in situ). Please supply the web colour code eg. #EBB0E2 PLEASE SUPPLY: Landing page URL or custom link AND Social links: fan page URL or URL or shared video
INSITE Format:
Website or 800w x 600h pixel swf animation
File Size:
Under 1.5 MB for .swf animation
Note: You can choose the background colour and opacity (see example in situ). Please supply the web colour code eg. #EBB0E2 PLEASE SUPPLY: Landing page URL or custom link AND Social links: fan page URL or URL or shared video
TRACKING ELEMENTS 1 pixel for the closed creative 1 pixel for the expanded creative 1 click command if the expanded zone requires additional clicks
ENGAGEMENT FOOTER CREATIVE EXAMPLES
EXAMPLES IN-SITU
YOU PROVIDE:
CLOSED FORMAT
SOLID BACKGROUND
TRANSPARENT BACKGROUND
EXPANDED FORMAT
WE DELIVER: DEFAULT BACKGROUND / CUSTOM OPACITY (EG : #D3D2DE)
or CUSTOM BACKGROUND
ENGAGEMENT FLOW
EXAMPLES IN SITU CLOSED FORMAT
AUTOPLAY
EXPANDABLE ZONE VIDEO Format: HD video 16/9 (.avi, .mov, .mp4, etc…) or Youtube URL File Size:
Under 100 MB
PLEASE SUPPLY: Landing page URL or custom link AND Social links: fan page URL or URL or shared video
TRACKING ELEMENTS 1 pixel for the closed creative 1 pixel for the expanded creative 1 click command if the expanded zone requires
additional clicks
EXPANDED FORMAT
ENGAGEMENT SELECTOR CLOSED CREATIVE THUMBNAIL ARTWORK Size:
250w x 141h pixels
( The width of the creative can vary according to the number or thumbnails provided.)
Format: .png File Size:
Under 60 KB each
PLEASE SUPPLY ARTWORK FOR: 3 to 7 thumbnails at 250 x 141px
EXPANDABLE ZONE ARTWORK YOU CAN PROVIDE US WITH UP TO 7 EXPANDABLE CONTENTS Format: HD video 16/9 (.avi, .mov, .mp4, etc…) or Youtube URL File Size: Under 100 MB PLEASE SUPPLY: Landing page URL or custom link AND Social links: fan page URL or URL
or shared video
(1 minimum per content)
TRACKING ELEMENTS 1 pixel for the closed creative 1 pixel for the expanded creative zone (one for each creative) 1 click command if the expanded zone requires additional clicks
EXAMPLES IN SITU CLOSED FORMAT
EXPANDED FORMAT
You can choose the background colour and opacity.
ROLLOVER FORMAT
SKIN FOR CLASSIC AND YOUTUBE VIDEO VIDEO SKIN CREATIVE ARTWORK Size:
1920w x 1080h pixels
Format: .jpeg File Size: Under 300 KB (Max) DOWNLOAD TEMPLATE:
When building the skin, please use the attached psd templates. Engagement Flow: http://demo.ebz.io/specs/eflow.psd Classic Video:
http://demo.ebz.io/specs/expand169classic.psd
Youtube Video: http://demo.ebz.io/specs/expand43youtube.psd
Please note: The skin is based on a 15” screen, represented in the red in the templates, also in the examples below. All important assets (eg logo, text, important images) MUST BE CONTAINED IN THE RED ZONE.
16/9
EXAMPLES IN SITU CLASSIC
4/3
YOU TUBE
MOBLIE PLATFORMS MTAB THUMBNAIL (CUSTOMISED BUTTON) STANDARD THUMBNAIL
Size:
170w x 92h pixels
Format:
.jpg or .png
File size:
Under 50KB
ANIMATED THUMBNAIL
Size:
OR
170w x 92h pixels
Format: .html
FULL SCREEN VIDEO Size:
480w x 320h pixels (minimum) 960w x 640h pixels (optimal)
Formats:
1. Mp4
2. OGG
3. WebM
NOTE:
ALL 3 FORMATS ARE MANDATORY in order to
be compatible with all mobile browsers
OR
YouTube
Duration: Maximum 30 seconds File Size: No limit – we encode the video on our end
SOCIAL SHARING SCREEN LOGO Size:
140w x 80h pixels
Format:
.jpg or .png
File Size:
Under 50 KB
LOGO
THUMBNAIL Size:
444w x 250h pixels
Format:
.jpg or .png
File Size:
Under 50 KB
THUMBNAIL
SKIN
SKIN Size:
640w x 832h pixels
Format:
.jpg or .png
File Size:
Under 50 KB
TRACKING ELEMENTS 1 pixel if you want to track thumbnail impressions
1 Facebook link
1 pixel to track engagements (openings)
1 Twitter link
1 click tracker
1 Google+ link
SEPTEMBER 2013