Ad campaign 2014 media kit

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Thematic

Cost Effective

Prime Source of Business News

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Brand Recognition

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5 Benefits of Advertising in ECCP Print & Online Media

GET MORE THAN 40% SAVINGS BY AVAILING THIS PROMO


Print & Online Media

5 Benefits of Advertising with us

GLOBAL EXPOSURE Global Exposure

Reach your target audience of close to 700 companies & 2500 representatives composed of C-level Executives from ECCP’s wide range of European and Non-European members. The Business Review is circulated in Europe, Asia and the US via subscription. Both hard copy and soft copy are sent to subscribers. ECCP.COM Website is constantly visited by a pool of business-oriented individuals from a wide-range of industry sectors. It has an average traffic of 5,000 total monthly visits with 4,000 unique visitors and 10,000 monthly page views.

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Brand Recognition

BRAND RECOGNITION Increased visibility for your new products and/or services. The Business Review Magazine and the ECCP.COM website are excellent vehicles to introduce your products/services to the Philippine-European business community.

THEMATIC Thematic

P Cost Effective

Business News

Prime Source of Business News

The magazine dedicates each issue to a specific theme, allowing you to place your ads when it would be most relevant to your brand. Also supported by our online media, a web page promotional write up about your brand, company or service are given to advertisers.

Cost Effective Offers affordable advertising campaigns which can help promote your company’s products and services with a minimal cost.

PRIME SOURCE FOR BUSINESS NEWS Provides updates on the latest economic trends, events, news and issues affecting the Philippine–European Business Community. Relevant information are regularly posted in eccp.com.


Avail of our Special Advertising Campaign and Save More!!!

Print & Online Media

As part of our new marketing campaign, ECCP now offers a cost effective way of advertising. With this promotional and marketing strategy, you will surely benefit from our services. Save up to 40% and more in availing the package.

NON-MEMBER RATE ONE YEAR ADVERTISING CAMPAIGN

Discounted Price: Php 104,275 ONE YEAR ADVERTISING CAMPAIGN (6 Issues)

6 6 12 12

ESTIMATED COST

Six (6) Full Page Advertisements for Six (6) Consecutive Issues.

73,775.00

FREE Six (6) Issues of the Magazine (2 copies per issue)

3,000.00

Twelve (12) Months Button Banner Ad in the ECCP.COM Website

30,500.00

FREE Twelve (12) months 2000-character Promotional Write-up Posting + Main Image

70,500.00

with Optional Link to Promotional Write-up Posting + Main Image

with One-time Blasting in ECCP Facebook Fan Page

REGULAR PRICE

177,775.00

DISCOUNTED PRICE

104,275.00

ESTIMATED SAVINGS

73,500.00

HALF YEAR ADVERTISING CAMPAIGN

Discounted Price: Php 57,437 HALF YEAR ADVERTISING CAMPAIGN (3 Issues)

3 3 6 6

ESTIMATED COST

Three (3) Full Page Advertising for Three (3) Consecutive issues

38,937.00

FREE Three (3) Issues of the Magazine (2 copies per issue)

1,500.00

Six (6) Months Button Banner Ad in the ECCP.COM Website

18,500.00

FREE Six (6) Months 2000-character Promotional Write-up Posting + Main Image

40,500.00

with Optional Link to Promotional Write-up Posting + Main Image

with One-time Blasting in ECCP Facebook Fan Page

REGULAR PRICE

99,437.00

DISCOUNTED PRICE

57,437.00

ESTIMATED SAVINGS

42,000.00


Avail of our Special Advertising Campaign and Save More!!!

Print & Online Media

As part of our new marketing campaign, ECCP now offers a cost effective way of advertising. With this promotional and marketing strategy, you will surely benefit from our services. Save up to 40% and more in availing the package.

MEMBERS RATE

*Members are given extra discounted rates from the regular price of this package.

ONE YEAR ADVERTISING CAMPAIGN

Discounted Price: Php 94,518 ONE YEAR ADVERTISING CAMPAIGN (6 Issues)

6 6 12 12

ESTIMATED COST

Six (6) Full Page Advertisements for Six (6) Consecutive Issues.

67,068.00

FREE Six (6) Issues of the Magazine (2 copies per issue)

2,727.00

Twelve (12) Months Button Banner Ad in the ECCP.COM Website

27,450.00

FREE Twelve (12) months 2000-character Promotional Write-up Posting + Main Image

63,450.00

with Optional Link to Promotional Write-up Posting + Main Image

with One-time Blasting in ECCP Facebook Fan Page

REGULAR PRICE

160,695.00

DISCOUNTED PRICE

94,518.00

ESTIMATED SAVINGS

83,257.00

HALF YEAR ADVERTISING CAMPAIGN

Discounted Price: Php 52,047 HALF YEAR ADVERTISING CAMPAIGN (3 Issues)

3 3 6 6

ESTIMATED COST

Three (3) Full Page Advertising for Three (3) Consecutive issues

35,397.00

FREE Three (3) Issues of the Magazine (2 copies per issue)

1,364.00

Six (6) Months Button Banner Ad in the ECCP.COM Website

16,650.00

FREE Six (6) Months 2000-character Promotional Write-up Posting + Main Image

36,450.00

with Optional Link to Promotional Write-up Posting + Main Image

with One-time Blasting in ECCP Facebook Fan Page

REGULAR PRICE

89,861.00

DISCOUNTED PRICE

52,047.00

ESTIMATED SAVINGS

47,390.00


Print & Online Media

Content An up-to-date theme is given per issue – covers both sectoral and cross- sectoral themes. Our cover topic is expounded in our feature article. Highlighting economic indicators, provides updates on committee meetings, contains calendar of special and trade-related events and promotes forums which are valuable tool for companies doing business in Europe and in the Philippines. It contains updates on the most relevant news and information to keep our readers in the loop and have a step ahead in the Philippine-European business community. • Editorial - ECCP commentary on business issues and concerns. • Chamber at Work - Membership gatherings, committee meetings, special events, etc. • Fairs and Events - Updates, schedules and articles about International Exhibitions. • Business Opportunities- Information on trade and investment. • Economic Indicators - Business performance in figures. • Special Feature- Sector/market reports, special issues, etc. • Members Corner- Member’s article, reports, and promos • Membership Profile -Updates on new members and representatives.

Aesthetics Transformation is essential to the publications team thus, in the start of 2014; the Business Review Magazine is adopting a modern minimalist layout that displays innovative design without compromising the corporate sense of the magazine. With our high-quality paper and printing, your advertisement is assured of the best quality. The Business Review is the bi-monthly publication and the official business digest of the European Chamber of Commerce of the Philippines. Serving its market for more than 30 years, it caters to top level executives and key decision-makers both locally and internationally.


Circulation And READERSHIP Profile Print & Online Media

The Business Review is circulated to more than 2500 representatives of ECCP members including Philippine and European Companies, Government Agencies, Diplomatic Missions, International Organizations, and Foreign‐based Companies. Non‐members may also avail of the Business Review.

BY COMPANIES

Philippine–European Companies

15% 10%

40%

Diplomatic Missions Government Agencies

15%

Foreign–Based Companies

20%

International Organizations

BY REGION

14% LUZON

16%

VIZMIN

40% INTERNATIONAL


Circulation And READERSHIP Profile Print & Online Media

The Business Review is circulated to more than 2500 representatives of ECCP members including Philippine and European Companies, Government Agencies, Diplomatic Missions, International Organizations, and Foreign�based Companies. Non�members may also avail of the Business Review.

BY NATIONALITY

Filipino

5%

4%

4% 3% 2%

French German British

16% 61%

American

5%

Swiss Dutch Danish

BY INDUSTRY (TOP 15) Banking & Finance... Diplomatic Missions, Trade... Land Transport Services... Food Industry... Transport Equipment... Hygienic & Personal Care... Jewellery & Fashion... Hotel, Restaurant... Mining Oil & Constructions... Business Advisors/Financial... Furniture Industry... Telecommunications... Chambers of Commerce... Textile Industry... Engineering & Technical...

58 58 48 45 44 43 41 35 35 33 32 30 28 27 24 0

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20

30

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50

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ECCP.com (www.eccp.com) was developed to benefit from the advantages offered by the internet in terms of access to information and low-cost communications. ECCP.COM, the official website of the European Chamber of Commerce of the Philippines, is constantly visited by a pool of business-oriented individuals from a wide-range of industry sectors. It has an average traffic of 5,000 total monthly visits with 4,000 unique visitors and 10,000 monthly page views. Take advantage of 24/7 exposure through the Internet by placing your advertisements in our website. We offer affordable online ad campaigns such as Banner Ad and Promotional Article Placements bundled together with our print publications, The Business Review Magazine, to further extend your marketing approach to your target market.


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