Philippine-European Business Directory 2011 (Preview)

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table of contents

Foreword

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Message of the EU Delegation

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The ECCP

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Message of the ECCP President

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Board of Directors

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ECCP Management & Staff

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ECCP Subsidiaries

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Annual Report 2008

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ECCP Services

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Philippine - Europe Business Relations

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Philippine - European Trade and Investments

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EU - RP Economic Cooperation

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Economic Indicators

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Members’ Profiles

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Indices

229

published by

EUROPEAN CHAMBER OF COMMERCE OF THE PHILIPPINES Head Office Cebu Branch

Websites

www.eccp.com www.fairsandmore.com.ph www.trainingworks.com.ph www.eitsc.com www.integrityinitiative.com.ph

19/F Philippine AXA Life Centre Sen. Gil Puyat Ave. cor. Tindalo St. Makati City, Metro Manila Tel: (632) 759-6680, 845-1324 Fax: (632) 759-6690, 845-1395 E-mail: info@eccp.com

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3/F C. L. Center 14 Juana Osmeña St. Cebu City, Cebu Tel: (6332) 253-3389, 254-3765, 254-3767 Fax: (6332) 253-3387 E-mail: rpaloma@eccp.com

european chamber of commerce of the philippines


foreword

MALACAÑAN PALACE Manila I congratulate the European Chamber of Commerce of the Philippines on the publication of the 2011 edition of the Philippine European Business Directory. This very publication affirms the ECCP’s active participation in the Philippine’s business scene. This is also a fitting occasion to celebrate the historic and still-vibrant trade relations between the Philippines and Europe. The ECCP’s efforts to promote stronger ties among Filipino and European enterprises come at a crucial historical juncture. From the beginnings of Filipino-European commerce, the link between our business communities has always been marked by dynamic partnerships and innovative ventures. Now, as our nation embarks on a new journey of transformation, part of our thrust is to encourage investments and enhance the country’s business environment. These are among the key aspects of our agenda for growth and positive change. My administration’s campaign against poverty and corruption demands a solid economic foundation, which our partners in the local private sector and the international business community are helping to build. In light of this, I commend the ECCP’s various initiatives to boost the competitiveness of Philippine industries and advocate good corporate citizenship. The “Integrity Initiative” project, spearheaded by the ECCP in cooperation with the Makati Business Club and other leading business organizations, is noteworthy for its goal of revolutionizing ethical standards in business transactions and turning integrity and transparency into key competitive advantages for our industries. As part of the Joint Foreign Chambers, the ECCP was also instrumental in defining a clear business outlook for the coming year, by identifying the country’s “7 Big Winners”: seven sectors with the greatest potential for bringing in investments and generating employment. The JFC’s recommendation for each of these areas could contribute invaluably to the overall advancement of our business sector. The ECCP has likewise demonstrated the importance of corporate social responsibility as an integral component of business development, through the “green initiatives” on urgent environmental concerns, affecting not only commercial enterprises but also society at large. Its promotion of cleaner production methods and more efficient energy use will go along way in improving business conditions, and in ensuring the people’s welfare. With this, we look forward to stronger partnerships between the Filipino and European business communities, as we forge ahead on the straight path to progress, in this new era of hope for the Philippines.

Benigo S. Aquino III Manila 23 November 2010

philippine-european business directory 2011

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annual report

ECCP Annual Report 2010 By Henry J. Schumacher The Business Environment The year 2010 ushered in a new hope for the Philippines with the election of President Benigno Simeon C. Aquino III. The first ever automated national elections that led to a quick and credible election results has catapulted a leader seen as the choice of the people. This was so far the only election in recent history that yielded highly acceptable results to the satisfaction of majority of the Filipino voters. President Aquino III won by a good margin signifying the people’s approval for his leadership and support for his campaign to root out corruption so that poverty can be reduced if not eradicated. His campaign slogan “Kung Walang Corrupt, Walang Mahirap!” (translated as “If there is no corruption, there is no poverty”) worked its way to the hearts

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of the voters and became the main focus of the President when he took over the government.

the Index are individual empowerment, equitable treatment, and the promotion of competition.

The new Aquino Administration is faced with a big challenge to turn the image of the country around and to steer economic development in a direction that will bring forth social equity.

Some highlights of the report are: • The Philippines ranked 20th among 41 countries in the Asia-Pacific region, and its overall score is slightly below the world and regional averages. With an economic freedom score of 56.3, the Philippine economy is the 109th freest in the 2010 Index. It scored 0.4 point lower than last year’s, reflecting small reductions in monetary freedom and freedom from corruption. • “The government’s failure to do anything substantial to liberalize the economy has set back efforts to attract much-needed foreign investment in basic industries and

At present, the country suffers from weak freedom in business, investment, property rights, and even in fighting corruption. In the 2010 Index of Economic Freedom, the Washington-based think tank Heritage Foundation put the country in 109th place. The 2010 Index covers 183 countries, ranking 179 of them with an economic freedom score based on 10 measures of economic openness, regulatory efficiency, rule of law, and competitiveness. The basic principles of economic freedom emphasized in

european chamber of commerce of the philippines


annual report

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BE A MEMBER OF ECCP

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Business support – Receive comprehensive and effective business support from industry and support committees and a team of dedicated government relations staff.

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Business promotion – Promote your business to a targeted audience of senior business executives through the introduction of potential business partners, sponsorship of high-profile events, and promotion through the chamber’s publications and websites.

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Trade fair participation – through its affiliate fairs&more, the chamber offers a wide range of trade fair services, from booth / pavilion design to stand construction, from marketing collaterals to pavilion management, from product selection to design support – in Asia, Europe, the Middle East and the United States.

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reasons why you should join the ECCP Business advocacy – Take advantage of the chamber’s more than 30-year track record in successfully addressing business issues with the Philippine government – both national and local. Networking & business opportunities – Meet and exchange views with some 700 local and foreign senior business executives that are active in various business and social activities each year, in Manila and Cebu. Government relations – Interact with senior government officials of relevant departments at meetings, round tables, and social events. Relevant, up-to-date market information – Receive frequent updates and analysis on the business and regulatory environment through e-mail, eccp@work, and the Business Review. Alternative conflict resolutions – Make use of our network of partners in resolving disputes without going to court. Training – Attend tailor-fit seminars and training courses with world-renowned experts covering areas such as leadership, management, project management, negotiation and presentation skills, cross-culture communication, business continuity, soft skills, HR management, and quality management. We also provide local and international coaches.

Social & community activities – Enjoy high-quality social and sports events, organized and managed by the chamber, for members and third parties, including golf events, soccer tournaments, fashion shows or wine tasting.

Corporate Social Responsibility – Be part of the chamber’s CSR activities, from ‘English is Cool’ to ‘Retirement & Healthcare’, from OneFilipino.Net’ to the promotion of creative industries.

European Chamber network – Tap into the expertise and experience of European Chambers and European Business Organizations in surrounding markets and around the world.

Special member services – Make use of our special services in visa and work permit support through our close working relationship with the Bureau of Immigration.

Consulting services – Consult with experts for advice concerning the selection of partners and on handling specific business issues vis-à-vis the government.

european chamber of commerce of the philippines


philippine-european trade & investments

PHILIPPINE-EU TRADE PERFORMANCE JANUARY-SEPTEMBER 2010 AND 2009, FOB IN MILLION US DOLLARS TOTAL TRADE 2010 8,592.97 2009 7,876.24 % Change 9.10% Comparative data of percentage changes with Japan 26.98% USA 15.72% Singapore 114.57% China 38.72% Source: NSO/DTI

NET FOREIGN INVESTMENTS BY COUNTRY OF ORIGIN (IN MILLION OF USD) COUNTRY Total

JAN-AUG 2009

JAN-AUG 2010

EXPORTS 5,856.92 5,421.45 8.03%

IMPORTS 2,736.05 2,454.79 11.46%

28.02% 20.05% 230.73% 72.51%

25.82% 10.30% 4.94% 12.20%

COMMODITY

JAN-SEPT 2010

Agro-based products Forest products Mineral Products Petroleum products Manufacturers Special Transaction Re-export Total Source:NSO

2,113.18 21.53 1,310.48 207.72 33,475.95 1,169.16 466.35 38,298.02

207.00

EUROPE

0.75

-115.52

European Union

-0.14

-121.09

Ireland

0.09

18.34

Germany

1.55

4.34

Belgium

1.38

0.44

Italy

0.09

0.25

Netherlands

-5.35

-106.36

United Kingdom

1.38

-28.47

Others

-0.72

9.83

NON-EU

0.88

5.57

Switzerland

0.83

5.34

Norway

0.04

0.23

1,800.37

316.95

730.22

175.51

10.89

18.14

Japan

610.97

11.52

Hong Kong

402.84

8.47

SECTOR Manufacturing Financial Intermediation Construction Mining and Quarrying Real Estate Others Total Source BSP

United States Singapore

South Korea

8.56

4.93

Macau

0.12

2.23

Australia

0.01

0.52

Taiwan

0.42

0.40

Others

1.63

-109.95

Source: BSP

44.52% 59.05% -256.14% -207.86%

PHILIPPINE EXPORTS BY COMODITY GROUP (FOB IN MILLION DOLLARS)

1,802.00

Other Coutries

BALANCE OF TRADE 3,120.87 2,966.66 5.20%

JAN-SEPT 2009 1,551.22 25.02 1,040.96 213.09 23,798.69 1,019.66 510.28 27,648.64

PHILIPPINE IMPORTS BY MAJOR TYPE OF GOODS (FOB IN MILLION DOLLARS) COMMODITY GROUP Capital goods Raw materials Mineral fuels, lubricant Consumer goods Special transactions Total Source: NSO

JAN-SEPT 2010 11,896.10 14,892.34 6,814.00 5,695.77 639.65 39,937.87

JAN-SEPT 2009 9,239.29 12,695.30 4,145.24 4,145.24 388.86 31,692.48

NET FOREIGN DIRECT INVESTMENTS BY INDUSTRY SECTOR (IN MILLION USD)

philippine-european business directory 2011

JAN- AUG 2009 882.97 343.29 103.17 0.64 53.63 (1.79) 1,657.00

JAN-AUG 2010 34.04 (8.65) 4.24 24.59 145.87 (1.74) 1,027.00

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eu-rp economic cooperation

SWITCH ASIA PROJECTS IN THE PHILIPPINES The European Chamber of Commerce of the Philippines are implementing together with European and Philippine business organizations two Switch Asia Projects in the Philippines since 2010. Both projects aim to contribute to the promotion of sustainable consumption and production practices and the protection of the environment.

Project I Title:

CREATING GREENPHILIPPINES ISLANDS OF SUSTAINABILITY (GPIOS)

Location:

Metro Manila, Calabarzon (CAvite-LAguna-BAtangasRizal-queZON)

Project Cost:

Euro 2,385,970.00 with 80% funded through a European Commission grant The remaining 20% is funded by the Project Partners

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48 months beginning Dec.2009

Partners:

VSB –Technical University Ostrava, Czech Republic GrAT- Gruppe zu Foerderung der Angepassten Technology, Austria AREC- Austria Recycling ASSIST – Asia Society for Social Improvement and Sustainable Transformation, Inc. PCCI-Philippine Chamber of Commerce of the Philippines ECCP- European Chamber of Commerce of the Philippines PBE- Philippine Business for Environment

Following is a summary of both projects:

Duration:

Objectives:

Overall: To contribute to an improved environment and sustainable industrial development of Metro Manila and its linked Region Calabarzon

Specific:

To reduce pollution level and to increase resource efficiency levels in specific companies in Metro Manila and its linked region Calabarzon

european chamber of commerce of the philippines


member’s profile

A A AMADOR ASSOCIATES Unit 1612 Tower One Ayala Triangle, Ayala Avenue Makati City Tel: 8486241 to 42 Fax: 8486243 E-mail: www.aaamador.com Website: manila@aaamador.com.ph Primary Representative Atty. Raymond O. Apita Associate Lawyer ray10amta@yahoo.com Alternate Representative Atty. Michael William T. Diokno Associate Lawyer associate1@aaamador.com.ph NATIONALITY Filipino ACTIVITIES/SERVICES Corporate Reorganizations & Tax Planning/Corporations/ Immigration/ Legal Assistance ASSOCIATIONS Law Society of Hongkong BANKS BPI Ayala Triangle CATEGORY Associate A

A C CORPORATION Bldg. 3, 64 Honeydew St. FTI Complex, Taguig City Metro Manila Tel: 838-7118, 838-7215, 837-2430,838-7123 Fax: 838-7112 E-mail: sales@ac-corporation.com.ph Website: www.ac-corporation.com.ph

Primary Representative Reuben M. Valerio Chairman & CEO rvalerio@ac-corporation.com.ph

Alternate Representative Romeo B. Toribio President & COO rtoribio@ac-corporation.com.ph

A

BOARD OF DIRECTORS Reuben M. Valerio, Romeo B. Toribio, Remedios S. Valerio, Mikael S. Valerio, Veronica S. Valerio

BOARD OF DIRECTORS Apolinar G. Suarez Jr., Ma. Camille B. Suarez, Carlo Anton Suarez, Allen Andre Suarez, Odysseus G. Suarez

OFFICERS Reuben M. Valerio, Chairman & CEO; Romeo B. Toribio, President & COO; Remedios S. Valerio, Corporate Secretary & Treasurer; Mikael S. Valerio, Vice President - IT Division

OFFICERS Apolinar G. Suarez, Jr. - President Ma. Camille B. Suarez - Secretary

BACKGROUND The company’s IT division boasts of having pioneered in RFID/NFC applications for supply chain and asset management, equipment tracking, warehousing system, fleet fueling, indentity management, biometrics, anti-copy and enhanced advertising. It is the largest supplier of service station equipment for the oil industry. NATIONALITY Filipino ACTIVITIES/SERVICES Software Development, Integration, Consultancy and Technical Services on RFID and NFC Technologies; service station equipment supplyand allied technologies PRODUCTS Software, Hardware, RFID/NFC Tags, Service Station Pumps and Equipment, LPG Filling Plants ASSOCIATIONS Petroleum Equipment Institute (U.S.A), Asia Society Phils., Philippine Chamber of Commerce & Industry, European Chamber of Commerce of the Philippines BANKS Asia United Bank, Bank of Commerce, Land Bank, Metro Bank, United Coconut Planters Bank CATEGORY Associate A

A. SUAREZ STERLING CORPORATION 852 G. Ouano Street. Cambaro Mandaue City, Cebu Tel: (032) 3462437 Fax: (032) 420 3522 E-mail: info@suarezsterling.com Website: www.suarezsterling.com

Primary Representative Apolinar G. Suarez President allan@suarezsterling.com

philippine-european business directory 2011

BACKGROUND The company manufactures and exports high quality silver fashioned jewelries. NATIONALITY Filipino ACTIVITIES/SERVICES Manufacturing and Exporting PRODUCTS Sterling Silver Jewelry, Export, Award Plaques and trophies, domestic ASSOCIATIONS CEBU FAME, PHILEXPORT, ECCP BANKS Metro Bank, Union Bank, Equitable-PCI Bank CATEGORY Associate A

A.D. GOTHONG MANUFACTURING CORPORATION Subangdaku, Mandaue City 6014 Cebu Tel: (032) 346-5212 to 17 Fax: (032) 346-0493 E-mail: info@adgothong.com Website: www.adgothong.com

Primary Representative Engr. Dennis L. Tan VP-Operations d_tan@adgothong.com BOARD OF DIRECTORS Pacita N. Gothong, Barbara N. Gothong-Tan, Benjo N. Gothong, Dennis L. Tan, Gertrudo G. Lao OFFICERS Pacita N. Gothong - Chairman, Barbara N. Gothong-TanPresident & CEO, Benjo N. Gothong- Director, Dennis L. Tan- AVP & COO, Gertrudo G. Lao- VP Admin & Corporate Secretary & Treasurer

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