Features of a Top-Notch eCommerce Solution
Introduction
PERMISSIONS AND ACCESS CONTROLS BASED ON ROLES
Your customers when you provide services to a B2B company will come from various departments and have various responsibilities. For multiple buyers from the same company to access only the products appropriate for their roles, your B2B customers will require an eCommerce platform that offers access based on roles. A company's admin would typically add new users and grant them access to the vendor's (i.e. your) website's shopping cart and payment options.
NUMEROUS BUSINESSES, WEBSITES, AND SHOPS UTILITY
B2B companies frequently work with clients from different countries and use different currencies. Your eCommerce solution provider must give you the multi-store function, versatility, and localization that the B2B companies you deal with require. These will help you sell your products online with ease and no hassle.
ECOMMERCE CATALOG MANAGEMENT: CUSTOMIZED AND TOPNOTCH
The ability to offer products tailored to individual customers is a requirement for any B2B eCommerce solution. Each B2B company has specific needs, processes, and products that must be produced according to their particular requirements. You should be able to design eCommerce product catalogs that are tailored to the needs of each buyer using your eCommerce platform. Retailers can personalize their B2B eCommerce product catalogs using advanced personalization tools, ensuring that each distinct business or division has access to its catalog. With the help of this feature, you can also offer unique alternatives to generic products, like custom logos for business attire.
MANIFOLD PRICING LISTS
B2B eCommerce uses sophisticated, highly specialized pricing strategies. Businesses that sell to other businesses set their prices differently depending on many different factors, including the type of customer, order size, pre-negotiated discounts, frequency of purchases, and business size. It's crucial to segment customers according to different price margin policies. The B2B eCommerce solution you choose must build and customize numerous different price lists for each type of business in order to establish a distinguishable price for products in your eCommerce catalog and designate those to the consumer groups depending on their credentials. Therefore, B2B buyers can view their agreed-upon prices rather than publicly available generic prices. A B2B eCommerce website's core features, including personalized prices and shopping experiences, determine whether customers place online orders or contact you by phone or email to place their orders.
INTEGRATION
As far as the eCommerce and B2B sector is concerned, companies here typically leverage 5 to 7 software for different purposes. Some of these software are CRM, accounting, ERP, eCommerce catalog management, sales quoting solutions, etc. You cannot have streamlined processes and data silos without the B2B eCommerce platform you select integrating with all other applications your company uses. All applications should be able to exchange customer and transactional data without the need for manual re-entry into various systems.