Why Should Every VAR Business Use an Aggregated Product Catalog?
Introduction
VARs can select products from the consolidated catalog that they want to list on their online storefronts and easily add products from the aggregated catalog to sales quotes. Any modifications that the distributors make to their catalogs are reflected in the aggregated product catalog promptly. VARs do not need to manually update their product catalogs, therefore they can rest easy knowing that the pricing they display is always accurate. The following are a few of the many reasons why an IT office supplies reseller should be operating their VAR company using an aggregated product catalog.
ACCURATE SALES QUOTES
During the quotation process, your sales representatives will be able to verify real-time prices and inventory from several different distributors in your aggregated IT product catalog. Errors in product information, such as pricing and availability, are eradicated as a result of this. Your sales representatives will be able to provide your customers with the most up-to-date technology and the best available solutions at all times thanks to the fact that new goods offered by distributors are immediately reflected in the aggregated catalog.
INCREASE IN THE OVERALL PRODUCTIVITY OF SALES
Your sales teams can quicken the process of quote production when they have access to a common repository for products and real-time product information from all of your distributor partnerships. This helps save a significant amount of time that would otherwise be wasted searching for product information in numerous distributor catalogs or making multiple phone calls to multiple distributors to get pricing updates. They can quickly find products to add to their quotes and search for them using powerful search and filtering options, which speeds up the process of creating quotes. Pricing errors are removed as well, which results in a reduction in the amount of time spent correcting mistakes and reworking quotations. The all-important quoting process may be carried out more quickly and easily with the help of an aggregated catalog, which provides a significant boost to sales productivity.
REAL-TIME ECOMMERCE PRODUCT PRICES
The fact that customers can view pricing at any time presents a challenge for those responsible for maintaining a custom eCommerce catalog. Because of this, they need to always be in line with the prices charged by the distributors so that you may avoid incurring losses if the distributors raise their rates. When you choose products for your eCommerce site from the aggregated catalog, any changes to the prices or product availability are immediately synced to your eCommerce catalog. This is based on the mark-ups and price rules that you define in the back-end of your website's administration panel. You can be confident that your website will always provide customers with the best available price and list the products that are currently in stock.