ECR Baltic Forum 2012, Vilnius
ECR Baltic Focus by Edgars Pentjuss ECR Baltic
Antitrust and Competition Law Caution ECR Baltic will not enter into any discussion, activity or conduct that may infringe, on its part or on the part of its members and participants, any applicable competition laws. By way of example, members and participants shall not discuss, communicate or exchange any commercially sensitive information, including non-public information relating to prices, marketing and advertisement strategy, costs and revenues, trading terms and conditions and conditions with third parties, including purchasing strategy, terms of supply, trade programs or distribution strategy. This applies not only to discussion in formal meetings but also to informal discussions before, during or after meetings. Message to new members, participants and/or people taking part for the first time: Please note that taking part in ECR Europe’s and ECR Baltic activities is subject to having read and understood ECR Europe’s EC Competition Law Compliance Program. If you have not done so, please do so now. http://www.ecr-baltic.org/f/docs/clcp.pdf
ECR Baltic Forum: Retail – Manufacturer tour and networking dinner
ECR Baltic members:
ECR mission and objectives?
How does ECR work on supply side? Cutting Costs! Whole Supply Chain Cost
Manufacturers part
Manufacturers part
Retailers part
Retailers part
ECR win
Working collaboratively to remove unnecessary costs!
How does ECR work on demand side? Growing Demand! Working collaboratively to focus on consumer/shopper needs
Manufacturers part
Retailers part
ECR WIN
Manufacturers part
Current business value
Retailers part
ECR is about efficiency and cost reduction of whole supply/value chain and not moving costs and profit part back and forth!
Manufacturers part
Retailers part
For overall cost calculation ECR use ABC – Activity Based Costing
What ECR is all about?
STRATEGY & STANDARDS Consumer Goods Forum
ECR Working Groups: FMCG Retailers and manufacturers:
Telema, Edisoft Itella, BPO EDI 4Doc
ECR Europe GDS Datapool ECR Baltic
Global Standards (GS1) and local legislation
SOLUTIONS & IMPLEMENTATION
Shopper CatMan
RTIs & Pallets
SA2, Edisoft, GS1, Saphety Nielsen, Analyse2 Solutions EPAL Chep Bepco MPS CC
ECR Baltic work streams Category Management, OSA, Shopper engagement, Shooper insights
Supply Chain Committee: Pallets and
Focus on consumer
secondary packaging unification,
DataSync
EDI – Electonic Data Interchange working group
Trainings and Education Academic partnership with Industry
Annual ECR Baltic Forum
Efficient Supply Chain
Networking and people development
Publications and bluebooks: ECR Baltic, ECR Europe: http://www.ecr-europe.org/ecr-library
ECR Baltic Student Award 2011 (Education and Training Committee) 1st Place (17.0 points) Consumer Response to Unethical Corporate Behavior: A Stage Approach by David Manuel Brﾃｼckmann (SSE Riga) 2nd Place (16.5 points) The Influence of Ethnic Identity Primes on Responses to Targeted Advertising: The Case of Latvians and Russians in Latvia by Kristiﾄ］a Pavlova and Marta Tomase (SSE Riga) 3rd Place (16.0 points) Optimal Location Problem: Mathematical Model and Fuzzy Approach to Solution by Olga Montvida (University of Latvia)
Annual ECR Baltic Forum:
Thank you! www.ecr-baltic.org www.ecr-europe.org