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umour or reality? Mary Cameron

is throwing her hard hat in to the political arena. Reality: Word just in that the entrepreneur and co-chair of last year’s Women Build for Habitat for Humanity is indeed seeking the Mary PC nomination in Edmonton Gold Bar. She’s currently chair of SciMed Laboratories Inc., and partner in Westlife Partners Inc. The candidate will be chosen on October 20th for the upcoming fall or spring election. Mary has a lot of smarts and could offer incumbent Liberal Hugh Macdonald a spirited run.

This is Edmontonians annual Sizzlers tribute. Don’t get me wrong… I like young people, but reading their profiles just tires me out—all that energy and smarts. And they just keep going and going. Here’s some additional news about a couple of the gals.

Holly Husel, the owner of Freckle Creative, is really outdoorsy. Her profile mentions the “four-gal/one-guy team” entered the Great Canadian Death Race in Grande Cache and took first in their category. Thought I'd let you know the token male was Holly’s financé Michael Plante.

There’s a reason Royal Mayfair Sizzler Holly showed so well on television and in reality for the Canadian Open LPGA Tournament.

Kimberley Wagil of Best Bud’s in Oliver Square did all the floral arrangements. A real coup.

In 2005, Carissa Reiniger published her first book, Stories from Our Black Books, described as “a series of hilarious and riveting relationship stories from women who played the dating game.” Now the avid theatre-goer has teamed up with director Barbara Pollard to tell the tales on stage. The play debuts in Vancouver and then comes to Edmonton’s Catalyst Theatre from October 10th to 29th.

Dr. Ollie and I attended the 60th anniversary of the Leduc #1 oil discovery at the Devon museum. I joined fellow columnist Chef John Berry and Gail Hall of Seasoned Solutions to judge the annual rib cook-off.

Interesting, all five teams from around the Leduc area picked pork ribs. Hey, where’s the beef? We’re in Alberta beef country.

The Royal Canadian Legion Ladies Auxiliary from Leduc took top honours with a succulent Hawaiian Pork Rib recipe. To add to the mix, all of the team members came dressed in grass skirts and leis.

Second place went to Devon Catering’s Brian Ferguson, and third to the Desk and Derrick Club.

The ribs were finger lickin’ good…

I didn’t need my Legion Ladies Tums after the event.

Lawyer Jim Scott has asked me to mention what’s happening to honour the memory of his friend Dick Paine who passed way of a very aggressive prostate cancer. He and others are raising money for a special project. “Dick and I discussed ways in which he could help in the early detection of this prolific cancer. It was determined that an endowed research position could be established at the Faculty of Medicine and Dentistry at the University of Alberta. Dick, prior to his death, made a very generous contribution to ‘seed’ the fund.” Jim explained. “I hope to have the Fund topped off by September, when we are contemplating a golf tournament, hosted by J.R. Paine & Associates Ltd, as a final celebration of meeting my goal and Dick’s dream.” For more info, call Jim at 482 5511, 446 3426 or 482 5511 or Doug Nelson at the U of A: 492 4063 or 886 5507.

I’m certainly not the most interesting or adventurous member of the board of Meals on Wheels.

Take Carole Hunt, a Bennett Jones law partner: She and her husband Cyril were in Rwanda in January of this year. He took the feature picture on this page from about 20 feet away. Carole says, “These mountain gorillas live in the Virunga Volcano range which spans Rwanda, Uganda and the Democratic Republic of Congo. We were visiting in the Parc National des Volcans and encountered this group after hiking through dense jungle about 2.5 hours up the Mahinga

Volcano. Truly one of the coolest things we’ve done. It was wonderful to watch the gorillas going about their business—eating, playing, grooming one another— pretty much oblivious to us.”

Speaking of Meals on Wheels… it’s time for the 6th annual CWB Celebrity Box Social. This is your opportunity to indulge in an almost illegal amount of chocolate with a clear conscience. Hey, it’s for charity, at the Fairmont Hotel Macdonald on September 21st. The lovely and talented Bridget Ryan of Citytv has graciously signed on as this year’s MC. To help Bridgit explain things, we have secured the services of Rapid Fire Theatre and their crackerjack improvisation team. They’re very funny.

The evening is all about raising big bucks for a great organization: Bid on over 30 popular celebrities including Senator Tommy Banks, Mayor Stephen Mandel or Oilers president Patrick LaForge. You can also bid on a number of once-in-a-lifetime adventure packages, or over 80 unique items in the silent auction. Tickets are $50, available at 420-1757 or online at www.tixonthesquare.ca.

On the horn from his summer home in Vernon is erstwhile Edmontonians columnist and hospitality guy, Howard Pechet. The Pechets are quite the family: Dad Eugene, who turns 91 this month still resides here, built a plethora of hotels in Alberta over the past 50 years, including the Mayfield Inn and Suites—thank them for starting dinner theatre in this burg. And, they are counted among the founders of the Canadian Western Bank.

Howard’s sons, Jason and David, recently opened the casino in Camrose. This is not the item, of course.

Howard tells us that he picked up that famous Italian eatery, La Spiga. from Vince and Connie Coltraro who now cook in Palm Desert. The latest purchase adds to the hotel/restaurant/casino empire… The Pechets now oversee close to 1,000 employees. “We didn’t renovate,” says Howard of La Spiga. “We gutted the place.” Next he convinced Kartik Kumar from Vancouver to be head chef —not a difficult task since his wife, Sue, already owns a spa in McAuley Plaza. Kartik and Sergio, formerly of the Santa Maria Goretti community centre, will run the 80-seat, still Italian restaurant. √ Call Muggsy Forbes at 780.482.4545 or e-mail mforbes@edmontonians.com

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Second, virtually all the airport restaurants had signs that offer “15 percent off for all military families.” What a great way to say ‘thanks’ to our dedicated military and their families. I’d love to see such a suite here or at least the discount program for our Canadian military. Who’s first?

your home and contents—your family treasures, your car, your comforts—in a few moments. It’s totally amazing that no lives were lost in this tragedy.

On a positive note, it was heart warming to see Edmontonians donating clothing, toys, furniture and other essentials to help these people rebuild their lives.

He’s probably too modest to blow his own horn, but my mentor—and Edmontonians columnist—Bruce Hogle has been notified by the Canadian Association of

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sure hope my print boss Sharon MacLean

won’t dust me for this… but I’m only a threequarters Edmontonian now.

Last month my wife Kim and I purchased a condo in Chandler, Arizona, a rapidly growing suburb of Phoenix.

Quite frankly, I can’t handle our extended winters anymore.

The plan is to ship my motorcycles down each fall and to spend as much time as we can riding through the desert, and lounging around the pool.

Once I wind down my broadcasting career, we’ll become half Edmontonian, half “Zonian.”

My brother Gerry and his wife Shelley, from Calgary, also bought in the same complex, so it’ll be great to finally hook up in the same city as one of my siblings. Gerry is the top morning man at Standard Radio‘s CJAY 92 and Shelly is a big wigette at Enmax.

If you haven’t been to Phoenix, I strongly suggest you visit. It’s a great city with wonderful things to do: stunning mountain/desert topography… great restaurants… the NBA, NHL, major league baseball, and NFL including the next Superbowl… an amazing zoo. It’s got a ring road (101) that should be mirrored here as a model for the Anthony Henday Freeway. A great new light rapid transit system is being developed there, too. Real estate is a steal down there now—57,000 homes are currently listed for sale.

On my recent Arizona turnarounds, two great ideas were visible in the Denver and Phoenix airports that I thought Edmonton Airports Reg Milley might find of interest.

First, there’s a special Military Suite, similar to the Air Canada/United Airways suite, where families can gather in private to see the troops off or to welcome them back home.

Gail and Bruce Hogle joined Edmontonians publisher Sharon MacLean and colleagues for a celebratory luncheon at Ric’s Grill.

Broadcasters that he will be inducted into the CAB Hall of Fame in November.

What a well-deserved honour for one of the classiest people I know. There are relatively few ways our industry salutes its leaders, and this is definitely the top award a person can receive. I can’t tell you how pleased I was to hear that Bruce is in ‘the club’ now.

In case you didn’t know, Bruce followed his father Bill into the newsroom at CFRN (now CTV); Bruce’s son Steve is the third generation Hogle news director in the big chair at the local CTVglobemedia station, but he’s leaving to take up communications responsibilities at the renowned Alberta Research Council.

I’ll be on hand for the induction ceremonies in Ottawa and will chronicle the award in a future column.

My heart goes out to the families who lost virtually everything in the terrible MacEwan district fire in July. I can’t think of anything worse than losing shore for the first time anyone could remember. Yea… that climate change stuff is hogwash wha?

There is so much to see and do on the East Coast it is shawkin’. As an Eastcoaster myself, all I can say is get your arse down there. Every Atlantic province has outstanding tour guide books… just get on-line and grab one for where you want to go. I know the flights can be expensive, but it will be well worth it. Don’t put it off. Drop me an e-mail if you are planning to go and we’ll have a chat.

Finally, I applaud any efforts to get the ball rolling to create some positive awareness for our city elsewhere in Canada and around the world. Edmonton Economic Development Corp’s Ron Gilbertson has announced new initiatives to change our image. We do suffer from a lack of identity and do need to be much more aggressive in blowing our own horn a bit more loudly. Keeping Edmontonians magazine at the International Airport, by the way, is a no brainer when it comes to Edmonton’s brand. Too bad Reg Milley and board don’t get it; they’ve told Edmontonians to remove multiple racks by month’s end. Unbelievable!

The Edmonton Oilers also face negative perceptions about the city—or lack of any image—in recruitment efforts to attract new players. The Oilers—and game coverage they generate—are the best mobile ambassadors we have on a year round basis.

I’d love to see Don Metz share the DVD that his Aquila crew produced for the Oilers to entice potential players and agents to consider Edmonton. It totally showcases what a great place this is to work and play.

The investment has already been made. Wouldn’t it make sense for EEDC to cut a deal with the Oilers and Metz to use a good portion of the footage? Ditto for the newest Citytv videos to promote its newscasts: Craig Roskin’s camera crews and editors have captured Edmonton in fast-paced clips that leave you wanting to be part of the excitement—and make you proud to be an Edmontonian. Really, when was the last time you didn’t want a commercial to end?

There’s a lot to be said for collaboration… not just between EEDC and top-notch local producers, but between EEDC and the City of Edmonton. Pooling resources and talent should be a no-brainer. Identifying and targeting the right audiences—those that can truly influence perceptions—will be the real challenge. √ Marty Forbes is VP and general manager of The Bear, EZRock and The TEAM 1260 Sports Radio. Contact marty@edmontonians.com work of Alberta filmmakers, runs from September 28th to October 6th. Other than seeing all the films you can, I recommend Our Own Backyard on Sunday the 30th, from 10am to 11pm at Metro Cinema. Ten films, 45 to 50 minutes in length, will be screened… followed by Q & As with the filmmakers. Tickets are just $10 (cash only) at the door, and you are free to come and go throughout the day.

Go to www.edmontonfilmfest.com for the details.

Did you ever go to a gala where the only food East Coast and Alberta. The Edmonton Sun’s

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ow I spent my summer vacation

I am very high as I write this month’s column—38,565 feet to be exact. Heading back to E-Town after I spent my summer holidays on the East Coast—splitting my time between Nova Scotia and Newfoundland. One amazing time was had.

A big highlight was my cousin Jason Hibbs’ wedding to Danielle Rose under the big top in Portugal Cove, NL. Congrats to them both. A beautiful day with a little rain thrown in. What odds, b’y. It was awesome.

I have a few suggestions for any of you planning a trip Down East next summer: If you’re in Nova Scotia in early August, check out Dutch Mason Blues Festival in Truro. This year featured Kenny Wayne Sheppard and Buddy Guy, along with a host of local talent. Visit dutchmason.com for details.

Unless you have a ton of time, I think a visit to Newfoundland should be separate from one to the Maritimes (Nova Scotia, Prince Edward Island and New Brunswick). St. John’s is a city that lights up any given night, but overflows during the George Street Festival.

They say it has the most bars on one street in Canada… for the festival, George Street is blocked off and she is wide open. Bar to bar, plastic beer cups, excellent music and the friendliest people you will ever meet.

Head out of St. John’s to the open Atlantic and hang a left and circle The Witless Bay Ecological Reserve to Bay Bulls. There you will see hundreds of thousands of sea birds including puffins, murres and kittiwakes. And whales—I was there on the 22nd of August and saw the most whales I have ever seen in years. Capelin (or caplin) —small silvery fish, close relatives of smelt—are eaten by whales, cod, birds and damn near anything else off the Newfoundland coast. The captain said it was strange for the caplin to be around in such huge numbers late in August.

Mind you, when my father and I were in Pangurtung on Baffin Island earlier this summer, caplin were rolling on

marketing guru Melissa Kubik was proposed to by Castor, Alberta’s Mannie Schinner while on vacation in Nova Scotia this summer. Mannie, who owns Mad11 Inc. your drywall specialists, got on one knee at the end of a wharf in Chester and popped the question. Congratulations to Melissa and Mannie.

Ahhh, September… hockey is back. Here we go again. New players Sheldon Souray, Dustin Penner, Joni Pitkanen and Geoff Sanderson, and new assistant coach Rob Daum are all set to go. As James Brown used to sing “I feel good.” I’m sick of the summer’s Ethan Moreau babbling and speculation in the media. I want the puck to drop. I hope that Ethan Moreau will be chosen as our new captain. By the time this goes to print, the ‘Captain’ announcement may have been made, but I think Ethan is Oiler Heart and Soul and should wear the ‘C’.

What do you think? How about a little straw poll? Send your choice for captain and tell me why to marks@edmontonians.com. Go Oilers Go.

Speaking of Oilers, this year’s rookie camp is in Yellowknife from September 7th through 9th. This is the first time an NHL camp will be held in the NWT. One of the big events is the Champions for Children Dinner benefiting Facilities for Kids and KidSport on Saturday, the 8th. If you are inclined to head north, check out the websites of the Oilers or the presenting sponsor Canadian North Airlines.

Here’s a good gig for you later this month.

The Edmonton International Film Festival, featuring the

was what you bought with you for the donation bin? Well, here’s your chance. The No Food for Thought Gala will be held at City Hall on Friday, September 21st from 6 ’til 10.

Instead of food for patrons, restaurant sponsors will provide lunch for one week for more than 300 people a day at the Bissell Centre. The free evening will feature a silent auction with 100 percent of proceeds going toward the Centre.

Local artists, celebrities and influential members of our community will create the auction items, thanks to the generosity of Crankpots Ceramic Studio. I’ve been asked to crank out a pot for the cause.

It’s all part of the fifth season of Edmonton Fashion Week which invades Churchill Square and City Hall from September 24th to 28th. The area will be teeming with fashionistas, artists and multi-media entertainers. The Square will be a veritable hub of activity with runway presentations in the main tent… Fashion Alley shopping market… and the Emerging Designer and Stylist Contest.

And, that charity gala will also be “a visual feast work of celebrity-fashion photographer T.C. Reiner and local photographers, plus a preview designer showcase of cutting-edge outfits.” For a complete schedule, visit www.edmontonfashionweek.com.

There is a new and second Empire Ballroom in town. We all know the magnificent one in the Hotel Mac. Now there’s one in the West Edmonton Mall—nothing like the other. The nightclub promises an “uber-chic” Egyptian theme, and can host 1,500 people with six bars and four levels. Through the wonders of technology, at the push of a button, the room can start snowing, be filled with balloons or glow-in-the-dark bubbles, ignite fireworks, or rain confetti.

No… definitely, nothing like the other. I wonder how the Hotel Mac feels about this same name game? √ Mark Scholz, owner of MES Communications Inc. offers a variety of services including production, creative and entertainment. For more information or to suggest a story idea, email mscholz@edmontonians.com

EDMONTONIANS SEPTEMBER 2007

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CELEBRATING

18 YEARS

FOUNDER DICK MacLEAN

Vol. XVIII

SEPTEMBER 2007 No. 9

SHARON MacLEAN Publisher and Advertising Director LEANNE YOUNG Business Development

Telephone: 780.482.7000 Fax: 780.488.9317 e-mail: info@edmontonians.com edmontonians.com

INSIDE VOX POP Muggsy Forbes . . . . . . . . . . . . . . . . . . . . . . . . . . . .2 Marty Forbes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3 Mark Scholz . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3 THE TRANSFORMERS Paramagnus Paradox/Hanlen . . . . . . . . . . . . . . . . .4 Human Code/Brost . . . . . . . . . . . . . . . . . . . . . . . . .5 Credible Presentation/Bradshaw . . . . . . . . . . . . . . .5 Magic 21 Rule/Ohlhauser . . . . . . . . . . . . . . . . . . . .5 2007 SIZZLERS INTRODUCTION . . . . . . . . . . . . .6 EDMONTONIAN IN EXILE Sizzler does Calgary/Edmondson . . . . . . . . . . . . . . .6 SIZZLING TWENTY UNDER 30 Weetman . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .7-19

BARB DETERS Editor

editor@edmontonians.com COLUMNISTS Linda Banister John Berry Linda Bodo Tom Bradshaw Les Brost Janet Edmondson Marty Forbes Muggsy Forbes Steffany Hanlen Ron Hiebert Bruce Hogle Greg Michetti David Norwood Larry Ohlhauser Erin Rayner Mark Scholz Nizar J. Somji FEATURE WRITERS Barb Deters Don Hill Rick Lauber Ian Weetman PHOTOGRAPHERS Terry Bourque Janis Dow Vinson Lim Teresa Wallsten Mark Yiu GRAPHIC PRODUCTION Rage Studios Inc. INFORMATION TECHNOLOGY Michetti Information Solutions Inc.

THIS MONTH’S COVER

Dickson Wong and Mack Male Photo by Teresa Wallsten

ParamagnusParadox with Steffany Hanlen

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ntil a year or so ago, I had never even heard of podcasting… and now I am being challenged to help the principals of a small business identify their strengths and weaknesses through this transformational process.

Paramagnus Devlopments Inc. is the only dedicated podcasting company in Alberta, possibly Canada. FYI and directly from the Paramagnus website, Wikipedia defines podcasting as “the method of distributing multimedia files, such as audio programs or music videos, over the Internet using either the RSS or Atom syndication formats, for playback on mobile devices and personal computers.”

Paramagnus is an Edmonton firm run by two bright, interesting young entrepreneurs, Mack Male and Dickson Wong. These McNally High School and University of Alberta grads—both 23— have known each other since childhood and have worked together on various tech projects and presentations since 2000.

When they joined the Transformers in the boardroom of Dr. Larry Ohlhauser’s office, I got the distinct feeling that we were meeting with the future. This could be what it felt like when Steve Jobs or maybe even Bill Gates met with people of a ‘different generation’ and tried to explain what they were doing.

A bit of background: In 2006, Paramagnus entered the VenturePrize competition and placed second. As I understand it, the audience watched as Mack, the president and CEO, and Dickson, the vice-president, pitched their business to various judges—angel investors—and essentially presented themselves right out of the money.

A number of people who saw them in action instinctively knew they had something special, but some expressed concern they would not be able to attract investors, venture money or capital of any kind without some serious help. To date, the money they have raised to build their business has been from friends and family who see the potential and have a strong belief in these two men. At the end of the initial meeting with them, I understood why.

Dickson and Mack entered the boardroom with an air of confidence that surprised me. They barely glanced at the impressive surroundings, rejected the offer of a snack or

cappuccino, and basically exuded a vibe that said, ‘let’s get on with it… time is money’.

It became clear that neither Mack nor Dickson knew who we were or why we wanted to meet with them.

Mack walked in with the heavy footsteps of a man twice his age.

A scowl on his face did nothing but mask the spark of personality, generosity of spirit and humour that resonated later… after he figured out we were not there to embarrass them or tell them how to run their business.

Dickson has a powerful, yet serene presence which is complemented with a rich background in music. He’s a performance-level violinist and earned his ARCT performer’s certificate in piano, and plays in no less than four choirs. This indicates to me his creativity is important to him on more levels than just technical aspects.

At first glance, they seem to be quite balanced and committed people. Mack and Dickson obviously are totally immersed in what they do. Focus and work ethic are two of their main strengths. The problem I see is they are unable to explain what they do, or to express their ideas in a face-to-face conversation with most people of a certain generation—and tax bracket—that could help them financially.

Paramagnus’ promotional material presents an interesting paradox: “To be conversational is to be active in the exchange of thoughts, ideas, opinions, and feelings. Thanks to podcasting, getting conversational has never been easier or more powerful.

All of the benefits of blogging, plus the ability to share visuals, sounds, and to convey things like emotion.”

This is what they are attempting to do—be powerful and help people convey emotions.

Until it is part of who they are, it may not manifest. My goal with Mack and Dickson is to help them align their intention and desired results with their vision—just as soon as they see the value in creating one.

We have our work cut out for us. √

Sizzler Jesse Lipscombe Photo by Vinson Lim Published by 399620 Alberta Ltd. on the first day of each month at 333, 10240 - 124 Street, Edmonton, Alberta, Canada T5N 3W6. ©All rights reserved. No part of this publication may be reprinted or reproduced in any form without written permission from the publisher.

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EDMONTONIANS SEPTEMBER 2007

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HumanCode

ack and Dickson are very bright, young businessmen with a lot of technical savvy, competing in a global and depersonalized industry driven by contemporaries who also possess technical competence. How can they find the edge required to attract and land investor support for Paramagnus?

I’ve got some Old Prairie Dog wisdom for them that I learned from an old ranching sidekick at Coronation: “When everyone else is zigging, you want to be zagging.”

How does this apply to Mack and Dickson? When human interaction is the exception rather than the norm, smart folks build up their interpersonal skill set. In a world of blogging/flaming/texting and all the other “ings”, it’s darn useful to have listening and relationship skills that equal your technical smarts. Excellence in interpersonal communication pays big dividends if you want the support of mature investors, not necessarily comfortable with e-talk.

Dickson and Mack are off to a good start. They showed the Transformers a level of poise and maturity that is above average. But, they have to understand that words and body language send ‘human code”—spoken and unspoken communication that triggers responses from others.

with Les Brost

Their initial human code signaled “defensive, apprehensive and closed”… the atmosphere in the room was chilly and the tension hung in the air like a mist.

The reason was that they were unclear about the Transformer process… how it worked and how it might impact their public image. Like most of us, they were uncomfortable and fearful about the unknown.

In such stressful situations, the only person we can manage is ourselves. How do we identify and manage the gaps in our knowledge—Donald Rumsfeld called them “the unknowns”—that cause this anxiety and drive our behaviour? We turn the unknowns into “knowns” by using the three most powerful tools in the interpersonal communication toolkit: self-knowledge, self-disclosure and the power of the question.

Mack and Dickson can start by “taking inventory”—asking themselves how they are honestly feeling about the situation, and identifying the “unknowns” that need to be clarified as quickly as possible. Once into the meeting, they should give everyone their complete attention. A firm handshake, coupled with direct eye contact, is a great way to start. Remember, body language speaks louder than words.

Mack and Dickson could have lowered the

CrediblePresentation

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ommunication at its highest level occurs between equals. This doesn’t mean you can assume that you and the person you are meeting are equals.

Most business relationships begin with one of the sides having a higher status. Over time, mutual respect should evolve.

When Mack and Dickson entered the room to meet with the Transformers, it was with great suspicion—almost like they had been called to the principal’s office.

While I realise that life in the world of technology views 20-somethings as middle aged, they are still dealing with the fact that, as business professionals, they are young. If you total their combined ages, they are younger than the mean age of the Transformers. No question, these guys have huge potential… and the ability to be world leaders in the podcasting industry. Actually, they already are—technologically. It’s just that no one knows about them, yet. And, therein lies the rub.

Mack and Dickson will tell you they have few, if any, communication issues. They have attended North American networking events to meet potential investors, and have no problem talking

L

Les Brost is head of Southern Star Communications.

Contact: lbrost@edmontonians.com

with Tom Bradshaw

about Paramagnus and the value it can provide.

When I asked how successful they had been, a different truth begins to emerge.

Being honest about your communication skills is difficult for anyone. Most entrepreneurs focus on how comfortable they are making a presentation or talking to individuals. While this is an important step, the true measure of success will come when investors say, “Yes”. Ask yourself: How well developed are your communication skills? Are you getting the results you want?

Einstein likened insanity to doing the same thing over and over, expecting a different result. These entrepreneurs are not alone and I can only pass on the same advice. If you do not prepare for success, how do you expect to achieve it?

At this point, I haven’t seen either Mack or Dickson in action talking to potential investors, but there were a few traits I noticed at the intake interview that need to be addressed.

Each has a habit of speaking with a hand in front of his mouth. First, people really do hear better when they can see your lips moving. Secondly, it sends a message that you may be hiding something which reduces your credibility.

Magic21Rule ike most young entrepreneurs, Mack and Dickson can only carve out time to meet with me to discuss their health and wellness after work hours, Mack has time on Sunday… Dickson on Monday—during the holiday weekend. They suggest Starbucks, on Jasper Avenue, so they can pop down from their Empire Building office.

Mack apologizes for arriving a bit late and orders a small plain coffee. It is not his first and will not be his last this long day. We had earlier talked about health and wellness issues and, once again like most young people who feel they are invincible, Mack believes that he has no health issues, but comments that he does not exercise enough. He states, “My biggest commitment to health is changing my drink to Coke Zero.” I inform him that the aspartame in the drink is broken down in the liver, creating formaldehyde… the only benefit I see is a reduction in his embalming cost when he dies.

This brings a smile to his tense face, the first since we’ve met.

Mack completes the self assessment tool I have created that evaluates the factors that affect his health and that he has responsibility for. He likes the idea that my program will measure outcomes—just like he does in business—and commits to taking charge of improving his nutrition and level of exercise. He has

pressure on themselves by saying something like, “We’re pleased to be here, but a bit concerned because we are unclear about the process.”

That opening statement does two things: It discloses feeling of apprehension and identifies an unknown right off the bat. It works because it confirms what others are sensing, involves everyone in the collaborative process of resolving uncertainty, and encourages the same kind of disclosure from others.

Clearing the air generates smiles—tools these young men could use more often. As our meeting progressed, it was good to see their defensiveness morph into high-beam smiles. What was really interesting was that when they smiled, their youthful confidence was apparent.

I’m going to work with Dickson and Mack to write a whole new “code” for interpersonal communication. They have a chance to create new “human” communication systems that will help them seal the deal in their business venture. Will they seize the opportunity? That’s what we’re about to discover. √

Ask either one of them a direct question, and you get an indirect answer. Several times, their responses were more about what they wanted to say. These are often the “yes-but” answers without the yes but.

Unless you are well polished—like some politicians—this can be interpreted as avoidance, a scenario that could cause a potential investor to walk away no matter how good it sounds.

In 1960, the Speech Monographer provided the first statistical information on speaking success. It found that the information provided accounts for only 25 percent of the decision-making process.

The way the information is presented made up the other 75 percent.

With this in mind, we need to work on honing Mack and Dickson’s presentation skills. Improving their abilities to promote themselves and their company should increase their credibility and leave those potential investors 100 percent sure Paramagnus is worth serious consideration. √ Tom Bradshaw is the head of the Academy of Voice & Speech. Contact: tbradshaw@edmontonians.com

with Dr. Larry Ohlhauser

failed miserably on his nutrition self assessment. He rarely eats breakfast, and goes long hours without food, finally topping up late at night before bedtime at 1 AM. He has no exercise program: what little he does is hitand-miss.

Dickson is waiting for me at the same Starbucks.

He’s nursing his Tazo tea, busy with work he brought along. He is very interested in completing the self assessment tool. While he admits he has zero time for exercise, I sense he thinks he’s in pretty good shape.

He’s shocked that he scores lower on his nutrition assessment (2 out of 10), than exercise (5 out of 10).

Now I have his attention. Dickson is intrigued by the change management process we will use to get the results he wants. He will develop a goal, action plan and an evaluation process for exercise and nutrition.

Mack independently chose to focus on the same health factors—like minds. I see why they get along so well in their business partnership.

I’m reminded of a seminar I held recently in Washington, DC. The prominent theme among those entrepreneurs was their single-minded focus on their businesses and how little time they had for their health and wellness, just like Mack and Dickson. The good news is that once the light went on and they understood that they are the greatest resource in their company and that resource needed to be protected, every individual

chose to develop a plan to improve their health and wellness. Mack and Dickson have made the same choice.

Both have developed a goal to improve their nutrition and levels of exercise. They’ll keep a journal of their action plan and evaluate their progress, and I will review it with them next time we meet. They’ll focus on the five “Fs” of healthy nutrition: First things first; a healthy breakfast… frequently: eat every three hours in the day… fluids: at least six eight-ounce glasses of water a day… fibre… and fats: eat good fats(unsaturated), some bad fats(saturated) and avoid ugly fats(trans fats).

Mack and Dickson will engage in a regular exercise program that includes cardiovascular exercise, strength training, flexibility and balance routines. They’ll apply the Magic 21 rule: If you have the discipline to repeat a good behaviour for 21 days, it will become a habit.

Their commitment to creating a habit for this part of their health and wellness program will pay significant dividends as they take responsibility for their lifework balance—they’ll need it as their company grows and prospers. √ Dr. Larry Ohlhauser, MD, is the author of The Healthy CEO and president of Ohlhauser & Associates.

Contact lohlhauuser@edmontonians.com

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O

ver the past five years, Edmontonians has profiled 100 dynamic, young entrepreneurs in its Sizzling Twenty under 30 special editions. The tradition continues this month when the faces and stories of another 20 men and women fill our pages.

We call them Sizzlers. They are self-starters, promising professionals and motivated community volunteers. They are dynamic, urban and modern trendsetters. They frequent the hottest places—or own them.

They are the products of our colleges and universities and life’s experiences—driven by the need to succeed.

The Sizzling 20—nominated by Edmonton’s business leaders, professional associations and interested individuals—mark two aspects of Greater Edmonton’s youthful vitality: young leaders and young writers. This year, Ian Weetman—a graduating journalism student from the MacEwan School of Communications—interviewed the finalists, wrote the profiles and participated in the photo sessions.

We believe that Edmontonians’ Sizzling Twenty under 30 encourages other young Albertans to reach beyond their grasp. You can do your part by offering your congratulations and supporting their business endeavours.

Greg Bendall

Kendal Harazny

Ted Kerr

Michael Sandaluk

Partner, SVS Group LLP Chartered Accountants 780.486.3357 gbendall@svsgroup.ca

President, TicketGold 780.288.4445/780.701.1189 kendall@ticketgold.com www.ticketgold.com

Photo Artist Partner, Silverlining ted@tedkerr.org www.tedkerr.org

Human Resources Coordinator Shell Canada Scotford

Ben Block

Alyssa Haunholter

Owner, Sundial Graphics 4403 94 Street 780.436.3197 ben@sundialinc.com www.sundial.com

Account Director, Hill & Knowlton Suite 1000, 10180 – 101 Street 780.420.1355/780.504.2523 alyssa.haunholter@hillandknowlton.ca www.hillandknowlton.ca

Radio/Television Host Producer, Actress 780.440.7741/780.440.0931 www.melissadominelli.com

Owner, Booty Beltz Inc. 11356 111 Avenue 780.993.0299 jenna@bootybeltz.com www.bootflybags.com

Jim Gladden

Vanessa Hettinger

Senior Manager, Information Planning Alberta Health & Wellness 780.686.4046 jgladden@telusplanet.net

Jesse Lipscombe Owner/Athlete P.H.A.T. Training and Team Lipscombe 780.707.4773 www.getphatnow.com www.teamlipscombe.com

Jenna Herbut

Melissa Dominelli

Owner/Skating Coach Hanlen Consulting/Quantum Speed 780.489.4159 Vanessa@quantumspeed.ca www.quantumspeed.ca

Rohit Gupta

Holly Husel

General Manager, Rohit Communities Rohit Group of Companies 780.436.9015 rohit.gupta@rohitgroup.com www.rohitgroup.com

Owner, Freckle Creative 10332 - 81 Avenue 780.432.3030 holly@frecklecreative.ca www.frecklecreative.ca

Bryan Smith Owner, Bluetrain Inc. 780.628.7414 bryan@bluetrain.ca www.bluetrain.ca

Brent Magnan President, Comamigo Canada 203-11617 – 106 Avenue 780.952.7368 www.comamigocanada.com

Krista Turko Marketing Director and Senior Writer Media-Masters Communications Inc. 202 - 10505 Jasper Avenue 780.413.6999 krista@mediamasters.ca www.mediamasters.ca

Kimberley Wagil

Alicia Maxim Assistant General Manager Ruth’s Chris Steak House 780.990.0123 www.ruthschris.com

Owner, Best Buds Flower Co Inc 11722 104 Avenue 780.488.1302 shop@bestbuds.ca www.bestbuds.ca

Carissa Reiniger President, Silver Lining Limited 780.431.2919/ 416-809-0618 carissa@silverlininglimited.com www.silverlininglimited.com

Alex Yiu Partner, Bosco Yiu Law Office 780.428.1540 alexyiu@telus.net

PLATINUM SPONSORS

Edmontonian IN EXILE

By Janet Edmondson in Calgary

O

ne of my favourite Sizzlers in 2005 was Martin Applewhaite, rising cell phone whiz. In fact, I nominated him that year.

“That profile stimulated a lot of interest—more than I was expecting, actually,” says Martin. “Even now, as recently as last month, people mention that they’ve seen the article.”

His business, Omegacell Communications Inc., specializes in cellular phones and accessories imported from artin European and Asian markets.

Sizzler M 5 Martin’s stock of more than 90 0 2 circa 0 varieties of phones includes “the latest, greatest and biggest selection”—cells for everyone from fashionistas to business people. He even carries a $1500 gold-plated Nokia.

Appreciative of the exposure the Edmontonians profile gave Omegacell, this year Martin nominated Jenna Herbut for a spot on the Sizzling Twenty under 30 group. He’s known her since she started Booty Beltz, and was impressed by the fact that, at least initially, she was doing everything herself.

Martin has been busy since the 2005 feature.

After the success of his store in Old Strathcona, strategically located between Save-on-Foods and Starbucks, he opened a kiosk in Westmount Centre. Both sites are ‘celling’ well. He also offers on-line sales at www.omegacell.com.

What’s the Calgary connection? A third retail outlet is set to open on 17th Avenue at 9Ast SW in Calgary this month. Staff members— many of them satisfied website customers, originally—have been hired… furniture and display cases are arriving daily.

Martin Applewhaite is set to show Calgary what a Sizzling Edmontonian can do! √ jedmondson@edmontonians.com

Register your 2008 Gala Charity Event Now

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eing fresh out of journalism at Grant MacEwan College, I only had a vague idea about what hard work really is. Spending long hours writing papers for classes is one thing—actually taking on a project such as the 2007 edition of the Sizzling Twenty under 30 and bringing it to life is something entirely different.

Four months ago, I walked out of the classroom for the last time. All I needed to collect my diploma was to complete my internship at Edmontonians. When I first started reading the thick stack of biographies handed to me by Barb Deters, my wonderful and supportive editor, I must admit I felt quite intimidated. From an aspiring Olympic athlete and actor to artists and designers… from technologically gifted individuals to millionaire entrepreneurs three years my junior and everyone in between, time and time again I was left in awe of the sheer talent that our city has produced.

There were added challenges to that of writing 20 distinct profiles. My availability was a snap compared to the busy days the Sizzlers have… and, beyond the interview process, I had the responsibility for coordinating photo sessions that suited everyone’s schedule. The level of cooperation was heart-warming.

And now, looking back, I realize I have been blessed to have had the rare opportunity and privilege to interview some of the most fiercely intelligent, ambitious and hard-working people I have ever met.

If the 2007 Sizzlers are any indication, it can safely be said—however cliché it may sound—that the future of Edmonton is truly in good hands. √

Ian Weetman Profiler Photo by Terry Bourque

Triple Threat B

eing the grandson of former Eskimo great Rollie Miles doesn’t guarantee success in sports, but it certainly hasn’t hurt— especially when you are the top ranked high jumper in Canada and within striking distance of making the 2008 Summer Olympics in Beijing.

Described by his wife, Shannon Tyler, as “a triple threat of the highest degree,” Jesse Lipscombe is well on his way to becoming a legend in his own right. Not only is the 27-year-old a world-class athlete, but also a multi-talented entertainer and businessman. And, with a résumé like that, it’s no wonder Jesse is living a blindingly fast lifestyle, frequently travelling from his home base in Edmonton to athletic events and film sets all over the world.

Photo by Vinson Lim of Lim Design

RareOpportunity

Jesse Lipscombe Olympic hopeful, entertainer, entrepreneur In an e-mail written from Lucerne, Switzerland, during a break in training for a competition in Sweden, Jesse acknowledges the role his family has played in his success. “Sports are in my blood. I first started in gymnastics at four or five, but I soon found myself taking after my brother Curtis and my sister Deanne in track and field instead.”

Jesse’s prowess in track eventually earned him a full athletic scholarship to Morehouse College in Atlanta, Georgia, where he studied psychology and neurobiology.

In addition to his athletic ability, Jesse has had considerable success in the world of entertainment, as a finalist on Canadian Idol two seasons ago, and as a former member of local R&B trio, Jaeness. On the screen, he has had the honour of sharing scenes with the likes of Hollywood legends Sidney Poitier, Samuel L. Jackson, Anthony Hopkins and Alec Baldwin. Now from Amsterdam, he e-mails word that he has been cast as the host of My Green House, a new TV series on eco-living… he won’t have details until he returns.

And when he isn’t on location or at competitions, Jesse turns his attention to his training company, Prioritizing Health and Tolerance—P.H.A.T.—which

promotes balanced lifestyles. This venture has made him a sought-after personal trainer and coach, and a regular guest speaker at schools around Edmonton, motivating children to remain active and physically fit. Jesse is starting a couple of new endeavours which he says “…are my most exciting to date.”

So what else is on the to-do list for this would-be Olympian who, incidentally, writes songs, plays and children’s books...and often appears on Citytv’s breakfast show?

“Personally, I see little Jesses running around and a super happy home. “What more could a man want?” √

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s g Ra toRiches

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ho would think driving around in a van and setting up beer displays could inspire a fashion accessory line.

When Jenna Herbut was doing a summer internship with Labatt Breweries a few years ago, she had an idea.

“I had a lot of extra time on my hands between stops, so I got to thinking what my next project should be… that’s when I thought of starting an accessory line,” recalls the 26-year-old University of Alberta business graduate.

Jenna Herbut Fashionista

Photo by Terry Bourque

Jenna had gained insightful knowledge of where Edmonton’s best thrift shops were located, and recognized them as her primary source of vintage scarves and buckles to create sash belts. Her business, cheekily named Booty Beltz, was born.

Undaunted at having no experience in the design or fashion business, Jenna trusted her sense of style and trends. She

was determined to make her company work despite her admittedly crude first attempts at sewing.

“Looking back, it’s kind of like when you made something in kindergarten and you think of how proud of your work you were at the time… but now you can see how bad your efforts really were,” laughs Jenna. So, she hired stay-at-home moms to sew the sashes.

Learning from her setbacks, Jenna’s three-year-old company has grown quickly from a single line of hand-made sash belts sold at local boutiques and events like the Fringe Festival. She has diversified to include Bootyfly Bags—many reversible with interchangeable straps— plus Fuschia—an accessory line of floral themed pins, pendants and head bands—all available across Canada, the United States and Japan, and online.

Having her products professionally sewn in Calgary frees Jenna’s time to put her marketing background to good use, producing local fashion shows—many for charity—which she says are key to creating a viable design industry in Edmonton.

“When I first started out, sewing alone in my parents’ basement, I felt lonely and isolated. But through local events, I have been able to tap into a vast network of people who want to show the world that our city has major fashion potential.”

Jenna’s passion, hard work, creativity and success are a rags to riches story—literally—with a happy ending. √

“Tedmonton”

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he Scotford oil upgrader isn’t a place you would normally expect to find an artist in residence, but Ted Kerr knows better. For five weeks last fall, the 28-year-old was granted unlimited access to the Shell Chemicals facility to photographically document and interpret the on-site lives of its workers, whom he describes as Alberta’s unsung heroes.

“The people who work there are an amazingly interesting and

diverse group from across the globe… I was glad to have seen [them] with my own eyes,” says Ted. An exhibition of his large-scale images taken at the plant, and billed as “…the interconnection that exists between people and place, land and technology” was showcased during The Works International Visual Arts Festival this summer.

Ted is a self-proclaimed “urban explorer” who still shoots with film and has made “out-of-focus” an art

Ted Kerr Artist, advocate

Photo by Terry Bourque

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form. His photo-based artworks have been displayed at Latitude 53, the Milner Gallery, Listen Records, Red Ribbon and the southside Sugar Bowl. Ted’s website is a visual journey into the souls of

his subjects… into corners of the city few people would give a second glance… into the cultural collage of the community. He’s been known to declare, “Edmonton is awkward and it is beautiful.”

This multi-talented and self taught artist is the co-creator, with partner Eric Mooney, of Silverlining, a handbag and personal accessory line available at select boutiques across Western Canada. As an added dimension to his artistic bent, Ted is a member of the Mile Zero Dance company which seeks to educate and liberate Edmonton through dance.

Committed to educating locals about our city’s vast cultural diversity, he’s organizing Exposure-a queer arts festival, which will take place in November. Ted is also HIV Edmonton’s volunteer coordinator, and was instrumental in the successful roll-out of AIDS Awareness Week. Having traveled internationally, he provided his perspective on the NextGen committee, a City-organized gathering of young people who discussed and recommended ways to entice the city’s youth to stay in Edmonton.

“As a proud Edmontonian, I can say there is no need to leave,” Ted reflects. “People always think things are better elsewhere, but it’s true of any city.

“It’s not where you are… it’s what you make of it.” √

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he night her father was killed in a tragic car accident, Holly Husel had a revelation. “As I watched my grandfather share the news with my mom… I knew at that moment that I had to step up, take care of my mom, and honour my father every day of my life.” She had just turned seven three days earlier.

After graduating from NAIT’s marketing program in 1999, Holly went on to the University of Lethbridge Edmonton Campus to earn a Bachelor of management degree in 2003. That same year, she launched Freckle Creative—Distinctive Marketing & Design.

Freckle? “Oh that… when I was little, I was really self-conscious about my freckles— especially one on the end of my nose. But my Auntie told me that it was my ‘lucky mark’.

Now I tell clients the new logos we design are their lucky marks.”

Holly Husel Distinctive designer

Photo by Teresa Wallsten

In the early days of Freckle, 80-hour weeks and creative multi-tasking became second nature. “There were often times I was changing my clothes while driving between the office and soccer practice,” laughs Holly. “At a red light, off came heels and on went the cleats.”

Holly’s company has grown to six employees and accrued an impressive list of clients that range from small businesses to billion dollar corporations to provincial government departments and everything in between.

The 27-year-old is actively involved in Edmonton’s United Way, and sits on the communications committee of the GO Community Centre, a proposed $36-million multiuse training facility at John Fry Park. Holly also enjoys giving monthly lectures on the art of creating feasible business plans and marketing strategies to would-be entrepreneurs at the Microbusiness Training Centre.

The self-described “truck-driving outdoor girl” likes to spend her downtime playing on two soccer teams, 4x4 off-roading, and training for the Great Canadian Death Race at Grande Cache on the August long weekend. Another success: Holly completed her 19 kilometre segment in two hours; the four-gal/one guy team was first in their category with a winning time of 17 hours.

But no matter how busy she is, Holly remains a dedicated daughter, never forgetting the commitment she made 20 years ago.

No question: Holly’s father would be proud of his freckle-faced little girl. √

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“

ow do you cast your shadow? In today’s media-rich, over-marketed world it is not easy to get noticed.

It is a time-consuming and difficult task to make your mark, or ‘cast your shadow.’”

These words are the opening lines of the promotional material for Sundial Graphics, founded by 27-year old Ben Block.

He recalls how two ideas melded to

Ben Block Dialed-in

Photo b y Terry Bourque

create his own brand and slogan.

“When I started the company back in 1999, I wanted a name that reflected our ability to help businesses promote themselves in the old medium of print as well as the new on-line universe. So I asked myself, ‘What casts a shadow that is timeless?’

Then I remembered the sundial.”

The firm offers integrated design packages— everything from logo development to web pages to promotional merchandise—to a growing list of local and national customers. One client, landed by chance, is the popular HGTV reality series, Restaurant Makeover.

“I’m an avid fan of the show, but I always wondered why these mom-and-pop cafés were using those hokey photocopied menus after their makeovers, so I sent the producers an e-mail one Saturday,” explains Ben. “By Monday, I got a call asking me if I wanted to sign a 10episode deal.”

Though the 2004 U of A business grad is a successful entrepreneur, Ben is never content to just do one thing: He went back a year later and enrolled in law school. “Even if I never practice a day, it’s a personal goal which I am proud to say I have nearly achieved.“ Balancing both school and a rewarding career keeps Ben pretty busy six days a week… but he makes time to cast his own shadow over the Rainbow Valley Ski Area, where he sits on the board of directors. It’s a place near and dear to his heart. “Rainbow Valley is where I learned to ski, and where I worked as an instructor for many years and, every time I go back, I still get a twinge of nostalgia.”

If his company’s motto is any indication of his own success, it can safely be said, mission accomplished. √

Technique+Power=SPEED SPEED T

“

ime truly flies when you are doing what you love,” confesses Vanessa Hettinger.

“I completely believe my dad when he said that university is great because it’s something that can’t be taken away from me—and it’s a solid base on which to build a future—but that I should always follow my heart.”

Vanessa graduated with a BA in political science and economics, and a certificate in globalization and governance, but it was her passion for coaching that kept her on the ice, even after her playing days with the U of A Pandas were over.

For the past five years, the 26-year old has been a business partner of Steffany Hanlen in Quantum Speed. The company motto is simple: “Technique plus power equals speed.”

The high performance skating system—designed for hockey and ringette players—focuses on developing full-body motion techniques that translate into stronger, more powerful movement. With improved skills, the players skate faster and smarter.

And, with a growing client base of amateur and professional players whose ages range from six to 24, Vanessa is well on her way into making Quantum Speed a nationally recognized training

Vanessa Hettinger Maximum heart program that is both results-oriented and player-centred. It is recommended and contracted by the top coaches, scouts and players in Canada and the U.S. A Colorado coach described it as, “The best and most comprehensive performance skating clinic I have ever seen. They completely evaluated players from skate fitting to their stride… They know skating and how to get players to reach their maximum potential.”

Following her heart also means giving back to the community. Vanessa collects toys for Santa’s Anonymous and, given her interest in government, volunteers as a polling clerk during elections. She enjoys traveling, golfing and tried whitewater rafting with her family this summer.

Perhaps partner Steffany best captured the very essence of Vanessa: “She is professional, motivated, creative and talented… a role model for hundreds of children and adults across North America.

“Her energy and enthusiasm inspire—and exhaust—her peers as well as her family, friends and coworkers.” √

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Photo by Terry Bourque

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hat drives Rohit Gupta isn’t a desire to be wealthy or influential. By all accounts, he has already achieved both. No, what drives him is a desire to continually raise the bar— personally and professionally… for himself and his family-operated property development firm.

Rohit Gupta Thinking outside the matrix Under his leadership, annual revenue at the Rohit Group of Companies has grown from $32 million in 2002 to a whopping $90 million today, and is on track to generate $140 million next year.

“It could be a bit higher or lower, depending on how fast we get approval for a new $50-million project,” explains the 28-year old general manager whose concept of Rohit Communities is garnering accolades in Edmonton, Sherwood Park, Fort McMurray and the Okanagan.

Earning a BSc in computer engineering and an MBA has given him the foundation that helped contribute to unprecedented expansion

of the company, but Rohit admits he hasn’t always succeeded at every job he has held. It’s his determination and ability to rebound that turned a small business into a major corporation. He says “…I don’t let any of my previous mistakes stop me from trying to be the best businessman I can.”

To Rohit, the key is to be both a great visionary as well as a strong financial manager which he says, at times, can conflict with each other. “More than once I have had to deal with my architects over projects where the finances and the vision didn’t match up.” He has created a niche in the industry and an empowering internal culture, surrounding himself with experts and allowing them to shine.

And, part of that culture is to give back to the community. In addition to serving on the board of directors for the Alberta New Home Warranty Program and the Alberta chapter of Delta Chi, Rohit contributes both time and money to many worthy causes, encouraging employees to participate. This year, that includes the International Children’s Festival, the Fringe, and a three-year sponsorship with the Heritage Festival Foundation. His family has created a $100,000 sustainable fellowship fund at the Stollery Children’s Hospital in honour of his late brother, Neil Gupta.

Long, productive days end with a game of squash and time with his girlfriend Angelina, family and friends. His lighter side is evidenced by his enjoyment of arguing useless topics—like which fictional alien was cooler, ET or Alf? According to Rohit: Alf! √

Photo by Terry Bourque

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s soon as customers walk through the door of Best Buds Flower Company, they notice something special sitting next to the cash register: a big jar of freshly baked cookies.

“If you’re buying a gift for someone else, shouldn't you also get a treat yourself?” asks Kimberly Wagil, the 25-year-old shop owner—and the source of those tantalizing Oatmeal-Raisin Roundies.

Three years ago, her sister Cynthia was working at Best Buds, and needed to take a leave of absence. Kimberly, a bible school student at the time, was asked if she could fill in for a while. She agreed and soon found flower arranging fun and fulfilling, so she decided to stay on full time.

In addition to running a successful flower shop, Kimberly remains active in her church as well as the community at large. She regularly donates floral arrangements and gift certificates to various fundraisers and charity events, including Edmonton Rotary Club’s annual event, Dance for the Kids. “Obviously you can't say yes to everyone who asks, but you do what you can.”

Although Best Buds currently has only one location in Oliver Square, Kimberly hopes she can find the time and energy over the next few years to opening more locations across the city. “As soon as I have a few more years experience under my belt,” she adds with a smile.

More shops… Hmmm… more signature cookies. √

Kimberly Wagil Flour power When Best Bud’s owners decided to retire a few months ago, they offered to sell the shop to her. It was an offer she couldn’t refuse. And the rest, as they say, is history.

Well-situated in Oliver Square West, between London Drugs and Office Depot, Best Buds enjoys a fair amount of walk-in traffic, mostly by area residents. The majority of customers are offices downtown and nearby. “There’s always birthdays and anniversaries, thankyou bouquets to clients, personal orders and,” what Kimberly calls, “just-because orders.” And, she loves the challenge and creativity—“the good part”— of coordinating wedding packages.

Photo by Teresa Jane Wallsten

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Shy no more A

s the old saying goes, every dark cloud has a silver lining.

For 25-year old Carissa Reiniger, her dark cloud was a lifelong battle to overcome shyness that eventually led to a million dollar business. It also happens to be the name of her company, Silver Lining Ltd. Due to her extreme shyness, Carissa remained home-schooled until Grade 10, when her family decided to send her to public school. She took a novel approach to making new friends and finding a reason to strike up conversations with total strangers: She put her name forward as a candidate for student government.

Little did she know her plan would propel her into the spotlight. “When I was announced the winner, I was so shocked,” reflects Carissa.

Her struggle with shyness spurred her to study psychology at the University of Alberta, where she graduated with a BA in 2004. Further testing herself, she moved to Toronto where she didn’t know anyone.

After working for a couple of large advertising and marketing firms, Carissa bit the (silver) bullet and launched her own business planning and management firm.

And, in just 18 short months, Silver Lining Ltd has expanded from a one-person shop to four offices— Toronto, Edmonton, Vancouver and Las Vegas—with 16 employees, all older than Carissa. Her success has earned her the distinction of being one of the youngest women in Canadian business history to run a company with annual revenues

Carissa Reiniger Purely motivational exceeding a million dollars—a goal achieved in 2006.

Ironically, Carissa is now managing a burgeoning career as a motivational speaker, often addressing hundreds and sometimes thousands of people. She’s also uber involved in businesswomen’s organizations and various charitable endeavours.

Having self-published her first book on women’s relationship stories, titled Stories from Our Black Books, Carissa and her staff are busy putting the finishing touches on a second about how to grow small businesses, slated for release later this fall.

No stranger to airports and living out of a suitcase, Carissa sometimes struggles to find a balance between working and downtime. But she finds the time to follow her secret passion, theatre: “…No matter where I am, my company always has season tickets.” √

Photo by Terry Bourque

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hile most 18-year-olds with a borrowed credit card would go on a wild and reckless spending spree, Kendal Harazny was different. Instead of buying frivolous gadgets and gizmos, the former Regina resident used the opportunity to start a small business.

Four years ago, when Kendal won concert tickets from a radio station, he put the tickets up on eBay to pay for a snowboarding trip. Within hours they sold—for a good price. It gave him an idea: Buy tickets for in-demand events and resell them online for a profit. His friends thought the concept was killer… his parents were less than thrilled.

“They are very risk adverse,” explains Kendal, “so when I asked them to use their credit card at the start, they were quick to say no.” Luckily, an older cousin loaned him a card with a $4000

limit. TicketGold came to pass as a full service, licensed ticket brokerage. Slated to top the million-dollar mark in revenues this year, the company employs 16 full and part time staff.

This success allows the full-time U of A business student, now 22, the luxury of driving a black Hummer H2 to class.

In addition, Kendal‘s keen business sense earned him the 2006 ACE—Advancing Canadian Entrepreneurship— CIBC Canadian Student Entrepreneur of the Year award.

He’ll represent Canada at the global competition in Chicago in November. The recognition prompted multiple job offers, but Kendal intends to retain a lucrative share of TicketGold, regardless of the other opportunities.

“I am also a firm believer in a well-rounded education. Any student can sit in

the library all day and get a 4.0, but the students who are going to be leaders and innovators are the ones who get involved in conferences, community events and competitions.”

Kendal volunteers with Junior Achievement and a variety of university organizations, including serving as co-chair of RoundTable ’08 which will welcome Canada’s top business students to Edmonton. Along with three friends, he once slept outside during 5 Days for the Homeless, raising more than $25,000 for the Youth Emergency Shelter Society.

Long-term plans? Kendal imagines lying on the beach on the French Riviera in five years. “It may not be realistic, but I would rather be on a beach than in an office.”

Given his early financial success, his dream could be thwarted by his entrepreneurial passion and spirit. √

Kendal Harazny Ticket to success

Photo by Teresa Wallsten

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elping employees reach their full potential is job number one for Michael Sandaluk.

As a human resources advisor with Shell Canada, he is responsible for finding and retaining the best and the brightest workers in upwards of 650 positions at the Scotford upgrader and refinery near Fort Saskatchewan.

Growing up, Michael was undecided about what he wanted to do with his life. That is, until he spoke to others in the personnel field and saw what they did. “I knew I wanted to be in a job where I got to work with people, and HR seemed like a perfect fit,” recalls the 28year old.

Michael Sandaluk High performance To make that dream a reality, Michael went to the University of Alberta, graduating in 2001 with a major in psychology and a minor in classics.

After a brief stint at Coca-Cola, he joined the Shell HR team in 2004 where he has found his niche. Michael’s job of attracting a broad range of employees is made easier by the benefits Shell provides: a strong total compensation including pay and pension benefits, a career with continuous learning and development opportunities as well as an exceptional work environment emphasizing the highest values of diversity, ethics and personal responsibility. He proudly points out that Shell Canada was named by Macleans Magazine as one of the top 100 employers in Canada.

At home in Sherwood Park, Michael enjoys time with his wife Colleen—a 2004 Sizzler—and their two young children. He is also an active volunteer for the United Way, and the Cross Cancer Institute, explaining that “…although nobody in my family has died from cancer, it’s an illness that affects so many other people that I wanted to help as much as I could.”

For Michael, Shell Scotford isn’t only about upgrading and refining bitumen from Alberta’s oilsands, but also about upgrading and refining the skill sets and values of its employees—part of his mission for his colleagues and his goals for himself. √ Photo by Teresa Wallsten

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Workaholic F

inding a sustainable life/work balance isn’t easy for Alyssa Haunholter… but she’s working on it.

During four years at the University of Alberta, she double-timed as a full time student and owner of a house painting business. “I have always had an independent and entrepreneurial spirit—and more than anything, I have always welcomed a challenge—so I started a company that gave me the freedom to succeed or fail on my own merit,” explains Alyssa.

After graduating in 2003 with a BA in sociology and political science, she did a brief stint in the records department of the Alberta Union of Public Employees, before she became executive assistant to Iris Evans, then minister of Health and Wellness—a time she remembers with fondness.

“She encouraged me to develop my skills as an advisor, a mentor, a critical thinker, and a decision maker. She opened my eyes to my own capacity and strengths. She was, and continues to be, an amazing mentor. The opportunity to work with her and such amazing people was a once-in-a-lifetime experience.”

Alyssa Haunholter Political savvy

Photo by Terry Bourque

Since February, the 27-year old has parlayed her experience in government into the position of public affairs account director for Alberta with the public relations and strategic communications firm of Hill and Knowlton.

While Alyssa admits to being a workaholic, this politically active young woman made time to sit on a committee with the Alberta Council of Women’s Shelters alongside former mayor Jan Reimer, Iris Evans, Judy Schultz and Linda Goyette, among others. Their collaboration resulted in the publication of Standing Together.

“We looked at stories from around the province of women who have suffered abuse, and compiled some of the most inspirational and empowering stories of women who found a way to stand up and take control of their lives.

The process was emotional, but inspired hope.”

Although her Blackberry rarely leaves her side, Alyssa is learning to relax and refocus her energies. She practices Yoga and, as often as possible, surrounds herself with friends, family, good wine and even better conversation. She’s also an avid traveler—or hopes to be.

Alyssa concludes, “I’m in need of a holiday.” √

Worldly I

n an age where globalization and the Internet have made the constraints of time and place largely irrelevant, Alex Yiu can truly be considered a citizen of the world.

The 2006 U of A law school grad’s life revolves around different cultures and communities—locally and globally.

Alex was a co-founder of the International Law Society at the U of A, organized in 2004 to promote awareness and understanding of international politics, human rights and study opportunities overseas. “I found the society was a perfect way to bring together my passions for both the law and for helping others,” reflects Alex.

As an under-grad, he served on the Youth Council as liaison between the Aboriginal community and the City of Edmonton, and was French program coordinator with Students for Literacy. A landmark in his volunteer career was joining the Red Cross relief effort after the Boxing Day 2005 tsunami which killed an estimated 25,000 people in coastal regions of Southeast Asia.

“When I saw the devastation on the news, like most people, I naturally asked myself what I could do.”

Unable to fly to the region to help with ground efforts, Alex put his fundraising skills to good work as a local fund development officer.

Now, as a friend-raiser for Norquest College—he calls it “a hidden jewel”—he is committed to

identifying partnerships, raising money, and elevating its profile. Alex is especially supportive of the role Norquest plays in the lives of many new Canadians by offering courses to upgrade their language skills that will assist them in re-qualifying in their chosen professional or trades fields.

In keeping with his interest in the world around him, Alex is keen on travel with trips to China, Australia, the United States and Western Europe under his belt. He has his sights set on visiting Eastern Europe and Africa, with a second tour of France in the works.

Alex Yiu International law man With all of his experiences, both personal and professional, it’s no surprise he loves to learn new languages—definitely an asset on visits to Paris, Moscow or Timbuktu.

By the way, did we mention Alex is a partner in Bosco Yiu law office? And a Big Brother? √

Photo by Mark Yiu

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Call a FRIEND

L Photo by Terry Bourque

oosely translated, Comamigo means “call a friend” in Spanish. So, thousands of customers across North America who are saving up to half off their monthly phone bill should call to thank Brent Magnan.

He is president and founding partner of Comamigo Canada, a distributor of Voice over Internet Protocol— VOIP—technology, which, according to Forbes Magazine, is one of the 10 most likely technologies to revolutionize the world.

Brent Magnan VOIP man Had you asked Brent what he wanted to do with his life a few years ago, managing an IT company wouldn’t have been on his list.

“Coming out of high school, I was actually heading toward a career in English or science.” After his first year of university studying engineering, he admits, “I just didn’t have the ‘engineering personality’… and I really wasn’t crazy about staring at a circuit board for 10 hours a day either.”

So, he applied to the University of Alberta School of Business, graduating nearly debt free in 2006, by virtue of winning the three-year Harold B. Bannister Scholarship, awarded to the student with the highest average entering first year business. Brent fondly recalls receiving that fateful letter. “When I found out I won the scholarship, I was running around the house, jumping up and down and screaming like a maniac… as were my parents.” He excelled in all study areas, including finance, marketing, information systems and accounting.

With Comamigo just over a year old, Brent says the company is on track to its five year goal of 60,000 customers. He currently manages more than 100 dealerships that offer his VOIP service across Canada.

He’s working 80 hours a week trying to build Comamigo into a worldwide brand, with plans to expand into the U.S., UK and Australia. Brent also conducts seminars and lectures with Youth One, a one-stop referal service.

But there’s another, more adventurous side to this young entrepreneur: He’s an avid and accomplished boarder—snow and wave—and diver—scuba and sky.

These exploits are duly recorded in the documentary films he has created.

When he does reach his corporate goal, Brent will reward himself by kicking back on the beach, sipping tropical drinks in the sun.

“To me, that’s what living really is.” √

KNOWLEDGE JUNKIE L

ong hours at the office have never bothered Jim Gladden.

By now, that’s par for the course for the 28-year-old IT specialist. He was determined to upgrade his education while maintaining a full time career.

Not wanting to give up his day job or leave Edmonton, Jim got creative and found the solution to his problem on-line.

Through distance learning, he was able to hold down a job, and achieve his academic goals—all without taking out a single student loan or dollar in credit.

Nonetheless, his efforts did come at a price.

“On a typical day I would go the office at 8, work until 5, and then stay at my desk studying until midnight. Then I would go home, sleep for a few hours, come back and do it all again.”

Despite the long hours and a chronic lack of sleep, his dedication and hard work paid off, earning Jim his Bachelor and Masters degrees in business administration. As someone who thirsts for knowledge, he also has attained several IT specialist designations: Project Management Professional, Information Systems Professional and Microsoft Certified Systems Engineer.

To top it off—so far, anyway—he has taken graduate certificates in leadership and management from the Harvard School of Business and Cornell University.

Jim has worked for a number of major firms, and recently became the senior manager of information planning at Alberta Health & Wellness. Married for just over a year, he can finally enjoy more time with his wife Dana, going on bike rides as well as

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Jim Gladden IT specialist

spending time outdoors at the family summer cottage near Wabamun. Jim also volunteers for the Canadian Blood Services as part of their Donor Phoner campaign which encourages previous donors to give blood again.

And twice per week he teaches at the NAIT School of Business, where his combination of age and youthful looks often leaves him in strange situations.

“It’s happened more than once… on the first day of class, my students think I’m one of them rather than their instructor,” laughs Jim. √

Photo by Terry Bourque

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CreativeEscapes M

ost of us can only dream of escaping snowbound Edmonton for an all-expenses paid trip to the Caribbean. But, 22-year-old Krista Turko took a novel approach to making it a reality.

Her mid-March trip to the small island nation of St. Vincent and the Grenadines was not all sun, surf and sand: She headed up a crew of six on behalf of Media-Masters Communications to film a $200,000 promotional video.

“The project started when I wrote an unsolicited proposal for a marketing campaign, which I sent to 20 different Caribbean nations,” says Krista, the firm’s marketing director and senior writer. “While 18 of them declined and one said maybe, the ministry of tourism for St. Vincent said yes.”

Little wonder former instructor Marion Kowalevsky refers to Krista as her “best student in the last 10 years… a role model.” The 2006 graduate of NAIT’s marketing program is busy writing film scripts, jingles and ad copy for clients, including Edmonton Cellular, Nokia, Save-on-foods, Land Rover and Microsoft, to name just a few.

Krista Turko Marketing “jewel” Recently, Krista—a Jewel-like self-taught singer and songwriter—was given the chance to record her first CD. “We were actually finishing up recording a commercial when the engineer asked me if I wanted to jump in the booth with my guitar and lay down a few tracks… so I did, even though I’m still a bit rusty.”

Krista has no immediate plans to become a full time musician, preferring to concentrate on film-making, a passion fuelled during her trip to St. Vincent.

“After being able to work behind the camera down there, I’d love to be able to make more films in the future, and some day I’d love to have my own film production company.”

While most of her trips abroad are business, the Stony Plain native is eagerly looking forward to one of a different nature. In November, Krista will head for Ghana in West Africa to build houses with Habitat for Humanity.

“We’ll be sleeping outside under mosquito nets and using a pit latrine… which is going to take some getting used to,” adds Krista with a laugh.

That’s a wrap on the interview—but definitely not on a promising career. √ Photo by Terry Bourque

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TalkTalkTalk A s a child, Melissa Dominelli's “motor mouth” would get her into trouble. But now, the 22-year-old is putting her superior verbal skills to use as a radio personality and television host.

“I’m a non-stop talker,” confesses Melissa. “So even though I got into trouble in school for talking too much, I definitely think it's helped me now!”

Melissa Dominelli Gifted gabber Getting her big break wasn’t easy. The native Edmontonian and 2005 graduate of NAIT’s Photo by Television and Radio Arts program knew she Terry Bourque had to attract the attention of producers, Melissa didn't hesitate to pack up her things and relocate to Toronto to intern for CHUM Television’s international department. She gained valuable behind the scenes experience for shows like the Muchmusic Video Awards and The Junos.

After a brief stint as an entertainment reporter and anchor on Rogers Television, Melissa returned home to work for Access Television as a host and segment producer on Help TV.

Currently, she is a weekend DJ on local pop music station 91.7 FM, The Bounce and, since her Toronto days, she has been a host and producer for tdottv.com, one of Canada's fastest growing on-line entertainment channels. Melissa recently branched into acting with her first role in End of Life, an independent short film shot last December.

In her role on HelpTV, Melissa assisted viewers in coping with everyday issues. That’s a persona Melissa takes outside the studio to host and support a diverse range of events and fundraisers—from Artists Emerge national hip-hop competition for young dancers to Safeway’s Because We Care campaign for kids with cancer… from volunteering for Kids in the Hall Bistro to delivering Christmas hampers.

Though she is uncertain what the next five years hold for her, Melissa does have some advice for others who are undecided about their chosen career path.

“At the end of the day, we all have to find what makes us happy… so when you figure that out, the rest of the journey is that much easier.”

For Melissa, that means using her gift for gab to educate and entertain. √

DEEPRoots

G

reg Bendall is a true Edmontonian.

He’s the fourth generation of his family to live in the capital… the great-grandson of James MacDonald—a City alderman from 1914 to 1917—the historical figure after whom one of our major bridges is named.

Greg also has the distinction of being the youngest person to ever become a partner at SVS Group Chartered Accountants, a process that traditionally takes many years of practice. It’s an accomplishment that attests to his professionalism and ability, and an indication that he is clearly ahead of the curve relative to his peers.

The 27-year old attributes a lot of his success to his understanding wife, Rowena. “She has put up with me putting in some long hours over the years,” admits Greg.

After earning a BComm from the University of Alberta in 2001, he articled with SVS for a year, and obtained his CA designation shortly after.

While tax season sees accountants putting in hundreds of hours, throughout the rest of the year there are plenty of opportunities for Greg to keep active and involved.

“After attaining my CA designation, I wanted to give back to the program which I felt really helped me, so I became an on-line facilitator. As facilitators, we aren’t there to mark student assignments; instead, we are there to help guide students through the 10-week modules.”

Greg Bendall Bridging the generations

In addition, Greg serves on the special projects committee of the City of Edmonton’s NextGen group, whose mandate is to identify and recommend ways to attract and retain residents between the ages of 18 and 40. He’s also an advisor to the board of the Alberta Council for Global Cooperation, a coalition of 40 volunteer sector organizations that include Engineers without Borders, HIV Edmonton, UNICEF and the YMCA. On the home front, there’s no shortage of projects for Greg. “My wife and I have a house that is nearly 100 years old, so it seems like there are always things to do.”

He may never have a landmark named after him. But, through commitment to his profession and his community—traits shared with greatgrandfather MacDonald—Greg will leave his own mark on the city he calls home. √

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M

ove over Thomas the Tank Engine, there’s another blue train in town—Bluetrain Inc. to be exact. The brainchild of Bryan Smith doesn’t pull cargo or carry passengers like Thomas because, for this particular engine, it’s all about making connections.

Bryan Smith The other blue train in town Specializing in search engine optimization and Internet marketing, Bryan explains the process as the fine tuning of websites to rank higher on search engines like Google and Yahoo, thereby generating more on-line visits for his clients.

Photo by Terry Bourque

A

ccording to Ruth’s Chris Steak House, “Sizzle is a state of mind, an attitude, a personality…”—add a dash of ambition and you’ve identified the attributes of Sizzler Alicia Maxim. Serendipity.

When the U.S. firm announced that its third Canadian location would open in the World Trade Centre Edmonton, it caught her interest. “Before I went for my job interview, I did a lot of research about them and I really liked their product and their fine dining concept that was unique to the industry.”

The 27-year-old U of A business grad and Sherwood Park native went armed with an impressive history. Her restaurant management career started at Joey Tomato’s, then moved on to Ric’s Grill, the Mayfield Inn and Suites, and The Sutton Place Hotel as restaurants manager.

Alicia got the job as assistant manager. “I get to take care of all the human resource components… control and monitor inventory and the various costs associated with liquor, wine and beer. I interact with guests ensuring they have an amazing experience at our restaurant.”

Amazing it is—not just for patrons, but for Alicia as well—thanks to her general manager and mentor, Brian Welsh. “He’s everything you could want in a boss. He’s inspiring and willing to help you get to where you want to be.”

There are a couple of places Alicia wants to be: general manager of a Ruth’s franchise by 30 and/or in the middle of the political arena. Her interest was sparked helping her dad in three campaigns. “Even though my father wasn’t successful, since he was a Liberal candidate running in Calgary, that hasn’t put me off from trying...

“I think my biggest responsibility is to embody the culture of Ruth’s Chris… conduct my self in a professional manner… lead the people I work with to achieve their goals… and continue to learn to ensure I

“While most casual ’Net surfers don’t care about the order in which results are returned, for Internet companies that often live and die by the number of users they are able to attract, the goal of getting the highest ranking possible is not only desirable but a necessity,” explains Bryan.

The idea for developing such a service began formulating when Bryan was participating in an AIESEC student exchange program to Romania in 2001. He moved to Bucharest for 10 months to work for a company that was pioneering text message voting.

“I loved it so much, that I said to myself when I started my own business, it had to be in the field of IT.” When Bryan returned to the U of A, he did an internship with SMART technologies and graduated from the School of Business. Having honed his marketing and sales skills, he spent four years at Micralyne, a renowned local nanotechnology firm. During his job interview, however, he was up-front about his future plans… regardless of opportunities for promotion, he was going to launch his own company within five years.

True to his word, this February, Bluetrain Inc.—named for those traditional blue web links we all click-on—was born.

The 29-year old is optimistic about his company’s future. With only one percent of websites currently search engine optimized, explains Bryan, Bluetrain is on track for growth. Maybe, one day, it will be just as well known as its fictional counterpart. √

am as ready as I can be to be a general manger one day.”

But, Alicia, a self-confessed clothes horse, also makes time to volunteer for and participate in various charity fundraisers including the Youth Emergency Shelter Society and the United Way. When personal work ethic and corporate philosophy are on the same page, you have a recipe for success. √

Alicia Maxim Managing the sizzle

Photo by Terry Bourque

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ACQUISITIONS, DIVESTITURES & CORPORATE FINANCE

with Stephen W. Kent, CA (780) 441-6793

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Sealing the deal… timing, timing, timing Unlike most of us, merger and acquisition deals don’t get better with age. In our current uncertain marketplace deals are taking longer to close than they did a couple of years ago. The longer a deal takes to close the more disaster-prone the results can be.

In one of our transactions the vendor won a significant contract during the due diligence process. As a result they had second thoughts about selling and felt they were giving away a good thing. This made for difficult negotiations as the deal proceeded given the vendor was content to drag out the process in order to capitalize on the large order.

In another deal the vendors were family members who, as the deal

progressed, had a falling out and refused to communicate with each other. From the start, the purchaser made it very clear that they were relying on the two vendors to assist them during the transition period following closing. How could they reasonably expect this to happen when the two key individuals could not be in the same room without fur flying?

In another case the vendors were a married couple. The wife was not involved in the day to day running of the business but owned 50% of the company and had to be involved in the sale process. It turned out that their marriage was on the rocks and divorce proceedings were imminent. When it came time to close the deal one party refused to sign unless concessions were made in the divorce settlement. A whole new series of negotiations began.

Recently we worked with a purchaser that was sure they were the only buyer at the table and that the vendor was in trouble. They reasoned that the longer they delayed the process the less they would pay for the company. While following a wait and see strategy with a low offer on the table, the buyer lost a perfect fit for their current operations to a competitor who was prepared to pay a reasonable price to secure the deal.

These are but a few examples from our recent experience. In short, what happens when a deal takes a long time to close? It usually doesn’t. If you are involved in a sell or buy scenario, seal the deal by using a professional advisor.

Please e-mail stephen.w.kent@ca.pwc.com or call 780.441.6793.

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