Search engine optimization

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SEARCH ENGINE OPTIMIZ ATION


OVERVIEW 

This course is designed to offer learning on all the concepts, tools, and techniques of Search Engine Optimization. Master the process of organically driving traffic to your website/webpage by learning key modules such as keyword research, on-page and offpage optimization, link building, URL building, and SEO analytics.


DURATION



15 days


OBJECTIVES 

Learn Basic to Advanced skills for Search Engine Optimization

Attract organic traffic to the website, boosting visibility and new customers

Understand how Search Engines Work


Learn multiple research methods for effective data collection

Apply research concepts to market your website successfully

Employ Best Practices and techniques to promote search engine rankings of your website


Learn how to manage your website and troubleshoot problems

SEO best practices, and tips and tricks on link building

Effectively measure the success of your website and increase your skillset with Analytics


TARGET AUDIENCE Search Engine Optimization training is beneficial for anyone who wants to become proficient in SEO best practices, particularly these professionals: 

Marketing Managers



Digital Marketing Executives


Content Writers Marketing and Sales Professionals Management, Engineering, Business, and Communication Graduates Entrepreneurs and Business Owners


ELIGIBILITY There is no eligibility criteria for this course as such. You can take up this course if you are : 

Sales and Marketing Professionals

Digital Marketers

IT Professionals


Working Executives who want to switch to a career in Digital

Executives who want to enhance their marketing knowledge

Small Business Owners looking at adopting digital tools to enhance their businesses


Flexible (read freelance) career seekers. Work from home professionals

Students passing onto their Final year of graduation

Graduates from any discipline


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