MI N I CHALLENGE
MI NICHALLENGE2021
Pr oudl ys uppor t e dbyMI NIUK
CONTENTS.
1.
THEMI NICHALLENGE.
COOPERCALENDAR.
THEJ CW CLASS.
THEAWARDS.
J CW CALENDAR.
MEDI ACOVERAGE.
THECOOPERCLASS.
HOSPI TALI TY.
2.
THEMI NICHALLENGEANEW DECADE,ANEW ERA. TheMI NICHALLENGEi st heChampi ons hi pf ort henewMI NIi nt heUK, enj oy i nggr eatgr i ds ,c ol our f ulc ar sandc l os er ac i ng. as spr ov i de sc l os e ,f ai r , Ov e rt hey e ar st heMI NICHALLENGEhasbui l t TheCooperCl nt r y l e v e lr ac i ng,andwi l lmak et hr e egue s t ar e put at i onf oraf f or dabi l i t y ,f ai r ne s sandf un, e ar anc e sont heTOCAPac k agei n2021. andbe ne f i t sf r ombe i ngt heonl yChampi ons hi p appe t oe nj oyt hes uppor tofMI NIUK. For2021t heCooperSCl as swi l lbe c omet he c or eofane ws e r i e sde s i gne dt ode l i v e ra r i e s , 2020mar k e dal andmar ky e arf ort hes e t i Mar que ,Tour i ngCars t y l ee x pe r i e nc e . wi t ht hehe adl i neJ CW Cl as se nj oy i ngahi ghl y Mul ede t ai l st obeannounc e ds oon. s uc c e s f ulf i r s ts e as onont heBTCCPac k age , Mor c e me nt i ngi t ss t at usast henat ur als t e ppi ng Sc r ut i ne e r i ngc ont r ol sme ant hatf ai r ne s si s s t onef ordr i v e r sai mi ngt or ac ei nt heBTCC. mai nt ai ne ds ot hatdr i v e r sandt e amsc anbe s ur et hatonl ys k i l landl e gi t i mat ek nowl e dge 2021wi l lmar kanot he rs t e pf or war d,aswe l lhav eabe ar i ngonr ac er e s ul t s . e x pe c tt hef ul lmar k e t i ngpot e nt i aloft heBTCC wi Pac k aget obef ul f i l l e df ol l owi ngt her e s t r i c t e d Budge t sar eal s ok e ptunde rc ont r olt hr ough 2020s e as on. r e s t r i c t i onsont e s t i ng,t y r eus eandwi de s pr e ad eofc ont r olpar t si nar e aswhe r eany Themul t i c l as ss t r uc t ur ee nabl e sdr i v e r swi t h us r f or manc eadv ant agec oul dbegai ne d. v ar y i ngde gr e e sofe x pe r i e nc eandbudge tt obe pe par toft heMI NICHALLENGE,whi l s tpr ov i di ng TheMI NICHALLENGEi s‘ ThePl ac et oRac e ’ . anat ur alr out ef orpr ogr e s s i on.
3.
4.
THEJ CW CLASS. Theul t i mat ei nMI NIr ac i ng,f ordr i v er swhowantat our i ngc arex per i enc e ataf r ac t i onoft hebudget . TheJ CW Cl as ss i t satt hepi nnac l eoft heMI NI J CW Seas onEnt r y : CHALLENGE,of f e r i ngas pe c i f i c at i onc l os e rt o t hatoft heBTCCc ar si ts har e sas t agewi t h 2021Ent r yFe e :£ 15, 950 t hananyot he rs i ngl emak ec hampi ons hi pi n t heUK,butataf r ac t i onoft hebudge t . Ear l y bi r ddi s c ount :£ 13, 950,pai dby12/ 02/ 21 Goody e ars l i c kt y r e s ,aDami c ot une d2l i t r e e ngi ne ,Quai f es e que nt i alge ar box ,3way adj us t abl eNi t r ondampe r sandAl c onbr ak e s e ns ur et heJ CW Cl as spr ov i de st hepe r f e c t s t e ppi ngs t onet ot our i ngc arr ac i ngwhi l e r e pr e s e nt i ngt he‘ Bes tofBr i t i s h’ .
5.
Al lpr i c e spl usVATatt hepr e v ai l i ngr at e .
Spec i f i c at i on: •She l ll i ght e ni ngpr ogr amme •We l de di nc agewi t hs i dei mpac ts t r at e gy •2. 0l tTur bowi t hoi lc ool e r ,275bhp •Spe c i al i s tCont r olSy s t e msmot or s por tECU •For geI nt e r c ool e r ,Radi at or&I nduc t i on •Sc or pi onSt ai nl e s se x haus ts y s t e m •Owe nDe v e l opme nt ss pe ct ur bo •Quai f es e que nt i aldogbox ,mot or s por tc l ut c h •Be s pok eupr at e ddr i v e s haf t s •Tr anXpl at e dl i mi t e ds l i pdi f f e r e nt i al •Li ght we i ghtf l y whe e l
•Goody e ar235/ 17s l i c kandwe tt y r e s •17”Te amDy nami c swhe e l s •OBPpe dalboxwi t hAl c onmas t e rc y l i nde r s •HELbr ai de dbr ak ehos e s •Powe r f ulAl c onbr ak e swi t hf l oat i ngdi s c s •Mi nt e xbr ak epads •3Wayadj us t abl eNi t r ondampe r s •Powe r f l e xBl ac kSe r i e sbus he s •Be s pok et our i ngc arI ns pi r e dae r ok i t •Dur abl eBTCCs t y l es pl i t t e r •Cos wor t hf ul lc ol ourdas h •We i ghtc 1160k gwi t hdr i v e r
6.
J CW CALENDAR.
7 .
Doni ngt onPar k
1618Apr i l
Oul t onPar kI s l and
1416May
Cr of t
1113J une
Goody e arTy r eTe s t Sne t t e r t on300
08J ul y
Sne t t e r t on300
30J ul y 01Augus t
Knoc k hi l l
1315Augus t
Si l v e r s t oneNat i onal
2426Se pt e mbe r
Br andsHat c hGP
0810Oc t obe r
8.
THECOOPERCLASS. I tmi ghtbet hef i r s tr ungont hel adder ,butt heCooperCl as sof t enpr oduc es t hemos tex c i t i ngr ac i ngt heMI NICHALLENGEc anof f er . nt hei nt e r e s tofs i mpl i c i t yandk e e pi ngc ont r ol Asar e s ul tt heCooperCl as smadet hr e ehi ghl y I t s ,t headj us t abi l i t yoft hec ar si sk e pt s uc c e s s f ulgue s tappe ar anc e se v e nt sont he ofbudge oami ni mum.Modi f i c at i onst ot oe ,r i dehe i ght BTCC c al e ndari n 2020,me ani ng t he y wi l lt hes i ngl e wayASTc ont r oldampe r sar eal l r e t ur nt oe nt e r t ai nf ansatanot he rt hr e ee v e nt s andt hati sav ai l abl e ,mak i ngt heCooperCl as st he ont hehi ghe s ts t agei nUKmot or s por tdur i ng t i de alpl ac ef ordr i v e r st ogai ne x pe r i e nc e . t he2021s e as on.
9.
Thee nt r yl e v e lCooperCl as sc arus e sa 130bhp1. 6l i t r enor mal l yas pi r at e de ngi ne ,6 s pe e dmanualge ar boxandGoody e ars l i c kand we tt y r e s ,l i mi t e dt ot wone wt y r e spe rr ac e me e t i ng.
Thec ari sbe s ts ui t e dt odr i v e r sne wt oc ar r ac i ng,t hos ewi t hs omek ar t i nge x pe r i e nc e ,or t hos ewhowantt oe x pe r i e nc et hec l os e ,f ai r r ac i ngoft heMI NICHALLENGEonahi gh pr of i l es t age ,butwi t ht i ght l yc ont r ol l e dbudge t .
Spec i f i c at i on: •130BHP1. 6l te ngi ne •Si ngl ewayadj us t abl eASTdampe r s •Adj us t abl et oeandr i dehe i ght •Bol ti nc age •Ul t r ar obus t6s pe e dge ar box •Te amDy nami c s15”whe e l s •Goody e ars l i c kandwe tt y r e s •Re arwi ng
CooperSeas onEnt r y : 2021Ent r yFe e-£ 10, 450 Ear l y bi r ddi s c ount :£ 9, 450,pai dby12/ 02/ 21 Al lpr i c e spl usVATatt hepr e v ai l i ngr at e .
10.
COOPERCALENDAR.
11.
Br andsHat c hI ndy( TOCA)
0304Apr i l
Thr ux t on( TOCA)
0809May
Sne t t e r t on200
26J une
Goody e arTy r eTe s t Sne t t e r t on300
08J ul y
Oul t onPar kI nt .
24J ul y
Cr of t
0708Augus t
Thr ux t on( TOCA)
2829Augus t
Doni ngt onPar kGP
1819Se pt e mbe r
12.
THEAWARDS. Whi l et heov er al lChampi ons hi pTi t l esar et hemai nai mwi t hi neac hc l as s , t her ear ear angeofot herAwar dsonof f eri nt heMI NICHALLENGE. Ther ac ewi nne r ,r unne rupandt hi r dpl ac ei n al lf ourc l as s e swi l lbeawar de dt r ophi e si nal l r ac e s .Theov e r al lMI NICHALLENGE Champi on,Cl as sWi nne r s ,Runne r sUpand3r d Ov e r al lwi l lr e c e i v ee ndofs e as ont r ophi e s .
TheRooki eCupi sawar de dt ot het op ne wc ome ri ne ac hoft hec l as s e s ,al l owi ng t hos ene wt ot heChampi ons hi pt hec hanc et o f i ghtf orat i t l eoft he i rownwhi l s tge t t i ngt o gr i pswi t hne wmac hi ne r y .
Aswe l last heov e r al lc l as sc hampi ons hi ps , poi nt sar eal s oawar de dt owar dsanumbe rof ot he rt i t l e st hr oughoutt hes e as on.
Si mi l ar l y ,t heGr aduat eCupwi l lbeawar de dt o t hehi ghe s tpl ac e d2ndy e arMI NICHALLENGE dr i v e ri ne ac hc l as s .
13.
Fort hos ec ompe t i t or sov e rt heageof40,poi nt s TheJ CW andCooperCl as s esar eal s oe l i gi bl e ar eawar de dt owar dst heDi r ec t or sCup, f ort heSunoc o240Chal l e nge ,whe r et he me ani ngdr i v e r sofal lage sande x pe r i e nc e wi nni ngdr i v e ri sgi v e nar ac es e ati nt he l e v e l shav et hec hanc et oc l ai mac r own. Sunoc ol i v e r i e dmus c l ec ardur i ngt he 240mi nut ee ndur anc er ac eont heFr i day e i nf or c el i nk swi t ht heBTCC,t heJ CW Tor be f or et heRol e x24Hour satDay t ona. Cl as sChampi onwi l lonc eagai nbe ne f i tf r oma l last heoppor t uni t yt oc ompe t eatoneof BTCCt e s tf unde dbyGoody e arTy r e s ,pr ov i di ng Aswe hewor l d’ smos tf amousc i r c ui t s ,al s oi nc l ude d anoppor t uni t yt oe x pe r i e nc ewhati sr e qui r e dt ot i nt hepr i z ear eal lf l i ght s ,ac c ommodat i on,and c ompe t eatt hehi ghe s tl e v e last he ys e e kt o aSunoc o240Chal l enger ac es ui t . pr ogr e s supt hemot or s por tl adde r .
14.
MEDI ACOVERAGE. TheMI NICHALLENGEhasenj oy edanewl ev elofex pos ur eandengagement i n2020aspar toft heBTCCpac kage,maki ngt hec hampi ons hi papower f ul mar ket i ngpl at f or mf ort eams ,dr i v er sands pons or sal i ke.
19m
Tot alCumul at i v e UKTVAudi e nc e
27 . 4% Fe mal e TVAudi e nc e
14%
30h
De di c at e dMI NICHALLENGE TVCov e r age( Li v e+Hi ghl i ght s )
400, 000Ti c k e tSal e s Dur i ng2019Se as on
85%
5, 800 5, 500
Spe c t at or sEar n Ov e r£ 30, 000pa
3m+Soc i alMe di a Re ac hi n2020
33K+ Fol l owe r s
15.
I nc r e as ei nLi v eTV Audi e nc eDur i ng2019
22, 000 16.
HOSPI TALI TY. TheMI NICHALLENGEi sabl et oof f e raVI Pe x pe r i e nc ef ordr i v e r sandt he i rgue s t st hr oughi t s be s pok e ,hi ghqual i t yhos pi t al i t yuni t .Se r v i ngbr e ak f as t ,l unc handaf t e r noont e a,aswe l las s pe c i al i t ydr i nk st hr oughoutt heday ,t heuni tpr ov i de sahubf ordr i v e r sandt he i rpar t ne r st o we l c omegue s t st oe x pe r i e nc eal lt heac t i onoft heMI NICHALLENGE. 17 .
18.
CONTACT: Champi ons hi pDi r ec t or Ant onyWi l l i ams 07852337537 ant ony @mi ni c hal l e nge . c o. uk Champi ons hi pCoor di nat or Rhe aBe auc hamp r he a@mi ni c hal l e nge . c o. uk Par t s Chl oeMe adows par t s @mi ni c hal l e nge . c o. uk Sc r ut i neer i ng t e c hni c al @mi ni c hal l e nge . c o. uk Addr es s : Uni t1,RoyHumphr e yEs t at e A140Nor wi c h-I ps wi c hRoad Br ome ,Ey e Suf f ol k I P238AW
Mor ei nf or mat i onat : MI NI CHALLENGE. CO. UK