Digital Signage Market Forecast (2016 - 2021)
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Digital Signage Market Forecast (2016 - 2021)
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Digital Signage Market Overview Digital Signage Market is the new innovative way of using digital media screens for advertisements, promotional awareness and others. This is a rapidly growing market in developed countries as well as developing countries where media can advertise their content on the digital display screens.
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Digital Signage Market Forecast (2016 - 2021)
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Market Revenue
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Digital Signage Market Forecast (2016 - 2021)
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Digital Signage Market Driving Factors and Applications The major driving factors for Digital Signage Market are the increasing marketing and advertising strategy, developing smart technologies, use of digital screen and signage display etc. The display screen technology is 2-D as well as 3-D. For a perfect presentation, the digital signage system should consist of a display screen, a media player, network, content management system and software for handling of the entire operation. Some applications of Digital Signage system are advertising, way-finding, marketing and others
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Digital Signage Market Forecast (2016 - 2021)
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Digital Signage Market Segmentation Digital Signage Market is precisely segmented into 6 broad segments based on these factors: By Display Technologies: 2-D Display such as Touch Screen, Body Sensor, QR code Via Smartphones, SSI (Smart Screen Device Interaction) and 3-D Display such as 3D display with Polarized glasses, 3D display with Active shutter glasses, Auto stereoscopy display By Brightness: Indoor displays such as 100 – 200 nits, 200 – 400 nits and Outdoor displays (above 400 nits) which are Bright screens (400 to 700 nits), High Brightness screens (700 to 2000 nits), Outdoor flat panel displays ( above 3000 nits)
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Digital Signage Market Forecast (2016 - 2021)
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Digital Signage Market Segmentation By Components: Hardware and Software By Applications: Indoor Application, Outdoor Application, Radar and Others. By End User Industry:
Commercial, Entertainment, Healthcare and Hospitality,
Industrial, Retail and Services, Transportation, Airport, Government, Banking By Geography: Americas, Europe, APAC and ROW.
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Digital Signage Market Forecast (2016 - 2021)
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Key Market Players of Digital Signage Market Some of the key players in the Digital Signage Market are as follows: Samsung Electronics Co. Ltd (South Korea), CISCO Systems Inc. (U.S.), LG Display Co. (South Korea), Ltd., Panasonic Corporation (Japan) Hewlett-Packard Company (U.S.)
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THE ARC PROCESS
1. Get a top down Estimate of the market
2. Validating all factors in terms of their present impact on the market.
2. Follow it up with a bottom up estimate of the market.
3. Assigning weights to these factors in terms or their relevance & impact on the market. 4. Build the
Analytical Model
3. Check for consistency and new growth factors that that are relevant over the next 10 Years 4. Build the
Base model
Delphi Verification 1. Verify the findings of the model with experts from across the value chain.
1. Granular breakdown of drivers into factors 2. Validating all factors in terms of their present impact on the market. 3. Assigning weights to these factors in terms of their relevance & impact on the market. 4. Build the
Consolidated Model
ARC Model
1.Granular breakdown of the drivers into factors
Consolidation ConsolidatedMethod Model
Consolidated Model
Base BaseMethod Model
Base Model
Analytical Model
Analytical Method
2. Verify the findings with players across small and large enterprises 3. Tweak the model and add new factors 4. Finalize the
ARC Model
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