Element South Africa - Summer 2015

Page 1

ELEMENT SUMMER 2015


C ON S CIO US BY N AT URE In the pursuit of our commitment to create and expand our range of environmentally conscious product, element is proud to provide a complete product range constructed primarily of sustainable materials and manufacturing processes.

FL EX FA BRICS By meshing cotton and lycra materials, Element offers a flex fabric designed to give skateboarders a more functional fabric that flexes and does not restrict our one favorite thing in life, skateboarding.

N E VER O UT O F S T O CK N.O.S. «Never Out of Stock» on selected models & washes, offers a selection of our «best selling washes» for a year long business.

ALL LOCATION SHOTS BY ELEMENT ADVOCATE JAKE DARWEN // JAKEDARWEN.COM.AU


IN 1992 THE ELEMENT SEED WAS PLANTED. OUR GOAL WAS SIMPLE, TO BE THE BEST WE COULD BE IN THE MOST HONEST AND ETHICAL WAY POSSIBLE. WE JOINED TOGETHER TO ELEVATE WHAT WE ALL TRULY BELIEVE IN. TODAY WE CONTINUE TO CREATE THE ART, DIRECTION AND MESSAGE ON A CONSTANT PATH TO BRING PROGRESS TO SKATEBOARDING. WE ARE MORE THAN A BUSINESS; WE ARE A FAMILY, ALL ON THE SAME JOURNEY FOR THE GROWTH WITHIN OURSELVES, ELEMENT AND ALL THAT SURROUNDS US. Johnny Schillereff - Founder


2

SUMMER 2015

WITH OVER 20 YEARS IN THE GAME ELEMENT HAS PRODUCED SEASONS OF TIMELESS GRAPHICS THAT HAVE INSPIRED SKATEBOARDING WORLDWIDE. THE RESERVE SERIES DIGS BACK INTO ELEMENTS ICONIC HISTORY AND RE-ISSUES A SELECTION OF THE BRANDS FINEST PIECES.


SUMMER 2015

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4

SUMMER 2015


SUMMER 2015

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SUMMER 2015

NO VE MB E R CO L L E CTIO N

6

DARWEN SS TEE ESTABLISHED TEE NAM PALM SS SHIRT MAPLETON POLO LUDLOW SHORT HUDSON CAP SYCAMORE WALLET


SUMMER 2015

7

NO VE MB E R CO L L E CTIO N

HUDSON CAP MADRONA SHIRT GOOD TIMES TEE


8

NOV

TEES

SUMMER 2015

DARWEN SS TEE 100% COTTON YARN DYE STRIPE JERSEY, LHB ICON EMBROIDERY, LEFT SIDE WOVEN FLAG, INTERNAL NECK LABEL PRINT

OATMEAL HEATHER 154101

NOV

EVERETT FASHION TEE 50% POLY 25% COTTON 25% RAYON MID LIGHTWEIGHT PERFOMANCE JERSEY, LHB ICON EMBROIDERY, FRONT YOKE PANEL, ARM INSERT PANELS, FEATURE DROPPED HEM WITH WOVEN LABEL, INTERNAL NECK LABEL PRINT

FLINT BLACK 154103

NOV

NO WAR TEE 100% MID LIGHTWEIGHT COTTON JERSEY, SPECIALTY DIP DYE WASH, FRONT LHB PLASTISOL LOGO PRINT, INTERNAL NECK LABEL PRINT, LEFT SLEEVE WOVEN CLAMP

INDIGO 154018


TEES

DEC

SUMMER 2015

STATEMENT 100% MID LIGHTWEIGHT COTTON JERSEY, SPECIALTY DYE WASHFRONT WATERBASE LOGO PRINT, INTERNAL NECK LABEL PRINT, LEFT SLEEVE WOVEN CLAMP

CRYSTAL WASH 154017

OCT

CAMP TEE ORGANIC COTTON SS TEE WITH FRONT PRINT DETAIL

BLACK 154002ZA

OCT

ISLAND BLUE 154002ZA

CITY G AP TEE ORGANIC COTTON SS TEE WITH DIGITAL FRONT PRINT DETAIL

WHITE 154008ZA

BLACK 154008ZA

9


10

OCT

TEES

SUMMER 2015

EP DARWIN 2 TEE ORGANIC COTTON SS TEE WITH FRONT PRINT DETAIL

BLACK 154022ZA

OCT

ESTABLISHED TEE SS TEE WITH FRONT PRINT DETAIL

GREY MARLE 154009ZA

OCT

AFRICA 4 LIFE TEE SS TEE WITH FRONT PRINT DETAIL

GREY MARLE 154013ZB


TEES

OCT

SUMMER 2015

ICON TEE SS TEE WITH FRONT PRINT DETAIL

GREY MARLEK 154014ZB

OCT

ICON CVC TEE SS CVC TEE WITH FRONT PRINT DETAIL

BRICK SPECKLE MARLE 154014ZA

OCT

AFRICA 4 LIFE CVC TEE SS CVC TEE WITH FRONT PRINT DETAIL

BLACK MARLE 154013ZA

SAPHIRE MARLE 154014ZA

BLACK MARLE 154014ZA

11


12

OCT

SUMMER 2015

TEES

GLOBE CVC TEE SS CVC TEE WITH FRONT PRINT DETAIL

OCT

BLACK MARLE 154012ZA

BRICK SPECKLE MARLE 154012ZA

BLACK MARLE 154016ZA

BRICK SPECKLE MARLE 154016ZA

BLACK 154000ZA

OXBLOOD 154000ZA

ELLIS CVC TEE SS CVC TEE WITH FRONT PRINT DETAIL

NOV

OMEG A TEE ORGANIC COTTON SS TEE WITH FRONT PRINT DETAIL


TEES

NOV

SUMMER 2015

ESP TEE ORGANIC COTTON SS TEE WITH FRONT PRINT DETAIL

WHITE 154001ZA

NOV

RACERS TEE ORGANIC COTTON SS TEE WITH DIGITAL FRONT PRINT DETAIL

ISLAND BLUE 154004ZA

NOV

EP MARCEL 2 TEE ORGANIC COTTON SS TEE WITH DIGITAL FRONT PRINT DETAIL

WHITE 154006ZA

BLACK 154001ZA

13


14

NOV

SUMMER 2015

TEES

FUTURE IS NATURE TEE ORGANIC COTTON SS TEE WITH DIGITAL FRONT PRINT DETAIL

NOV

WHITE 154007ZA

BLACK 154007ZA

OXBLOOD 154010ZA

ISLAND BLUE 154010ZA

SKATE CO TEE ORGANIC COTTON SS TEE WITH FRONT PRINT DETAIL

NOV

TEAM ELEMENT 72 TEE ORGANIC COTTON SS TEE WITH FRONT PRINT DETAIL

WHITE 154019ZA

BLACK 154019ZA

OPTIC WHITE 154016B


TEES

NOV

SUMMER 2015

STACKING TEE SS TEE WITH FRONT PRINT DETAIL

GREY ARLE 154017ZA

NOV

STACKING CVC TEE SS CVC TEE WITH FRONT PRINT DETAIL

SAPHIRE MARLE 154017ZB

NOV

MADE TO ENDURE CVC TEE SS CVC TEE WITH FRONT PRINT DETAIL

BRICK SPECKLE MARLE 154011ZA

SAPHIRE MARLE 154011ZA

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16

NOV

SUMMER 2015

WOVENS TEES

NAM PALM SS SHIRT 100% COTTON POPLIN WITH FEATURE ALL OVER PRINT, LHB POCKET WITH WOVEN LABEL, LEFT HIP WOVEN LABEL, BOX PLEAT ON CB YOKE, INTERNAL LABELLING

ECLIPSE NAVY 154211

NOV

MADRONA SHIRT 100% COTTON OXFORD, LHB POCKET WITH WOVEN LABEL, LEFT HIP WOVEN LABEL, BOX PLEAT ON CB YOKE, INTERNAL LABELLING

BROWN PURPLE 154212

WALKSHORTS

NOV

LUDLOW SHORT 98% COTTON 2% STRETCH REVERSED TWILL, 5-POCKET STYLING, RAW HEM WITH STOP STITCH, NATURAL HERRINGBONE INTERNAL WAISTBAND, LOGO TRIMS AND EMBROIDERY

MOSS GREEN 154361


DECKSHORTS TEES

NOV

MIDTOWTN DECK SHORTS 51% COTTON 49% POLYESTER, COLOUR BLOCKED STYLING, SIDE POCKETS, BACK PATCH POCKET, TIE TOP W/BAND, FLAT LACE WITH CONTRAST AGLETS, D-RING, V-SPLIT HEM, “DECK SHORTS” LABEL PACKAGING

ECLIPSE NAVY 154383

NOV

UPTOWN DECK SHORTS 50% COTTON 50% NYLON, TUBE LEG CONSTURUCTION, 3-PIECE CROTCH GUSSET, ELASTIC W/BAND, ANGLED SIDE POCKETS, BACK WELT POCKETS, ROUND NYLON TIE WITH CONTRAST AGLETS, “DECK SHORTS” LABEL PACKAGING

CANYON KHAKI 154384

NOV

DOWNTOWN NAM PALM SHORTS 51% COTTON 49% POLYESTER, ALL-OVER YARDAGE PIGMENT PRINT, ELASTIC BACK W/BAND - FIXED FRONT W/BAND, SIDE POCKETS, BACK PATCH POCKET, ROUND NYLON TIE WITH CONTRAST AGLETS, D-RING, V-SPLIT HEM, “DECK SHORTS” LABEL PACKAGING

ECLIPSE NAVY 154390

SUMMER 2015

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18

NOV

SUMMER 2015

DECKSHORTS TEES

DOWNTOWN OJO SHORTS 51% COTTON 49% POLYESTER, ALL-OVER YARDAGE PIGMENT PRINT, ELASTIC BACK W/BAND - FIXED FRONT W/BAND, SIDE POCKETS, BACK PATCH POCKET, ROUND NYLON TIE WITH CONTRAST AGLETS, D-RING, V-SPLIT HEM, “DECK SHORTS” LABEL PACKAGING

FLINT BLACK 154392


TEES

SUMMER 2015

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SUMMER 2015

D E CE MB E R CO L L E CTIO N

20

BEDFORD CAP FRANCHISE TEE


TEES

DEC

SUMMER 2015

FRANCHISE FASHION TEE 100% COTTON MIDWEIGHT JERSEY, LHB CURSIVE EMBROIDERY, CONTRAST SLEEVES WITH FABRIC BIND PANELS, FEATURE SCOOPED BOTTOM HEM, INTERNAL NECK LABEL PRINT

GREY HEATHER 154104

JAN

ENDURE TIE DYE 100% MID LIGHTWEIGHT COTTON JERSEY, SPECIALTY DYE WASH, FRONT LHB PLASTISOL LOGO PRINT, INTERNAL NECK LABEL PRINT, LEFT SLEEVE WOVEN CLAMP

THUNDER WASH 154023

DEC

NIGHT TEE ORGANIC COTTON SS TEE WITH FRONT PRINT DETAIL

WHITE 154003ZA

ECLIPSE 154003ZA

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SUMMER 2015

D E CE MB E R CO L L E CTIO N

22

ENDURE TIE DYE CROW ABOUT TEE FANGS TEE FREEDOM PKT TEE NAM PALM BUCKET HAT CROW ABOUT DECK FANGS DECK


SUMMER 2015

23

D E CE MB E R CO L L E CTIO N

CROW ABOUT CAP CROW ABOUT TEE


24

DEC

SUMMER 2015

TEES

HIGHWAY TEE ORGANIC COTTON SS TEE WITH DIGITAL FRONT PRINT DETAIL

WHITE 154005ZA

DEC

BLACK 154005ZA

COVERAGE TEE ORGANIC COTTON SS TEE WITH FRONT PRINT DETAIL

WHITE 154018ZA

DEC

CROW ABOUT TEE ORGANIC COTTON SS TEE WITH FRONT PRINT DETAIL

WHITE 154020ZA

DEEP SEA 154018ZA


TEES

DEC

MINDS EYE TEE SS TEE WITH FRONT PRINT DETAIL

GREY MARLE 154015ZA

DEC

ESP TEE SS CVC TEE WITH FRONT PRINT DETAIL

SAPHIRE MARLE 154015ZB

SINGLETS

DEC

MADISON SINGLET 100% POLYESTER FINE MESH FABRIC, LHB ICON APPLIQUE, LEFT HIP WOVEN LABEL, INTERNAL SIZE AND COO NECK WOVEN LABEL

FLINT BLACK 154273

SUMMER 2015

25


26

DEC

SUMMER 2015

SINGLETS TEES

HUNTER SINGLETS 100% COTTON MID LIGHTWEIGHT JERSEY, LHB PLASTISOL PRINT, FEATURE WASH DETAIL, INTERNAL NECK LABEL PRINT, WOVEN FLAG AT SIDE SEAM

TYPHOON WASH 154275

POLOS

DEC

GRAND POLO 100% COTTON MIDWEIGHT YARN DYE JERSEY, FRONT LHB ICON EMBROIDERY, FRONT LEFT HIP WOVEN LABEL, INTERNAL BACK NECK LABEL PRINT

ECLIPSE NAVY 154151

WALKSHORTS

DEC

BOWERY PRINT SHORT 100% COTTON REVERSE TWILL SHORT, ALL OVER PRINT, UTILITY FEATURE POCKETS, 3-PIECE CROTCH GUSSET, METAL DOME BUTTONS, DRAWCORD FOLDED HEM, LOGO TRIMS

MOSS GREEN 154368


WALKSHORTS TEES

DEC

ALTAVISTA SHORT 100% COTTON MICRO BROKEN TWILL, ELASTIC WAISTBAND WITH DRAWCORD, SIDE AND BACK WELT POCKETS, V-SPLITS AT HEM, LOGO TRIMS AND EMBROIDERY

SMOKE GREY 154363

JAN

DOWNTOWN CLASSIC SHORT 51% COTTON 49% POLYESTER, ELASTIC BACK W/BAND - FIXED FRONT W/BAND, SIDE POCKETS, BACK PATCH POCKET, ROUND NYLON TIE WITH CONTRAST AGLETS, D-RING, V-SPLIT HEM, “DECK SHORTS” LABEL PACKAGING

FLINT BLACK 154388

SUMMER 2015

27


28

SUMMER 2015

TEES


29 SUMMER 2015 TEES

CO RE CO L L E CTIO N


30

NOV

SUMMER 2015

TEES

VERTICAL TEE ORGANIC COTTON SS TEE WITH PLASTISOL FRONT PRINT DETAIL

BLACK 154021ZA

NOV

VERTICAL CVC TEE SS TEE WITH FRONT PRINT DETAIL

GREY MARLE 154021ZB

NOV

VERTICAL SINGLET ORGANIC COTTON SINGLET WITH FRONT PLASTISOL PRINT DETAIL

WHITE 154023ZA

BLACK 154023ZA


TEES

NOV

SUMMER 2015

HORIZONTAL SINGLET ORGANIC COTTON SINGLET WITH FRONT PLASTISOL PRINT DETAIL

WHITE 154024ZA

NOV

SOURCE CARGO SHORT 100% COTTON BROKEN TWILL CARGO, BELLOWED UTILITY POCKETS, FEATURE PHONE POCKET, CRINKLE DETAIL, VINTAGE WASH, LOGO EMBROIDERIES & TRIMS

OLIVE 134243

NOV

TREADSHAW SHORT 100% COTTON DOBBY CHECK CARGO, CRINKLE DETAIL, VINTAGE WASH, LOGO EMBROIDERY AND TRIMS

TAUPE 153363

BLACK 154024A

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32

SUMMER 2015

ACCESSORIES


HEADWEAR

NOV

SUMMER 2015

HUDSON CAP 100% COTTON TWILL SNAPBACK, ALL OVER PRINTED YARDAGE, WOVEN LABEL AT CROWN CENTRE FRONT, WOVEN FLAG LABEL AT SNAP CLOSURE

ECLIPSE NAVY 154619

NOV

FULTON CAP 80% ACRYLIC 20% WOOL SNAPBACK, EMBROIDERED WOVEN PATCH AT CENTRE FRONT, CONTRAST UNDERPEAK, WOVEN LABEL AT SNAP BACK CLOSURE

FLINT BLACK 154615

NOV

SEQUOIA GREEN 154615

AMSTERDAM CAP 80% ACRYLIC 20% WOOL UNSTRUCTURED 6 PANEL CLIPBACK, CONTRAST PEAK, WOVEN LABEL AT CENTRE FRONT, WOVEN FLAG LABEL AT CLIP CLOSURE

DEC

OFF WHITE 154609

DESERT KHAKI 154609

FLINT BLACK 154603

OXBLOOD 154603

BEDFORD CAP 100% MATTE POLY UNSTRUCTURED 6 PANEL SNAPBACK, CENTRE FRONT PLASTISOL PRINT, WOVEN FLAG AT SNAP CLOSURE

33


34

JAN

SUMMER 2015

HEADWEAR

CROW ABOUT CAP 100% COTTON TWILL UNSTRUCTURED 6 PANEL SNAPBACK, MESH STAY FRONT, PRINTED WOVEN BADGE AT CENTRE FRONT, WOVEN FLAG LABEL AT SNAP CLOSURE

FLINT BLACK 154606

NOV

KNUTSEN 100% COTTON TWILL SNAPBACK, CROWN CF 3D LOGO AND CENTRE BACK EMBROIDERY, CONTRAST PEAK & THREAD EYELETS

BLACK/WHITE 153617

NOV

LEGION BLUE 153617

TREE FLEXFIT 98% COTTON 2% FLEX FITTED CAP, CURVED SHAPED BRIM, CF 3D ICON EMBROIDERY, EL4 BADGE DETAIL AT CENTRE BACK

NOV

DUST GREEN 133604

BLACK 133604

MARBLE WHITE 156607

BLACK 156607

FENWICK 98% COTTON 2% FLEX FITTED CAP, CENTRE FRONT APPLIQUE WITH 3D EMBROIDERY, INTERNAL LABELLING


BACKPACKS HEADWEAR

DEC

SUMMER 2015

LEROY BUCKET HAT 100% COTTON TWILL BUCKET, CONTRAST EXTERIOR BAND, WOVEN LABEL AT SEAM JOIN

ECLIPSE NAVY 154614

BACKPACKS

NOV

CAMDEN BACKPACK 600D POLYESTER PACK, FAUX LEATHER LOGO LABEL TRIMS,FAUX LEATHER HELMET LOOP, ZIP PULLS AND ZIP HIDE, 27L

FIRE RED 156486

NOV

STONE GREY FIRE RED 156486

MOHAVE BACKPACK 600D POLYESTER, A4 COMPATIBLE, LOGO EMBROIDERIES AND POLYESTER APPLIQUE LOGOS, SKATE STRAPS, SUNGLASS AND LAPTOP COMPARTMENTS, 30L

FLINT BLACK 153482

MIDNIGHT BLUE 153482

WALLETS

NOV

SYCAMORE WALLET 100% LEATHER TRI-FOLD WALLET, CONTRAST PANELLING, CARD SLOTS AND COIN POUCH, LASER ETCHED LOGO

DARK CHOC 153572

BLACK 153572

FLINT BLACK 156486

35


36

NOV

SUMMER 2015

HEADWEAR WALLETS

ICON WALLET 100% LEATHER BI-FOLD WALLET, RECESSED METAL BADGING, EMBOSSED LEATHER PULL OUT WALLET INCLUSIVE

CHOCOLATE 153573A

NOV

WATER BOTTLE 100% STEEL LIQUID BOTTLE, SCREW TOP

BLACK 154663A

BLACK 153573B


MISCELLANEOUS

NOTES

SUMMER 2015

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38

SUMMER 2015

HEADWEAR


HEADWEAR

BOYS

SUMMER 2015

39


40

DEC

SUMMER 2015

TEES

YOUTH NO WAR TEE 100% MID WEIGHT COTTON JERSEY, FEATURE DIP DYE WASH, FRONT LEFT HAND BREAST PLASTISOL PRINT, INTERNAL NECK LABEL PRINT, LEFT SLEEVE WOVEN CLAMP

INDIGO 354018

JAN

YOUTH ENDURE TEE 100% MID WEIGHT COTTON JERSEY, FEATURE THUNDER TIE DYE WASH, FRONT LEFT HAND BREAST PLASTISOL PRINT, INTERNAL NECK LABEL PRINT, LEFT SLEEVE WOVEN CLAMP

THUNDER WASH 354023

NOV

SCRAPER TEE ORGANIC COTTON SS TEE WITH DIGITAL FRONT PRINT DETAIL

WHITE 354025ZA


TEES

NOV

SUMMER 2015

STACKING TEE SS TEE WITH PLASTISOL FRONT PRINT DETAIL

GREY MARLE 354017ZA

NOV

ESTABLISHED TEE SS TEE WITH PLASTISOL FRONT PRINT DETAIL

GREY MARLE 354009ZA

NOV

VERTICAL TEE ORGANIC COTTON SS TEE WITH PLASTISOL FRONT PRINT DETAIL

BLACK 354021ZA

DEEP SEA 354021ZA

41


42

NOV

SUMMER 2015

TEES

TEAM ELEMENT 72 TEE ORGANIC COTTON SS TEE WITH PLASTISOL FRONT PRINT DETAIL

NOV

WHITE 354019ZA

BLACK 354019ZA

WHITE 354026ZA

BLACK 354026ZA

AFRICA 4 LIFE TEE ORGANIC COTTON SS TEE WITH PLASTISOL FRONT PRINT DETAIL

WALKSHORTS

DEC

YOUTH BOWERY PRINT SHORT 100% COTTON REVERSE TWILL SHORT, ALL OVER PRINT, UTILITY FEATURE POCKETS, 3-PIECE CROTCH GUSSET, METAL DOME BUTTONS, DRAWCORD FOLDED HEM, LOGO TRIMS

MOSS GREEN 354365


HEADWEAR

NOV

YOUTH KNUTSEN CAP 100% COTTON TWILL SNAPBACK, CROWN CF 3D LOGO AND CENTRE BACK EMBROIDERY, CONTRAST PEAK & THREAD EYELETS

LEGION BLUE 354601

DEC

YOUTH BEDFORD CAP 100% MATTE POLY UNSTRUCTURED 6 PANEL SNAPBACK, CENTRE FRONT PLASTISOL PRINT, WOVEN FLAG AT SNAP CLOSURE

FLINT BLACK 354603

SUMMER 2015

43


44

NOV

SUMMER 2015

KIDS TEES TEES

STACKING TEE SS TEE WITH PLASTISOL FRONT PRINT DETAIL

GREY MARLE 454017ZA

NOV

VERTICAL TEE ORGANIC COTTON SS TEE WITH PLASTISOL FRONT PRINT DETAIL

BLACK 454021ZA

NOV

ESTABLISHED TEE SS TEE WITH PLASTISOL FRONT PRINT DETAIL

GREY MARLE 454009ZA

DEEP SEA 454021ZA


KIDS TEES TEES

NOV

SUMMER 2015

TEAM ELEMENT 72 TEE SS TEE WITH PLASTISOL FRONT PRINT DETAIL

NOV

WHITE 454019ZA

BLACK 454019ZA

WHITE 454026ZA

BLACK 454026ZA

AFRICA 4 LIFE TEE SS TEE WITH PLASTISOL FRONT PRINT DETAIL

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