Safe Space by Elena

SAFE

SPACE

FOR SURVIVORS OF SEXUAL AND GENDER BASED VIOLENCE VOLUME I

Elena Thier

Author: Elena Thier Bachelor of Interior Design | 2019 DAAP | University of Cincinnati Capstone Project | Volume I

TRIGGER WARNING THIS BOOK CONTAINS INFORMATION REGARDING SEXUAL ASSAULT AND/OR VIOLENCE THAT CAN BE TRIGGERING TO SURVIVORS

CONTENTS 1

INTRODUCTION BACKGROUND | RATIONALE | SCOPE | SIGNIFICANCE Pg 1

TRENDS & PROBLEM IDENTIFICATION HISTORY | TRENDS | DRIVERS | THEMES & INSIGHTS | PROBLEM IDENTIFICATION Pg 11

PRECEDENT ANALYSIS LITERATURE | CASE STUDIES: TYPOLOGICAL, STYLISTIC, TECHNICAL Pg 57

ETHICAL & SUSTAINABLE ISSUES ETHICAL ISSUES | ECOLOGICAL, ECONOMIC, & SOCIAL SUSTAINABILITY Pg 101

SOURCES & APPENDIX Pg 109

INTRODUCTION BACKGROUND RATIONALE SCOPE SIGNIFICANCE

INTRODUCTION

BACKGROUND In my ﬁrst year of College, I joined the student group DAAP Cares. For a couple of semesters, we worked with the Women’s Center on campus. The projects related to the topic of sexual assault and gender based violence on campus. One project in particular was a consent campaign where we built a chalkboard for people to sign and pledge to be aware of consent and always receive it. See the photo above, the chalkboard is also used by the wellness center at UC. Another project that DAAP Cares brieﬂy worked on was helping RECLAIM advocates. RECLAIM was an anonymous program established by the University and run by student advocates to support survivors. It was a very positive system that worked very well. The reason RECLAIM was so successful is because survivors had other student survivors to go to, people who had been through the same thing and could relate to them on a level that others cannot. DAAP Cares also compiled info-graphics and other graphic campaigns to help advocate for sexual assault. After participating in these campaigns, sexual and gender based violence (SGBV) was always of interest to me. Fast forward to my study abroad experience when I lived in Germany for eight months, I was personally sexually assaulted. This incident was the spark for my passion in being a SGBV advocate.

INTRODUCTION

RATIONALE Sexual assault and gender based violence is a rising issue that has been being combatted for a few years now in the University of Cincinnati (UC) community. UC has had existing programs enacted like the RECLAIM program which was a complete system for help when dealing with SGBV. RECLAIM also used student advocates which was very important for the survival of a great support system. There needs to be a proper space on campus to advocate for sexual and gender based violence issues. This project aims to spread awareness and provide services to issues surrounding SGBV. The ďŹ ght against SGBV revolves around adequate services for the survivors, education for all, and justice against the perpetrators. Key objectives include designing a space that can implement all of those pieces listed above. Stemming from this, the space will provide services including but not limited to education, community, counselling, medical, and emergency services. I want to learn how to educate others and act as an advocate for SGBV. I also want to learn the process one goes through after an assault, and try to make that process easier, more accessible, and more uplifting.

INTRODUCTION

SCOPE The issue of sexual and gender based violence is worldwide. In countries all over the world, humans are oppressed for all different reasons. Usually the reasons people are oppressed are due to factors that they have no control over, which is heartbreaking, especially considering how far society has come. Although society has progressed so much, gender, sexual orientation, race, physical appearance, and mental illnesses are just a few reasons why humans are still being oppressed by the societies they live in. Throughout history, women have been fighting a huge fight for equality, and that fight is still not over. Although my project is not limited to targeting women, they are the largest demographic to be affected by SGBV. Because of this, I will analyze a lot of history related to women’s rights since it is the most relevant and successful issue. This project will be limited to the UC community which includes the student, faculty, and staff. This allows my research focus to be geared towards universities in general, while also keeping in mind how large the issue of sexual and gender based violence is. That being said, the extents within the UC community are unlimited. This project does not discriminate against any race, gender, sexual orientation, mental illness, or physical appearance. The only requirement is that they must be affiliated with UC in some way. In order to protect the survivor’s privacy and to not be able to assume every person entering the building is a survivor, there will also be other services integrated into the space. This space will be occupied by the UC Women’s Center, the Women Helping Women Advocates, the UC CAPS program, and the UC Wellness Center.

INTRODUCTION

SIGNIFICANCE It is important for the reader to know that I will be referring to what society knows as “victims” as “survivors” instead. The biggest reason for referring to “victims” of sexual and gender based violence as “survivors” is to turn around the situation to make it sound more positive. When one refers to another as a victim, that person is perceived as weak, hopeless, and people in need. When one refers to another as a survivor, they are perceived as stronger than before the incident, because they have survived it and are continuing their life, regardless of what the perpetrator did to them. Survivors are the main people who will beneﬁt from this study. The best way to combat SGBV is to make the system “survivorcentric”. This means that the survivor is never wrong, the survivor is never at fault, and the survivor should never be judged. All of the blame, fault, and responsibility is to be focused on the perpetrator or corrupt society and judicial processes that ﬁnd them not responsible. SGBV should be viewed as an issue that goes hand in hand with gender, sexual orientation, and racial equality issues, and it should be very closely monitored and fairly discussed.

TRENDS & PROBLEM IDENTIFICATION TRENDS HISTORY DRIVERS INSIGHTS PROBLEM IDENTIFICATION

TRENDS & PROBLEM IDENTIFICATION

TREND: GENDER BASED VIOLENCE

History The fight for gender equality is rooted deep in history, and it still continues today. Gender equality is a very closely related topic to sexual and gender based violence. One important case in history related to gender equality was Craig v. Boren where men were the ones being oppressed. The point made in this case was to prove to the “superior, white, straight male” who ruled the supreme court that gender discrimination could go both ways, including discrimination against white males. They did not argue it as a fight for mens rights though, they argued it as a fight for gender rights. 1 They used different wording, which was very important in this case. Another way that women changed their wording was by instead of using the word sex - which is subconsciously interpreted differently by men than women (sex in the sense of sexual acts) - they used the word gender. 1 This example is used because it directly correlates to the way society uses the word victim. We use the word survivor instead of victim for the same reasons women started using gender over sex in legal procedures. Victim has a typically negative connotation, while survivor has a more positive connotation; that the survivor has lived through something and now moved on from it and are stronger from it.

Prevention Awareness Freedom from discrimination Altruism Fair legal procedures Peace of mind

DRIVERS

INNOVATIONS

Events & awareness campaigns

Embassy of Intimacy

Social media movements

Students for Survivors

Worldwide presence

Mobilise! App

TRENDS & PROBLEM IDENTIFICATION

Basic Needs

Social equity & community

Equal legal representation

Protests & petitions

TRENDS & PROBLEM IDENTIFICATION

TREND: GENDER BASED VIOLENCE

DRIVER Events and Awareness Campaigns As mentioned in the introduction, DAAP Cares partnered with the UC Womenâ&#x20AC;&#x2122;s Center on a consent campaign. DAAP Cares as a collective group constructed a mobile chalk board and used it as a place where people could sign their names to pledge to always receive consent and to advocate and spread awareness about consent. Events and campaigns like these on campuses are helping to drive awareness and education surrounding topics of gender based violence.

Social Media Movements There have been numerous movements on social media promoting sexual and gender based violence awareness. Some examples include the #MeToo movement, the #FreeTheNipple campaign, and even preventative support like #ItsOnUs.

TRENDS & PROBLEM IDENTIFICATION

DRIVER

Large movements like the #MeToo campaign were so successful that it had celebrities and politicians joining in on the discussion. Celebrities were coming out as survivors and leading the movement for their followers.

TRENDS & PROBLEM IDENTIFICATION

TREND: GENDER BASED VIOLENCE

DRIVER Worldwide Presence Gender based violence does not only take place in the United States. It is a global issue that is only worse in developing countries. People who are living in third world countries are much more likely to be sexually assaulted and in a more hurtful way than someone in a ďŹ rst world country. From genital mutilation to domestic violence, women speciďŹ cally are much more oppressed in developing countries which also have less resources.

Social Equity and Communities More and more groups of survivors and advocates are coming together to combat how society views women and sexuality. They are spreading awareness about how to support survivors and why victim blaming should not happen, because it is never the survivors fault.

TRENDS & PROBLEM IDENTIFICATION

DRIVER

More speciďŹ cally on campuses, it is necessary to have a peer advocacy program established. Peer based advocacy helps college-age survivors (the largest age group of survivors) tremendously better than any other form of advocacy. This is due to the survivors having someone to relate to who is their age and who has also been through what they experienced.

TRENDS & PROBLEM IDENTIFICATION

TREND: GENDER BASED VIOLENCE

DRIVER Equal Legal Representation For ages the legal systems have failed survivors in gaining justice against the accused. There should be equal consideration for the survivors as well as the accused, and everyone deserves a fair, unbiased trial. Out of every 1,000 rapes, 994 perpetrators will walk free. This means only six will be incarcerated. These statistics do not include other forms of sexual assault. 16 At universities, there needs to be a more sophisticated system set up for more immediate response to crimes committed and a more fair trial.

Protests and Petitions Especially on campuses, there have been more protests and petitions conducted by advocates against gender based violence. Despite women who attend college are more likely to be sexually assaulted, less are actually reporting it for fear of retaliation, judgement, no hope that the enforcement will help, and the list goes on. 16

TRENDS & PROBLEM IDENTIFICATION

DRIVER

At UC, an example of this is the candlelit vigils services that were held in memory of the survivors. They helped to bring together the community while supporting the cause, protesting the authorities, and providing a safe public space.

TRENDS & PROBLEM IDENTIFICATION

TREND: GENDER BASED VIOLENCE

INNOVATION Embassy of Intimacy “The Embassy of Intimacy explored ‘how we can use design to change people’s intimate behaviours’” and that “the space was conceived as a ‘safe space’ to explore the topic of intimacy.” “When people come in they have a conversation about consent, about physicality, about where we want to be touched and where we don’t want to be touched.” 8

Student for Survivors Students for survivors is a group that started as a result of UC canceling the student advocacy program RECLAIM. They are not aďŹ&#x192;liated with the university, and they have created ten demands (Appendix II) which they wish the University to provide responses and actions for.

TRENDS & PROBLEM IDENTIFICATION

INNOVATION

Students for survivors acts as a community group targeted towards student age survivors. They also have a list on their website of comprehensive resources for all kinds of gender based violence in Cincinnati.

TRENDS & PROBLEM IDENTIFICATION

TREND: GENDER BASED VIOLENCE

INNOVATION Mobilise! App “Under the USAID-supported Mobilise! project, social enterprise Dimagi deployed an app in the city of Bangalore last year to improve victims’ access to counseling and other support services through a network of trusted organizations.” “While the Mobilise! project has leveraged a strong network of self-help groups in Bangalore, data from the project led to a major achievement in advocacy last year when the municipality committed to strengthen domestic violence response services at local primary health care centers.”

A lot of young people are not aware of the concept of what consent is, they just know they donâ&#x20AC;&#x2122;t like what is happening to them. It is important to educate people of all ages what consent is, and why it is important so they understand how to address it. Bringing survivors together is one of the best ways to deal with GBV mentally. It is important to have someone who is the same age range to speak with, and who has potentially been through what the survivor has been though for another level of understanding.

TRENDS & PROBLEM IDENTIFICATION

INSIGHTS

Forming connections with other survivors can be a turning point in the healing journey.

HOW MIGHT WE EDUCATE ABOUT CONSENT AND PROVIDE A SAFE SUPPORT COMMUNITY FOR SURVIVORS?

TRENDS & PROBLEM IDENTIFICATION

PROBLEM IDENTIFICATION

TRENDS & PROBLEM IDENTIFICATION

TREND: MENTAL HEALTH

History “Many cultures have viewed mental illness as a form of religious punishment or demonic possession. In ancient Egyptian, Indian, Greek, and Roman writings, mental illness was categorized as a religious or personal problem. In the 5th century B.C., Hypocrites was a pioneer in treating mentally ill people with techniques focused on changing a mentally ill patient’s environment or occupation, or administering certain substances as medications. During the Middle Ages, the mentally ill were believed to be possessed or in need of religion. Negative attitudes towards mental illness persisted into the 18th century in the United States, leading to stigmatization of mental illness, and unhygienic conﬁnement of mentally ill individuals.” 3 Even now, in the 21st century, people still believe that people with mental illnesses are less human or less deserving than other humans. Nevertheless, mental illness education is spreading, and with more information around, it is a more supported aspect, especially in university settings.

Sense of self worth Self awareness Accessibility to care Positive social perception Altruism

DRIVERS

INNOVATIONS

Social expectations

Andrew Maynard Home & Studio

Professional repercussions

Mindosis Kit

Treatment practices

Emotional First Aid Kit

TRENDS & PROBLEM IDENTIFICATION

Basic Needs

Suicide rates

Poverty rates

Substance abuse and addiction

TRENDS & PROBLEM IDENTIFICATION

TREND: MENTAL HEALTH

DRIVER Social Expectations From culture to friends and from race to gender, people are always surrounded by intense social expectations. These social expectations can cause depression. High social expectations from others after gender based violence, for instance, could be something like slutshaming someone for something they had no control over. This can be particularly harmful to the survivor because they are trying to deal with the incident ďŹ rst.

Professional Repercussions “Displays of discrimination can become internalized, leading to the development of self-stigma: People with mental illness may begin to believe the negative thoughts expressed by others and, in turn, think of themselves as unable to recover, undeserving of care, dangerous, or responsible for their illnesses. This can lead them to an inability to accomplish their goals.

TRENDS & PROBLEM IDENTIFICATION

DRIVER

To avoid being discriminated against, some people may also try to avoid being labeled as “mentally ill” by denying or hiding their problems and refusing to seek out care.” 17

TRENDS & PROBLEM IDENTIFICATION 30

TREND: MENTAL HEALTH

DRIVER Treatment Practices Mental health practice has come a very long way in history and as a result, it has become more accepted in society. It seems that the way providers are caring for patients with mental health issues correlates directly with societyâ&#x20AC;&#x2122;s views on mental health. When the providers are conducting heinous experiments on people, society will believe they deserve it. If mental health is treated similar to the way physical health is treated, it will be viewed in the same light.

Suicide Rates The majority (more than 90%) of those who die by suicide have been diagnosed with a mental illness. People with mental illnesses have higher rates of suicidal thoughts and suicide than the general population. Left untreated, mental illness, such as substance abuse can lead to complications, which may increase risk of suicide. 22

TRENDS & PROBLEM IDENTIFICATION

DRIVER

TRENDS & PROBLEM IDENTIFICATION 32

TREND: MENTAL HEALTH

DRIVER Poverty Rates Having a mental illness can be a factor towards someone becoming homeless, and vice versa. If someone is left homeless with nowhere to go, they are much more likely to end up with a mental illness compared to someone who is not. As discussed earlier, developing a mental illness can also aďŹ&#x20AC;ect career goals and aspirations, leading to unemployment and homelessness. Bad mental health drive poverty rates up, and there must be more services in order to stop it from getting worse.

Substance Abuse and Addiction â&#x20AC;&#x153;People with a mental illness are twice as likely to have a substance use problem compared to the general population. At least 20% of people with a mental illness have a co-occurring substance use problem. For people with schizophrenia, the number may be as high as 50%.

TRENDS & PROBLEM IDENTIFICATION

DRIVER

Similarly, people with substance use problems are up to 3 times more likely to have a mental illness. More than 15% of people with a substance use problem have a cooccurring mental illness.â&#x20AC;? 23

TRENDS & PROBLEM IDENTIFICATION

TREND: MENTAL HEALTH

INNOVATION Andrew Maynard Home & Studio “In a bid to improve his mental health and vitamin D levels, architect Andrew Maynard has renovated his Melbourne home and studio to make it so brightly lit that he has to wear sunglasses inside.” 6 While doctors cannot provide a prescription for a renovation, Andrew’s reaction to his doctor is one to consider when designing a space for mental support.

Mindoisis Kit “Sara Lopez Ibanez developed a self-assessment kit that lets users ﬁgure out the kind of help they need, and where they can get it from.”

TRENDS & PROBLEM IDENTIFICATION

INNOVATION

There are four tools that the user can utilize to discover their issue and ﬁnd help which are, Discover, Record, Try Out, and Learn.

TRENDS & PROBLEM IDENTIFICATION

TREND: MENTAL HEALTH

INNOVATION Emotional First Aid Kit “Sun, a graduate of the MA Industrial Design programme at London’s Central Saint Martins, developed the toolkit as a way to show that our emotional health is equally as important as our physical state.” 5 There are ﬁve pieces, which include an aroma mask, third eye glasses, and meditating stethoscope.

Mental health needs to be viewed and studied from the same perspective as physical health. Lots of people who struggle with mental health desire to know what type of help they need before seeking it. People need to improve their way of living at home in order to have lasting, valuable results. A lot of positive change can come from the connection to to the outdoors and the sun.

TRENDS & PROBLEM IDENTIFICATION

INSIGHTS

Anything from small to large changes at home can be very eďŹ&#x20AC;ective in overall mental health.

HOW MIGHT WE DESIGN A SPACE WHERE PEOPLE WITH MENTAL HEALTH ISSUES FEEL COMFORTABLE, CONFIDENT, AND SUPPORTED WHEN SEEKING HELP?

TRENDS & PROBLEM IDENTIFICATION

PROBLEM IDENTIFICATION

TRENDS & PROBLEM IDENTIFICATION

T R E N D : PATIENT CENTERED DESIGN

History “While there is some overlap between patient-centered and evidence-based design, a patient-centered approach uses design principles that continuously try to factor in the patient experience and their satisfaction.” 9 On the topic of the evolution of patient centered care and the meaning of co-design: “We’ve now moved from advocacy to patient and family activation. All of the terms we now commonly use — ‘patient- and familycentered care,’ ‘patient and family engagement,’ ‘patient experience’ — weren’t really used 10 years ago. Now we have patient-family advisors working on quality improvement, sitting in on root cause analyses, and working in a very sophisticated capacity. We’re making good progress in caring about the patient experience, and bringing in patient-family advisors and community members as partners.” 10 “Co-design means not coming in with assumptions. It means opening up our minds, and saying, ‘You tell us where we need to start. What’s the most painful part of this process for you? What do we need to change?’” 10

Development of advocacy Need for exposure Technology inï¬&#x201A;uencing perception Marketing tactics for education User group participation success

DRIVERS

INNOVATIONS

Comprehensible products

Deborah Alder Pill Bottles

Accessibility

Medical Drones

Designing for employees

Meditation Space

TRENDS & PROBLEM IDENTIFICATION

Basic Needs

Increase in mental health care

Care coordination

Patient technology

TRENDS & PROBLEM IDENTIFICATION

T R E N D : PATIENT CENTERED DESIGN

DRIVER Comprehensible Products In order for patients to utilize products and services provided by mental health doctors, they must be able to understand how to use them. The design of a product must be self explanatory, and also work as it is supposed to, especially if the patient is using the product at home with no nurses around to guide them. In order to create a good design for the user, the designer must also know the patient they are designing for and their needs.

Accessibility Accessibility to care for mental health issues must be obtainable in order to ﬁght this issue. With a mixture of technology and knowledge, accessibility is becoming more widespread.

TRENDS & PROBLEM IDENTIFICATION

DRIVER

Economically in the USA, healthcare is still an issue that may prevent a large population from being able to access proper mental healthcare. On UC’s campus, everyone is required to have insurance. UC oﬀers free meetings with counselors, but they keep a limit on the amount of visits allowed per semester.

TRENDS & PROBLEM IDENTIFICATION

T R E N D : PATIENT CENTERED DESIGN

DRIVER Designing for Employees When the designer also considers the needs of the employees who are using a space regularly, it can result in better performance from the workers. When the workers have a better work culture and overall happiness, they can perform better for the patients. This issue must be maintained over time. In order to keep lasting happiness, the working conditions must be analyzed every few years and actions can be taken to improve quality of the workers as well as the patients.

Increase in Mental Health Care Since there is an increase in mental health issues overall20, there is a requirement in more facilities for mental health care. Especially on college campuses where students have more stress and are more likely to need mental health support.

TRENDS & PROBLEM IDENTIFICATION

DRIVER

TRENDS & PROBLEM IDENTIFICATION

T R E N D : PATIENT CENTERED DESIGN

DRIVER Care Coordination Components of care coordination include working with an individual and their career to ensure that a integrated care plan is implemented, monitoring services to ensure they are delivered, facilitating communication between agencies and professionals, maintaining contact with the individual during their stay, and ensuring that reviews of care are undertaken. 18 â&#x20AC;&#x153;Providers think care coordination could help reduce costs for certain aspects of healthcare, like diagnosis or treatments.â&#x20AC;? 19

Patient Technology Technology is always evolving, and it is evolving as fast as the research is allowing it in the medical ďŹ eld. Technology from Apps to machines are all aiding in facilitating a better patient experience.

TRENDS & PROBLEM IDENTIFICATION

DRIVER

Technology is connecting the patient with the medical assistance they need, faster. It is also delivering the things they need faster and easier.

TRENDS & PROBLEM IDENTIFICATION

T R E N D : PATIENT CENTERED DESIGN

INNOVATION Clear Rx Medication System “One day, Deborah’s grandmother took her grandfather’s medicine by mistake. Her name was Helen. His was Herman. Same initial – H Adler – and the pill bottles looked alike. This incident resulted in the ClearRx System for Target. From the color coded rings to identify each family member to the intuitive and easy-to-read label, ClearRx is designed for people who take prescription medication.”

Medical Drones â&#x20AC;&#x153;The rapid delivery of vaccines, medications and supplies right to the source could quash outbreaks of life-threatening communicable diseases. In the future, small indoor drones could deliver medicine to the bedside of a patient from the pharmacy, thus eliminating some human steps. This technology may allow more people in nursing homes to receive care at home for a longer period of time.â&#x20AC;? 21

TRENDS & PROBLEM IDENTIFICATION

INNOVATION

TRENDS & PROBLEM IDENTIFICATION 50

T R E N D : PATIENT CENTERED DESIGN

INNOVATION Meditation Space In Vo Trong Nghia Architect’s Meditation Space, “The Architects founder claims that meditation is a key factor in keeping his staﬀ focused and improving their decision making... ‘Within this forest of bamboo and plants, we invite you to meditate and reawaken your relationship with nature,’ added the architect. ‘We hope the journey through this pavilion will remind you of the impact of human actions in our daily lives.’” 11

Patients as well as employees can use meditation to help aid in improving mental and physical health. If employees share treatments with patients (like meditation), it can allow for a deeper connection in the relationship, ending in happier patients and employees. Accessibility for patients does not end in the facilities, it should be continuously easy to access goods and services from the comfort of their own home.

TRENDS & PROBLEM IDENTIFICATION

INSIGHTS

Having the ability to actively practice therapy from home helps promote eďŹ&#x192;ciency during in-person ttherapy herapy sessions.

HOW MIGHT WE USE PATIENT CENTERED DESIGN TO CREATE A SPACE THAT ADVOCATES FOR BOTH THE PATIENT’S AND EMPLOYEE’S MENTAL HEALTH?

TRENDS & PROBLEM IDENTIFICATION

PROBLEM IDENTIFICATION

TRENDS & PROBLEM IDENTIFICATION

HOW MIGHT WE ... EDUCATE ABOUT CONSENT AND PROVIDE A SAFE SUPPORT COMMUNITY FOR SURVIVORS? DESIGN A SPACE WHERE PEOPLE WITH MENTAL HEALTH ISSUES FEEL COMFORTABLE, CONFIDENT, AND SUPPORTED WHEN SEEKING HELP? USE PATIENT CENTERED DESIGN TO CREATE A SPACE THAT ADVOCATES FOR BOTH THE PATIENT’S AND EMPLOYEE’S MENTAL HEALTH?

TRENDS & PROBLEM IDENTIFICATION

HOW MIGHT WE USE PATIENT CENTERED DESIGN TO CREATE A SPACE THAT PROMOTES MENTAL HEALTH, EDUCATES ABOUT CONSENT, AND SUPPORTS SURVIVORS, PATIENTS, AND STAFF?

PRECEDENT ANALYSIS TYPOLOGICAL ANALYSIS STYLISTIC ANALYSIS TECHNICAL ANALYSIS

PRECEDENT ANALYSIS

CASE STUDY: TYPOLOGICAL

“SECRET” FUNCTION Diva Centers by IDEO “At the Diva Centres, girls do their nails while having informal conversations about boys and sex. They hang out with friends, learn about contraception in their own terms from trained peers, and, when they’re ready, receive counselling and access to a variety of short and long-term birth control methods in a safe and judgmentfree environment from a trained professional. In this safe environment, girls begin to connect birth control with their future aspirations and get the information they need to make smart decisions from a safe and trusted resource.” 13 These Diva Centers are an innovative way to connect with the target community they want to attract.

PRECEDENT ANALYSIS

PRECEDENT ANALYSIS 60

CASE STUDY: TYPOLOGICAL

PRECEDENT ANALYSIS

THE “SECRET” VIP Center at University of Kentucky “Our welcoming space is a hub where education meets action. Students can stop by anytime to fill up on knowledge and learn the potential power of a bystander and the specific role they play in prevention. We hold many Green Team, VIP, and Green Dot related programs in the common space, as well. Most importantly, the Center serves as a place where students, faculty, and staff in the UK community can seek confidential services.” The VIP Center at UK is a good example for what the Women’s Center at UC requires. The VIP Center has much more space that can support the much-needed student advocacy program on campus.

PRECEDENT ANALYSIS

CASE STUDY: STYLISTIC

FUNCTION SEPARATION Livsrum Cancer Counselling Centre by EFFEKT “Rather than designing the facility as one large structure, EFFEKT planned a series of domestic-scale buildings with gabled roof profiles and arranged them around a pair of courtyards on a site at the Næstved Hospital. Varying roof heights and materials means that the building will have its own unique architectural character that clearly distinguishes it from the surrounding hospital buildings. Each house-shaped building provides a different function”14 The usage of gabled roofs seem to be a trend in attempt to make a space feel more homey. The main success about this project is not the gabled roofs, but how the architects separated the different functions to the different buildings with varying ceiling heights. This is something to take into consideration when separating the different functions in the space.

PRECEDENT ANALYSIS

PRECEDENT ANALYSIS 64

CASE STUDY: TECHNICAL

Cubiculum

PRECEDENT ANALYSIS

DISCONNECTION “Social [co-working] spaces, whether for working or living, are often vibrant and lively, offering the pulse that we seek. At the same time, we are yearning for a break and privacy. This paradox, the need to balance social vibrancy and our individual peace, is at the very core of our concept of ‘Cubiculum’. To be in the world means being connected to the places in which we find ourselves. Cubiculum offers the opportunity for natural rest and a deep sense of beauty and harmony. Cubiculum can be used in the daytime or nighttime, but its only purpose is rest.” 15 This space will require a couple of different private areas. One private area will be where survivors can meet one-on-one with an advocate, an the other will be a space where a single person could go to unwind and be alone for a moment.

SITE

CONTEXT CRITERIA POTENTIAL SITES EVALUATION MACRO CONTEXT MICRO CONTEXT

SITE & CONTEXT

CRITERIA

LOCATION Nearby to UC, reachable by foot, shuttle, or Nightride Close to a hospital/health clinic for treatment Surrounding area must be safe Near to a park/green space for enjoyment Parking not necessary but can be a plus

BUILDING PROPERTIES Does not require a lot of space Rounded, central plan preferred More natural light allowed in More views outward, less views inward

BUILDING CHARACTER Clean, calm, welcoming aesthetic Small in scale, feels more personal

SITE & CONTEXT

Medical Services

Legal Services

Support Services

Potential Sites

SITE & CONTEXT

Medical Services

Legal Services

SITE & CONTEXT

Support Services

Potential Sites

SITE & CONTEXT

POTENTIAL SITES

SITE A Low to high ....................................................................1-5

Location Proximity to UC ........................................................5 Proximity to health services .....................................3 Surrounding sites.....................................................5 Safety ......................................................................4 Proximity to park/green space .................................4 Parking ....................................................................2 Building Properties Amount of space (10,000ft2) ....................................5 Plan layout ...............................................................3 Natural light and privacy ratio ..................................3 Building Character Clean, calm, welcoming aesthetic ...........................4 Small in scale, feels more personal .........................2 Total ......................................................................40

SITE & CONTEXT

POTENTIAL SITES

SITE B Low to high ....................................................................1-5

Location Proximity to UC ........................................................2 Proximity to health services .....................................2 Surrounding sites.....................................................1 Safety ......................................................................2 Proximity to park/green space .................................4 Parking ....................................................................5 Building Properties Amount of space (9,000ft2) ......................................5 Plan layout ...............................................................2 Natural light and privacy ratio ..................................2 Building Character Clean, calm, welcoming aesthetic ...........................5 Small in scale, feels more personal .........................3 Total ......................................................................33

NEW GLASS GARAGE DOORS TO REPLACE EXISTING OVERHEAD DOORS.

ALL BASEMENT WINDOW WELLS TO BE REMOVED. PATCH AND REPAIR AS NEEDED.

DEMO EXISTING DOOR, PREPARE FOR NEW WINDOW.

REMOVE EXISTING DOOR, PATCH AND MATCH EXISTING EXTERIOR BRICK.

DEMOLISH EXISTING WINDOW AND PREPARE FOR NEW ENTRY DOORS.

DEMO WALL AND PREPARE FOR NEW DOOR.

WALLS TO REMAIN WALLS TO DEMOLISHED

WALLS TO BE DEMOLISHED WALLS TO BE ADDED

SITE & CONTEXT

DOORS TO BE DEMOLISHED

AVONDALE CREATIVE PLAYSCAPE

SITE PLAN KEY NOTES

DEMO PLAN LEGEND

GENERAL:

Address: 639 Rockdale Ave, Cincinnati OH, 45219 Notes:

Spring 2017 Capstone Drawing Set.

Remodel and Construction drawing set intended for workplace design. Date Built: 1898

Intended Purpose: Firehouse Date of Remodel: 1981 Intended Purpose:

Owner: Rockdale Firehouse Inc. Address: PO Box 29007 Cincinnati OH 45229

PROJECT:

Drawn By: Kelly Geig

Project Name: Avondale Creative Playscape

Description: EXISTING & DEMOLITION FIRST LVL PLAN Date:

25.04.2017

Scale:

1/8” = 1’

A.103

SITE & CONTEXT

POTENTIAL SITES

SITE C Low to high ....................................................................1-5

Location Proximity to UC ........................................................1 Proximity to health services .....................................1 Surrounding sites.....................................................3 Safety ......................................................................2 Proximity to park/green space .................................3 Parking ....................................................................5 Building Properties Amount of space (9,300ft2) ......................................5 Plan layout ...............................................................5 Natural light and privacy ratio ..................................4 Building Character Clean, calm, welcoming aesthetic ...........................3 Small in scale, feels more personal .........................5 Total ......................................................................37

21'-2"

33'-743"

18'-341"

14'-834"

5'-641"

33'-234"

10'-5"

3'-9"

10'-9"

24'-1134"

5'-734"

9'-1134"

4'-412"

4'-1112"

SITE & CONTEXT

14'-1141"

10'-9"

24'-6"

25'-121"

41'-11"

SITE & CONTEXT

SITE EVALUATION

Location

A B C

Proximity to UC .............................................................5 ..................... 2 .................... 1 Proximity to health services ..........................................3 ..................... 2 .................... 1 Surrounding sites..........................................................5 ..................... 1 .................... 3 Safety ...........................................................................4 ..................... 2 .................... 2 Proximity to park/green space ......................................4 ..................... 4 .................... 3 Parking .........................................................................2 ..................... 5 .................... 5 Building Properties Amount of space (10,000ft2) .........................................5 ..................... 5 .................... 5 Plan layout ....................................................................3 ..................... 2 .................... 5 Natural light and privacy ratio .......................................3 ..................... 2 .................... 4 Building Character Clean, calm, welcoming aesthetic ................................4 ..................... 5 .................... 3 Small in scale, feels more personal ..............................2 ..................... 3 .................... 5 Total .............................................................................40 ................... 33 .................. 37

SITE & CONTEXT

BEST FIT: SITE A 255 CALHOUN

SITE & CONTEXT

MACRO CONTEXT While SGBV is a worldwide issue, there is no way that interior design alone can combat it worldwide. We must start small and focused on a particular audience at first, and when those tactics work, then we can view it on a more worldwide scale. That being said, we as designers should not limit ourselves to only small scale views because it is still a worldwide issue. People are being affected from gender based violence in every single country, all in different ways. All the way from genital mutilation down to inappropriate grabbing and touching, there is no such thing as an acceptable assault.

SITE & CONTEXT

MICRO CONTEXT In looking at numbers within the Greater Cincinnati Area, rapes and assaults remain a large issue that has remained consistent in numbers for years now according to City-Data.com. 12 In order to begin combatting the issue as a whole in the Cincinnati area, designers can focus on one target area, which is the college climate of the University of Cincinnati. Cincinnati is, after all, a college town according to the Tapestry Segmentation analysis by ERSI. (See Appendix I)

KEY PROJECT PROPERTIES FACILITY DESCRIPTION USERS VALUE PROPOSITION ACTIVITY LOG SPACE REQUIREMENTS PROGRAM AREA ESTIMATES CODE REQUIREMENTS

KEY PROJECT PROPERTIES

FACILITY DESCRIPTION

SERVICES Currently, the University of Cincinnati has many different programs which offer support for survivors of gender based violence and mental health. In order for these services and organizations to function properly, they need adequate space to do their jobs. Currently, all of the services which the proposed facility will house, are all are provided with inadequate space. This facility will provide services related to mental health and gender based violence in the UC community. The services and organizations that this facility will house includes; the UC Wellness Center, CAPS Program, ARISE program, Women’s Center, peer advocacy (like the old RECLAIM program), and Women Helping Women (WHW) Advocates. The goal is to bring these facilities together with hopes of forming a well-rounded alliance between the staff and the community while also keeping the services separate and functioning independently from one another.

CAPS PROGRAM ARISE PROGRAM

KEY PROJECT PROPERTIES

WELLNESS CENTER

WOMENâ&#x20AC;&#x2122;S CENTER PEER ADVOCACY WHW ADVOCATES

KEY PROJECT PROPERTIES

USER: SELENA THE SURVIVOR

DEMOGRAPHICS Pronouns: She/Her/Hers Age: 23 Income: $20,000 Located in: Clifton

BACKGROUND Selena is an upperclassmen student at UC studying in the design ﬁeld. Aside from her studies, she works part time as a bartender on the weekends. She does not want to be bothered with a relationship because she is focused on her studies for the last couple of years. She studied abroad and is very culturally aware. She is also attached to her family at home in Maryland and returns to see them as much as possible. She has a small dog to take care of at home.

IDENTIFIERS She usually ﬁnds herself in a new person’s bedroom every weekend. She has been exposed to a lot of slutshaming, but she keeps healthy relationships and is very sexually aware, so she is immune to the slut-shaming. She has always known about consent and gender based violence, but she never thought it would happen to her, until it did. 86

DEMOGRAPHICS Pronouns: He/Him/His Age: 19 Income: N/A Located in: On campus dorms

KEY PROJECT PROPERTIES

USER: ULRICH THE UNSURE

BACKGROUND Ulrich is a freshman international student at UC. He is only here in the US for the duration of his studies, so he wants to make the best of it. He is studying engineering and is considering joining a fraternity. He does not work, but is considering getting a campus job after his ďŹ rst year for some extra cash. His family is in Germany and they support him for his studies. He is in a committed relationship of two years.

IDENTIFIERS He is unfamiliar with the idea of consent and sexual assault. When it ďŹ nally happens to him, he is not even sure that he has been raped. He thinks that men cannot be raped, but he did not want to cheat on his girlfriend. He is afraid to talk about it because he is afraid he will lose the love of his life. He feels that there is nowhere to go, and nobody to talk to.

KEY PROJECT PROPERTIES

USER: CATHERINE THE COUNSELOR

DEMOGRAPHICS Pronouns: She/Her/Hers Age: 37 Income: $50,000 Located in: Cincinnati

BACKGROUND Catherine has been working in the field of gender based violence since she graduated college ten years ago. She is now working for Women Helping Women in Cincinnati, and is partners with the University. Since she does not work for the University, all of her clients remain fully confidential. She has a loving husband, two children, and is expecting one more. She is well off and tries to volunteer in her community when she can. Her family attends Crossroads church every Sunday.

IDENTIFIERS She has a burning desire to help every survivor of gender based violence around campus, but she does not know how to reach out to the community in order to promote what she does. She feels that it is hard to connect with the survivors who come in because she is older than them.

DEMOGRAPHICS Pronouns: They/Them/Their Age: 46 Income: $80,000 Located in: Cincinnati

KEY PROJECT PROPERTIES

USER: PAT THE PROFESSOR

BACKGROUND Pat has worked at a few diﬀerent universities teaching ﬁne arts. Pat has chosen to not marry, but they are in a committed relationship of eight years. Pat never really wanted kids, but their partner has two teenagers that they enjoy spending time with. They enjoy hiking in their free time, and they have a few cats. They have traveled a lot around the US, but never internationally.

IDENTIFIERS Since they have been at UC, they have never felt more judged for their identity than at any other university. They always question why one needs to identify as female or male, why not “other”? They do not feel like they are a man or a woman, rather just human. They wish to reach out to others like them around UC, and form a community and support system on campus.

KEY PROJECT PROPERTIES

VALUE PROPOSITIONS

Safe space to talk with others

Space to be alone and focus

More positive friends and community support

Community support Wellness advice

Meditation for relaxation

Study tactics

Medical advice Space for escape

Unlimited visits per semester/year

Survivor resources

Positive community to surround with

Promotes going to class Markets to people in greek life and at parties

Counselling services Supportive community Safe Space

Immediate, 24/7 support services

Tutoring help

Relatable, student advocates who do not judge

Makes time for herself

Friends positively inďŹ&#x201A;uence her

Struggles to always see the positive

Stay positive Maintain work/life balance Finish capstone

Feels overwhelmed

Sexual assault

Socializes and joins a fraternity Is sure to never black out when drinking

Girl takes advantage of him when intoxicated Doesnâ&#x20AC;&#x2122;t do homework

Has less motivation than ever before

KEY PROJECT PROPERTIES

Focuses on one task at a time

Goes to class Fit in with new friends Deal with pressure to be perfect Remain loyal to girlfriend Drinks a lot at parties

KEY PROJECT PROPERTIES

VALUE PROPOSITIONS

Sustainable building

Smoothly run system allows for ﬂexibility Telephone, Email, work proﬁles all connected

Visitor space 24/7 staﬀ and surveillance Adequate oﬃce and meeting space

Sophisticated system to keep track of contacts

FaceTime hours for connecting with family

Advocacy training for faculty and staﬀ Faculty training

Lower operational costs, pay employees more

Provide meditation space Community building

Meditation instructions and space International connections

Eﬃciency of building makes for savings and more money for employees

Bring your kids to work day

Learns how to talk with students about gender based violence Provide meditation space

Support family

Follow up with survivors

Be there for survivors all the time

Job does not pay as much as she would like Some survivors slip through the cracks

Keep in contact with survivors

Misses family while working

Meditate for spiritual reasons Have international connections

KEY PROJECT PROPERTIES

Gets a promotion

Flexibility to be able to work on-call

Allow students to feel comfortable talking to her Promote gender based violence with students more

Start meditating Can’t aﬀord to travel internationally Travel more internationally Cannot ﬁnd somewhere to meditate Doesn’t want to invade on student’s lives

KEY PROJECT PROPERTIES

USER ACTIVITY LOG

SURVIVORS

Enters space Consults reception for help

Gets sent to student advocates

Walks straight to Café

Orders coﬀee

Gets sent to WHW advocates Stays in oﬃce for a moment

Finds seat to study at

Moves to private, conﬁdential space

Uses bathroom

Goes to community support space

Returns to oﬃce with advocate Goes home Goes home

KEY PROJECT PROPERTIES

ADVOCATES

Enters space

Goes straight to oﬃce

Goes straight to kitchen Visits the bathroom

Visits printer

Visits community space

Goes to kitchen for lunch

Grabs a coﬀee from the Café

Visits bathroom

Returns to oﬃce

Goes home

Quantity of Space

Adjacencies

10 ft²

Reception

Checking in

225 ft²

Interview Room

Problem identification

120 ft²

Communal Space

Socializing

200 ft²

1, 2

Grand Hall

Multipurpose

150

2,128 ft²

Central

Training/Seminar

Training and seminars

600 ft²

1, 2

Conference Room

Conferences

190 ft²

Administration

Administrative offices

225 ft²

Staff Offices

Staff advocate offices

180 ft²

Student Offices

Student advocate offices

250 ft²

Important Adjacency Neutral Adjacency Negative Adjacency

2, 3

Secluded with offices

Private Rooms

Confidential discusions

120 ft²

Lounge/Café

Lounging, studying, drinking coffee

300 ft²

1, 2

Outdoor Patio

Relaxing, working, studying

880 ft²

Library

Studying in silence

300 ft²

Bathrooms

Hygiene

42 ft²

Mechanical

Hiding mechanical

80 ft²

Remote

Total Estimated Function Space: Total Estimated Circulation Space:

Total Projected Space Required: Total Space Available:

Size

Occupants

Waiting

Activity

Entry

Program Matrix

KEY PROJECT PROPERTIES

SPACE REQUIREMENTS & PROGRAM AREA ESTIMATE

7,859 ft2 2,100 ft2

9,959 ft2 10,000 ft2

Daylighting

Views

Visitors and Employees

225 ft²

Reception desk

Visitors

120 ft²

Desk, chairs, shelves

Visitors

200 ft²

1, 2

Mixed seating

Allowed

Visitors and Employees

2,128 ft²

Central

Flexible seating

Allowed

Visitors and Employees

600 ft²

1, 2

Desks, chairs, projector

Outwards

Visitors and Employees

190 ft²

Conference table, chairs

Outwards

Employees

Users

Public Access

Special Equipment

Adjacencies

Feature lighting

Furnishings and Fixtures

Quantity of Space

Size

225 ft²

Private desk, comfortable guest chairs

180 ft²

Desk, chairs, sheves

Employees

250 ft²

2, 3

Many desks, open office concept

Visitors and Employees

120 ft²

Secluded within offices

Comfortable chairs

Outwards

Visitors and Employees

300 ft²

1, 2

Mixed seating, tables

Allowed

Visitors and Employees

880 ft²

Outdoor lounge furniture, tables

Allowed

Visitors and Employees

Allowed

Visitors

300 ft²

Shelves, lounge seating, work desks

42 ft²

Plumbing fixtures

Visitors and Employees

80 ft²

Remote

Mechanical

KEY PROJECT PROPERTIES

10 ft²

KEY PROJECT PROPERTIES

BUILDING CODE

HISTORICAL PRESERVATION The University YMCA was bought in 2005 and is still “awaiting appropriate reuse. Buildings and features dating from the university’s modern period, 1948 through 1990, should be treated with care on a caseby-case basis so that buildings and features that may later be considered significant are given a fair assessment.” The building is on the list of “significant ‘mature’ or historic buildings also formed the campus before the implementation of the Master Plan 2000 and are important for the ways in which their ‘force fields’ influenced that plan in determining the placement of new buildings and landscapes.” The YMCA Building is a part of the Calhoun Streetscape character area. According to the Campus Heritage Plan article, the YMCA Building’s issues consist of; the landscape associated with it needs repair, and the walk and retaining wall segments that provide connections to the side entrances of the building are failing. Their recommendations are to retain the historic building and to rehabilitate the landscape, particularly taking into consideration pedestrian safety. They also mention that “information-technology, energy conservation, and life-safety upgrades are required.” The article says there has been discussion over demolition and removal of the building overall. In argument, they mention, “The university should reverse any course toward demolition and seek a creative, sustainable reuse of the structure. Appropriate mothballing measures should be undertaken immediately. Roof leaks at bay windows and other deterioration of the building envelope (including the steel casement windows) must be addressed immediately through in-kind repairs. Interior finishes must be repaired and code compliance issues resolved in a well-considered rehabilitation plan.” 24

KEY PROJECT PROPERTIES

FIRE CODES Fire codes are one of the most important things for an interior designer to consider. There are three aspects to consider when thinking about fire safety including containment, suppression, and detection. More specific fire code considerations include egress and exiting, lighting, exit sign placement, fire extinguishers, door hardware, material and furniture fire safety. Interior designers and architects must take all of these aspects into consideration when designing for fire safety in order to be successful.

ETHICAL & SUSTAINABLE ISSUES ETHICAL ISSUES ECOLOGICAL SUSTAINABILITY ECONOMIC SUSTAINABILITY SOCIAL SUSTAINABILITY

ETHICAL & SUSTAINABLE ISSUES 102

ETHICAL ISSUES

SAFETY Especially with gender based violence, safety is a huge issue. The space on campus needs to be 100% secure in order for it to provide the services it needs to. Employees need to go through screenings and the building its self must be secure.

EGOISM The University of Cincinnati is resistant to reporting sexual and gender based violence crimes. They believe the more rapes that are reported, the higher the numbers will rise, and the worse it will be for business for the next school year. This is promoting rape culture by sweeping the issue under a rug and silencing the survivors. The true numbers need to be shown in order to prove gender based violenceâ&#x20AC;&#x2122;s vast existence, so more advocates can be inspired to join the movement and help empower survivors.

ETHICAL & SUSTAINABLE ISSUES

ETHICAL ISSUES

103

ETHICAL & SUSTAINABLE ISSUES 104

ETHICAL ISSUES

CONFIDENTIALITY While there needs to be more exposure with reporting numbers for statistics, it is important that the survivor’s identities and stories are conﬁdential and only given out with consent from the survivor. We wouldn’t want to forget about consent in a space run for survivors of crimes that were committed without their consent now would we?

ECOLOGICAL The largest ecological issue that could arise from this project is in the actual performance of the renovation. There would be a lot of trash and debris that would come out of the initial clearing out of the space. In order to counteract this, sustainable materials can be used in the new concept.

ETHICAL & SUSTAINABLE ISSUES

SUSTAINABILITY

105

ETHICAL & SUSTAINABLE ISSUES 106

SUSTAINABILITY

ECONOMIC The funding for this project would have to come from the University. There is a grant which the University gave to the RECLAIM program and as a part of Students for Survivorâ&#x20AC;&#x2122;s demands, they wanted to know what happened with this grant. If UC could use that grant towards this project, it would help tremendously.

SOCIAL The problem revolving around SGBV will never be fully eliminated. Even when the numbers are decreased enough to be almost nonexistent, there will always be a need to educate and take preventative measure for SGBV to never happen again in the future. If the movement ends, history will repeat, and gender based violence will return.

ETHICAL & SUSTAINABLE ISSUES

SUSTAINABILITY

107

SOURCES & APPENDIX

CITATIONS 110

SOURCES

WNYC Studios (Producer). Sex Appeal (Audio Podcast). Contributors: Carolyn Whitener, Curtis Craig, appellant in Craig v. Boren Fred Gilbert, lawyer who represented Craig in Craig v. Boren Mary Hartnett, Wendy Williams, professor emerita at Georgetown Law. Spotify. November 23, 2017. Spotify. July 12th, 2018. open. spotify.com/episode/55umBn50tkX0OxZDOAWlaE?si=bsQlpxH2 TlOH80CufhLK2g 2 Lisak, David; Gardinier, Lori; Nicksa, Sarah C.; Cote, Ashley M. (2010). “False Allegations of Sexual Assualt [sic]: An Analysis of Ten Years of Reported Cases” (PDF). Violence Against Women. 16 (12): 1318–1334. Accessed July 12, 2018. 3 Unite for Sight. “Unite For Sight.” Food Aid Program Development, www.uniteforsight.org/mental-health/module2. 4 Mental Health Foundation. “Stigma and Discrimination.” Mental Health Foundation, 29 Nov. 2017, www.mentalhealth.org.uk/a-toz/s/stigma-and-discrimination. 5 Morby, Alice. “Emotional First Aid Kit Is Designed to Help Those in Stressful Situations.” Dezeen, Dezeen, 22 June 2017, www. dezeen.com/2017/06/22/emotional-first-aid-kit-designed-helpthose-stressful-situations-design-graduates-central-saint-martins/. 6 Gibson, Eleanor. “Andrew Maynard Designs Own Home and Studio with ‘Far Too Much Natural Light.’” Dezeen, Dezeen, 16 June 2017, www.dezeen.com/2017/06/15/my-house-andrew-maynardhome-studio-melbourne-australia/. 7 Cruz, Adrienne. “Gender-Based Violence Comes at High Social and Economic Cost.” Danger at Sea - Working in the Fishing Sector, 1 Aug. 2011, www.ilo.org/global/publications/world-of-work-magazine/articles/WCMS_167867/lang--en/index.htm. 8 Lindsay, Calum. “Design Can Help People Understand Consent, Says Exhibition Curator.” Dezeen, Dezeen, 20 Dec. 2017, www. dezeen.com/2017/12/20/video-design-consent-sexual-etiquetteembassy-intimacy-dutch-design-week-curator-tom-loois-movie/. 9 Moore, Rodney J. “Patient-Centered Design for Hospitals.” Healthcare Finance News, Healthcare Finance, 13 May 2013, www. healthcarefinancenews.com/news/patient-centered-designhospitals. 10 Christensen, Tiffany. “The Evolution of Patient-Centered Care and the Meaning of Co-Design.” Institute for Healthcare Improvement, Institute for Healthcare Improvement, 14 Sept. 2017, www.ihi.org/ communities/blogs/evolution-of-patient-centered-care-and-themeaning-of-co-design. 11 Frearson, Amy. “Our Staff Are Required to Meditate Says Vo Trong Nghia.” Dezeen, Dezeen, 14 June 2016, www.dezeen. com/2016/05/25/staff-required-meditate-twice-day-vo-trongnghia-architects-venice-architecture-biennale-2016/. 12 “Crime Rate in Cincinnati, Ohio (OH): Murders, Rapes, Robberies, Assaults, Burglaries, Thefts, Auto Thefts, Arson, Law Enforcement Employees, Police Officers, Crime Map.” Anderson, Indiana (IN) Profile: Population, Maps, Real Estate, Averages, Homes, Statistics, Relocation, Travel, Jobs, Hospitals, Schools, Crime, Moving, Houses, News, Sex Offenders, City-Data, www.city-data. com/crime/crime-Cincinnati-Ohio.html. 13 “Diva Centres | Projects.” IDEO.org, IDEO, www.ideo.org/project/ diva-centres. 14 Howarth, Dan. “Livsrum Cancer Counselling Centre by EFFEKT.” Dezeen, Dezeen, 13 Oct. 2013, www.dezeen.com/2013/10/12/ livsrum-cancer-counselling-centre-by-effekt/. 15 Kuusiluoma, Kristiina, and Martino De Rossi. “Cubiculum Golden Prize 15,000€.” Askonsaatio, Collaboratorio, askonsaatio.fi/ homerevisited-finalists/cubiculum/. 16 “The Criminal Justice System: Statistics | RAINN.” Adult Survivors of Child Sexual Abuse | RAINN, RAINN, www.rainn.org/statistics/ criminal-justice-system. 17 Corrigan, Patrick W. “The Impact of Mental Illness Stigma on Seeking and Participating in Mental Health Care.” Association for Psychological Science, APS, 1 Aug. 2014, www.psychologicalscience.org/publications/mental-illness-stigma.html. 18 “care coordination.” McGraw-Hill Concise Dictionary of Modern Medicine. 2002. The McGraw-Hill Companies, Inc. 18 Jul. 2018 https://medical-dictionary.thefreedictionary.com/ care+coordination 19 Heath, Sarah. “Top 3 Factors Driving Patient-Centered Healthcare Initiatives.” PatientEngagementHIT, PatientEngagementHIT, 13 June 2016, patientengagementhit.com/news/top-3-factors-drivingpatient-centered-healthcare-initiatives. 20 Twenge, Jean. “Are Mental Health Issues On the Rise?” Psychology Today, Sussex Publishers, 12 Oct. 2015, www.psychologytoday. com/us/blog/our-changing-culture/201510/are-mental-healthissues-the-rise. 1

Tucker, Jeremy. “Drones in HealthCare.” Drones in HealthCare, Drones in HealthCare, www.dronesinhealthcare.com/. 22 “The Relationship Between Suicide and Mental Health.” Canadian Association for Suicide Prevention, CASP, 25 May 2016, suicideprevention.ca/the-relationship-between-suicide-and-mentalhealth/. 23 Centre for Addiction and Mental Health. “Mental Illness and Addiction: Facts and Statistics.” Mental Illness & Addiction Index | CAMH, CAMH, www.camh.ca/en/driving-change/the-crisis-is-real/ mental-health-statistics. 24 www.uc.edu/content/dam/uc/af/pdc/campus_heritage_plan/Campus%20Heritage%20Plan%20(13mb).pdf 21

IMAGES ArtFire.com, LittleSweetCottage on. “100 Large Red Origami Cranes.” ArtFire.com, LittleSweetCottage, 2014, www.artfire.com/ext/shop/ product_view/LittleSweetCottage/9006723/100_large_red_origami_cranes/handmade/paper_books/origami_/crane. www.instagram.com/p/BlYLQi9BZwi/?utm_source=ig_web_copy_link www.rebelcircus.com/blog/this-college-thinks-that-telling-kids-tomasturbate-will-prevent-sexual-assault/6/ 78.media.tumblr.com/0ca689c78b4723ba9b98fd4cff8a839f/tumblr_mgs916HiZu1rmz5dio5_500.jpg www.oddee.com/item_99278.aspx i.pinimg.com/564x/e0/2d/56/e02d5688b90eacca406eedfd57671ce6. jpg star.txstate.edu/2018/02/video-series-of-sexual-assault-survivorstories-receives-no-male-volunteers/ www.apost.com/en/blog/spot-a-black-dot-on-someones-palm-dontignore-it-hurry-and-call-the-police/61/ i.pinimg.com/564x/d0/14/74/d01474171b51038b5254752a7b4db6b8. jpg observer.com/2014/08/did-an-artwork-solve-a-decades-old-nyc-crime/ boredomtherapy.com/historical-medical-treatments/ t3.ftcdn.net/jpg/01/11/74/32/240_F_111743246_Ck7JbJHCngD0cseAP70YDCPT7ygtwHEz.jpg i.huffpost.com/gen/856380/thumbs/o-BREAKUP-ADVICE-facebook. jpg mitchellhamline.edu/life/#jp-carousel-357 https://www.livewellmagazine.org/wp-content/uploads/2013/02/ depressed-man1.jpg www.aim.ph/wp-content/uploads/2015/02/job-interview-tips.jpg medicalxpress.com/news/2015-11-smartphone-compatible-devicerival-gold.html www.welt.de/img/politik/ausland/mobile121855209/2601357007ci16x9-w880/Insurance-Agents-Aid-In-Signing-People-Up-ForAffordable-Health-Care-Act-Coverag.jpg centerfornew.com/2017/11/why-go-to-counseling/ www.lsu.edu/universitycollege/ucac/index.php www.themuse.com/advice/4-ways-to-rock-the-intro-call-with-arecruiter nurse.org/articles/medical-drones-future-is-now/ insights.samsung.com/wp-content/uploads/2016/10/smart-hospitalroom-1.jpg aspirehealthnetwork.com/mental-health-treatment/ misshansteff.files.wordpress.com/2014/06/stars.jpg thequillonline.files.wordpress.com/2011/06/homeless_on_bench.jpg dreamcenterforrecovery.com/7-different-types-of-aa-meetings/ www.instagram.com/p/BlLCe1fF4MS/?utm_source=ig_web_copy_link www.instagram.com/p/Bf044KAldVd/?utm_source=ig_web_copy_link www.instagram.com/p/BlIih0-lhk5/?utm_source=ig_web_copy_link www.instagram.com/p/BlLczjIHIH4/?utm_source=ig_web_copy_link www.fxguide.com/wp-content/uploads/2012/05/fire_interior.jpg bloximages.newyork1.vip.townnews.com/newsrecord.org/content/ tncms/assets/v3/editorial/3/bb/3bb5707c-4cdf-11e5-b4397305212a6291/55df468b6f7eb.image.jpg?resize=1200%2C675 https://rowanfreepress.com/2015/08/31/another-heartbreakingbreak-in-in-salisbury-n-c-assistant-teacher-has-her-apartmentransacked-at-pine-hills-apartments/ http://goumbook.com/wp-content/uploads/2012/06/demolition-waste. jpg https://thedevotioncafe.org/2017/08/07/eavesdropping/ https://theheureka.com/wp-content/uploads/2012/12/GovernmentFunding.png

LifeMode Group: Scholars and Patriots

14B

College Towns Households: 1,176,200

CITATIONS

APPENDIX

Average Household Size: 2.14 Median Age: 24.5 Median Household Income: $32,200

WHO ARE WE?

OUR NEIGHBORHOOD

SOCIOECONOMIC TRAITS

About half the residents of College Towns are enrolled in college, while the rest work for a college or the services that support it. Students have busy schedules, but make time between studying and part-time jobs for socializing and sports. Students that are new to managing their own finances tend to make impulse buys and splurge on the latest fashions. This digitally engaged group uses computers and cell phones for all aspects of life including shopping, school work, news, social media, and entertainment. College Towns are all about new experiences, and residents seek out variety and adventure in their lives.

• These are nonfamily households with many students living alone or with roommates for the first time.

• Their limited incomes result in thrifty purchases.

• This segment is a mix of densely developed student housing and dorms with local residences. • Off-campus, low rent apartments comprise half of the housing stock. • Over three-quarters of the households are renter occupied, with one in ten remaining vacant. • One-third of homes are single family; mostly occupied by local residents who own their homes. • This market is bike and pedestrian friendly.

TAPESTRY

• They do not eat the healthiest foods, nor do they see a doctor regularly. • They dress to impress with the latest fashions of the season. • They prefer environmentally friendly products and vehicles that get good gas mileage. • They’re heavily influenced by celebrity endorsements and trends in magazines. • They feel anything that can be done online is easier than in person. • They have liberal political views.

SEGMENTATION esri.com/tapestry

Note: The Index represents the ratio of the segment rate to the US rate multiplied by 100. Consumer preferences are estimated from data by GfK MRI.

II.

111

THANK

YOU