LESSmagazine

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TRI-HOOD GUIDE &

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THEIR STYLES p6, KIDS STYLES p10, WHAT’S UP DOG? P12, HEALTH CONSULTATION p14, FASHIONISTA p16, THE SCENE >MUSIC p18, THE SCENE >ART p20, ONE’S SPACE p22, TASTY FILE p23, HORNY CITY p52...

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Vol.7



Vol.7 Apr 2009 Ju st B ring It In and Show It Less Work, More Information Don’t spend time searching for places to visit because all the information you need is in Les$ Magazine.

Less Money, More Satisfaction Go to the store with a coupon and get extra satisfaction from discounts in Les$ Magazine.

FEATURES 4 Passage Massage

The subway shuffle by Sikeea Graham

6 Their Styles

Street snapshots in Tri-Hood

10 Kids Styles

Kids street snapshots in Tri-Hood

12 What’s up dog?

Snapshots of dogs on the sreet

LES$ MAGAZINE 297 Broadway 2F Brooklyn NY 11211 tel. 718-963-9790 fax 718-963-9791 info@lessmagazinenyc.com www.lessmagazinenyc.com Editor Elvira Art Director Jin / www.jinsworks.com Assistant Designer Yutaro / www.yutarodesign.com Photographers Hideyuki Ikeura Romi Uchikawa Sales Yutaro AP(All Purpose) Ad sales@lessmagazinenyc.com Contributing Writers Bob Dagger Karen Cobra Sikeea Graham Rack-Lo

14 Health Consultation Live Food Myths by Bob Dagger

16 Fashionista

Getting lo down by Rack-Lo

18 The Scene >Music

Profiling a Musician / The London Souls

20 The Scene >Art

Profiling an Artist / Ian Trask

22 One’s Space

Introducing someone’s room / Colleen Tracy

23 Tasty File

An easy recipe from one of the best chefs in New York City

24 Tri-Hood Guide & Coupon 26 34 42

East Village Guide Lower East Side Guide Williamsburg Guide

51 Sudoku & Look for 5 52 HorNY City

Famous F__k by Karen Cobra

54 Oneshot Gallery One photograph in NYC

Vol.7 Apr 2009

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PASSAGE MASSAGE The Subway Shuffle

by Sikeea Graham

I have a love/hate relationship with the subway, more so in April than other months. They say that April showers bring May flowers, but I say that April brings wet subway seats. As the weather finally becomes warmer, more of us will be cramming our ill-fitting and insistent bodies aboard weary and downtrodden subway cars. On the best of days, the subterranean circus of street performers, competing iPod soundtracks, and flapping newspaper pages is an adventure best enjoyed with closed eyes, pretending to sleep. On the worst of days, you wind up sitting in a mysteriously wet seat, wondering if you should, as a result, get tested for an STD or something. I accidentally sat in a wet seat one morning and then stood for the rest of the ride. It was too late to go home and change, and I was subsequently pissed—no pun intended—for the rest of the day. On the bright side, at least I was wearing black pants. It definitely changed the way I commute. Instead of rushing to play musical chairs with other passengers, I take a few seconds to gauge the worthiness of a seat, much like a potential suitor during

a round of speed dating. This one is too dirty, I’ll keep looking. Here’s a guy who wants to give his crotch a little too much fresh air, no thanks. This one is right next to the door in case I need to make a hasty exit—perfect! April, however, poses a challenge. There’s just something about navigating a soaked subway station that makes me feel like I’m crawling out of a rancid toilet. Passenger aggression has increased as service quality has decreased, and inclement weather emphasizes it. If only I had a dollar for every time someone swooped in and stole a seat I wanted, or, sat on me, without apologizing, as they squeezed into a seat beside me, on a delay-riddled train that smelled like feet and Doritos. I’m guessing that this won’t change if the fare rises. At least if the trains get overcrowded, it’ll be easier to read the paper over someone else’s shoulder from now on. I remember when April meant a week off from school and a basket full of Easter candy. This April may not only bring showers, but news of an extra fifty cents per fare. Oh, well. Thanks goodness for waterproof mascara.

SALES PERSON WANTED

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Vol.7 Apr 2009



THEIR STYLES

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1.Emily Fosel 2.Queens 3.Student 4.Head band 5.I don’t know

1.Siena Fleming 2.Paris/NYC 3.Pleasure Principle 4.My studio shirt 5.Sleep on my tempur-pedic & drink wine.

1.Shawn Jeffers 2.NYC/Pars 3.Student 4.Chinese sneakers 5.Eats lots of candy

1.Jesse L. 2.Brooklyn 3.Optician 4.Hat 5.chant”Nom Myho Renge Kyo” Vol.7 Apr 2009


STREET SNAPSHOTS IN TRI-HOOD

1. What is your name? 2. Where are you from? 3. What do you do? 4. What is today’s favorite fashion item? 5. What would you do if you had a million dollars?

1.George Smith 2.Brooklyn 3.Artist 4.Boots 5.hang out with Casey

1.Daniel Sheehan 2.NYC 3.Sales Ass 4.Shoes 5.Find my buds and watch(Drunk)

1.Connor Monahan 2.New York 3.Art Assistant 4.Jacket 5.Have a good drink

1.Siara Valentina 2.East Village 3.Model/Volunteer 4.Scarf 5.Make it a good day! Vol.7 Apr 2009

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STREET SNAPSHOTS IN TRI-HOOD

1. What is your name? 2. Where are you from? 3. What do you do? 4. What is today’s favorite fashion item? 5. What would you do if you had a million dollars?

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1.Kasumi 2.Japan 3.Student 4.Pierce/One piece 5.Eat sweets

1.Hermn Solomon 2.New York 3.Rep for Vivienne Westwood 4.My black scatola Trench 5.Cry

1.Aaron Mavey 2.New York 3.Bar tender 4.Hat 5.Enjoy it.

1.Ines 2.Austria 3.Graphic Designer 4.Flea Market Hell’sKitchen’s 5.Travel around the world. Vol.7 Apr 2009



KIDS STYLES 1. What is your name?

2. How old are you?

in Tri-Hood

3. What kind of play do you like?

1. Fatima Sarovic 2. 4-year-old 3. Drawing, singing & playing with her best friend Marcus.

1. Mateo 2. 3-year-old 3. Skateboarding and Bicycle

1. Logan 2. 4-year-old 3. Swim, scoot, gynastic & capoeira

1. Anny-Marie 2. 2-year-old 3. Any kinds

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Vol.7 Apr 2009


now buying for spring

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ets

Snapshots of dogs on the stre

1.Name 2.Age 3.Sex 4.Bread 5.Why the name? 6.Personality 7.Hobbies 8.Favorite place & food

1.Kiki Lucero 2.1.2year 3.Female 4.Yorkshire Terrier 5.Cute, short, and sweet 6.Hype, bubbly, friendly 7.Sleeping 8.-/Liver

1.Belle 2.- 3.Female 4.Mix Chiwahuahua 5.- 6.Friendly 7.Going out to the park 8.Park&home/Chicken

1.Ruth 2.1year 3.Female 4.Blue Heeler/ Jack Russell 5.She looks like Ruth 6.Precocious 7.Fetch, Tug-o-war 8.Dog park/Any kinds

1.Bee Bee 2.9month 3.Male 4.Malti poo 5.1st saw him size of a bean 6.Playful 7.Dancing&giving kisses 8.Happy paw, home/Cheese

1.Stella 2.9month 3.Female 4.Brussel Griffon 5.- 6.Friendly 7.Playing with friends 8.The park&home/Lamb

1.Miles 2.6year 3.Male 4.Cavalier King Charles Spaniel 5.Looked like Miles Davis 6.Friendly, needy, active 7.Mountain biking, chasing ball 8.The woods/Meat

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Vol.7 Apr 2009


THE SCENE>ART

Are you talented? . We’d like to roduces great artists “The Scene >Art” int l us a little about tel $ Magazine. Please interview you in LES . you t contac yourself, and we will agazinenyc.com To enter : arts@lessm

THE SCENE>MUSIC “The Scene > Music” intr oduces cool musicians. Ma ny people are always looking for goo d music. We want to hel p both listener and musician in New York city to be con nected. Any kind of musician can be fit in this section. Please email and tell us a little about yourself. We will contact you. To enter : musics@lessma gazinenyc.com

E C A P S S ’ ONE

r. If of interio om? ur sense lic, please ro yo r ff u o yo w e b o k u Do you li e” is for you to sh ng room to the p contact you. pac r amazi we will u d n yo a “One’s S , se m o ate roo t to exp your priv you wan icture of magazinenyc.com p a s u d sen less : spaces@ To enter

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Please se nd us yo ur w To enter : writers@ riting samples. W e lessmaga zinenyc.c will contact you. om

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13


HEALTH CONSULTATION Live Food Myths by Bob Dagger Now let’s look at some common myths about live food that it would be worthwhile to examine. LIVE FOOD MYTH NUMBER ONE: I’LL BE EATING NOTHING BUT RAW CARROTS AND CELERY FOR THE REST OF MY LIFE. You couldn’t be more wrong. Because live food allows us to create meals using only the purest, most vibrant foods, it allows us to become very creative with how we prepare it. You can enjoy everything from an incredible simple salad to live butternut squash “ravioli” with raw tomato sauce. FROM A BEAUTIFUL BABY BANANA TO AN INCREDIBLE BANANA PISTACHIO ICE CREAM. Many cities now have gourmet raw food restaurants that even “regular eaters” would love. LIVE FOOD MYTH NUMBER TWO: I WON’T GET ENOUGH PROTEIN. On the contrary, most people eat far too much protein from dead processed sources like grilled and fried meats. A raw and live food diet is far more proteinefficient, allowing you to enjoy plantbased proteins without having to process them through another living being (cow or pig or fish) while retaining all of their original nutrition and enzymes. You’ll get plenty of protein from a raw food diet, and you’ll also be doing it with a much lighter planetary footstep. LIVE FOOD MYTH NUMBER THREE: THIS IS JUST ANOTHER FAD DIET. Before we started processing grains and meats, adding artificial and organic ingredients to our food, and packaging and frying and cooking and otherwise altering what we eat, man ate raw. Our bodies for millions of years ingested raw fruits and vegetables, and occasionally meat, found by foraging or growing it ourselves. If you really think about it, since we’ve only 14

been cooking and processing foods for the last few thousand years of mankind’s 100,000 year existence, processed food is the fad diet. And if you look around at how unhealthy most people are and how hard their bodies are working to handle the over-processed food supply that defines modern life, it’s clear that it is just not working. LIVE FOOD MYTH NUMBER FOUR: I WON’T BE ABLE TO COOK ANYTHING. Although eating live food means that you won’t be boiling, frying, and over-cooking your food until it no longer resembles its natural form and destroys its enzymes, you actually can use heat to prepare food in the live food diet. While the recommendation is not to heat anything over 115 degrees you can create an astonishing number of delicious foods using even this minimal temperature. Even something as simple as gently dehydrating vegetables like tomatoes or onions results in an intensely flavorful food that can be eaten alone or in recipes. Flax crackers, pizza crusts, and live food lasagnas are just some of the meals you can enjoy on a live food diet. So don’t think of it as “not cooking”; think of it as using temperature like the rays of the sun, to gently draw flavors out of foods without destroying their inherent nutrition and enzymes. ONCE AGAIN WE ARE JUST SUGGESTING ANOTHER WAY OF PREPARING FOOD WHICH CREATES MORE DIVERSITY TO OUR WORLD. So now let’s get to it. Whether you want to dive right in and go straight to a pure live food diet, or whether you want to dip your toe in to see if this is a diet for you, we’re going to walk step by step through the beginning stages of the transition. Don’t worry – it’s not going to be Vol.7 Apr 2009


as strange or scary as it may seem – and when you see how your skin glows, how light and fresh your body feels, and how much energy and vibrance you radiate to

those around you, you’ll be hooked for life. Excerpt from upcoming E book!

Bliss Balls Ingredients • 1 cup dates, pitted and soaked •_ cup nuts, soaked •_ cup coconut meat • Cacao powder (2 tbsp. + more to cover) • Lemon juice Direction 1. Grind nuts in food processor until it resembles a coarse meal. 2. Add the dates and process. 3. Add cacao powder Tbsp. by Tbsp. 4. Add lemon juice little by little. 5. Process until date and almonds turn into a paste. The paste should not be too moist so add the lemon juice little by little. 6. With your hands, form paste into small balls by rolling it between your palms. 7. Roll balls in shredded coconut or carob powder - or a mixture. 8. Refrigerate until the balls firm up. High Vibe 138 E 3rd St (b/w Ave A & 1st Ave) / 212-777-6645 www.highvibe.com / Open M-F 10am-8pm Sa,Su 12-7pm

Vol.7 Apr 2009

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FASHIONISTA Getting Lo Down by Rack-Lo The term Lo Down is a fashion slang term that was coined by the infamous Lo-Life’s (NYC’s Boostin Legends) during the late 1980’s. The term implies being draped or dressed in Polo Ralph Lauren gear from head to toe. This dress code includes all those famous Polo accessories that the Lo-Life’s are known for when selecting the perfect outfit to bless and amaze the world with daily. Growing up in New York City, Brooklyn in particular fashion was something that surrounded me every second of the day. I mean people literally lived and died to be “fly”. Can you imagine working all week long breaking your neck at the job for your paycheck all to spend it all on clothing? Or to risk your freedom by boostin and shoplifting high end fashion brands avoiding incarceration by the skin of your teeth. Well, that was the mentality that existed and still does to some extent today. Fashion has long been an element in life that has had us all at its mercy one time or another. But a major difference is how people pursue those fashion items they much so desire. And that is what’s so special about the Lo-Life’s, their vicious pursuit of the American Dream. However, when it comes to “Getting Lo Down” it’s more than just a fashion statement, but more like a lifestyle. A lifestyle that was built on fashion integrity and being different. Getting Lo Down embodies the attitude of living a life beyond life and living the Life of Lo, Lo as in Polo. It’s all about dreaming big and grabbing hold to a brilliant sense of unparalleled and original fashion identity that would soon change many people perceptions of “setting fashion trends” is what this represents. Getting Lo Down has been a dress code that many have lived by for more than 16

30 years thus far. The idea and concept originated in Brooklyn and has found its way all across America as well as in Europe and other countries and continents. This lifestyle and way of dressing has captivated many fashion leaders and has even inspired and spawned others to create their own fashion clothing lines. But most importantly, the cult following that is attached to this great taste in style and showmanship is well established. The style crosses the age limit of 10 years of age to the late 40’s age wise. It also has united and brought people together from all racial backgrounds. And to me, that’s one of the most greatest and phenomenal components of this movement, “it united people”. This happens to be groundbreaking in itself. See back in the 1980’s till this very day, Ralph Lauren has been a mainstay in the lives of many youth and youth adults as it relates to fashion. Many may ask, why Ralph Lauren? Well of course fashion and being fly and trendy starts with one wanting to be different. So in the hood or ghetto, Ralph Lauren “Polo” was viewed as richness. That entire brand as far as the clothing, designs and symbols projected a certain lifestyle. A lifestyle of success. So this is also an element that affected why we selected Ralph Lauren Polo out of all of the other designers. Furthermore, being poor inner city youth out of New York City only attracted us to Polo even more. The mentality was to dress with great and expensive taste to project a certain life that was so far from us economically and socially. Talk about being out of reach, this is a great analogy. But really that’s a mind state that’s perpetuated throughout America time and time again. It’s like the “have-nots” not letting the people that “have” see Vol.7 Apr 2009


them sweat. And of course we made it our daily dress code. When people would see us on the train or walking in the streets they assumed that we were rich kids. And that feeling only propelled us to continue and expand the Lo Down way of life. But it doesn’t just stop with clothing; Ralph Lauren Polo has been sort after on many different levels. Collecting Polo pieces has become sort of like a pastime sport in this subculture. Many people are doing it and getting involved. And it’s all due to the Lo-Life’s introducing this new stunning way of living and dressing. Some of the items that are collected consist of; footwear, jackets, coats, shoes, boots, sweaters, hats, pants, gloves, belts, socks, eye wear, scarf’s, hoodies, bed wear, sheets, comforters, curtains and the list goes on. Simply put, the culture of collecting and sporting Polo has transformed the Lo Down look into a worldwide influence. Living the Lo Down lifestyle is not just living it, but breathing and possessing it. Some people may sport Polo and only have 1 shirt at most in their day’s outfit. The Lo-Life’s on the other hand would change outfits three to four times a day. And of course all items and garments were Ralphie. When “Getting Lo Down” here’s a key ingredient - you have to find and get your hands on the most vintage and classic pieces you can find. The older the item the greater the value and worth and

peoples drive to obtain it. The color coordination should be congruent throughout your outfit. All colors should click and compliment one another. Everything should match accordingly. And along with your Lo Down status come a swagger that projects you into floss mode. When you step out into the public you want to be center of attention. You want heads to turn from all directions. You want to be the main attraction. So what do you do? Get the exclusive Polo specs and/or frames/shades. Your Lo hat, scarf or head band should be on point along with the following; shirt, jacket or coat, tshirt, shoes, gloves or however it comes. Of course you will prepare and flam according to the season. You can also flip it and dress in tune with different types of sports themes which Ralph Lauren is big on. But remember what ever you do, to really catch the essence and Lo Down and Lo-Life spirit your outfit must be Polo from head to toe. Yes including underwear, belt and socks. We even have Polo key chains, wallets, bags and all. Does this sound interesting? Does it breathe new life into the chaotic world of fashion? Well this is just a snap shot of a cause, purpose, movement and lifestyle generated by some street fashion icons that made history and continue to do so. To see view photos, videos and hear music and learn more about Rack-Lo and the Lo-Life’s log onto www.racklo.net

WHAT HAPPENED?

Tell us about your unbelievable short story. We believe everybody has a story because there is always a lot going on in New York City. We want to hear a story which is funny, touching, surprising, frustrating, weird or exciting etc... It could be anything you want to tell other people. Please send us your short story, and we will contact you. To enter : writers@lessmagazinenyc.com

LES$ MAGAZINE is always looking for advertisers. To request or get more info : sales@lessmagazinenyc.com Vol.7 Apr 2009

17


THE SCENE >MUSIC

THE ROSEWOOD THIEVES

Erick - voice, guitar • Paul - guitar • Mackenzie - organ • Mark - drums • Jon - keyboard/guitar/bass on the road: James - Bass

Formerly on V2 records (White Stripes, Grandaddy, Margot & The Nuclear So & So’s) before the label went under, The Rosewood Thieves have self released an EP & LP and have spent the year touring across the country. This summer they played the main stage at Red Rocks at the Monolith Festival with Band Of Horses, TV On The Radio, Tokyo Police

18

Club etc... Their songs have also been featured on Entourage and Grey’s Anatomy and an LG commercial. They have recently been Artist Of The Day on both Paste.com & Spin.com. To know more visit www.myspace.com/therosewoodthieves

HEARTACHES BY THE POUND: THE ROSEWOOD THIEVES SING SOLOMON BURKE EP (2009)

LONESOME EP (2007)

RISE AND SHINE LP (2008)

FROM THE DECKER HOUSE EP (2006) Vol.7 Apr 2009


How did you come up with the name The Rosewood Thieves? I wanted the name of the band to sound like a western posse, like The Hole In The Wall Gang from Butch Cassidy & The Sundance Kid. I also felt strong it should be four syllables. How did you guys meet each other? We were all extras on a low budget film set here in NY a few years ago. During the breaks from filming a few of us ended up talking about music, slowly we realized we had the same influences and things just went from there. How was the show at Pianos? It went well, we always have fun playing there. I liked the photo of the forest projected behind us. Tell us the history of your band We started out a few years ago, got signed to V2 records, and then they went bankrupt a few months later. Since Vol.7 Apr 2009

then we have been doing everything ourselves. It’s a ton of work but seems better then getting caught up in another bad business deal. What inspires you to play music? Anything can inspire you. Listening to good music is the best thing usually or watching a movie. I guess for me other art and log cabins. What are your dreams and goals? My dream is for world peace and to become rich and famous. When is your next show? (in April) We are playing with The Moondoggies from Seattle April 25th at Crash Manison. Please give a message to readers Long life, good health, stay together and enjoy the wealth.

Photo by Georgia Nerheim and Hideyuki

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THE SCENE >ART David Sena

David Sena was born in Dallas, Texas in 1975. He moved to New York City in 1993 to attend The Cooper Union for the Advancement of Science and Art. David graduated from Cooper Union in 1997 with a BFA and was awarded the Michael S. Vivo Award for Excellence in Drawing. During his time at Cooper Union, he innovated a process of drawing with fireworks and other volatile substances. While searching for new aesthetics and unique means of mark making, memories of firework use and fascination with fire as an adolescent inspired his initial experiments. The results of this experimentation led to the processes he developed and cultivated over the past fourteen years in his Brooklyn studio, where he focuses on drawing and other projects. In addition, David works as a professional tattoo artist locally and abroad. Over the past twelve years, his tattooing work has facilitated and required extensive travel throughout Europe, Central and South America, and Japan. The two forms of creative expression have coexisted well because they both entail physical and ritualistic processes of mark making while transforming matter/people. David plans to continue working and traveling, seeking out inspiration and opportunities to create and exhibit his art.

To know more visit

www.senaspace.com 20

Vol.7 Apr 2009


Why did you choose to be an artist? I have always been drawing and creating things and when it came time to go to college it was really the only thing I knew and then consciously decided to pursue a career in the arts. Before you became an artist, what have you been into? I never really got too into too many other subjects and as I said before always was into drawing more than anything else What kind of materials do you use for your artwork? I use fire and other volatile substances such as fireworks, fuse, and gunpowder to burn marks on paper. How did you come up with an idea of using fireworks? While attending art school at The Cooper Union for the Advancement of Science and Art, I was searching for new ways to make drawings. Traditional mediums to make marks on paper such as ink, pencil, charcoal, ect. were not creating the aesthetic I was searching for. I was always fascinated with fire and fireworks as an adolescent and remembered how fireworks would leave behind burns and marks in the concrete or wood surfaces they were ignited on. I then decided to try this on a sheet of paper and immediately knew it was exactly what I was looking for. Since then I have developed many techniques Vol.7 Apr 2009

and processes over the past fourteen years of what I consider “drawing” with fire. Which artist work are you inspired by? Well one artist’s work who really stands out for me is Cai Guo-Qiang, who uses to gunpowder to create amazing drawings. What’s interesting is that I never heard of his work until long after I started using fire in my work. His work is truly inspirational and incredible. I am also a big fan of James Turrell’s work and his use of light and space as his medium. What is your goal? To simply keep creating the work first and foremost. I also want to create a lighting design studio from which I’ll launch a line of lamps, fixtures, and lighting design concepts. How long usually do you spend time for an artwork? It depends on the size and density of the drawing, anywhere from a day to weeks. Where people can see your artworks? On occasion I have work in groups in and around the city but have not displayed too much in recent years. I feel like I still need a bigger, stronger body of work before I can seriously start pursuing art galleries and shows. Please give the readers a message. Pay attention 21


ONE’SSPACE One’s Info

Name: Kosuke Goto From: Japan Job: Artist Favorite Spot: Bathroom

Space Info Neighborhood: Bushwick Square Feet: 900 Type: Railroad Rent/Own: $1035

Theme of the space Chilling Room

Comment I decided to move in here because I liked the fan in the living room. I just wanted to make this room cozy so I started with painting the wall first. Then I put my favorite things in this room little by little and ended up like this. The one I worked on the most is the huge shelf on the wall. My girlfriend and I created it from two kinds of boards. It turned out better than we expected and we love it!! 22

Vol.7 Apr 2009


TASTYFILE

File #002 An easy recipe from one of the best chefs in New York City

Chilean Seabassw/ Strawberry sauce Ingredients

Direction

For Chilean Seabass 4oz Chilean Seabass, 2oz Miso paste, 1oz Sake lees (optional), 1 table spoon Suger, 1 table spoon Dashi stock, 1 table spoon Citrus juice For Strawberry Sauce: 4 Strawberries, 1oz Water, 1oz Rice syrup, 1oz Vinegar, 1 pinch of Salt

For Chilean Seabass 1. Mix Sake lees, miso, Dashi and sugar to make a marinade. 2. Cut Chilean Seabass and put them into the marinade and leave over night. 3. Saute the fish on a pan with a little sake, and close the pan lid. For Strawberry Sauce 1. Stew strawberries with water, vinegar, and rice syrup. 2. Add some salt to complement the sauce.

Chef’s File Chef: Hiroshi Kitano Restaurant: Bozu Years as a chef: 5 years Genre of food: Japanese Food Comment: Please eat the fish with the sauce. The sour taste of the strawberry sauce compliments the fatty taste of the fish. You will be amazed by its harmony. Vol.7 Apr 2009

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TRI-HOOD GUIDE AND COUPON We named the three neighborhoods “Tri-Hood”.

East Village P26-33

Lower East Side P34-41

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Vol.7 Apr 2009

Williamsburg P42-50


This magazine can be used as a coupon*. Look for the to find special discounts. Just Bring It In and Show It Please show it before purchase or orders. You can also check the area guides on our website. www.lessmagazinenyc.com Thank you for taking a look at this magazine. TEAM LES$ MAGAZINE *The coupon is valid from Apr 1st to Apr 30th 2009. *One coupon per purchase or visit. *The coupon may become invalid by the special circumstances of the store.

Eats & Drinks Fashion & Others

20 Personal Style Optical

226 E 3rd St • 212-260-7264 www.psoptical.com Open M-Sa 12-7pm Su 12-6pm Cozy space, warm and inviting early SPRING SALE Single Vision Prescriptions filled at *NO CHARGE when purchasing any eyeglass frames. See store for info. *Plastic Lenses Only Vol.7 Apr 2009

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Pick Up Eats & Drinks Fashion & Others

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1

Mama’s Bar

Mama’s, the Classic Dive Bar With it’s Own Skateboard Team is Keeping it Strong on Avenue B in the L.E.S. Cheap Drinks, Laid Back Vibe, Rock and Roll Every Night & Buck Hunter. Feed the frog! Six beers on tap. Street art shows every month. Try our Infused Vodkas. Fridays and Saturdays Resident DJs Mikey Jones and From the Band Girls. Indie Rock, Classic Rock, Metal on Thursdays With Joanne. Rock On!!! Free Infused Vodka Drink With this Ad 34 Avenue B • 212-777-5729 Open M-W 7pm-2am Th-Sa 7pm-4am

This magazine can be used as a coupon*. Look for the to find special discounts.

J ust Bring It In and Show It Please show it before purchase or orders. 2 The Porch

28

*The coupon is valid from Apr 1st to Apr 30th 2009. *One coupon per purchase or visit. *The coupon may become invalid by the special circumstances of the store.

More than a bar or lounge, “The Porch” is an oasis for the mind, body and spirit. The outdoor garden, the candlelit terrace, the soothing rhythmic porch swing, the cast iron chandelier, the crackling fireplace, the gastronomical delights from the kitchen and the euphonious beats emanating from the DJ booth pleases the visual, tactile, gustatory and auditory senses and gives “The Porch” a transcendent ambiance of relaxed positive energy that is almost impossible to find in New York City. The restaurant will be open soon. $2 off (Mon-Thu) 115 Avenue C • 212-475-1515 www.porchnyc.com Open M,Tu 6pm-4am W-F 4pm-4am Sa,Su 2pm-4am Vol.7 Apr 2009


3 Bibim-Bar

4 Esperanto

141 1st Ave • 212-529-2746 Open Dinner 7days 4:30-11:30pm Lunch M-F 12-3:30pm Rice, allthe color group veggies, and selected garnish on a sizzling hot stone dish. Perfect for the health conscious mind.

145 Avenue C • 212-505-6559 • www.esperantony.com Open M-W 5pm-12am Th 12pm-12am F,Sa 11am-1:30am Su 11am-12am Authentic Brazilian and latin fusion restaurant (already 10 years), great Brunch, great live music every night. Big terrace facing 2 gardens in summer, Happy hour every day, monday half price bottle wine.

5 In Vino This magazine can be used as a coupon*. Look for the

to find special discounts.

Just Bring It In and Show It Please show it before purchase or orders.

215 E 4th St • 212-539-1011 www.invino-ny.com Open Su-Th 5-11pm F,Sa 5pm-12am Come join us at In vino for authentic Italian food, an extensive all-Italian wine list, and over 30 selections by the glass in a rustic, cozy atmosphere.

6 Ramen Setagaya

*The coupon is valid from . Apr 1st to Apr 30th 2009. *One coupon per purchase or visit. *The coupon may become invalid by the special circumstances of the store.

You can also check the area guides on our website.

www.lessmagazinenyc.com

7 Sapporo East

141 1st Ave • 212- 529-2740 Open 7days 12pm-12am Here is the best Ramen noodle in NYC!! Setagaya serves Japanese style “Shio(salt)”Ramen. We have other stores on st mark’s bet 2&3ave and University Pl. bet 11th & 12th St. The one on st.marks serves “Sho-yu(soy sauce)” Ramen. Vol.7 Apr 2009

164 1st Ave • 212-260-1330 Open 7days 5pm-12:45am Eh, is the fish here fresh? Yes, always. Not only fresh sushi, but also numerous cooked meals. You must be satisfied with prices and delicious Jpanese meals. Serious. $2 off a draft pint of Kirin Ichiban(weekdays)

29


8 The Crooked Tree

110 St. Marks Place • 212-533-3299 www.myspace.com/thecrookedtreenyc Open 7days 10am-12am Crêperie, Café, Restaurant is 10 years old!! The Crooked Tree continues to serve up Delicious Crêpes (absolutely the Best!!) day after day. Got to have one NOW!!! No TAX

9 Why Curry?

126 St. Marks Place • 212-473-1620 Open S-Th 11:30am-11pm F,Sa 11:30am-12pm Come in and try our Home Made Thai Cooking like no others in New York city. It’s so tasty!!! Lunch special start at $7, come with one choice appetizer.

10 Babel This magazine can be used as a coupon*. Look for the

to find special discounts.

Just Bring It In and Show It Please show it before purchase or orders. *The coupon is valid from . Apr 1st to Apr 30th 2009. *One coupon per purchase or visit. *The coupon may become invalid by the special circumstances of the store.

You can also check the area guides on our website.

www.lessmagazinenyc.com

131 Avenue C • 212-505-3468 www.babellounge.com Open Tu-Su 7pm-4am Babel lounge, The loung’s cozy ambiance accomadates those who are in the mood for rich hookahs flavors and thirst for great drinks in an upbeat middle eastern tempo and club fusion.

11 M-Lounge

12 Chez Betty Cafe

446 E 13th St • 646-746-1357 www.mugnyc.com Open M-Sa 5pm-4am M-lounge is a cozy & intimate No.1 East Village lounge & a hot spot to be. Industry on Mon. Raggae night on Wed: During happy hours, $3 beer (Mon-Fri) Djs spin good beats on weekend.

256 E 3rd St • 212-777-0831 Open M-Th 8:30am-10pm F,Sa 8:30am-11pm Su 9:30am-8pm French ambiance in very cozy, sophisticated decor with delicious food, from breakfast to lunch and dinner. Quiches, Mediterranean salad, French pates, cappuccino, great pastries. Free regular coffee with purchase of $5 or more

30

Vol.7 Apr 2009


13

Ten26 New York

126 st. Harlem + 10 st. Lower= Ten26 New York. A boutique in the East Village with a mix of street wear and what we call “Trendy Comfort”. A shop for men and women featuring brands such as: Howe, Wesc, L.A made, Yoko D., Modern Amus., and Rich and Skinny. We promote independent artist / photographers by displaying their portraits (for sale) along side cool posters. Please stop by to see how the window display represents New York City every season (i.e, NYC Park (the real NY)). Any day in April spend over $65.00 and get a discount of $10.26. 401 E 13th St • 212-358-1026 www.Ten26NY.com Open Su-W 1-8pm Th-Sa 1-10:30pm

This magazine can be used as a coupon*. Look for the to find special discounts.

J ust Bring It In and Show It Please show it before purchase or orders.

*The coupon is valid from Apr 1st to Apr 30th 2009. *One coupon per purchase or visit. *The coupon may become invalid by the special circumstances of the store.

Lasio Studios is a boutique East Village salon known for having a vibrant ambiance and experienced stylists. Our down-to-earth staff specializes in the Brazilian Hair Straightening, but has much more to offer including color, color correction, eyelash and hair extensions, precision cuts, and deep mask treatments. An artful decor and intimate setting keep our loyal clients satisfied-but they also enjoy a 10% discount for every friend they send our way. •10% off Brazilian Straightening for 1st time clients •15% off 1st time color services with Tiana 117 E 7th St • 212-477-2088 www.lasiostudios.com Open M-Sa 11am-7pm

14 Lasio Studios

Vol.7 Apr 2009

31


Come and pamper yourself at Salon V in the charming east village. Salon V’s red accents, warm atmosphere and friendly staff will make anyone feel welcome and relaxed in the hustle and bustle of NYC. Let our talented stylists guide you to the perfect cut, color and style while you sit back and enjoy a nice glass of wine. We do hair extensions and bridal parties. We do extensive hair and scalp treatments to reconstruct dry , chemically damaged hair. Our scalp treatments help dry, irritated scalp, or fine thinning hair or oily scalp.

15 Salon V

96 East 7th St • 212-529-0241 www.salonVstyle.com Open M-F 11am-9pm Sa 10am-8pm Su 10am-6pm

16 Garo Sparo Atelier This magazine can be used as a coupon*. Look for the

to find special discounts.

Just Bring It In and Show It Please show it before purchase or orders. *The coupon is valid from . Apr 1st to Apr 30th 2009. *One coupon per purchase or visit. *The coupon may become invalid by the special circumstances of the store.

You can also check the area guides on our website.

www.lessmagazinenyc.com

212-533-0383 • garo@garosparo.com www.garosparo.blogspot.com Open Daily by appointment only Garo Sparo, a lifestyle brand and staple of East Village culture for nearly a decade, specializing in custom clothing, corsetry, bridal, event costuming and props.

17 Local Clothing

18 SOHUNG Designs & Collective

328 E 9th St • 212-777-3850 www.localclothing.com Open 7days 12-8pm We fill our closet-like shop with well edited and fashion forward vintage pieces including clothing, lots of shoes/boots, bags, accessories & jewelries, dating from the 50’s through the 80’s. 5% off on weekdays.

312 E 9th St • 212-228-8199 www.sohungdesigns.com Open 7days 12-9pm SOHUNG Designs plus 7 independent New York designers bring their original, hand crafted collection of apparel and jewelry to the most exciting, eclectic retail space downtown. 10% off (It can’t be combined with any other offers)

32

Vol.7 Apr 2009


19 Vampire Freaks

20 Personal Style Optical

189 Avenue A • 212-505-8267 www.vampirefreaks.com Open M-Th 12-9pm F-Sa 12-10pm Su 12-7pm Gothic / Punk / Cyber / Steampunk / Industrial / Dark Alternative clothing, music cd’s and toys. Freak fashions from around the world including Cyberdog, SDL, Lip Service, Tripp NYC. 10% off with LES$ Mag

226 E 3rd St • 212-260-7264 www.psoptical.com Open M-Sa 12-7pm Su 12-6pm Cozy space, warm and inviting early SPRING SALE Single Vision Prescriptions filled at *NO CHARGE when purchasing any eyeglass frames. See store for info. *Plastic Lenses Only

21 High Vibe This magazine can be used as a coupon*. Look for the

to find special discounts.

Just Bring It In and Show It Please show it before purchase or orders.

138 E 3rd St • 212-777-6645 www.highvibe.com Open M-F 10am-8pm Sa,Su 12-7pm Transcend the New York state of mind. East Village’s Hippest Raw Food Health emporium. free classes, great food and vitamins. Bring body and mind for a dose of Peace. 10% off anything in store with ad

*The coupon is valid from . Apr 1st to Apr 30th 2009. *One coupon per purchase or visit. *The coupon may become invalid by the special circumstances of the store.

You can also check the area guides on our website.

www.lessmagazinenyc.com

22 Addiction Ink

23 Water Front Spa

120 St. Marks Place • 212-420-1465 www.addictionink.com Open M-Th 1pm-12am F-Su 12pm-2am Adddiction Ink is a fully licensed tattoo and body piercing studio, proud of our clean and friendly atmosphere. We also sell a variety of body jewelery and tobacco accessories. 10% off with this ad

33 1st Ave 2FL • 212-777-3283 www.waterfrontspanyc.com Open M-Sa 10:30am-10:30pm Su 9:30am-9pm 1. 60 min Swedish Massage 2. 45 min body scrub with table shower 3. 60 min deep cleaning facial with paraffin hand treatment $50 each $10 off for any regular price

Vol.7 Apr 2009

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Vol.7 Apr 2009

35


1

People

People Lounge started out like most other bars and lounges, a passing thought over cocktails among friends during nightlife of Manhattan. The concept was to build a place where all NYC pretenses were left at the door, where there would be no velvet rope. The clientele would be diverse, fashionable, and professional without selection. Celebrating our fifth year, we recently opened a full Pan-Asian menu kitchen! Tues-Fri Happy Hour from 6pm-8pm Friday and Saturday Resident DJs Selected Sundays Speed Dating Events Check www.peoplelounge.com for listings 10% off dinners for parties 6 or less (Tue-Fri) 163 Allen St • 212-254-2668 www.peoplelounge.com Open Tu-Th,Su 6pm-12am F-Sa 6pm-4am

2

Spur Tree

Spur tree is named after a Jamaican town. It has become the destination for Caribbean food and great music with a cozy garden, attentive staffs and delicious cocktails since opening in March 2008. It’s voted best and best priced Jerk chicken and Watermelon mojitos! It’s perfect for private parties and late night eats!! Spur tree is a sexy mix of music culture and food. The ever changing line of international beers and wine with an impressive DJs. Once you step in, it feels like you are in Jamaica. Catering service is also available. Buy 1 Red Stripe, Get 1 Free (Tue-Thu 6-8pm) 76 Orchard St • 212-477-9977 www.spurtreelounge.com Open Tu-Th 6pm-12am F-Su 6pm-??

36

Vol.7 Apr 2009


3 1492 Food

4 El maguey y la tuna

60 Clinton St • 646-654-1114 www.1492food.com Open Su-Th 6-11pm F,Sa 6pm-12am One of the oldest and popular places in L.E.S, authentic Spaniard cuisine, with more than 30 different tapas, salads, paellas, fish and steak. Full bar, with the best sangria. Private parties available. Free glass of sangria with purchase of dinner

321 E Houston St • 212-473-3744 www.elmagueyylatuna.com Open Tu-Th,Su 12-11pm F,Sa 12pm-12am Come and try home style Mexican cooking and taste authentic mole poblano, mole verde, and mole ranchero. We serve Mexican Brunch $9.95. Available for private parties and catering. A free glass of Maria’s red sangria

5 Mangiami This magazine can be used as a coupon*. Look for the

to find special discounts.

Just Bring It In and Show It Please show it before purchase or orders.

9 Stanton St • 212-477-7047 mangiaminyc@yahoo.com Open Su-Th 12-11pm F,Sa 12pm-Mid It’s a very cozy, friendly, chilled atmosphere. With mainly classic Italian dishes, the food is simple, there’s homemade pasta, like pappardelle alla boscaiola. Buy 1 get 1 drink free (Happy hour 4:30-7:30)

6 Neighburrito

*The coupon is valid from . Apr 1st to Apr 30th 2009. *One coupon per purchase or visit. *The coupon may become invalid by the special circumstances of the store.

You can also check the area guides on our website.

www.lessmagazinenyc.com

7 Pianos

127 Rivington St • 212-260-2277 www.neighburrito.com Open Su-W 12pm-12am Th-Sa 12pm-2am Neighburrito is located on Rivington Street, in the LES and is open for dining in, delivery, and take out seven days a week. Serving homemade Burritos, Tacos, Quesadillas, Salads and more. Vol.7 Apr 2009

158 Ludlow St • 212-505-3733 www.pianosnyc.com Open 7days 3pm-4am The best happy hour in the neighborhood and Live bands all night long. Eat, drink and dance!!! $3 Frozen margarita(3-7pm)

37


8 Savor NY

9 The Remedy Diner

63 Clinton St • 212-358-7125 www.savornyrestaurant.com Open 7days 5pm-12am Join us for global tapas and over 35 wines by the glass and a true LES vibe. Call ahead or just stop by. Be seated for dinner before 7:30 pm and Buy One Bottle of Wine, Get One FREE!! (Su-Th)

245 E Houston St • 212-677-5110 Open 7days 24 hours The LES home for the classic 24hr diner. Homely, great atmosphere and friendly. Come try our fresh baked pies, cakes and challah bread. Serving breakfast, lunch and dinner all night. A glass of wine or dessert with purchase of weekday dinner special

10 Thailand Cafe This magazine can be used as a coupon*. Look for the

to find special discounts.

Just Bring It In and Show It Please show it before purchase or orders. *The coupon is valid from . Apr 1st to Apr 30th 2009. *One coupon per purchase or visit. *The coupon may become invalid by the special circumstances of the store.

You can also check the area guides on our website.

www.lessmagazinenyc.com

6 Clinton St • 212-228-9388 Open M-F 4-10:45pm Sa,Su 12-10:45pm Thailand Cafe is one of the best Thai restaurants and serves the tastiest Thai food in Lower east side, with many vegetarian and Vegan dishes to satisfy your appetite. $2 appetizer with an order of main course

11 Cocoa Bar

12 Panade

21 Clinton St • 212-677-7417 www.cocoabarnyc.com Open Su-W 8am-12am Th-Sa 8am-2am Coffee shop and after-dinner dessert bar. Gourmet coffees, teas, chocolate, pastries. Wine perfectly paired with chocolates and chocolate-based pastries in the evenings. Catering, private parties are available. 2 chocolate bonbons w/ purchase of wine or beer

129 Eldridge St • 212-219-3297 • www.panade.com Open Tu-F 8am-7pm Sa,Su 9am-7pm Choux pastry became the specialty of the small bakery offering both sweet cream puffs and savory snack puffs. Panade also offers puff sandwiches as well as natural homemade muffins and cookies. Free cream puff with purchase of a full sandwich(Tue-Fri)

38

Vol.7 Apr 2009


13

myplasticheartnyc

myplasticheart is a toy store & gallery in NYC offering one of the largest selection of limited edition Designer Vinyl / Art Toys in New York City. We also have a rotating gallery exhibiting artists from all over the world including Andrew Bell, Kathie Olivas, and Julie West. Our products range from Dunny, Qee, Tokidoki, Michael Lau, and Be@rbricks to art books, accessories, t-shirts and other lifestyle items. Check us out at our retail location (located on Forsyth St. between E. Houston St and Stanton St) or shop online at www.myplasticheart.com Free gift with purchase of $50 or more 210 Forsyth St • 646.290.6866 www.myplasticheart.com Open Tu-Sa 12-7pm Su 12-5pm

This magazine can be used as a coupon*. Look for the to find special discounts.

J ust Bring It In and Show It Please show it before purchase or orders.

*The coupon is valid from Apr 1st to Apr 30th 2009. *One coupon per purchase or visit. *The coupon may become invalid by the special circumstances of the store.

Come and visit the first Lower East Side neighborhood gym – Ludlow Fitness! We pride ourselves in being a full service fitness facility that strives for three main goals: state of the art equipment, a clean workout environment, and value driven pricing. Our caring warm staff and experienced personal trainers are always available to assist you with any questions. We would also like to announce our recent expansion with the addition of two more group fitness studios offering - more classes and spinning! Stop by and let us help you reach your fitness goals! Get an additional free month on a one-year membership

14 Ludlow Fitness

100 Delancey St • 212-260-9222 www.ludlowfitness.com Open M-F 5:30am-12am Sa,Su 8am-9pm Vol.7 Apr 2009

39


15 Anything

16 Chari & Co NYC

51 hester st • 212-777-0919 www.anewyorkthing.com Open 7days 12-7pm A NEW YORK THING is currently developing a DVD of documentary interviews with some of New York’s most compelling “New Yorkers” from all walks of life.

175 Stanton St • 212-475-0102 www.chariandconyc.com Open M-Sa 1-8pm Chari & Co specializes in one of a kind Japanese Keirin bike frames. We carry brands such as Nagasawa, Makino, 3Rensho, SAG, Aerospoke, Campagnolo, Sugino, Nitto, & etc. A free tube with purchase over $100

17 Hillary Flowers Designer Collective This magazine can be used as a coupon*. Look for the

to find special discounts.

Just Bring It In and Show It Please show it before purchase or orders. *The coupon is valid from . Apr 1st to Apr 30th 2009. *One coupon per purchase or visit. *The coupon may become invalid by the special circumstances of the store.

You can also check the area guides on our website.

www.lessmagazinenyc.com

40 Clinton St • 646-269-4771 www.hillaryflowers.com/collective.html Open Tu-Su 1-8pm Hillary Flowers Designer Collective sells local designers ranging from women’s clothing, accessories and jewelry. The collective is currently recruiting designers. Offering 15-75% off select items

18 Intrigue

19 SHUT Skateboards

151 Ludlow St • 212-475-2500 www.shopintrigue.com Open M-F 12-8pm Sa 11am-8pm Su 11am-7pm Our boutique has a unique concept combining many independent labels alongside the best of US and international clothing, handbag and accessory designers. 10% off regular priced in-store items

158 Orchard St • 212-420-SHUT www.shutnyc.com Open M-F 1-7pm Sa,Su 12-7pm SHUT is the legendary original New York City Skateboard company. With a heritage dating back to 1986. All SHUT Decks are 100% maple, Made in the USA. Don’t act like you don’t know. 20% off SHUT T-shirts

40

Vol.7 Apr 2009


20 Tucker

21 World NYC

13 Essex St • 212-777-8711 www.tuckerbygabybasora.com Open Th-Su 12-7pm The Tucker Studio Store is now open on the Lower East Side. The store is a destination to collect limited edition Tucker prints, styles, as well as vintage stock.

187 Chrystie St • 212-677-4296 www.worldstorenyc.com Open M-Sa 1-8pm Su 1-7pm World NYC carries their original brand along with some exclusive gear and sneakers from across the globe. A true boutique of hidden fashionable treasures.

22 Essex Optical This magazine can be used as a coupon*. Look for the

to find special discounts.

Just Bring It In and Show It Please show it before purchase or orders.

147 Essex St • 212-388-9991 www.essexoptical.com Open M-F 12-8pm Sa 12-7pm Su 12-6pm Specializing in eye glasses, sunglasses, contacts, exams, and custom jobs. We carry exclusive collections such as Oliver Peoples, Tom Ford, Salt and Vintage. We’re sure to fulfill your optical needs. 10% off with this ad

*The coupon is valid from . Apr 1st to Apr 30th 2009. *One coupon per purchase or visit. *The coupon may become invalid by the special circumstances of the store.

You can also check the area guides on our website.

www.lessmagazinenyc.com

23 Wendy Mink Jewelry

24 Salon May

72 Orchard St • 212-260-5298 www.wendyminkjewelry.com Open Tu-Th 12-7pm F,Sa 12-8pm Su 12-6pm Beautiful jewelry handmade in NYC for over 18 years, hand-cut semi-precious stones, gold vermeil, sterling silver & 22k gold. Vintage jewelry & custom available also. 15% off with this ad

158 Orchard St • 212-260-1808 Open M-Sa 10am-8pm No appointments necessary. Cut, color, Highlight and more... Reasonable price for LES. You may have “good hair today, and better day tomorrow”. Blowdry only $25 (every Wednesday)

Vol.7 Apr 2009

41


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Vol.7 Apr 2009

43


1

Bozu

Established in 2004, Bozu has become a staple in Williamsburg dining by fusing traditional Japanese cuisine and original tapas. With an extensive and eclectic food menu, there’s something for everyone from traditional sushi rolls and bombs, Bozu’s own variation of nigiri, to exquisite cooked dishes like the pork betty and fried chicken. An equally impressive drink menu boasts an elaborate selection of sake and homemade infused shochu, a distilled vodka-like liquor, as well as daily mojitos and margaritas. With a large open-air patio, rich décor, and knowledgeable wait staff, Bozu simply cannot be missed. One free sapporo beer with LES$ Magazine till 7pm (M-Th) 296 Grand St • 718-384-7770 www.oibozu.com Open Su-Th 6-11:30pm F,Sa 6pm-12:30am Brunch: Sa,Su 12-3:30pm

2

Dokebi Bar & Grill

Brooklyn’s only authentic Korean BBQ. Featuring smokeless table top grilling, Dokebi is located in the heart of Williamsburg just off the Bedford Ave stop on the “L” train. Dokebi introduces authentic Korean BBQ and a delicious selection of Korean stews as well as an amazing Shabu-Shabu to Brooklyn. Dokebi has built a reputation for delivering authentic flavors while maintaining the integrity of their choice ingredients which the owner hand selects at the market. Even the beer and alcohol selection is a notable departure from their contemporaries through out NYC. Enjoy yourself in an eclectic surrounding which features an amazingly well versed music selection and a lush full bar.

Lunch Specials: (M-F 12-4pm) Select Entrees + soup or salad for $8.00 Happy hours: (7days 12-7pm & 11pm-1am) $3 pints… Large hot sake $6 199 Grand St • 718-782-1424 www.myspace.com/dokebibar Open 7days Noon to Midnight for food Bar: Su-Th 5pm-1am F,Sa 5pm-3am 44

Vol.7 Apr 2009


3 Bamonte’s Restaurant

32 Withers St • 718-384-8831 Open M,W,Th 12-10pm F,Sa 12-11pm Su 1-10pm Tu Closed (Free parking, Take out available.) Established in 1900, one of Brooklyn’s oldest italian “red sause” restaurants. Specializing in homemade pasta, premium seafood and meats cooked through their opened glass kitchen.

4 Caracas Arepa Bar

291 Grand St • 718-218-6050 www.caracasarepabar.com Open M-F 12-11pm Sa-Su 11am-11pm MORE ROOM FOR THE GOOD STUFF. After 6 years in the East Village, now we bring the same authentic, quality and affordable homemade Venezuelan Arepas to the neighborhood.

5 DeStefano’s Steakhouse This magazine can be used as a coupon*. Look for the

to find special discounts.

Just Bring It In and Show It Please show it before purchase or orders.

89 Conselyea St • 718-384-2836 www.deesteakhouse.com Open Tu-Th 5-10pm F,Sa 5-10:30pm Su 5-10pm What Reviewers are saying; “A Perfect Night Out,” “Best Filet I’ve Ever Had,” “The 20 Oz Veal Chop Is To Die For,” “No Steak Knives Needed,” Receive a free drink with each entrée (5-6:30pm)

6 L.A. Burrito

*The coupon is valid from . Apr 1st to Apr 30th 2009. *One coupon per purchase or visit. *The coupon may become invalid by the special circumstances of the store.

You can also check the area guides on our website.

www.lessmagazinenyc.com

7 “LATITUDE ZERO” Restaurant Bar

287 Bedford Ave • 718-782-7728 / 2510 Open 7days 10am-11pm L.A. Burrito specializes in home made Burritos, Quesadillas, Tacos, Salad, Nachos, Soups, Guacamole, Red and Green Salsa enchiladas. We do deliveries and take out. Another location is on 67 Wilson Avenue. 718-381-4003 / 4740 Free chips and salsa w/ purchase of $20 or more Vol.7 Apr 2009

82 South 4th St. and Berry 718 384-8282 Open 7days 11am-11pm Pan Southamerican cuisine with fusion from countries along the Equator: Ceviches, Choripan, Palak Paneer, Risotto con Pollo, Bali Satey, Crab & Sofrito Empanadas, vegan, vegetarian & gluten free options Pick up & delivery service, catering & parties Free soft drink with lunch specials (Mon-Fri)

45


8 Pampa Grill

9 Potato Cafe

372 Graham Ave • 718-387-7405 Open M-Th 4-11pm F,Sa 4pm-12am Brunch: Sa,Su 12-3:30pm Steaks take the spotlight at this friendly South American that imports its prime cuts from Uruguay and serves housemade chorizo, pastas, and seafood. The water wall and black furniture project a polished air. 10% off food before 8 pm (M-Th)

254 S 2nd St • 718-599-9800 www.myspace.com/potatocafe Open Tu-Su 12-11pm Brunch Sa,Su 11:30am-5pm Greatest baked potatoes you’ll ever have in a cozy and friendly atmosphere. Scrumptuous panini and hearty soups. Home cooking at its best. Also serving brunch on weekends. $5 Mojito all night if you say rararara.

10 Red Bowl Chinese Restaurant

11 Taco Bite

208 Bedford Ave • 718-388-8898 www.redbowlonbedford.com Open Su-Th 12-11pm F,Sa 12pm-12am We specialize in modern asian cuisine particularly homemade dim sum. Come enjoy our variety of fresh seasonal Chinese vegetables from Chinatown. We do delivery also.

310 S 4th St • 718-302-1117 • tacobite.com Open Tu-Th 11am-10pm F-Su 11am-11pm Taco Bite restaurant specializes in homemade Fajitas, Quesadillas, Burritos, Tacos, Salad, Nachos, Soups, Guacamole and Red & Green salsa enchiladas. We do deliveries & take out. Free homemade lemonade or ice tea with a purchase of meal till 4pm(Tu-F)

12 Tacu Tacu / Lulu Lounge

13 A-Roma Bakery

134-136 N6 St • 718-218-7889 www.n6tacutacu.com Open 7days food: Su-Th 5pm-12am F,Sa 5pm-2am lulu lounge: Th 8pm-2am F,Sa 8pm-4am Su 6pm-12am Peru and South East Asia all under one rooft, come for the food and stay for the karaoke, downstair at Lulu lounge.

475 Grand St • 718-388-8182 aromabakerycafe@gmail.com Open M-F 7am-8pm Sa-Su 9am-7pm Very cozy and friendly ambiance, specializing in freshly baked European Breads, Pastries and Cakes. In addition, we also offer Panini and Salads.

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Vol.7 Apr 2009


14

Modish

Modish is a modern day clothing boutique which incorporates fashionable brands that stand out from the norm. Modish specializes in t-shirts, button downs, cardigans, sweaters, hoodies, selvedge denim, hats and accessories. We here at MODISH take high prestige on implementing our brands to make sure our customers stay ahead of the latest trends. Brands we proudly carry are BbpBX, Cake, FatCop, Gourmet, Reason, Shades of Greige, SneakpeekNYC, PeglegNYC, Penfield, Wesc. 10% any purchase over $100 (Monday-Thursday) 188 Havemeyer St • 718-858-0836 www.modishnyc.com Open 7 days 12-8pm

This magazine can be used as a coupon*. Look for the to find special discounts.

J ust Bring It In and Show It Please show it before purchase or orders. 15 Betz Method Personal Training

Vol.7 Apr 2009

*The coupon is valid from Apr 1st to Apr 30th 2009. *One coupon per purchase or visit. *The coupon may become invalid by the special circumstances of the store.

Betz Method Personal Training, created by Larry Betz-Director of Personal Training & Co-founder of Maxim Health & Fitness in the heart of Williamsburg, Brooklyn, is an advanced eclectic method of training utilizing various strengthening disciplines from both Eastern & Western traditions. Custom workouts are created for each client by our nationally certified trainers. Each possesses a unique background and credentials, participating in the most comprehensive continuing education programs in the country. Our Trainers love what they do & it shows! Stretching & Massage also available!2 blocks from L train, 5 min from Manhattan. Buy a Personal Training 24 Pack, Get 2 free 1hr massages! 193 N 9th St • 718-486-7202/718-486-0630 www.betzmethod.com Open M-F 5am-11pm Sa 7am-8pm Su 8am-8pm 47


16 Angel Street Thrift Shop

17 Beacon’s Closet

67 Guernsey St • 718-384-1807 www.angelthriftshop.org Open W-Sa 11am-6pm Su 12-5pm Angel Street is a non-profit shop benefiting people with substance abuse, mental illness, and HIV/AIDS Shop for new, vintage, and gently used clothing, books, music, and furniture. Donate during store hours.

88 N 11th st • 718-486-0816 www.beaconscloset.com Open M-F Noon-9pm Sa,Su 11am-8pm Beacon’s closet is a clothing exchange store. we selectively buy, sell, and trade used clothing and accessories, from, to, and with the public, on a walk-in basis. 10% off all purchases over $100 with this ad

18 Dolly G’s Vintage This magazine can be used as a coupon*. Look for the

to find special discounts.

Just Bring It In and Show It Please show it before purchase or orders. *The coupon is valid from . Apr 1st to Apr 30th 2009. *One coupon per purchase or visit. *The coupon may become invalid by the special circumstances of the store.

You can also check the area guides on our website.

www.lessmagazinenyc.com

320 Graham Ave • 718-599-1044 Open W-F 1-8pm Sa 12-8pm Su 12-7pm Located near the L train Graham Ave stop. This vintage boutique offers a beautiful and affordable selection of clothes, shoes and jewelry. Individually selected for your shopping pleasure. 5% discount

19 Franny & Roey

20 Horizons

252 Grand St • 347-599-2884 www.frannyandroey.com Open M-F 1-9pm Sa,Su 12-8pm This new vintage boutique is a trip into the past. Clothes hand picked for quality / style. Walk in and step into your bff’s room (ca 1968). Mention this ad, get 10% off clothes (M-Th)

377 Metropolitan Ave • 804-647-4981 Open Tu-Su 1-8pm Horizons is a vintage boutique specializing in designer women’s fashion from the seventies to the nineties. Unique items are sourced throughout the country. 10% off your purchase. 1 discount per person with less mag.

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Vol.7 Apr 2009


21 Orange Marmalade

22 PEACHFROG

421 Graham Ave • 718-389-4584 www.orangemarmaladeny.com Open W-F 2pm-8pm Sa-Su 1pm-8pm Boutique & Studio showcasing vintage refashioned clothing, as well as owner Yra Lacroix’s originals. Also a fun selection of gifts, jewelry, home decor and antique perfume bottles. Very reasonable prices.

136 N10th St • 718-387-3224 www.peachfrog.com Open M-F 12-9pm Sa,Su 11am-8pm Visit PEACHFROG, a unique shopping experience! A veritable cornucopia of new, contemporary fashion, at hard-to-believe recession busting low prices. LadiesMens-Home. 70%-90% off of Original retail everyday! 10% discount with this ad

23 Summer Friday

24 Sweet Virginia

560 Lorimer St • 718-915-1713 www.summerfridaynyc.com Open F-Su 12-7pm or Weekdays by appt. Your east end clothier offering a great selection of easy to wear clothes at better than Bedford ave $$$ - We offer handmade denim as well as our store brand jeans @ $50 10% off with this ad-including sale items!

164 Havemeyer Street (S2nd/S3rd) 718-963-3999 • www.sweetvirginiavintage.com Open Tu-Sa 1-8pm Su 1-6pm Renewed and refashioned vintage clothing offered at reasonable prices. These fantastic finds are “showcased in a teacup of a storefront as charming as its wares”-nymag. 10% off your purchase w/ad (1 x use per customer)

25 FRONT242

26 LINA lex Design

242 Grand St • 917-749-0566 www.perrygargano.com The right piece of jewelry should, at times, conform to the contours of your body, and, at other times, deviate. It should embolden you; making you the littlest bit haughty or vain- If you want jewelry that wiil do all this for you....

85 N3rd St #116 • 718-599-1236 Open Tu-Su 12-7pm This new jewerly and gifts boutique offer you new jewerly and repear your old jewerly and watches. We buy gold & diamonds.

Vol.7 Apr 2009

Free any watch battary replacement

49


27 Southside Guitars

28 Abode New York Inc.

742 Driggs Ave • 718-218-8201 www.southsideguitars.com Open Tu-Sa 12-8pm Su,M 12-6pm Founded by Ben and Sam Taylor to provide excellent, quality instruments to musicians & collectors.We specialize in player and collector grade vintage guitars,basses,amps & effects.We buy/trade & repair guitars,basses and amps!

179 Grand St • 718-388-5383 www.abode-newyork.com Open Tu-Sa 11am-7pm Su noon-6pm Abode New York provides unique & contemporary home furnishings such as furniture, lighting, dinnerware & floor coverings for the urban dweller.

29 Rose Red & Lavender

30 The Yarn Tree

653 Metropolitan Ave • 718-486-3569 www.roseredandlavender.com Open W-F & Su 12-6pm Sa 10am-7pm M,Tu by appt. only. This ain’t your mama’s flower shop! Amazing arrangements, cool plants, gardening supplies and unusual gifts for the home. Mention this ad & get 15% off your first purchase.

347 Bedford Ave • 718-384-8030 www.theyarntree.com Open M-Th 4-9pm Sa,Su 12-7pm A fiber arts studio and retail store specializing in natural fibers and hand dyed yarns. Classes in weaving, crochet, knitting, spinning and felting. Workshops in natural dyeing and low impact dyeing. 10%off your purchase(excl. classes & workshops)

31 de* wine spot

32 Velvet Roses Beauty Salon

428 Lorimer St • 718-388-WINE www.dewinespot.com Open M 4-10pm Tu-Th 12-10pm Fr,Sa 12-11pm Su 1-9pm de* wine spot is designed as a vinotheque where we taste all the wines before they go on our shelves, basically we are trying wines for you all the time... It is a tough job but somebody has to do it...!!! Free bottle of Scusi rose with purchase of $25 or over

321 Grand St • 718-387-4410 www.myspace.com/velvetrosesbeautysalon Open M,W-Sa 10am-7pm Su 11am-5pm Spring Beauty Discount Combo: Deep Conditioner, Wash & Set, Mani & Pedi $40.00 Satisfaction Guaranteed, Appointments Preferred; Walk-ins Accommodated Spring Beauty Discount Combo (Mon & Wed)

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Vol.7 Apr 2009


SUDOKU

Contributed by Š www.sudoku.name All rights reserved

LEVEL: Hard

4 6 8 1 3 9 5 2 7

2 1 3 8 7 5 9 6 4

9 7 5 4 6 2 1 8 3

1 4 2 5 9 7 6 3 8

8 9 7 6 4 3 2 5 1

5 3 6 2 8 1 4 7 9

6 8 9 3 5 4 7 1 2

7 5 1 9 2 8 3 4 6

3 2 4 7 1 6 8 9 5

Illustration :Yutaro www.yutarodesign.com

There are 5 differences in these 2 pictures. Look for 5 mistakes!!

*See next page for the answers of SUDOKU and LOOK FOR 5. Vol.7 Apr 2009

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HORNY CITY... Famous F__k by Karen Cobra was almost 20 years older than me, very respected, and deemed very enigmatic. At 13 years old I promised myself that I would meet him, he would know my name, and that I WOULD make out with him. This night in June, somewhere in Tribeca, I am transformed into the Lolita who made that vow. I was about to pull out all the foolproof girly moves I knew when to my utter shock HE flirts with ME. My host comes over mid conversation and decides to tell my sexy actor that he and I are ‘together.’ WHAT!!? #$!& (We aren’t… we’re just friends) What could I say though? I didn’t want to embarrass the guy in front of his friend. I just smiled a little, and then I cringed as I saw F____ walk over to another girl and start his mating dance with her. Later, as everyone is leaving, I overhear F____ say what hotel he is staying at and under what name. My heightened senses hear and memorize this bit of info. Two days later, still inhabited by a Nabokov-ian nymph. I called the hotel asked for F____ under the pseudonym I’d overheard. I told him that that I’d love to take him to some Stella McCartney party that I was going to that evening. (It’s so nice when the timing of parties/events and possible dates coincide… right?!) He says yes. When it came time for him to meet me at the soiree, he phones and says he’s

Karen was born in Hawaii, but moved to New York after graduating from Brown with degree in Natural Resource Economics. She has a Master’s in Comparative Literature from NYU.

I read someone’s theory recently that sex was the crucial factor in the creation of the VCR, high speed Internet, and that small motors came about because of vibrator innovation. Could sex be the underlying root of all ambition? It is the drive that enables the continuation of life on earth after all. I think its the most readily tapped part of the brain to make one get up and take initiative and I’m pretty sure the goals I most actively pursued had carnal cause. One fine evening I was enjoying a small dinner party. One of the host’s friends comes in late. I stop dead in my tracks. In walks the biggest movie star crush of my adolescence. I used to have pictures of, hmmmm, let’s call him F____ , on my wall …. shirtless, from some Vanity Fair article. He

ANSWERS 46 OF 8 SUDOKU 1 3 AND 9 LOOK 5 FOR 2 7 5 52

2 1 3 8 7 5 9 6 4

9 7 5 4 6 2 1 8 3

1 4 2 5 9 7 6 3 8

8 9 7 6 4 3 2 5 1

5 3 6 2 8 1 4 7 9

6 8 9 3 5 4 7 1 2

7 5 1 9 2 8 3 4 6

3 2 4 7 1 6 8 9 5

Vol.7 Apr 2009


hungry and would like me to join him for dinner at the hotel. Shoot. I didn’t want to go to his hotel. I wanted to run round Manhattan with him not hop into his bed. Just in case I started to have impure thoughts I even wore my chastity belt. (A.k.a. I hadn’t gotten a bikini wax and wasn’t wearing the cutest of underwear.) I go to the hotel though anyway where a late dinner, wine, whiskey, and then a bath together in his suite ensue. Whoops. There goes the chastity belt. We make out on the bed and suddenly I got the overwhelming sensation that I didn’t want to be there anymore. I just got up and said I had to go. Really, what the hell was I doing? Two weeks later, it was all over the news that he was caught having sex with his waitress at a restaurant…. while his wife waited for the dessert. (For the record, I didn’t know he was married. It wasn’t very public.) I’m not proud that I almost screwed a perfect stranger. I am impressed, though, that I realized just in time that

if I had slept with F____ I only would have done it for the sake of bragging rights…. and really, how much mileage could I have gotten from the fleeting giddiness of having slept with a celebrity. Ok… maybe, like 10 cocktail parties, but that’s it. How come I was so attune the cues of this superficial sexually based goal? The opportunity arose, and I lunged at it. At present, I want to accomplish countless things… in terms of my career, skills I want to learn, and general personal growth. Do I really take notice of all the cues that could take me forward? Do I behave proactively like I did to try to screw a childhood idol? No. If I am truly honest, I have to say no. Well, maybe I’ll let myself off the hook a little. A sexual conquest is a hell of a lot more fun than the pursuit of self -advancement. It is certainly much easier to contemplate which is the hotter dress for a date than it is to sit in front of a computer learning how to speak Brazilian Portuguese from Rosetta Stone.

PHOTO CONTEST Enter the photo contest and win for the photo space called “One Shot Gallery” in LES$ Magazine. (See page 54). Please send us your great photograph (color) that was taken in NYC. Please include your name, title of the photo, photographed time and place (name of the street and area) -Must be vertical 3.5” x 5.2” -Only one photo can be submitted by per person -There will be only one winner in each issue We will announce the winner in the next coming issue.Your photo might be in LES$ Magazine.

To enter : photos@lessmagazinenyc.com LES$ MAGAZINE is always looking for advertisers. To request or get more info : sales@lessmagazinenyc.com Vol.7 Apr 2009

53


Twilight River

Place : Hudson River, West Village, New York Time : Mar 6 5:10pm 54

Photo #007 Photograph by Hideyuki Ikeura Vol.7 Apr 2009



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