Product Design Portfolio 2020

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I am an aspiring, new industrial design graduate to embark on new adventures. I am inspired by changes in life, new pursuits and experience processes, and I try to find reflections of this in my design processes. The importance of details and joy are at the forefront of my design understanding.I believe good design is in well-resolved environmentalist details, and joy from different reasons. Let’s continue to learn, add value and joy at any moment in a world that changes at every moment!

Elif Aksoy 6th March 1997 Istanbul - Turkey +90 (0)538 882 89 79 elifaksoy22@gmail.com

/elifaksoy /in/elif-aksoy/ /elifaksoy0

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Photography Graphic Design Piano and Violin Tennis


Istanbul Technical University / 2015-2020 Industrial Product Design (%100 English) GPA:3.26

Howest, University College West Vlaanderen / 2019-2020 Erasmus+ Programme - Product Design

KĂźtahya Porselen / July 2019

Industrial Design Intern

Ford Otosan /

July 2018 - August 2018 Industrial Design Intern

Kings Island /

June 2017 - September 2017 Food & Beverage Associate

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PRODUCT DESIGN

Content

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1. Frame

2. Shellos

4. Yeap

5. Cart Chair

/ Urban Furniture Design 6-17

/ Lighting Design 42-55

/ Earmuff Design 18-27

/ Stackable Seating Unit 56-63


3. Design for Diversity / Product Family 28-41

6. Upside Down / Sock Orginizer 64-69

GRAPHIC DESIGN

Content

1. Book Cover Design / Adult Fairytales 70-77

2. Poster Design

/ Organ Donation Poster 78-83

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Frame

Urban Furniture Design

This project has been done within the scope of the graduation project course in the spring semester of 2019-2020. It was managed during the pandemic at Istanbul Technical University. Frame is a multi -purpose urban furniture designed according to the design brief called “Designing Sharing Experiences in Urban Life for the Future�.


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Frame

observing

defining

ideatin

-Review brief -Understanding sharing economy and sharing concept -Literature Review -Making surveys

-Analysis of surveys and problems -Making aditional research -Generate concept -Selecting solution about awareness -Generate “Framed Perspective� concept -Mission statement

- Making - 5W1H - Sketch -Workin for the m -Making modellin Fusion 3 -Making

Mindmap emotions urban life

under stress

feel anxiety

crowded noise pollution, everywhere, in your head

speed, speed, speed

STOP! moving, thinking, looking

grateful

awareness

mindfulness

live the moment windows

focus

point of view interactive

changeable

slow down

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silence

peace


Frame

ng

testing

finalising

g mindmaps

-Trying to simulate the mechanism of product

-Making final 3D model with details -Rendering using Keyshot --Getting feedback from the participants

hing ng with engineers mechanism g variations of 3D ng using 360 g lots of iterations

Moodboard tracking

interactive

focus frame � I thought if we could place frames among the landscape, it would help to focus the mind on to what is inside that frame: many people look but only a few see and feel its very soul “. -Ashley Jackson

Iterations

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Frame

Frame is a multi-purpose urban furniture that aims to encourage people to be more aware of their surrounding environment, to stop and experience the moment in a fast urban life and share points of views of each others.

Thanks to the application integrated with Instagram, which is designed as a supplement to the product, the frames captured from the texture of the city will be shared and new perspectives will be gained.

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Frame

The product can be rotated 360 degrees and the frame inside can be fixed at the desired eye level.

Images from all over the world are at hand and this will become even easier in the future. But to feel it in real terms, to be there and to contact will be things we will miss. Both are valuable experiences and in this project these two experiences are combined through sharing.

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Frame

Where?

crowded places and places with different angles.

the diversity that forms the cha

Scenario

People are looking at the product and reading the text

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scaning the Qr code and examine how the product is used and previously taken and shared photos at that location

pushing the product from the outside to turn it where it wants


Frame

aracter of the city

going up the step that contains the mechanism and siting on the sitting element and adjusting the frame where it wants with the arm on the side

-city squares, around the shopping center, beaches, parks, big streets

just sitting, looking and seeing

taking a photo of the frame and sharing it if desired

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Frame

Top Main Body, Iron Sheet, Welded

Wheels, Teflon Frame, Iron Sheet, Welded Clamps, Chrome Steel rope -plastic coatedRotating Drum, Steel Wood veneer, Plywood, Bended Seating Unit, Iron Sheet, Welded Handle, PP, Injection Molding Floor part, Iron Sheet, Welded Back Cover, Iron Sheet, Bolted Bottom Main Body, Iron Sheet, Welded Back Cover, Iron Sheet, Bolted Swivel mechanism, Steel + Chrome Base, Iron Sheet, Welded Anchoring Method

Exploded View 14


Frame

Steel rope

Wheels

Rotating drum

Connections

Handle

Details

Swivel mechanism

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Frame

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Frame

CHOOSE YOUR FRAME

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Shellos Earmuff Design

This project was carried out within the scope of Design and Prototyping 5 and Industrialization courses in the fall semester of 2019-2020. It was carried out as a multicultural group work in the HOWEST University of Applied Sciences I attended with the Erasmus + student exchange program. My teammates are Corlos Rocha from Mexico and Mattice Boets from Belgium. Shellos is a material-oriented product that has been conducted jointly with the Texture museum and the Flaxco company.

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Shellos observing

defining

ideating

-Review brief -Understanding the wishes of the Flaxco and Texture museum -Various experiments on flax material in the workshop

-Analysis of problem -Generate solutions -Target Group / Persona -Design Brief -Market segment

- Making moodb - Brainstorming - 5W1H - Sketching

Moodboard

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board

Shellos testing

finalising

-Testing the shape using laser cut -Testing the potential of the ear shape using play dough -Modeling using 3d printer -Prototype experiment with 3d printer printout, flax material and heater gun -Making prototype with flax fabric and epoxy

-Making final protoype with real materials -Usability testing -Finishing and adding details -Case design -Package design

Focus Movement Disconnect Natural shape Sustainable

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Shellos Properties of Flax Material

Product Idea: Noise-isolating earmuffs for people to enjoy a moment of peace and silence.

Freelancers

Target Group - Freelancers

o

oo

Silence Independe Movement Movement Style Style Focus Focus Freedom Freedom Trends Trends

ovo

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ent ent t

Shellos

Unique Selling Point: By combining of all the properties of the Flexco material we are able to create a enterly new sustainable product.

- Aged 25 years old - Care a lot of about their appearances - Always on the move - They do not have one place to work, they work everywhere - Focus on work and concentration - Following new trends - Enjoy a moment of silence while on the move - Like to be free and independent

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Shellos

Outside and Inside

Prototype Process

Cut the foam rubber

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Gave the shape with knife

Stretched flax layer around the model


Shellos

Thermocompressing Outer Shell Flax PLA 1l

Production of Shellos

Applied epoxy layer

Given the last finishing by spray

The outer shell is removed from the mold and combined with the foam

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Shellos

Packaging 26


Shellos

3 Different Size 27


Design for Diversity

Collaborative Product Family This project was carried out at Istanbul Technical University within the scope of Industrial Design Studio III course in the spring of 2019. This family of 3 products is designed for musicians and deaf people to come together and interact. The title of the design brief was Design for Diversity: Exploring Social Connections through Cultural Probes.

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Design for Diversity observing

defining

ideatin

-Review brief -Understanding diversity, cultural probes and collaborative activities. -Literature Review -Choosing to work with deaf people and musicians -Preparing cultural probe kits and interviews -Giving the probe kits to the 3 musicians and doing interview with 3 deaf people -Gain experience by visiting the museum of Turkcell “Dialogue in silence�.

-Analysis of probe kits and interviews -Defining common parts between two groups -Generate final camping concept -Determine the steps of the concept

-Idea se tibute lis forced re morpho method -Sketchi -Making modellin 360

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Design for Diversity

ng

testing

finalising

essions using atsting, metaphor, elationships and ological analysis ds ing g variations of 3D ng using Fusion

-Prototyping -Making 1:10 scale final models

-Making final 3D model with details -Rendering using Keyshot -Gaining feeadbacks from tutors and user groups

Probe Kit Design

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Design for Diversity

Analysis of Answers

CONCEPT

1. Step

A camp to share feelings and thoughts in nature

Meeting and participation in events

Photography workshops

• communicate from the social media accounts of the event.

• meeting at the campsite.

- A nature campsite for observing, feeling and sharing this experience.

• registration to events and workshops.

2. Step

• workshop on photographing techniques for deaf people. • workshops on interpretation of photography for musicians.

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Analysis of Answers

Design for Diversity

3. Step

4. Step

5. Step

Nature trip and photo shoot

Musicians transform photos into music

Camping and feeling the music

• walking on the road determined with map.

• examination and interpretation of photos together.

• camping together.

• photographing with palaroid -sponsortogether transferring the feelings, thoughts, they want to turn into music.

• to transfer these feelings and interpretations to music, note and rhythm.

• deaf people feel the rhythm of the music that they create with musicians transform from photographs.

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Design for Diversity

PRODUCT 1 - Modular Map

Thanks to the color codes in the product, the parts of the map are placed in place. polyester webbing strap

aluminum structure

Ropes on the corner of maps can be hung on the bags

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At the end of the day all map pieces are placed on the product.

The strap passing through the holes at the bottom of the product is fixed to the ground.

Map stickers on the melamine board


Design for Diversity

The activity of taking photographs as a team in the places determined on the map during the nature trip.

Nature trip and photo-taking with the given map. Taking notes on the map (optional).

Hanging the product using polyester webbing strap between two trees.

Connecting the product to the ground in order to keep its balance undamaged.

The process of hanging the map pieces to the structure to create the whole map.

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Design for Diversity

PRODUCT 2 - Interpretation unit Multi-board system for the interpretation of captured pictures.

The product based on interpretation after taking photos in the camp area.

Aluminum grids for to view the photos taken together and examine to make a selection. White rotatable melamine board for to write your feelings, thoughts or anything you want. Cork board for selection of photos are the most admired and the main theme of the rhythm.

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Scenario

Design for Diversity

Hanging the product using polyester webbing strap between two trees. Connecting the product to the ground.

Hanging the desired photos to the cork board.

To create the desired theme using boards together.

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Design for Diversity

PRODUCT 3 - Feel the beat Product where musicians and hearing impaired people can feel and create rhythm together...

Birch plywood aluminum grids

This product can serve as a hammock and a musical instrument in the camping area.

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Design for Diversity

Scenario

Rhythm creation unit in different positions.

Hanging the product using polyester webbing strap between two trees. The product can be used in different ways.

One can lie inside the product while the other can hit the board with different rhythms or hit the grid with something. Two people can sit together in the product, try to create a rhythm at the same time or in sequence.

Musicians and deaf people are trying different rhythms on the theme they create. They’re trying to feel each others movement. Finally they record the music they create.

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Mock-ups

Product visualisation

Design for Diversity

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Design for Diversity

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Yeap

Lighting Design

This project was carried out in Istanbul Technical University within the scope of Industrial Design Studio II course in 2018 -2019 fall semester. Lighting designer Jacob de Baan (NL) was a guest Instructor at the studio, whose design brief was “Designing a set of three products for your own brand�. Yeap consists of 3 lighting design with soaps for use in Turkish baths and spa centers or bathrooms.

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Yeap

observing

defining

ideatin

-Review brief -Understanding brand values and brand identity -Benchmarking about lighting brands and their values

-Making workshops about favorite brands, designers and products -Analyzing them by making sketch sessions -Creating brand name -Defining core values and missions -Generate brand logo -Making moodboards about core values

-Making about fo colors, a -Sketchi -Mock-u different -Doing lo -Workin light tog -Making modellin with Fus

Brand Moodboard 44


Yeap

ng

testing

finalising

g moodboards orms, materials, and concept ing up session with t materials ots of mock-ups ng with soap and gether g variations of 3D ng using sion 360

-Making model trials with epoxy -Designing and making lots of soap with selected colors and shapes -Making tests with led light and battery mechanism

-Making final 3D model with details -Placing lighting parts on the product -Rendering using with Keyshot -Gaining feeadbacks

Brand Logo 45


Yeap Some mock-ups made during the process

Attempts to observe the relationship between many different materials (styrofoam, colored transparencies, colored balloons,fabric, soap) and light. Producing soap in different colors and patterns. To observe the reaction of light by putting different materials in the soap.

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Yeap Mockup trials with plexiglass glass, soap and led lights. Making models to make soap in different shapes, colors and patterns and make them removable.

Making models of different sizes and materials for product family diversification.

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Yeap

PRODUCT 1 - Torus Multifunctional soap dispenser

soaps

transparent marble

toggle switch

It can be used at home or sold in packages of spa and thermal hotels. The small hole in the middle of the product makes the unnecessary water flow down. The product is powered by rechargeable batteries

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Yeap

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Yeap

PRODUCT 2 - Line Joyful soap lighting

plexiglass pipe

transparent marble

toggle switch

soaps

Thanks to the led strip inside the plexi pipe, a multicoloured slighting is obtained by pressing the on / off button.

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Yeap The Line offers both colorful lighting to the people at the reception and the soaps that are packed each.

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Yeap

PRODUCT 3 - Basin Soap unit lighting for spas and hammams

The product that will be at reception will offer colorful soaps for the customers who want to buy them and add value to the place as ambiance lighting.

glass

toggle switch

soaps

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transparent marble


Yeap

When entering the spa or hammam, it offers a visual and functional (for people who buy soap) product.

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Yeap

Photos of products in operation with lights on

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Yeap

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Cart Chair Stackable Seating Unit

This project was carried out in Istanbul Technical University within the scope of Industrial Design Studio I course in the spring of 2018. The subject of the studio was the stackable sitting unit. Many trial models were made and Cart Chair was designed with inspiration from the grocery cart.

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Cart Chair observing

defining

ideatin

-Review brief -Understanding stackable products -Benchmarking -Research about where it needs

-Deciding the area which product will be use -Defining the movements in that area -Deciding the material with making lots of mock-ups

-Sketchi -Workin ideation

Cart chair, inspired by market cars, can be easily stacked horizontally, not vertically, thanks to this shape. It is designed to be used in lawn areas of cafes or in large gardens.

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Cart Chair

ng

testing

finalising

ing ng with wood sticks n mock-ups

-Testing how sitting part and main body will be stack -Working on 1:5 models -Making prototype and producing it 1:1 scale -Durability testing on produced chair

-Making last touches and let people sit and tryting

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Cart Chair

Metal With the welding method, the structure of the chair is formed from a single piece.

Wood

The pieces cut appro combined with hinge and spray varnish is a into the chair by a dr

making proce

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Cart Chair

opriately under the chair are es. Then the wood is painted applied. The back is screwed rill. Ta daa!

ess

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Cart Chair

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Cart Chair

Produced chair photos, folding and stacking scenarios 63


Upside Down Sock Orginizer

Upside Down is a sock organizer that aims at seeing at first sight, choosing and reaching them easily. It can also be used for scarf, bandana etc. It is produced by forming gaps on a single piece of cardboard. It is divided into 8 sections and easily hung from the spacewith the hooking feature at the top section.

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Upside Down observing

defining

ideatin

-Review brief -Understanding what is the competition about and its sections -Researching about packaging and carton packaging -Benchmarking -Determining daily life problems

-Deciding on which section to participate in the competition -Identifying problems related to the arrangement of socks and looking at the existing solutions again -Mission statement

-Sketchi -Workin ideation -Trying t shape, h way the

A pair of socks can easily pass through each ellipse. Since it is foldable, it gains from place in storage. It ensures that the socks are not lost in the drawer and offers all socks options at a glance.

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Upside Down

ng

testing

finalising

ing ng with carton n mock-ups to find best hook hole shape, the e product is folded

-Durability testing of the model with different socks -Trying different hanging styles -Wearing rate test while folding -Making new and more durable models with laser cutting -Testing it in wardrobe with socks on it

-Making final product in different colors and patterns -Sending them to the company

mock-ups in the process

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Upside Down

Wıth this project I applied to “Pro Carton Young Designers Award 2018” and I was selected for the first 25 from 400.

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Upside Down

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Book Cover Design Adult Fairytales

This project was carried out in Istanbul Technical University within the scope of Typography course in 2018-2019 spring semester. In this project, we were expected to design a set of book covers for the improvised fairy tales, that belong to the YouTube series3 titled Fairy tales my mother forgot, created by MelikĹ&#x;ah AltuntaĹ&#x;. Firstly, logo design was made and then book covers were designed by inspiring from the way of narration.

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Book Cover observing

defining

ideatin

-Review brief -Understanding typography and graphic design principles -Benchmarking -Researching about logo design and typefaces

-Deciding the colors and concept of the design -Making moodboard -Choosing typefaces

-Sketchi -Workin Illustrato -Making for logo

Moodboard for book covers

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Book Cover

ng

testing

finalising

ing ng with Adobe or g lots of iterations and covers

-Testing understanding and reading ease by showing the designs to people -Bag carrying test

-Making final designs and print out -Getting feedback from the participants

Logo Design Color Palette

n

un tt gu

#F6F6F6

#1D1D1B

eng. :fairy tales my mother forgot

n

un tt gu

Typefaces Dream Attack Grotesk ABCDEFGHIJKLMNOPQRSTUWXVYZ abcdefghijklmnopqrstuwvyz

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Book Cover

Photos of printed books

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Book Cover

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Poster Design Organ Donation Poster

This project was carried out in Istanbul Technical University within the scope of Typography course in 2018-2019 spring semester. Organ donation was chosen among the subjects and the poster was prepared with a photo collage.

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Poster Design observing

defining

ideatin

-Review brief -Understanding poster design principles -Benchmarking -Researching about typefaces

-Deciding the method of the poster design -Finding suitable photos -Choosing typefaces -Identifying supporting institutions

-Making -Workin Illustrato -Making for layou

Poster Alternatives??

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Poster Design

ng

testing

finalising

g collages ng with Adobe or g lots of iterations ut

-Printing posters and stickers -Testing the layout and font sizes -Readability test

-Making final designs and print out -Getting feedback from the participants

Color Palette

Stickers

#FD936B #FFFFFF #D2D2D2 #92898A #000000

Typefaces

be an organ donor

be an organ donor

be an organ donor

be an organ donor

be an organ donor

be an organ donor

be an organ donor

be an organ donor

be an organ donor

be an organ donor

be an organ donor

be an organ donor

Montserrat ABCDEFGHIJKLMNOPQRSTUWXVYZ abcdefghijklmnopqrstuwvyz

Gelato Soft abcdefghijklmnopqrstuwvyz

Myriad Pro ABCDEFGHIJKLMNOPQRSTUWXVYZ abcdefghijklmnopqrstuwvyz

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Poster Design

Mock up of the poster in the university library

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Poster Design

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YOU!

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