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Campaigns using traditional art materials

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INTRODUCTION

INTRODUCTION

In conclusion, the fashion and art world are intertwined in more ways that one. Art can influence fashion in multiple ways. As discussed, art can be mirrored to create new campaigns such as Dior’s Secret Garden campaign as well as be used to create new pieces of art such as Gucci’s utopian fantasy. The influence that art has goes further than fashion with it’s effect being used to create exciting and engaging interiors that engage consumers. Ultimately, ‘Fashion merged with art and art overlapped with fashion, so that its no longer possible to distinguish which belonged where’ (Florence Muller, Art and Fashion).

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