SRT Internship

Page 1

Sequoia Riverlands Trust | Summer 2011 By: Ellen S. Riley



WEEK ONE

My first week I learned a lot about the Sequoia Riverlands Trust (SRT). I learned about how the blog, facebook page, e-newsletter, website, google analytics and several other programs work. I created templates for an upcoming events flyer and a newsletter. I also started a coloring book project which will hopefully go on the website later on as a week-long event. Each day a new coloring page will be released, hopefully driving more traffic to our website. I discussed making something similar to a standards manual. This way we can start a cohesive branding for the organization and all the materials will now be more unified. Essentially, I am creating a guidebook for the person who comes along after me so that they understand how to design things so that they look similar.


UP-COMING EVENTS FLYER CHALLENGE: Design a template for the “Up-coming events” flyers and create something simple that someone could easily update once I leave. Make the look similar to previous printed materials, so that a cohesive look can be created. APPROACH: Use the style of the Fall 2010 newsletter, and stick with the same color scheme so that they can begin to build brand recognition. SOLUTION: A simple flyer with lots of white space makes for an easy-to-read flyer and easy-to-update. The consistent color scheme, as well as new type treatment that will be used from now on helps achieve the desired goal of building brand recognition. VISTAS

t SRT Nature Preserves

ve y, one hour after sunrise to

Fall 2010

Conserving the natural and agricultural legacy of the southern Sierra Nevada and San Joaquin Valley

op trails, interpretive siga, restrooms, parking area. Visalia None, but your donations serve.

nd Saturday of the month, m. - 4 p.m.

Springville $10 per adult, $5 per child y. Children 5 and under

public access plans and visi-

, updates, driving directions ww.sequoiariverlands.org.

Left: Students from Redwood High School volunteer in the restoration effort at Dry Creek Preserve. Right: A student from Golden West High School’s Key Club removes invasive milk thistle from Kaweah Oaks Preserve. (Photos by SRT staff.)

Natural Leaders: Service Learning Empowers Future Conservationists You may observe a group of unfamiliar creatures on your next visit to a Sequoia Riverlands Trust nature preserve. While at first cautious about their new habitat, these resilient mammals acclimate quickly and soon begin busying themselves digging and depositing seeds in the soil. Sometimes their work takes them to the edges of creeks and ponds or to wetlands. Regardless of their activity, you will likely hear their chatter from yards away.

Foundation, Sempra Energy Foundation, REI, and members like you, SRT has planned and implemented 11 service learning projects in which more than 150 youth practiced teamwork and problem-solving skills and obtained first-hand experiences with restoration, scientific monitoring and natural resource stewardship. SRT is expanding its service learning program to offer more opportunities in 2010.

Who are these busy mammalian visitors? They’re local middle and high school students taking part in SRT’s service learning program. Service learning projects are a recent addition to SRT’s environmental education program, which serves more than 1,800 youth and community members each year through classroom field trips, public guided hikes and nature programs, and other volunteer opportunities.

“Service learning projects are a great way to get kids excited about conservation. Kids work in small groups to accomplish important work that restores native habitat, monitors water quality, inventories natural resources or enhances visitor experience to our nature preserves,” said Laura Childers, Environmental Education Director. “Students also learn firsthand how volunteering can positively affect ecosystems near their home,” continued Childers.

Last year, SRT saw an opportunity to offer local youth in middle and high school a deeper, more meaningful connection to the land. Since then, with support from Alcoa

Tulare County is home to some of the most spectacular biodiversity and in-tact natural landscapes in the world, but is (Continued on page 2)

RETURN SERVICE RE 427 South Garden St Visalia, California 93


Upcoming Events Conserving the natural and agricultural legacy of the southern Sierra Nevada and San Joaquin Valley

Insert image above, and sub text here!

Vernal Pool Tour at James K Herbert Wetland Preserve APRIL 3, 2010, 10:00 -12:00 pm

Join SRT and biologist Bobby Kamansky for a rare glimpse of spring vernal pools “in bloom.”

5K Earth Day Trail Run/Walk at KOP APRIL 24, 2010, 8:00 am

What better way to show your appreciation for your local landscape than to get outside and take a jog or a stroll along oak and sycamore-lined trails at Kaweah Oaks Preserve? If you’ve been wanting to try out trail running, but were afraid of the hills, then this is the race for you.

Go Native!

MAY 30, 2010, 10:00am - 3:00pm Come learn about our Valley’s own native community and observe the age-old art of basketweaving, perfected over centuries by California Indians. Learn about the importance of baskets, the plants that are used to make them, the challenges traditional basketweavers face with regard to land access and pesticide use, and much, much more.

Kaweah Land & Arts Festival NOVEMBER 5-7, 2010

The 2nd annual Kaweah Land & Arts Festival will be a vast and diverse display of the artistic, cultural and natural inspirations that make our southern Sierra Nevada and San Joaquin Valley so unique. Come celebrate with us! All events are free!

Photography Contest: “How do you view your landscape?” ONGOING — deadline: October 4, 2010

Prizes will be awarded to winners in 5 categories for 2 age brackets: “18 & under” and “Over 18.” All 22 winners will appear in an exhibit at the Arts Visalia gallery for the month of November, during the 2nd annual Kaweah Land & Arts Festival. Email: photocontest@sequoiariverlands.org for more details.

Unless specified, all events are $10 for members/$15 for non-members.

427 S. Garden Street, Visalia, CA 93277 559.738.0211 www.sequoiariverlands.org


NEWSLETTER CHALLENGE: Design a template for the Fall Newsletter, something that someone could easily update. Make the look similar to the “Up-Coming Events” flyer. APPROACH: Use a similar layout to the Fall 2010 newsletter, and stick with the same design elements as the previous flyer I created to help build brand recognition. SOLUTION: A Newsletter in the same layout as the previous newsletter but designed with the same elements as the events flyer, thus attaining once again the goal to help build brand recognition. Public Access (continued from page 3) Director Soapy Mulholland. “Our job is to maintain the integrity and connectivity of the land while providing an excellent source of education and recreation for the community.” Blue Oak Ranch’s visitor access plan and the educational programs anticipated at the preserve are funded by a Sierra Nevada Conservancy grant and through generous contributions by members like you. SRT is also working to offer public access at Dry Creek Preserve, near Lemon Cove. Hundreds of volunteers have put in thousands of hours of labor to restore this former gravel mining quarry to its native grandeur. Thanks to the hard work of these dedicated volunteers, the generous donations from members like you, and a Proposition 50 grant from the California Resources Agency, Dry Creek Preserve is now home again to a thriving population of native plants and animals. SRT plans to install visitor amenities and begin offering public access next year. “Sometimes it only takes is a quiet walk along a creek to feel connected to nature and inspired about conservation,” said Mulholland. “SRT is working to provide that opportunity for the local community.” Be a part of it! Donate today at www.sequoiariverlands.org.

VISTAS

Get Connected! Visit SRT Nature Preserves Kaweah Oaks Preserve Hours of Operation: Daily, one hour after sunrise to one hour before sunset. Visitor Amenities: Four loop trails, interpretive signage, trail guide, picnic area, restrooms, parking area. Location: 7 miles east of Visalia Entrance Fee/Donation: None, but your donations help SRT maintain the Preserve.

Fall 2010

Conserving the natural and agricultural legacy of the southern Sierra Nevada and San Joaquin Valley

Blue Oak Ranch Hours of Operation: Second Saturday of the month, March through June, 9 a.m. - 4 p.m. Visitor Amenities: None Location: 5 miles north of Springville Entrance Fee/Donation: $10 per adult, $5 per child age 6-17, or $25 per family. Children 5 and under free. Dry Creek Preserve Stay posted for details on public access plans and visitor amenities in 2011. For expanded information, updates, driving directions and more, please visit www.sequoiariverlands.org.

Printed on recycled paper. You can help us! Share this publication with a friend and recycle it when you’re through. Thank you for your commitment to conservation.

Left: Students from Redwood High School volunteer in the restoration effort at Dry Creek Preserve. Right: A student from Golden West High School’s Key Club removes invasive milk thistle from Kaweah Oaks Preserve. (Photos by SRT staff.)

Natural Leaders: Service Learning Empowers Future Conservationists You may observe a group of unfamiliar creatures on your next visit to a Sequoia Riverlands Trust nature preserve. While at first cautious about their new habitat, these resilient mammals acclimate quickly and soon begin busying themselves digging and depositing seeds in the soil. Sometimes their work takes them to the edges of creeks and ponds or to wetlands. Regardless of their activity, you will likely hear their chatter from yards away.

Foundation, Sempra Energy Foundation, REI, and members like you, SRT has planned and implemented 11 service learning projects in which more than 150 youth practiced teamwork and problem-solving skills and obtained first-hand experiences with restoration, scientific monitoring and natural resource stewardship. SRT is expanding its service learning program to offer more opportunities in 2010.

Who are these busy mammalian visitors? They’re local middle and high school students taking part in SRT’s service learning program. Service learning projects are a recent addition to SRT’s environmental education program, which serves more than 1,800 youth and community members each year through classroom field trips, public guided hikes and nature programs, and other volunteer opportunities.

“Service learning projects are a great way to get kids excited about conservation. Kids work in small groups to accomplish important work that restores native habitat, monitors water quality, inventories natural resources or enhances visitor experience to our nature preserves,” said Laura Childers, Environmental Education Director. “Students also learn firsthand how volunteering can positively affect ecosystems near their home,” continued Childers.

Last year, SRT saw an opportunity to offer local youth in middle and high school a deeper, more meaningful connection to the land. Since then, with support from Alcoa

Tulare County is home to some of the most spectacular biodiversity and in-tact natural landscapes in the world, but is (Continued on page 2)

RETURN SERVICE REQUESTED 427 South Garden Street Visalia, California 93277


Insert Title Here

Insert Subheader here

Get Connected! Visit SRT Nature Preserves

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Kaweah Oaks Preserve

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Hours of Operation: Second Saturday of the month, March through June, 9 a.m. - 4 p.m. Visitor Amenities: None Location: 5 miles north of Springville Entrance Fee/Donation: $10 per adult, $5 per child age 6-17, or $25 per family. Children 5 and under free.

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Dry Creek Preserve

Hours of Operation: Daily, one hour after sunrise to one hour before sunset. Visitor Amenities: Four loop trails, interpretive signage, trail guide, picnic area, restrooms, parking area. Location: 7 miles east of Visalia Entrance Fee/Donation: None, but your donations help SRT maintain the Preserve.

VISTAS FALL 2010 Conserving the natural and agricultural legacy of the southern Sierra Nevada and San Joaquin Valley

Blue Oak Ranch

Stay posted for details on public access plans and visitor amenities in 2011. For expanded information, updates, driving directions and more, please visit www.sequoiariverlands.org. Insert image above, and sub text here!

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(continued from front page)

VISTAS

Volume 11, Issue 1, Fall 2010

Sequoia Riverlands Trust 427 South Garden Street Visalia, CA 93277 tel: 559.738.0211 fax: 559.622.9477 email: info@sequoiariverlands.org www.sequoiariverlands.org tax id #77-0347417

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Board of Directors R. Scott Spear, President Julie Allen, Secretary Barbara Kidd, Treasurer Jill Cherneff Greg Collins John Colbert Karol Aure Flynn Rob Hansen Dave Hatch Cindy Myers Brian Newton Ken Richardson

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Advisors Gordon Bergthold Mike Chrisman Charley Clouse Russell F. Hurley Jim C. Johnson Dennis R. Keller Philip B. Laird Jane T. Olson Amy Pack William C. Tweed

Staff Sopac McCarthy Mulholland Executive Director Laura Childers Education Director Hilary Dustin Conservation Director Andrew Glazier Stewardship Technician Elizabeth Kraft Conservation Project Manager Frances Tweed Executive Assistant Niki Woodard Communications Director

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RETURN SERVICE REQUESTED 427 S. Garden Street Visalia, CA 93277


ILLUSTRATIONS CHALLENGE: Create illustrations of animals and plants that can be colored in for the Blue Oak Ranch trail guide. APPROACH: Draw outlines of plants and animals in Illustrator that are black and white so that they can be colored in. SOLUTION: The first few illustrations were created in black and white in Illustrator for the Blue Oak Ranch trail guide. We also made a children’s coloring book with the same illustrations.


Golden Poppy

Lupine

The Golden Poppy is the California State Flower.

Lupins can be blue, purple, violet, red, pink, yellow or white.

Rattle Snake The rattle is actually modified scales of the tail.


WEEK TWO

I learned to use Google Analytics to find out when people are accessing the SRT website so that I could create a weekly schedule of when to update things. I updated the sponsorship program. I had to make a business card for a new staff member. I started notes for a guidebook with all the passwords and how to use programs, so that I can be familiar with them as well as prepare whoever comes in after me. I redesigned a pamphlet for one of the nature preserves as well as created some new signage. I wrote my first blog posting and updated facebook daily.


SPONSORSHIP BROCHURE CHALLENGE: Redesign the current sponsorship brochure so that it has the same look as the previous materials. APPROACH: Use the same design elements from previous pieces to help match the others. SOLUTION: I made a new brochure with the same information but with a cleaner look, that also matches the other materials.


SPONSORSHIP OPPORTUNITIES Conserving the natural and agricultural legacy of the southern Sierra Nevada and San Joaquin Valley

Sequoia Riverlands Trust (SRT) is a regional, Central California, non-profit land trust dedicated to conserving the natural and agricultural legacy of the southern Sierra Nevada and San Joaquin Valley. Our mission to protect working landscapes, wildlife habitat, and scenic opened spaces, while ensuring that economic growth in our communities remains vibrant and sustainable. We own and manage six nature preserves, including Kaweah Oaks Preserve, Dry Creek Preserve, and Homer Ranch Preserve. Sequoia Riverlands Trust contributes to life in the Valley through land conservation, an active farmland protection program, monthly walks, and a variety of annual events. Our outdoor education program connects over 1,000 kids per year to their communities through field trips, in class presentations, teacher trainings, and service learning projects. At Sequoia Riverlands Trust, we realize that with your support, we can reach further. With our current network, we reach 600 followers on Facebook, over 300 SRT members, 400 website visits every month, and over 3,000 e-newsletter subscribers, and an average of 50 first hand touches every month from people that join us on our educational walks, in volunteer projects or just to stop in and say “hi.” And those numbers are growing. With this extended reach, our goal is to recognize your support in a way that illustrates how important your contribution is to us. Your logo and website will appear on our sponsorship page, and we will acknowledge your contribution to the organization in press releases, newsletters, and other media pieces associated with the project you choose to support. With your help, in the upcoming year we hope to promote a sense of pride and community in the Central Valley by offering more opportunity to access opened space, promoting our local agriculture, and educating the next generation.

Sponsorship Your support is essential in our mission to bring high quality services and programs to the Central Valley.

Name a Trail Campaign

Starting at $1,000

With the opening of three new preserves for public use, we have a unique opportunity for sponsors and supporters to be involved in naming various trails, water systems, and landmarks on the preserves. Your organization’s logo will be displayed on the trail sign.

Buy a Bus Campaign

Starting at $1,200

Your tax deductible donation of $1,200 sends a classroom of up to 30 students and two instructors (one teacher and on support staff member) to Kaweah Oaks Preserve for a hands-on educational experience led by Sequoia Riverlands Trust’s Education Director. The field trip will be a curriculum based experience, highlighting various species found on the preserve, habitat, life cycles, and more.

Adopt an Oak

Starting at $500

This is your chance to adopt an oak to call your own. Oak adoption will include a trip to one of the preserves to choose your oak tree, and metal plaque on the designated tree to illustrate your sponsorship.

Volunteer Day Sponsorship

Starting at $500

By sponsoring a volunteer day at the preserve, you help cover the costs of organizing the activity, recruiting the volunteers, equipment use or rental, expert assistance or advice, and other items that go into Sequoia Riverlands Trust’s volunteer days.

Monthly Walk Sponsorship

Starting at $300

When you sponsor a monthly walk through Sequoia Riverlands Trust, you are giving community members the opportunity to learn about the treasures in the landscape that surround them. There is something for everyone, as walks hosted on one of our preserves, range in topic from photography workshops, to educational presentations that end in identifying various species alongside trails. Your organization will receive recognition in our publicity material and at the monthly walk itself.

Event Sponsorship Unrestricted Donations Unrestricted donations are our favorite type of gift. Sequoia Riverlands Trust has program goals, preserves to run, and organizational funding to raise every year. Our funding shifts throughout the year based on donations, grants, and other financial variables. Whether we are short on funding for Dry Creek’s caretaker’s quarters, or in need of binders for a fundraising presentation, by sponsoring Sequoia Riverlands Trust with unrestricted funds, you give us the gift of flexibility!

Starting at $100

SRT events are a wonderful opportunity for community support. With your tax deductible event sponsorship, you or your organization will receive recognition in press releases and other promotional materials leading up to, during and following the event.

BLING Sponsorship

Starting at $100

In an effort to boost membership, SRT will be having tote bags, seed packets, and other giveaways available for sponsorship. This is a great way to get your name directly in front of our members, and for us to add yet another incentive to SRT membership.

www.sequoiariverlands.org • admin@sequoiariverlands.org • 559.555.5555


K.O.P. FLYER CHALLENGE: Redesign the Kaweah Oaks Preserve flyer so that it is current with the new look. APPROACH: Use the same information while incorporating the new design elements. SOLUTION: I created a flyer that now has the same design elements as previous materials. It also has a newly designed map that utilizes map symbols.


What you should know What you sh Since the intent of preserves is to protect the area for the Since the intent plants and animals that live there and for future generaplants and anim tions, Sequoia Riverlands Trust prohibits the following: tions, Sequoia R horses, dogs, firearms, audible music equipment, bihorses, dogs, fi cycles, fireworks, fishing, hunting, fires and collecting cycles, firework Oaks Preserve Kaweah Oaks Preserve plants, animals, or wood. plants, animals,

Kaweah Oaks Preserve

Kaweah

This 324-acre preserve protects one of the last remaining valley oak riparian forests in the San Joaquin Valley. When visiting this remnant landscape, one can imagine how this area looked before it was settled by Europeans over 150 years ago. More than 300 p1lant and animal species call the preserve home, including gray fox, great horned owl, Nuttall’s woodpecker, sycamores and valley oaks. In 1983, local concerned citizens who realized the biological value of this beautiful land convinced The Nature Conservancy to help purchase it for protection. Fourteen years later, The Conservancy transferred the title for the preserve to the local conservation organization, now called Sequoia Riverlands Trust.

This 324-acre preserve protects one of the last remainThis 324-acre preserve protects one What to in remember What ing valley oak riparian forests the San Joaquin Valley. ing valley oak riparian foreststoinrem the When visiting thisWhen remnant landscape, can imagWhen landsca visiting, bringone drinking water and sunvisiting protec-this remnant When visiting, ine how this area looked before it was settled byand Euroinenatural how this area looked beforecomf it w tion, wear comfortable shoes watch for haztion, wear peans over 150 years More than p1lant and ago.including More th ards,ago. including ticks.300 Please tread lightly.peans over 150 yearsards, animal species call the preserve home, including gray animal species call the preserve ho How to get there sycamores How to get fox, great horned owl, Nuttall’s woodpecker, fox, great horned owl, Nuttall’s woot and valley oaks. Located on Road 182, approximately seven andmiles valleyeast oaks. Located on Roa of downtown via Highway north onconcerned of downtown V In 1983, local concerned citizensVisalia who realized the bio-198. Drive In 1983, local citizens wh logical value of this beautiful land convinced Na- lotlogical value of this Road beautiful Road 182 one-half mile. TheThe parking is on the west 182 land one-h ture Conservancy side to help it for protection. ture Conservancy to help purchase of thepurchase road. Walk past the gate to enter. side of the road Fourteen years later, The Conservancy transferred the Fourteen years later, The Conserva title for the preserve to the local conservation organizatitle for the preserve to the local con tion, now called Sequoia Riverlands Trust. tion, now called Sequoia Riverlands

When to visit Open to the public year round, from sunrise to sunset.

When to visit 99 Open to the public year round, from sunrise to sunset.

What is available Amenities include parking, picnic tables, trails and restrooms. Educational signs will be installed during 2007. Guided tours are offered; check the calendar at www.sequoiariverlands.org for scheduled tours or call 559.738.0211 to arrange a private tour.

What is available What is available 5 5 Kaweah Amenities include parking, picnic tables, trails andOaksAmenities include parking, picnic Preserve restrooms. Educational signs Visalia will be installed during restrooms. Educational signs will Visab 2007. Guided tours are offered; check the calendar at 2007. Guided tours are offered; che Sequoia Hwy 198 National www.sequoiariverlands.org for scheduled tours or call www.sequoiariverlands.org for sche Park Bakersfield Baker 559.738.0211 to arrange a private tour. 559.738.0211 to arrange a private to

What to do The preserve is used for research, livestock grazing, education and public enjoyment. There are four, easy trails, each less than one mile in length. Guild booklets provide additional information about the preserve.

What to do The preserve is used for research, livestock grazing, education and public enjoyment. There are four, easy trails, Los Angeles each less than one mile in length. Guild booklets provide additional information about the preserve. Map not to scale

Rd 182

When to visit 99 Open to the public year round, from

What to do The preserve is used for research, live cation and public enjoyment. There N one mile in length. Los An each less than G vide additional information about th

www.sequoiariverlands.org 559.738.0211

ww


K.O.P. SIGNAGE CHALLENGE: Redesign the current signs posted out on the Kaweah Oaks Preserve. APPROACH: Try to incorporate as many design elements from previous materials created and add more information so that they are helpful to visitors. SOLUTION: The signs have the same type treatment as other printed materials to help maintain the goal of brand recognition. More information about the organization was added so that people know whom to contact.

BE ADVISED: DO NOT

leave valuable items in your car.

Preserve Closes at

7:00 p.m.

Sequoia Riverlands Trust is not responsible for any personal property that is damaged or stolen on the premises.

www.sequoiariverlands.org 559.738.0211

Thank you!

NO DOGS

www.sequoiariverlands.org 559.738.0211

Thank you!

Preserve/Trail Guides For self-guided tours of our 4 nature trails

Suggested Donation $3

Your donations help us maintain this preserve as well as our 5 other nature preserves

www.sequoiariverlands.org 559.738.0211

Thank you!

www.sequoiariverlands.org 559.738.0211

Thank you!


K.O.P. SIGNAGE CHALLENGE: Redesign the holiday card that gets sent out in December. APPROACH: Use similar type treatment as other materials but include some type of holiday graphics. SOLUTION: A holiday card that incorporates the colors of the organization, along with consistent type treatment. The graphic elements are simple enough to suggest the holidays with out overpowering the information given.


Please join the Sequoia Riverlands Trust staff and board of directors for holiday goodies and wine at our annual

Holiday Open House Tuesday, December 11 4:30 - 7:30 p.m. 427 South Garden Street, Visalia

Please join the Sequoia Riverlands Trust staff and board of directors for holiday goodies and wine at our annual


WEEK THREE

I used Google Analytics and found out traffic to the website and blog had increased. I created security signage for one of the preserves in hopes of reducing vandalism. I also interviewed each of the interns for a blog posting and an article for the e-newsletter. I put together an event announcement that I put on the webpage and the enewsletter. I finalized the e-newsletter, writing all the articles and gathering images. I updated facebook daily. I also started an interactive website that will utilize QR codes. I went out to the preserve to observe the wildlife and plants that were along the trail so that I knew what to include.


K.O.P. SIGNAGE CHALLENGE: Create security signs to put up at the Kaweah Oaks Preserve in hopes to help prevent the large amount of vandalism taking place. APPROACH: Research the different security signs and make new ones that look identical. SOLUTION: Three different security signs each with a silhouette similar to the fake camera that will be set up at the preserve.


WARNING PREMISES PROTECTED BY

SECURITY NOTICE

THESE PREMISES ARE PROTECTED BY VIDEO SURVEILLANCE

24 HOUR

VIDEO SURVEILLANCE

WARNING THIS AREA UNDER 24 HOUR LIVE/RECORDED

VIDEO SURVEILLANCE


ADOPT-AN-OAK CERTIFICATE CHALLENGE: Redesign the old adopt-an-oak certificate so that it is up-to-date with the new design elements. APPROACH: To try and keep most of the same elements, but incorporate the new type treatment. SOLUTION: A new certificate with a more “zoomed-in” image of an oak tree. The layout is also more centered so that it is similar to the style of most certificates.

Special thanks to

Shelly Mccaw’S claSS of 2009/2010 firSt GraderS for adopting a great Valley Oak

at Kaweah Oaks Preserve Sequoia Riverlands Trust appreciates your generosity in supporting the continued growth of the valley oak riparian woodland at Kaweah Oaks Preserve, in perpetuity. Thank you!


Special thanks to Shelly Mccaw’S claSS of 2009/2010 firSt GraderS

for adopting a great Valley Oak at Kaweah Oaks Preserve Sequoia Riverlands Trust appreciates your generosity in supporting the continued growth of the valley oak riparian woodland at Kaweah Oaks Preserve, in perpetuity. Thank you!


SYCAMORE TRAIL INTERACTIVE QR CODE SITE CHALLENGE: To create an interactive site in which visitors scan in QR codes with their smart phones as they walk along the Sycamore Trail at the Kaweah Oaks Preserve. APPROACH: Create an educational site that will tell visitors about the environment and wildlife at each post along the Sycamore Trail. SOLUTION: This is an on-going project but so far I have created a character “Oakley� who will act as a sort of tour guide on the site. I plan to create another portion of the site where they can log on at home and continue playing with the site. This way they will have a unique experience on the preserve but they can continue to utilize our activities from home, hopefully leading parents to want to know more about SRT and become involved and support us as well.


The Water Conservation Pledge

I pledge to conserve water and to Use water wisely. I pledge to take shorter showers, to use a broom to sweep sidewalks, to use less water in the bathtub, to turn off the hose while washing a car, and to use water carefully in the garden. I pledge

E S!

to remind my parents to use water wisely if they are wasting it. When I become an adult, I pledge to continue my water-saving habits because I know that water is life and California does not have enough water to waste.

R

OV

Signed

OA K LE Y AP

P


E-NEWSLETTER CHALLENGE: Put together an E-newsletter which is sent out each month to subscribers. Come up with all the content, the layout and the design. APPROACH: See what has been going on and what is coming up so that I can find out what to highlight. Also, try to keep the same color scheme and work with the template provided. SOLUTION: An E-newsletter with articles highlighting important events and people at Sequoia Riverlands Trust. The same color scheme to help with brand recognition.


WEEK FOUR

I had to design a briefing for an important client so that we could receive a grant. I also had to prepare it for the board meeting later on in the week. Using Google Analytics I found an increase in traffic to our website and blog. A lot of time was spent on making the educational brochure for our education programs that are offered. I sent out the e-newsletter, and had an interview with a staff member for an article for the newsletter. I updated facebook daily. I created an article for the blog. I also checked google analytics to find the blog had received more traffic than it has in the past 2 months. An increase of memberships came in from the following week as well, which could be due to my daily facebook updates.


BRIEFING FLYER CHALLENGE: Design a briefing a flyer that can be handed to a client that provides information about the SRT organization. Reduce the flyer go from 4 pages to 2. APPROACH: Reduce the amount of photographs on the flyer to help eliminate 2 pages and utilize the design elements from previous works. SOLUTION: A 2-page flyer utilizing similar design elements but changed so that full bleeds aren’t necessary and this way they can be quickly printed on any printer.


Dry Creek Preserve — 152-acre gravel mine reclamation (1st in Tulare County); restored floodplain function; revegetated with natives; four years of intensive resource monitoring (birds, veg composition, flood plain morphology, groundwater) Conserving the natural and agricultural legacy of the southern Sierra Nevada and San Joaquin Valley

Established in 2001 via merger of three land trusts Now operating in five counties — Tulare, Kern, Fresno, Kings, San Luis Obispo Over 11,100 acres conserved to date — vernal pools, alkali scrub, alkali meadow, grassland, Valley oak woodland, sycamore alluvial woodland, blue oak woodland, riparian and seasonal wetland habitats, and associated special status species • 4,069 acres in 6 fee-title preserves • 3,423 acres in 20 conservation easements • 3,610 acres conserved in partnership with BLM, USFWS, EPA to consolidate in-holdings (Carrizo Plain National Monument & Pixley National Wildlife Refuge) or to mitigate for habitat impacts

Kaweah Oaks Preserve — prescribed fire, rotational grazing, native plantings, invasive weed control; baseline data gathered (veg, birds, mammals) and long-term monitoring protocols established in comprehensive management plan Homer Ranch and Blue Oak Ranch — 2.5 miles of riparian fencing; native plantings, invasive weed control, upland water developments and division fencing to improve grazing management

Above: Dry Creek floodplain and

sycamore alluvial woodland at SRT -reclaimed gravel mine site (Tulare County) Below: Valley elderberry longhorn beetle at Porterville mitigation site - April, 2011

Majority of native plant stock for restoration projects is locally collected and propagated in SRT’s native plant nursery.

Mitigation services provided for development impacts to vernal pool, Valley elderberry longhorn beetle, and riparian habitats as well as farmland. Services have included conservation easement acquisition (with endowments held by SRT), habitat restoration, site management and monitoring. Proven track record managing grants, mitigation funds and endowments — $15,000,000 in grants (federal, state, private) and mitigation funds for successfully completed land conservation and restoration projects, with several projects in the $1,000,000 to $3,400,000 range $550,000 endowment held for long-term conservation easement stewardship (additions made with each new Conservation Easement)

Above (left): Striped adobe lily (CA Threatened) at Lewis Hill Preserve. Above (middle): Carrizo Plain National Monument Above (right): Baseline map - Walker Conservation Easement.

Expertise and resources leveraged through regional collaborations — Southern Sierra Partnership (SSP) – with TNC of California, Audubon California, Conservation Biology Institute, Sierra Business Council

Intensive restoration and monitoring projects —

California Council of Land Trusts – SRT President is on the Board Stewardship Council – SRT Executive Director leads the Lands Committee

James K. Herbert Preserve — 725-acre vernal pool - Valley grassland preserve; restored wetlands; studied vernal pool impacts of rotational grazingprescribed fire resulting in master’s thesis; bird species doubled since start of restoration (now at 150)

Tejon Ranch Conservancy – SRT Executive Director is on the Board Southern Sierra Conservation Cooperative – with federal land management agencies, SSP members and Sierra Nevada Conservancy

Left: Regional Conservation Design from Southern Sierra Partnership “Framework for Cooperative Conservation”

Right: Monitoring map - James K. Herbert Wetland Prairie Preserve


EDUCATIONAL BROCHURE CHALLENGE: Design a tri-fold brochure to help promote the education programs offered at SRT. APPROACH: Use the same design elements to stay consistent with the branding of the organization as well as incorporate photographs to represent nature and education. SOLUTION: A tri-fold brochure that breaks down the programs into the three different categories. Also, more information on how to get involved was added. I made the how to sign up panel a different color in the background to help put an emphasis on this subject. Dry Creek Preserve Field Trips Category: Field Trip Age Group: Elementary, grades 1 – 6 Size Limit: 60 students Focus: Water, Geology, Native Plants, Rivers Duration: 2.5 – 3 hours

Sequoia Riverlands Trust’s Education Program

Dry Creek is a sycamore woodland sandwiched by gigantic foothills just below the Terminus Dam. You will go on a nature hike and do water and geology activities. Dry Creek is about 20 – 30 minutes east of Visalia. There is a charge for field trips; inquire for latest pricing.

Activities for 1st – 12th Graders

How to Sign Up Email SRT’s Education Director, Laura Childers, at laura@sequoiariverlands.org or call (559) 738-0211 x103.

Photo by John Greening

Kaweah Oaks Preserve Age Group: Elementary, grades 1 – 6 Size Limit: 60 students Focus: Wildlife, Habitat, Native American History Duration: 2.5 – 3 hours Kids explore an ancient valley oak woodland during this hands-on field trip. You will go on a mile-long nature hike and see some real California wildlife—everything from cottontail bunnies to red tailed hawks. Other activities include the Insect Safari, Kaweah Critters, and Scavenger Hunt. There is a charge for field trips; inquire for latest pricing.

Natural Leaders Service Learning Program Category: Service Learning Age Group: 7th – 12th grade Size Limit: 1 classroom or club Focus: Volunteering, Environmental Health, Caring for the Land Duration: 1 classroom visit, 4 hour project Natural Leaders teaches students about stewarding our nature preserves and caring for the land. In the past, students have done: water quality testing, planted native plants, collected and processed wild plant seeds, made nature guides, and more.

Dry Creek Preserve Age Group: Elementary, grades 1 – 6 Size Limit: 60 students Focus: Water, Geology, Native Plants, Rivers Duration: 2.5 – 3 hours Dry Creek is a sycamore woodland sandwiched by gigantic foothills just below the Terminus Dam. You will go on a nature hike and do water and geology activities. Dry Creek is about 20 – 30 minutes east of Visalia. There is a charge for field trips; inquire for latest pricing.

Peaks & Valleys Service Learning Institute Category: Service Learning Age Group: 7th – 12th grade Size Limit: 1 classroom or club Focus: Environmental Issues in Tulare County Duration: three 4 hour projects; one multi-day project

Teacher Trainings in Environmental Education Category: Classroom Education Focus: In-class activities that teach kids about nature in Tulare County Size Limit: 5 - 20 people Duration: 1 – 2 hours Our teacher trainings are chock full of in-class activities that focus on nature and conservation. SRT regularly leads trainings for Pro Youth/HEART, other afterschool programs, and the California Science Teachers Association conference. Teachers are welcome to request trainings that focus on certain topics, such as water quality testing, wildlife, or craft activities. Category: Field Education Focus: Kaweah Oaks Preserve’s habitat and field trip program Size Limit: 5 - 20 people Duration: 2 hours Take a tour of Kaweah Oaks Preserve to learn about our region’s valley oak woodland habitat. This is a great way to prepare for taking a field trip to Kaweah Oaks Preserve.

PVSLI takes students on a service learning tour from the bottom of the valley floor to the peaks of the Sierra. Students will work with a variety of professionals who work in the fields of natural resource management, community activism, and environmental stewardship. Photo by John Greening


How to Sign Up

How to Get Involved

Email SRT’s Education Director, Laura Childers, at laura@sequoiariverlands.org or call (559) 738-0211 x103 to sign up for a field trip, service learning project, or teacher training.

Volunteer

Learn More Sign up for the Kaweah Oaks Chronicle, SRT’s teacher e-newsletter, to learn more about upcoming educational opportunities. Visit www.sequoiariverlands.org to sign up for e-news, read about our nature preserves, and view our events calendar.

Help us plant trees, test water quality, monitor nature preserves, teach kids, and more! Sign up for our Volunteer E-Newsletter to learn more. Sequoia Riverlands Trust E-Newsletter

Sequoia Riverlands Trust’s Education Program Activities for 1st – 12th Graders

Sign up for the SRT e-newsletter to learn more about upcoming events and conservation news. Attend a Monthly Walk Event

We host public walks at our six nature preserves. Past walks have included: wildflower walks, star gazing, and arts events. Donate

Keep Kaweah Oaks Preserve open with your donations! Become a member for $35 or $50. You can donate by visiting our website or mailing a check to: Sequoia Riverlands Trust 427 South Garden Street Visalia, CA 93277

www.sequoiariverlands.org • (559) 738-0211

Field Trips

Service Learning

Kaweah Oaks Preserve

Natural Leaders Program

Age Group: Elementary, grades 1 – 6 Size Limit: 60 students Focus: Wildlife, Habitat, Native American History Duration: 2.5 – 3 hours

Age Group: 7th – 12th grade Size Limit: 1 classroom or club Focus: Volunteering, Environmental Health, Caring for the Land Duration: 1 classroom visit, 4 hour project

Kids explore an ancient valley oak woodland during this hands-on field trip. You will go on a mile-long nature hike and see some real California wildlife— everything from cottontail bunnies to red tailed hawks. Other activities include the Insect Safari, Kaweah Critters, and Scavenger Hunt. There is a charge for field trips; inquire for the latest pricing.

Natural Leaders teaches students about stewarding our nature preserves and caring for the land. In the past, students have done: water quality testing, planted native plants, collected and processed wild plant seeds, made nature guides, and more.

Dry Creek Preserve

Peaks & Valleys Service Learning Institute

Age Group: Elementary, grades 1 – 6 Size Limit: 60 students Focus: Water, Geology, Native Plants, Rivers Duration: 2.5 – 3 hours

Age Group: 7th – 12th grade Size Limit: 1 classroom or club Focus: Environmental Issues in Tulare County Duration: three 4 hour projects; one multi-day project

Dry Creek is a sycamore woodland sandwiched by gigantic foothills just below the Terminus Dam. You will go on a nature hike and do water and geology activities. Dry Creek is about 20 – 30 minutes east of Visalia. There is a charge for field trips; inquire for the latest pricing.

PVSLI takes students on a service learning tour from the bottom of the valley floor to the peaks of the Sierra. Students will work with a variety of professionals who work in the fields of natural resource management, community activism, and environmental stewardship.

Teacher Trainings in Environmental Education Classroom Training Focus: In-class activities that teach kids about nature in Tulare County Size Limit: 5 - 20 people Duration: 1 – 2 hours Our teacher trainings are chock full of in-class activities that focus on nature and conservation. SRT regularly leads trainings for Pro Youth/HEART, other afterschool programs, and the California Science Teachers Association conference. Teachers are welcome to request trainings that focus on certain topics, such as water quality testing, wildlife, or craft activities.

Field Training Focus: Kaweah Oaks Preserve’s habitat and field trip program Size Limit: 5 - 20 people Duration: 2 hours Take a tour of Kaweah Oaks Preserve to learn about our region’s valley oak woodland habitat. This is a great way to prepare for taking a field trip to Kaweah Oaks Preserve.


WEEK FIVE

This week I did the usual tasks of updating facebook and writing the weekly article for the blog. I also checked Google Analytics to find out that the e-newsletter drove a lot of traffic to our website, and noticed that people seemed particularly interested in the up-coming event I promoted. I up-dated the staff about the page on the website. I continued collecting information and working on the QR code trail site. I also helped organize a large binder with yearly information so that it would be easier for people to utilize, read, and understand. Because SRT is concerned with agriculture and conservation, I have also been asked to write two letters to Senator Laird, which I have written drafts for so far. A new page for the coloring pages I’m working on was created as well.


ABOUT SRT STAFF PAGE CHALLENGE: Up-date the “About Staff” page on the website so that it is current. APPROACH: Add the new employee and offer to update the information and photographs of other staff members. SOLUTION: An updated page with more “impressive” bios of the staff members. The staff members were also edited so the newest member was added and those who are no longer a part of the organization were removed.


SYCAMORE TRAIL INTERACTIVE QR CODE SITE CHALLENGE: To create an interactive site in which visitors can use by scanning in QR codes with their smart phones as they walk along the Sycamore Trail at the Kaweah Oaks Preserve. APPROACH: Gather more information about which subjects to include on the site as well as activities to add. SOLUTION: Still an on-going project but I have started coloring pages to add to the site. New pages have been started for the trail as well.

Acorn Woodpecker


WEEK SIX

I continued to update facebook and the blog this week. I created a poster to help promote our event happening on Saturday. I also tried to publicize our event more so that we could hopefully get a larger turnout for the event. I continued to work on my QR Code project. I ended up changing the look of it so that it would appear more kid friendly as well as have a more earthly feel to it. I also finalized the letters that were to be sent to Senator Laird.


STARGAZING POSTER CHALLENGE: Create a poster than can go online or be printed out that promotes the Summer Stargazing Party at the Dry Creek Preserve. APPROACH: Make the design represent a starry night to help convey the essence of “stargazing� and the idea of being outside and exploring the sky. SOLUTION: A poster with a starry sky that sits above the silhouette of tall grass, to convey the idea of the preserve. The large moon on the poster helps create a focal point and grab the viewers attention.


Join us as we gather under the blanket of stars at Dry Creek Preserve! We will learn everything about the skyscape - from stars, planets and constellations to the Milky Way, nebulas and super novas. The Tulare County Astronomical Association will be there with their telescopes, and available to answer your “out of this world� questions.

Saturday, July 23 8:45 pm $10 Sequoia Riverlands Trust members; $15 non-members. (Join that day and attend the program for free)

For more information visit our website www.sequoiariverlands.org or contact Laura Childers at 559.738.0211 x103


SYCAMORE TRAIL INTERACTIVE QR CODE SITE CHALLENGE: To create an interactive site in which visitors can use by scanning in QR codes with their smart phones as they walk along the Sycamore Trail at the Kaweah Oaks Preserve. APPROACH: Redesign the current theme so that it appears more kid friendly. SOLUTION: The site now has an earthy color scheme and the new type treatment helps create an atmosphere that is more inviting to kids. There is still much more to add to the site, but the new look is a fresh new start.


WEEK SEVEN

This week I helped promote another event we have coming up on Saturday. I wrote my first press release and got in contact with a reporter from the local paper who agreed to come out to our event and cover it. To help get word out about our education programs I decided to put our brochure online, and added links on the education pages of the website. I also started on the next e-newsletter. As usual I updated the facebook daily, but as for the blog I was able to get a guest blogger to contribute to this week’s posting. I also went out to the trail where I’m working on my project to make sure the posts are visible and to take notes on what should be covered on the interactive site.


ONLINE BROCHURE CHALLENGE: Find a way to help spread the word about the education programs SRT offers. APPROACH: Take the educational brochure I designed and get it online so that people can look at it. SOLUTION: Using the site ISSUU.com I created an interactive brochure that was uploaded to the website. It allows users to flip through the brochure just as they would if it were printed and it is easy to access and send to others.


E-NEWSLETTER CHALLENGE: Put together an E-newsletter which is sent out each month to subscribers. Come up with all the content, the layout and the design. APPROACH: See what has been going on and what is coming up so that I can find out what to highlight. Also, try to keep the same color scheme and work with the template provided. SOLUTION: An E-newsletter with articles highlighting important events and people at Sequoia Riverlands Trust. The same color scheme to help with brand recognition.


SYCAMORE TRAIL INTERACTIVE QR CODE SITE CHALLENGE: To create an interactive site in which visitors can use by scanning in QR codes with their smart phones as they walk along the Sycamore Trail at the Kaweah Oaks Preserve. APPROACH: Take notes so I can make a finalized list of what to put on the website so that I can finish it up. SOLUTION: Photos were taken of each of the posts along the trail and of their surroundings. I took notes about what I could talk about for each stop.



WEEK EIGHT

Updates to the blog and to facebook were done. I helped create a photo release form, so that another company could use our photos. The e-newsletter I finished up and sent out to all our subscribers. I continued to work on my interactive site. I also designed an invitation to an important event that SRT is hosting later this month.


PHOTO RELEASE FORM CHALLENGE: Edit an existing photo release form so that we could release our photos to another organization. APPROACH: Research other forms so that we can create something that will protect our photos when they are used. SOLUTION: A photo release form on SRT stationary to recognize the organization. The form also covers in great detail everything about the use of the photos so that they are well protected.

USE
OF
PHOTOGRAPHS
 
 
 
 This
agreement
is
entered
into
between
John
Greening
and
Scott
Spear,
hereafter
named
 Photographers,
and
Judy
Hess,
Chapter
Leader
of
the
Central
Valley,
Sierra
Progressives,
hereafter
 named
Customer.
 
 The
Photographers
grant
to
the
Customer
the
right
to
display
the
following
photographs,
as
secured
 from
the
Sequoia
Riverlands
website
(http://sequoiariverlands.org/),
on
the
Central
Valley
Sierra
 Progressives
website
banner
and
plastic
chapter
banner.
 
 
 Photo:
_SJV
Row
Crop
Sky
&
Sierra.jpg
–
Scott
Spear_
 Photo:
_trees
sierras.jpg_‐
John
Greening__________
 Photo:
_low
crops
trees
sierras.jpg
–
John
Greening__
 Photo:
______________________________________
 Photo:
______________________________________
 
 
 The
Customer
agrees
to
use
these
images
for
the
single
purpose
of
displaying
them
on
the
Central
Valley
 Sierra
Progressives
website
and
chapter
banner
to
promote
the
rich
agricultural
values
and
heritage
of
 our
southern
San
Joaquin
Valley
community.
Any
other
use
of
the
photos
requires
permission
from
the
 Photographer.
 
 The
Customer
agrees
that
the
Photographers
retain
the
copyright
to
each
photo.
 
 The
Customer
agrees
to
credit
the
Photographers
on
the
website
for
each
picture
displayed.
 
 
 
 
 
 
 
 
 
 
 
 Signature:
__________________________________________


Date:
___________________________
 
 Signature:
__________________________________________


Date:
___________________________
 
 Signature:
__________________________________________


Date:
___________________________
 
 427 South Garden Street







Visalia, California 93277





tel: 559.738.0211





fax: 559.622.9477
 info@sequoiariverlands.org










www.sequoiariverlands.org


SYCAMORE TRAIL INTERACTIVE QR CODE SITE CHALLENGE: To create an interactive site in which visitors can use by scanning in QR codes with their smart phones as they walk along the Sycamore Trail at the Kaweah Oaks Preserve. APPROACH: Create the rest of the site and start filling in all the information. SOLUTION: Templates for each page necessary to the website are now in existence. The rest of the information just has to be designed and plugged in.


INVITATION

Monday, August 29th 5-7 PM

Monday, August 29th 5-7 PM

RSVP frances@sequoiariverl

RSVP frances@sequoiariverlands.org

Thanks to the Clarks for their g

Thanks to the Clarks for their generosity.

Sequoia Riverlands T

Sequoia Riverlands Trust

Conserving California’s Hear

RSVP frances@sequoiariverlands.org Thanks to the Clarks for their generosity.

Monday, August 29th 5-7 PM

The Clark Center for Japanese Art & Culture

15770 Tenth Avenue Hanford, Monday, August 29th CA 93230 5-7 PM Monday, August 29th 5-7 PM RSVP frances@sequoiariverlands.org

Join Us

The Clark Center for Japanese Art & Culture 15770 Tenth Avenue Hanford, CA 93230 The Clark Center for Japanese Art & Culture

15770 Tenth Avenue Hanford, CA 93230

Conserving California’s Heartland

Thanks to the Clarks for their generosity.

RSVP frances@sequoiariverlands.org

Monday, August 29th 5-7 PM

for a delightful evening to thank Congressman Costa for supporting conservation in the Southern Sierra and San Joaquin Valley. for a delightful evening to thank Congressman Costa for supporting conservation in the Southern Sierra and San Joaquin Valley.

for a delightful evening to thank Congressman Costa for supporting conservation in the Southern Sierra and San Joaquin Valley.

Join Us Join Us Sequoia Riverlands Trust

Join Us

for a delightful evening to thank Congressman Costa for supporting conservation in the Southern Sierra and San Joaquin Valley.

Conserving California’s Heartland

Conserving California’s Heartland Conserving California’s Heartland

The Clark Center for Japanese Art & Culture

Art

15770 Tenth Avenue Hanford

15770 Tenth Avenue Hanford, CA 93230

Sequoia Riverlands Trust Sequoia Riverlands Trust

Join Us

for a delightful evening to thank Congressman Costa for supporting conservation in the Southern Sierra and San Joaquin Valley.

The Clark Center for Japanese

The Clark Center for Japanese Art & Culture

SOLUTION: An image of one of the preserves, with a more agricultural appearance to appeal to those invited to the event. The photograph is ghosted in the background with the information overlaid on top.

k ng ra

for a delightful evening to thank Cong supporting conservation in the So and San Joaquin Valle

for a delightful evening to thank Congressman Costa for supporting conservation in the Southern Sierra and San Joaquin Valley.

15770 Tenth Avenue Hanford, CA 93230

APPROACH: Create four different designs two with the photograph incorporated and two that are a completely different style. This allows a chance to look at other ideas they didn’t originally envision.

Join

Join Us

The Clark Center for Japanese Art & Culture

CHALLENGE: Design an invitation for an important event thanking Congressman Costa. An image in the background with the text on top.

Thanks to the Clarks for their generosity.

Sequoia Riverlands Trust Conserving California’s Heartland Sequoia Riverlands Trust Conserving California’s Heartland

15770 Tenth Avenue Hanford, CA 93230

3230

Monday, August 29th 5-7 PM

Join Us for a delightful evening to thank Join Us

RSVP frances@sequoiariverlands.org

y.

Sequoia Riverlands Trust

The ClarkHanford, CenterCA 93230 15770 Tenth Avenue

The Clark Center for Japanese Art & Culture for Japanese Art & Culture

Conserving California’s Heartland

15770 Tenth Avenue Hanford, Monday, August 29th CA 93230 5-7 PM Monday, August 29th 5-7 PM RSVP frances@sequoiariverlands.org RSVP frances@sequoiariverlands.org Thanks to the Clarks for their generosity. Thanks to the Clarks for their generosity.

Sequoia Riverlands Trust Conserving California’s Heartland Sequoia Riverlands Trust

rtland

Trust

generosity.

rlands.org

d, CA 93230

th

er ulture

to thank pporting rn Sierra ley.

rnia’s Heartland

lands Trust

Conserving California’s Heartland

Conserving California’s Heartland Conserving California’s Heartland

Congressman Costa for supporting for a delightful evening to thank conservation in the Southern Sierra Congressman Costa forValley. supporting and San Joaquin conservation in the Southern Sierra and San Joaquin Valley.

Sequoia Riverlands Trust Sequoia Riverlands Trust

Thanks to the Clarks for their generosity.

org


Sequoia Riverlands Trust

Join Us

Conserving California’s Heartland

for a delightful evening to thank Congressman Costa for supporting conservation in the Southern Sierra and San Joaquin Valley. Monday, August 29th 5-7 PM

The Clark Center for Japanese Art & Culture 15770 Tenth Avenue Hanford, CA 93230 Thanks to Bill and Libby Clark for their generosity. RSVP frances@sequoiariverlands.org


WEEK NINE

This week I did several illustrations for a visitor guide that is being created for one of the preserves. I updated facebook and the blog. I also re-did the lesson plan portion of the website adding new material. I also helped print out and put together two large documents. I designed the dividing and cover pages for the document as well. I also continued to work on the interactive QR site which is nearly finished. I also sat in on a meeting to brainstorm how to help promote our event, and also agreed to be the photographer.


ILLUSTRATIONS CHALLENGE: Create illustrations of animals and plants that can be colored in for the Blue Oak Ranch trail guide. APPROACH: Draw outlines of plants and animals in illustrator that are black and white so that they can be colored in. SOLUTION: Three different categories of outlined plants, animals, and tracks were created. They’re all in black and white so that kids can color them in.


Rattlesnake

Bobcat

Meadow Lark American Kestrel

Western Pond Turtle Mule Deer

Ferile Pig


Button Willow

California Sycamore

California Poppy

Lupine

Valley Oak


EDUCATION PAGE CHALLENGE: Update the lesson plan section on the website. Add the new links for lesson plans and activities. APPROACH: Update the existing page with the new information. SOLUTION: The education page now has an updated lesson plan section. There are several new links for activities and lesson plans.


DIVIDERS & COVER PAGE CHALLENGE: Design a cover page and dividing pages for a document being sent off to fish and game. APPROACH: Create a standard template which I can switch out the information for each page. Attachment A Recent IRS Tax Letter

SOLUTION: One cover page and twenty dividing pages all formatted in the same format. The text is all done in the same typeface as other printed material to help make a cohesive brand.

Attachment G Board of Director’s Adopted Signed Resolution to Accept LTA Standards and Practices

Sequoia Riverlands Trust

Attachment U Sample Trustee Agreement

Department of Fish and Game Application for Non-Profits Requesting to Hold Fish and Game Mitigation Lands August 11th, 2011


SYCAMORE TRAIL INTERACTIVE QR CODE SITE CHALLENGE: To create an interactive site in which visitors can use by scanning in QR codes with their smart phones as they walk along the Sycamore Trail at the Kaweah Oaks Preserve. APPROACH: Create all the different version of Oakley and all the other graphics needed for the site. SOLUTION: Eleven different versions of Oakley in different settings. There are also several new black and white line drawings of all the other animals and plants that are talked about on the site.


WEEK TEN

I finished my interactive QR codes project. I finished the website and generated all the QR codes. I just have to wait for it to be printed by a sign company and put out on the trail now. I am currently trying to find a way to fund the printing costs and hope to have the signs printed soon. I also updated small changes to their website as well as updated the facebook and blog.


SYCAMORE TRAIL INTERACTIVE QR CODE SITE CHALLENGE: To create an interactive site in which visitors can use by scanning in QR codes with their smart phones as they walk along the Sycamore Trail at the Kaweah Oaks Preserve. APPROACH: Create illustrations and text for the site. Generate QR Codes so that site may be used by smart phones. Also make site accessible from home where kids can find more activities. SOLUTION: An interactive site that those with smart phones can access by scanning the QR codes at each post along the Sycamore Trail out at Kaweah Oaks Preserve. The site educates them about their surroundings and gives them a link to a site to log onto at home for more activities. If they log on at home they can find a recipe, and printable coloring pages and certificates relating to their walk.




The End.



Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.