SO How Audria Richmond is challenging the norms In a world of copycats, Audria Richmond is a refreshing reminder that you can have major success on your own terms. Her UnCloned™ Movement has captured the imagination of many entrepreneurs and reminded us that challenging the norms is necessary! It has become increasingly difficult, and let's keep it real, almost impossible to stand out in a sea of sameness. Her smart, fierce, and wisdom-filled messages inspire people to not only be themselves, but to be unapologetic about it. With her infectious smile and welcoming community, the UnCloned™ Marketing Tribe is the place to be for entrepreneurs who are looking to stay updated with marketing trends, social media insights, and receive mentorship from the genius herself. We had the incredible pleasure of connecting with Audria, who is a superb launch strategist, bestselling author, all-around marketing genius, and the headliner for our upcoming Income to Impact Virtual Confernce, and we were honored to pick her brain. We are huge fans, so we asked her the questions that we wanted to know and that you, our readers, would find most helpful in your journey to meet your entrepreneurial goals.
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Now is a great time to pause your reading, get your notepad, and get ready to catch these gems! BWMB: We have your amazing bio, but in your own words, describe Audria. I would say that I am very innovative, very open to new ideas, and extremely creative. BWMB: Tell us about the Uncloned™ Movement? The UnCloned™ Movement came out of frustration of starting a brand. Back in the day, I used to have a company called Building Big Brands. With that company, I realized I was pretty much creating the same kind of products and services that other people in the marketplace were creating. It was because I didn’t know any better, right? The whole point of all of it was I just really wanted to grow my business online. At the time, I was selling Building Big Brands as a 12-week program for $2,000. I was also being compared to two other people in the industry who also had 12-week programs at the same price point. People could not distinguish me in the marketplace. They would be like, “What’s the difference between you and you and you?” They would compare me
to other people. And the truth was, if I’m honest, they were right. They couldn’t figure out what made me different or what made me unique from others. So, I thought let me go ahead and figure out what makes me ME. That’s pretty much how UnCloned™ came about. In summary, it is about individuality, owning who you are, and showing up in that capacity.
