The Elliman Guide
Your guide to the Douglas Elliman Western Region’s tools, systems, publications, and more.
Our Tools and Systems
Douglas
Our intranet system that houses all marketing materials, links to our tools & systems, promotions and company news. Here agents also manage their profiles, submit their open houses and communicate with marketing to submit formal requests for photography and more. Click Here
Office 365
Each agent and staff member is provided with an Elliman email address hosted on a Microsoft Office365 platform. This platform will give you access to your mailbox and the Microsoft Office Suite including the latest version of Microsoft Teams, Word, Excel, PowerPoint and more. Click Here
DE Training
Weekly sessions held for all agents to meet the Elliman team, learn brand standards, understand our tools and services or to develop and grow your business. Click Here
MMS
Maximize exposure for your listing. Once your listing is live on elliman.com, upload your high res photography (22 inches wide at 300dpi) to be consider for print and digital complementary exposure. Click Here
Listing Check List
Starting with administration, technology to marketing and public relations, follow this guide to guarantee a successful launch for your listing. Click Here
Folio
A proprietary digital asset management and distribution platform showcasing our (Douglas Elliman + Knight Frank) global new development portfolio. Access to all new developments within our global alliance and up-to-date information and property specific marketing collateral to every agent in our network. Click Here
Buyside
An online platform that helps agents leverage their data to capture more seller leads, win more listings, and close more sides. Transform data into leads, listings and profit. Click Here
Elliman Showroom
Offering your clients a dedicated concierge to help them with all aspects of their move, such as utility and internet setup, cable TV and home security options. Clients will also have access to recommended vendors and exclusive deals in their area. Don’t have any vendors to recommend? Not to worry, our dedicated concierge team will help your clients find the right vendor to use. Click Here
Our Marketing Must Haves
Advertising Opportunities
This is an internal document that the marketing team utilizes to showcase and assist you with local and national advertising opportunities. Click Here
StudioPro
A cutting-edge suite of CRM, marketing and transactional tools to help you automate, elevate and enhance the agent-client experience. StudioPro is great for email campaign templates, social media templates, digital flyers, and access to our brand campaigns. Access it through Douglas under Agent Apps, along with corresponding training material. Click Here
Xpressdocs
Our preferred print marketing online platform utilized for on demand creation and ordering of business cards, postcards, brochures, quarterly reports and more. Each agent has their own account and manages their own contact lists. Access it through Douglas under Agent Apps, along with corresponding training material. Click Here
AdPro
Featuring an easy-to-navigate interface, Elliman agents can promote properties by producing Facebook and Instagram ads with just the click of a button-on the go, on mobile and on desktop. AdPro’s proprietary Al models do the work of targeting the right buyers-allowing you to reach high intent audiences for your exclusive listings and share real-time analytics with your valued clientele. Click Here
Holiday Content
Share our branded Holiday designs with an eBlast or Social post. Creative is available for all agents to use in Douglas, StudioPro and Xpressdocs. Click Here
Elliman Essentials
This is an Online website dedicated to Elliman swag and branded materials – ranging from pens and t-shirts to wine glasses and yoga mats. Included in this website are discounts and promotions offered to all Elliman agents & staff. Click Here
Issuu
An Online platform that takes your PDF, images and text and transforms them using your design and Issuu’s templates to give you a native experience on desktop, mobile web, app, and social media. Click Here
Elliman Productions
Quickly and easily create your own custom video content using only your phone. Click Here
VideoBolt
This unique tool provides on-demand video marketing opportunities for every Douglas Elliman agent and the listings they represent. The easy-to-use, web-based technology allows you to produce custom videos with just a few clicks and keystrokes. Leverage the weight and importance of video content across email, digital, and social media platforms with unlimited access and no additional fees ... with delivery in less than 15 minutes. Click Here
Our Publications and Blogs
Douglas Elliman Listing Presentations
These publications presents the Elliman value propositions in a cohesive and descriptive manner. This presentation is available in print, digital and custom versions. Click Here
Douglas Elliman & Knight Frank Wealth Report
The Wealth Report is published yearly by Knight Frank our international partner and provides an in-depth look into the behaviors on the ultra-high net worth individual – tracking their buying power, interests and habits. Click Here
Elliman Reports
These reports are published both monthly and quarterly for all Elliman regions nationwide by our statistical partner Jonathan Miller. These are made available to all our agents for marketing via direct mail and email. Click Here
Elliman Magazine
This proprietary company magazine is published 3 times per year featuring relevant editorial from all our regions with the ultimate goal of tying into our real estate backbone. Included in the magazine are property features for both residential and New Development projects. Click Here
Elliman Insider
Our blog that discusses real estate and lifestyle trends, insights and inspiration from designers, hoteliers, chefs, architects, real estate pros and countless others from around the world. Available for agents to contribute and share articles with their clients. elliman.com/insider
Brand Guidelines for Agents
This guide is to ensure the Douglas Elliman identity is effectively and consistently applied in all forms of visual and verbal communication while creating a memorable experience. Click Here
Elliman Equestrian Magazine
Equestrian Magazine is a beautifully curated publication featuring stories and listings from across the country. The magazine is distributed three times yearly throughout all Elliman offices and luxury horse shows nationwide. Click Here
Our Digital Network
Elliman.com
Our company website that features all listing nationwide, brand initiatives such as our wealth report and quarterly reports, search capabilities in the areas we represent, our new development projects, agent profiles and much more. elliman.com
The Western Region on Elliman.com
The Western Region on Elliman.com is broken down into state by state categories, featuring local listings, office locations, and agent profiles.
For California: elliman.com/california
For Colorado: elliman.com/colorado
For Nevada: elliman.com/nevada
Knight Frank Residential
Knight Frank Residential is our international partner – taking Elliman global to over 60 countries around the globe. All Elliman listings nationwide over $1M are automatically syndicated and featured on the Knight Frank Website. knightfrank.com
DE Developments
Drawing upon decades of experience and market-specific knowledge, we collaborate with leading developers, world-renowned architects and interior designers to create the most coveted properties in the world. elliman.com/marketing
Our Social Channels
With approximately 620,000 users across all platforms and delivering more than 235 million impressions annually, our social media channels reach buyers where they are, drive traffic to our website and give your listing the visibility it deserves. Follow Us
National Accounts
Facebook @DouglasElliman
Instagram @DouglasElliman
TikTok @DouglasElliman
Youtube Douglas Elliman
Twitter @DouglasElliman
Linkedin Douglas Elliman Real Estate
Pinterest @DouglasElliman
Florida California
Facebook @DouglasEllimanFlorida @DouglasEllimanCalifornia
Instagram @DouglasEllimanFlorida @DouglasEllimanCalifornia
Colorado Connecticut
Facebook @DouglasEllimanColorado @DouglasEllimanConnecticut
Instagram @DouglasEllimanColorado @DouglasEllimanConnecticut
Massachusetts
Metro DC
Facebook @DouglasEllimanMassachusetts @DouglasEllimanMetroDC
Instagram @DouglasEllimanMassachusetts @DouglasEllimanMetroDC
Nevada
New Jersey
Facebook @DouglasElliman_Nevada @DouglasEllimanNewJersey
Instagram @DouglasElliman_Nevada @DouglasEllimanNewJersey
New York
Texas
Facebook @DouglasEllimanNewYork @DouglasEllimanTexas
Instagram @DouglasEllimanNewYork @DouglasElliman_Texas
Development Marketing
Instagram @DeDevelopmentMarketing
Our Contacts and Emails
Local Marketing Contact
Contact the marketing department for questions, ad reservations, marketing materials and more.
For California: CAmarketing@elliman.com
For Colorado: COmarketing@elliman.com
For Nevada: NVmarketing@elliman.com
EllimanPR@elliman.com
Public relations is one of the most valuable and trusted brand building communication tactics available to you at Douglas Elliman. Through our on-staff publicists, weactively field and seek out media opportunities for Douglas Elliman agents with unprecedented success. The role of Douglas Elliman PR is to help educate you about the types of stories journalists are most interested in and to support your individual efforts through education and media training such that, when the opportunity arises, you are positioned for success.
DETraining@elliman.com
A schedule of weekly classes and workshops emailed to all Elliman emails.
Our team is ready to support you. Please contact us with any questions, problems, or concerns.