EMI Network Legal Video Marketing

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STRENGTHEN RELATIONSHIPS.

ATTRACT NEW

BUSINESS. GAIN A COMPETITIVE

ADVANTAGE.

With professional quality, custom video from EMI Network.

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There has never been a more critical time than now to project stability, inspire confidence and deliver thought leadership to clients and prospects. Click on the link below to watch video samples.

Video does it best.

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MAKE A POWERFUL AND

LASTING IMPRESSION

Video is an essential component of any successful online marketing program. Done right, it’s a powerful addition that will engage your online audience in ways that words and photos alone cannot. Video creates lasting impressions, inspires action and improves message retention. And visitors will spend more time on your website.

GAIN A COMPETITIVE EDGE • • • •

Engage your online audience Build your brand Drive action Improve Search Engine Optimization

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THESE VIDEOS MAKE A DYNAMIC CASE

FOR YOUR FIRM

PACKAGE PRICES AS LOW AS $3,375 PER VIDEO. Custom packages are available. Contact us for more information.

FIRMVIEW VIDEO – A personal message from your managing partner is the

perfect way to showcase the vitality of your firm and underscore your commitment to your clients. Footage of your office environment, staff and other leaders completes the picture of this 2-minute video.

$4,750

PRACTICE EXPERTISE VIDEOS – Discussions by practice group leaders will inspire confidence in the firm’s expertise and lay the groundwork for new long-term relationships. A series of two 90-second interview-style videos makes a compelling case that you are the firm to turn to.

$3,750 per video

NEW DEVELOPMENTS VIDEOS – Introduce new partners, practice areas,

offices or initiatives; highlight new developments in the law, all in the most engaging way possible. Let us set up a custom solution to tell multiple stories on an on-going basis in the most time and cost-efficient way possible.

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VIDEO BUILDS

BRANDS

Figure 7 Delta (Exposed Minus Control)

2.50

Internet users viewed 28.1 billion online videos in February 2010, according to a recent report from Comscore. People

Use Rich Media with Video to Drive Brand Favorability

2.30 Statistically significant difference between control and exposed groups at 90% confidence level

2.00

1.50 1.08

1.00

MarketNorms, All Display Ads, 0.70 0.46

0.50

0.15

expect to see video. 0.00

Rich Media with Video

GIF and JPG

Rich Media without Video

Simple Flash

Source: Dynamic Logic MarketNorms 速, 2008. Fixed frequency level of 1. Campaigns using Rich Media with Video N=46, Rich Media without Video N=275, GIF/JPG N=52, Simple Flash N=344

Source: DoubleClick, June 2009 Research Report

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VIDEO DRIVES

ACTION DoubleClick has found that video-based ads and company websites featuring video have 300% higher response rates.

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MULTIFACETED

MARKETING TOOL In addition to placing it on your website, you can use your video in e-mails and digital newsletters, place it on Internet business directories and blogs, or upload it to social networking sites like Twitter and Facebook. You can also integrate it with your print and any other marketing efforts.

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NOBODY DOES ONLINE VIDEO

BETTER THAN EMI NETWORK

We’re one of the nation’s top producers of interactive media, with a nationwide network of videographers and in-house writing, production and editing capabilities. Over the past 26 years, EMI Network has worked with hundreds of law firms around the country. We’ve helped firms of all sizes and in a wide range of specialty areas make a powerful and lasting impression on existing and potential clients.

“Being able to do video with the web needs to be done, is cutting edge for law firms, and is really important to our business.” —B. Todd Bright Frost, Brown & Todd

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Our Video Production Process We guide you through the entire production process, start to finish.

PreProduction

– We work with you to craft a custom script to tell your story. – We select music and voice-over talent to match the tone.

Onsite Video Production

Editing

Online Proofing

– Our experienced – Our professional – Consultation call crew films on editors compile – Client review location at your the footage and revisions. office. into a finished piece. – Half-day or full-day shoots – Includes music, depending on voice-over, transitions, the content. graphics, text editing.

Final Revisions per Customer

File Delivery

– Final edit cycle and client approval.

– Finished video is delivered in .wmv, .mov, .avi, mpeg and other formats as you desire.

– Partners may be filmed in 30-minutes or less.

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FAST, EASY AND

AFFORDABLE

EMI Network makes it fast, easy and affordable to create custom, short-form online video. As a singlesource, turnkey solution, we do it all, from concept development and script-writing to full hosting and streaming, for an impeccable viewing experience. We shoot at your site, at your convenience, with minimal disruption; edit and produce the final product; and can even track viewer activity.

WE DO IT ALL: • • • • • • •

Creative Videography Music Audio Editing Proofing Delivery

“It was a pleasure to work with the EMI team. They went above and beyond to make sure everything went seamlessly throughout the production.” —Jenna Lewis Butler Munsch Hardt Kopf & Harr

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WE’RE EVERYTHING YOU NEED

TO BE GREAT ONLINE

Please view the sample videos below. Call or e-mail us today to discuss your needs and get a custom quote. And power up your marketing program with a Digitorial video by EMI Network. We’re everything you need to be great online. Click on the link below to watch video samples.

Munsch, Hardt, Kopf and Harr

Haynes and Boone

Skirbundt, Skirbundt and Wirtz

Winthrop and Weinstine

Proskauer - Robin Painter

Frost Brown Todd

Contact me to talk about adding professionally produced video to your website and online marketing efforts. Liberty Magarian 800-999-1950 ext. 200 lmagarian@eminetwork.com www.eminetwork.com www.digitorial.com

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