MOMO URBAN UNDERWEAR
ABOUT US Our Creative Team is a group of professionals representing different disciplines that allows us to manage different stage of projects and campaigns. After determining client’s needs, we assemble the right creative people for specific project. We always lead with experienced team members who understand how to deliver high-quality work that’s on time and on target. Our goal is to make our clients look good. We believe that our clients have interest in investments by mastering effective branding and successful communication strategies that deliver results on their balance sheet. We are very happy to be able to represent ourselves to you and also offer you our services and ideas. Our goal is to help you create one great fashion brand. In further pages we will three to pass over our vision of future of MOMO brand.
Photography’s that are used in this document are strictly for non commercial use, and are put there in order of closely approach you to our idea of MOMO brand.
MENS UNDERWEAR IDEA AND GOALS There has been a change over the past 10 years in the men’s underwear market in the world and men woke up seeing fashion as an important part wearing underwear. It wasn’t enough to have designer jeans, shirts and shoes, now designer underwear is in. Our idea is to create fashion brand that will create a market of modern discerning male fans. Main idea of MOMO’s brand is based on success of a one man who has proven himself in a sport field. Since he became role model for many young boys and men’s who are fans of sport, his obligation and privilege now is to help yang boys and men to establish their own style considering also fashion and sport. We think of MOMO brand as a Franchise brand, who will eventually merged itself with in many region outside Africa. We took liberty of presenting our vision to Mr. Muhammad, offering him some ideas for his underwear brand.
Photography’s that are used in this document are strictly for non commercial use, and are put there in order of closely approach you to our idea of MOMO brand.
THE BRAND Our idea is that MOMO became an independent fashion brand that focuses on the basics: mans and children underwear. He’s aim should be to turn the underwear from a simple necessity into a fashion item. MOMO Style will be defined by distinct fabrics, modern & sophisticated design and sports related products. It is common knowledge in the business world that franchised businesses tend to be more successful than a regular small business chain. We strongly believe that MOMO brand should became an franchise, it takes a lot of work, but the long term benefits are a worthwhile reward.
FABRICS MOMO’s fabrics will be best quality, with a longer life span, and will follow standards of best world brands. All product should be made from natural fabrics like: cotton, silk and also use some of new techonology materials.
Photography’s that are used in this document are strictly for non commercial use, and are put there in order of closely approach you to our idea of MOMO brand.
UNDERWEAR STORE MOMO Men’s underwear store main consumers would be stylish young men, but also many middle-aged. Because the specificity of target customers, men’s underwear store location is very important. Store the best choice for the shopping district in the more mature, relatively more young people around the community and apartments. Men’s store is a task that needs to be thought out carefully. Front of store and window merchandising is particularly important to draw customers into the store to browse and, hopefully, buy. We think that best solution for MOMO franchise brand is the chain stores opened all over the country. All stores would be same looking, with standard specification considering visual identity and work ethics. Beside stores, a sale corner in some of big shopping centre will also be a great sale oportunity. Opening a franchise shop in the field of underwear might be a good investment, especially these days, when many people choose these specialised shops to buy what they need. In this type of shop you can buy different types of products: tights, socks, but also pyjamas, t-shirts, bathing suits and accessories.
Photography’s that are used in this document are strictly for non commercial use, and are put there in order of closely approach you to our idea of MOMO brand.
MOMO LINES There was a time when guys didn’t have many underwear options. There were briefs and boxers, and neither came in styles that were all that flattering. But times have changed. These days, men have nearly as many underwear choices as women do, and each style comes with its own little rules. Perhaps the greatest change to men’s underwear over the years has been in its fabrics. All of the styles mentioned below can now be easily found in cotton, polyester or silk blends. For the start MOMO brand will only concist men’s and children fashion line underwaer: 1. 2. 3. 4. 5. 6. 7.
BASIC (man + kids) CLASSIC (man + kids) FANCY (man) COOL (man + kids) BUSSINES (man) ANIMAL & FLOWERS (man + kids) SPORT (man + kids)
Models of underwear: Briefs, Midway Briefs, Boxer Briefs, Trunks, Sport underwear, Undershierts, Swim wear, Pijamas, Bathing suit, Towels and Socks.
Photography’s that are used in this document are strictly for non commercial use, and are put there in order of closely approach you to our idea of MOMO brand.
BASIC LINE Most underwear brands have a basics range and this is probably makes up 90% of mans undie collection. MOMO brand will have a great starting price and will be perfect for most occasions. BASCIC collection will be something that is great quality and awesome value for money, also something ordinary man can actually wear everyday.
Photography’s that are used in this document are strictly for non commercial use, and are put there in order of closely approach you to our idea of MOMO brand.
CLASIC LINE MOMO offer classic men’s underwear with a stylish edge. MOMO features the look and masculinity of flyfront underwear mixed with exclusive pouch technology to give men the comfort thay need and the style thay require. In many ways, and for many people, boxer shorts and briefs are the “classic” men’s underwear. Thay are the loosest and arguably the most comfortable -- of all styles.
Photography’s that are used in this document are strictly for non commercial use, and are put there in order of closely approach you to our idea of MOMO brand.
FANCY LINE MOMO “Fancy” line follows fashion trends as well as design patterns. It’s basically meant for people who like to be dressed in latest fashion trends and at the same time feel great wearing them.
Photography’s that are used in this document are strictly for non commercial use, and are put there in order of closely approach you to our idea of MOMO brand.
COOL LINE MOMO “Cool” line is intended mostly for young people (teenagers) and people who feel that way. Fabric tracings are very colorful with various prints and design.
Photography’s that are used in this document are strictly for non commercial use, and are put there in order of closely approach you to our idea of MOMO brand.
BUSSINES LINE MOMO “Business” line represent commodity and in a same time modern style. Boxers, briefs, tanks – made in extremely fine materials with a special cut – unremarkable under the business trousers. Business socks and knee high socks with function and in different stylish colors.
Photography’s that are used in this document are strictly for non commercial use, and are put there in order of closely approach you to our idea of MOMO brand.
ANIMAL AND FLOWERS LINE MOMO “Animal & Flower” line, offer models in classic & avangarde animal and floral design. New and exciting prints, fabrics, and colors flourish in this men’s underwear. Print pouch is cut to gently lift and the sides are cut high to flatter, blending in with a sleek solid black back. And because they are swim-safe, you can slip into the Jacuzzi at a moment’s notice.
Photography’s that are used in this document are strictly for non commercial use, and are put there in order of closely approach you to our idea of MOMO brand.
SPORTS ACTIVE WEAR MOMO’s sports wear will be for active mens, loving sports and activities that get them moving, make sure thay have the right underwear to keep up and performans, along with a great range of materials that both keep them cool and dry at the same time. Like most specific purpose items they may not be so comfortable when used just say for everyday wear, but these items when playing sport work perfectly, making them a worthwhile addition.
Photography’s that are used in this document are strictly for non commercial use, and are put there in order of closely approach you to our idea of MOMO brand.
SWIM LINE MOMO “Swim” line has an extensive range of Swimwear for both recreational and competitive swimmers. This collection is available in a number of styles: Brief - Boxer Brief – Trunk. “Swim” line have few categories of men’s’ swimwear styles to choose from. Each style offers a different level of physical exposure. MOMO’s swim line is offering you to choose the best swimwear from the largest and most useful styles and designs.
Photography’s that are used in this document are strictly for non commercial use, and are put there in order of closely approach you to our idea of MOMO brand.
ACCESORIES MOMO’s Accesories offer a wide range of underwear accessories, bath roaps, sock and towelsall designed to enhance natural assets. All items provide maximum comfort for both everyday and occasional wear. Created from luxurious materials, all accessories are reliable and discreet . MOMO line have some of the most comfortable, absorbent and stylish men’s bathrobes: Kimono Robes, Cotton Bathrobes, Hooded Bathrobes, SPA Robes and more... it would also include maching towels. Robes will be made from 100% microfiber knit polyester, which will give them a soft and fluffy feel similar to cashmere. Towels designed and priced for everyday use are made of standard cotton. Also Accesories line would offer men’s socks: plain socks, slipper socks, personalized socks, thermal socks, sport socks and much more.
Photography’s that are used in this document are strictly for non commercial use, and are put there in order of closely approach you to our idea of MOMO brand.
MOMO BRAND BUSSINES AND CALCULATION
Photography’s that are used in this document are strictly for non commercial use, and are put there in order of closely approach you to our idea of MOMO brand.
Underweare line ANIMAL & FLOWERS ANIMAL & FLOWERS ANIMAL & FLOWERS ANIMAL & FLOWERS ANIMAL & FLOWERS ANIMAL & FLOWERS ANIMAL & FLOWERS ANIMAL & FLOWERS ANIMAL & FLOWERS ANIMAL & FLOWERS ANIMAL & FLOWERS ANIMAL & FLOWERS BUSSINE BUSSINE BUSSINE BUSSINE BUSSINE BUSSINE BUSSINE BUSSINE BUSSINE BUSSINE BUSSINE BASIC BASIC BASIC BASIC BASIC BASIC BASIC BASIC BASIC
Artcles Boxer Boxer brief Swim Boxer brief Swim sleep Swim shorts Sleeveles T-shirts long-sleeved shirt T-shirts A-shirts Pajamas Pajamas(short) sleep Boxer Boxer brief Swim Boxer brief Swim sleep Sleeveles T-shirts long-sleeved shirt T-shirts A-shirts Pajamas Pajamas(short) sleep Boxer Boxer brief Sleeveles T-shirts long-sleeved shirt T-shirts A-shirts Pajamas(short) sleep Pajamas
Underweare line COOL COOL COOL COOL COOL COOL COOL COOL COOL COOL COOL COOL FANCY FANCY FANCY FANCY FANCY FANCY FANCY FANCY FANCY FANCY FANCY
Artcles Boxer Boxer brief Swim Boxer brief Swim sleep Swim shorts Sleeveles T-shirts long-sleeved shirt T-shirts A-shirts Pajamas Pajamas(short) sleep Boxer Boxer brief Swim Boxer brief Swim sleep Sleeveles T-shirts long-sleeved shirt T-shirts A-shirts Pajamas Pajamas(short) sleep
Underweare line CLASSIC CLASSIC CLASSIC CLASSIC CLASSIC CLASSIC CLASSIC CLASSIC CLASSIC CLASSIC CLASSIC CLASSIC SPORT SPORT SPORT SPORT SPORT SPORT SPORT SPORT SPORT SPORT SPORT SPORT ACCESORISSE ACCESORISSE ACCESORISSE
Artcles Boxer Boxer brief Swim Boxer brief Swim sleep Swim shorts Sleeveles T-shirts long-sleeved shirt T-shirts A-shirts Pajamas Pajamas(short) sleep Boxer Boxer brief Swim Boxer brief Swim sleep Swim shorts Sleeveles T-shirts long-sleeved shirt T-shirts A-shirts Pajamas Pajamas(short) sleep Bathrobe Socks Towel
We think that MO MO brand should have 8 fashion collections, each containing 3-12 articles. A more detailed explanation can be found in the table below:
Photography’s that are used in this document are strictly for non commercial use, and are put there in order of closely approach you to our idea of MOMO brand.
Ovim tabelarnim prikazom želimo da Vam prikažemo kompletnu kvantitativnu i finansijsku konstrukciju neophodne količine artikala za jedan MO MO Underware shop od 35-45m2. Mišljenja smo da jedan MO MO shop treba da ima kompletan asortiman artikala kako bi se adekvatno prikazao I pozicionirao kao ozbiljan brend koji pokazuje svoju ozbiljnost I odlučnost u pozicioniranju brenda. Svakako široki asortiman pokazuje da MO MO brand ima u vidu sve profile kupaca u zavisnosti od cenovne kategorije do istančanog ukusa i stila.
KOLIČINE & CENE
CALCULATION PER SHOP SUM MAN LINE SUM KIDS LINE TOTAL SUM Underweare line Artcles No. Fabrics Sum No. Articles produced price2 wholesale price3 retail price4 produced price3 wholesale price4 retail price5 produced price4wholesale price5retail price6 170,91 279,46 569,70 ACCESORISSE Bathrobe 3 30 89,96 149,93 299,85 80,96 129,54 269,85 ACCESORISSE Socks 5 50 22,43 37,38 74,75 20,18 32,29 64,75 42,61 69,67 139,50 ACCESORISSE Towel 3 6 26,98 44,97 89,94 0,00 0,00 0,00 26,98 44,97 89,94 ANIMAL & FLOWERS Boxer 3 50 35,96 59,93 119,85 32,36 51,78 92,85 68,31 111,70 212,70 ANIMAL & FLOWERS Boxer brief 3 50 35,96 59,93 119,85 32,36 51,78 92,85 68,31 111,70 212,70 ANIMAL & FLOWERS Swim Boxer brief 3 30 67,46 112,43 224,85 60,71 97,14 194,27 128,16 209,56 419,12 ANIMAL & FLOWERS Swim sleep 3 30 67,46 112,43 224,85 60,71 97,14 194,27 128,16 209,56 419,12 ANIMAL & FLOWERS Swim shorts 3 30 85,46 142,43 284,85 76,91 123,06 246,11 162,36 265,48 530,96 ANIMAL & FLOWERS Sleeveles T-shirts 3 30 40,46 67,43 134,85 36,41 58,26 116,51 76,86 125,68 251,36 ANIMAL & FLOWERS long-sleeved shirt 3 30 58,46 97,43 194,85 52,61 84,18 149,85 111,06 181,60 344,70 ANIMAL & FLOWERS T-shirts 3 30 44,96 74,93 149,85 40,46 64,74 119,85 85,41 139,66 269,70 ANIMAL & FLOWERS A-shirts 3 30 42,71 71,18 142,35 38,43 61,50 104,85 81,14 132,67 247,20 ANIMAL & FLOWERS Pajamas 3 30 134,96 CALCULATION 224,93 PER SHOP 449,85 121,46 194,34 344,85 256,41 419,26 794,70 SUM MAN LINE 202,43 SUM KIDS LINE 174,90 ANIMAL & FLOWERS Pajamas(short) 3 30 121,46 404,85 109,31 349,79 230,76TOTAL SUM 377,32 754,64 Underweare No. Fabrics Sum wholesale price359,93 retail price4 produced price332,36 wholesale price451,78 retail price589,85 produced price4wholesale price5 retail price6 209,70 ANIMAL line & FLOWERSArtcles sleep 3 No. Articles 50 produced price235,96 119,85 68,31 111,70 569,70 ACCESORISSE Bathrobe 3 3 30 50 89,9622,46 149,9337,43 299,8574,85 80,9620,21 129,5432,34 269,8559,85 170,91 BASIC Boxer 42,66 279,46 69,76 134,70 ACCESORISSE SocksBoxer brief 5 3 50 50 22,4322,46 37,3837,43 74,7574,85 20,1820,21 32,2932,34 64,7559,85 42,6142,66 69,6769,76 139,50 BASIC 134,70 ACCESORISSE TowelSleeveles T-shirts 3 3 6 30 26,9840,46 44,9767,43 89,94 0,0036,41 0,0058,26 0,00 26,9876,86 44,97 89,94 BASIC 134,85 116,51 125,68 251,36 ANIMAL & FLOWERS Boxerlong-sleeved shirt 3 3 50 30 35,9644,96 59,9374,93 119,85 32,3640,46 51,7864,74 92,85 68,3185,41 111,70 212,70 BASIC 149,85 119,85 139,66 269,70 ANIMAL & FLOWERS Boxer brief 3 50 35,96 59,93 119,85 32,36 51,78 92,85 68,31 111,70 212,70 BASIC T-shirts 3 30 26,96 44,93 89,85 24,26 38,82 74,85 51,21 83,74 164,70 ANIMAL & FLOWERS SwimA-shirts Boxer brief 3 3 30 30 67,4622,46 112,4337,43 224,8574,85 60,7120,21 97,1432,34 194,2759,85 128,16 419,12 BASIC 42,66 209,56 69,76 134,70 ANIMAL & FLOWERS SwimPajamas sleep 3 3 30 30 67,4680,96 112,43 60,7172,86 97,14 419,12 BASIC 134,93 224,85 269,85 116,58 194,27 233,15 128,16 153,81 209,56 251,50 503,00 ANIMAL & FLOWERS SwimPajamas(short) shorts 3 3 30 30 85,4667,46 142,43 76,9160,71 123,0697,14 246,11 530,96 BASIC 112,43 284,85 224,85 179,85 162,36 128,16 265,48 209,56 404,70 ANIMAL & FLOWERS Sleeveles 3 3 30 50 40,4622,46 67,4337,43 134,8574,85 36,4120,21 58,2632,34 116,5159,85 76,8642,66 125,68 251,36 BASIC sleepT-shirts 69,76 134,70 ANIMAL & FLOWERS long-sleeved shirt 3 30 58,46 97,43 194,85 52,61 84,18 149,85 111,06 181,60 344,70 BUSSINE Boxer 3 25 44,96 74,93 149,85 0,00 0,00 0,00 44,96 74,93 149,85 ANIMAL & FLOWERS T-shirts 3 3 30 25 44,9644,96 74,9374,93 149,85 40,46 0,00 64,74 0,00 119,85 0,00 85,4144,96 139,66 269,70 BUSSINE Boxer brief 149,85 74,93 149,85 ANIMAL & FLOWERS A-shirts 30 15 42,7167,46 71,18 38,43 0,00 61,50 0,00 104,85 0,00 81,1467,46 132,67 247,20 BUSSINE Swim Boxer brief 3 3 112,43 142,35 224,85 112,43 224,85 ANIMAL & FLOWERS Pajamas 3 3 30 15 134,9667,46 224,93 121,46 0,00 194,34 0,00 344,85 0,00 256,41 794,70 BUSSINE Swim sleep 112,43 449,85 224,85 67,46 419,26 112,43 224,85 ANIMAL & FLOWERS Pajamas(short) 30 15 121,4653,96 202,4389,93 404,85 109,31 0,00 174,90 0,00 349,79 0,00 230,76 754,64 BUSSINE Sleeveles T-shirts 3 3 179,85 53,96 377,32 89,93 179,85 ANIMAL & FLOWERS sleep 3 50 35,96 59,93 119,85 32,36 51,78 89,85 68,31 111,70 209,70 BUSSINE long-sleeved shirt 3 15 71,96 119,93 239,85 0,00 0,00 0,00 71,96 119,93 239,85 BASICBUSSINE BoxerT-shirts 3 3 50 15 22,4644,96 37,4374,93 74,85 20,21 0,00 32,34 0,00 59,85 0,00 42,6644,96 69,7674,93 134,70 149,85 149,85 BASICBUSSINE BoxerA-shirts brief 3 3 50 15 22,4651,71 37,4386,18 74,85 20,21 0,00 32,34 0,00 59,85 0,00 42,6651,71 69,7686,18 134,70 172,35 172,35 BASICBUSSINE Sleeveles T-shirts 3 3 30 15 40,46 67,43 36,41 0,00 58,26 0,00 116,51 0,00 76,86 251,36 Pajamas 134,96 224,93 134,85 449,85 134,96 125,68 224,93 449,85 BASICBUSSINE long-sleeved shirt 3 3 30 15 44,96 74,93 40,46 0,00 64,74 0,00 119,85 0,00 85,41 269,70 Pajamas(short) 121,46 202,43 149,85 404,85 121,46 139,66 202,43 404,85 BASICBUSSINE T-shirts 3 3 30 25 26,9644,96 44,9374,93 89,85 24,26 0,00 38,82 0,00 74,85 0,00 51,2144,96 83,7474,93 164,70 sleep 149,85 149,85 BASIC A-shirts 3 30 22,46 37,43 74,85 20,21 32,34 59,85 42,66 69,76 134,70 BASIC Pajamas 3 30 80,96 134,93 269,85 72,86 116,58 233,15 153,81 251,50 503,00 BASIC Pajamas(short) 3 30 67,46 112,43 224,85 60,71 97,14 179,85 128,16 209,56 404,70 BASIC sleep 3 50 22,46 37,43 74,85 20,21 32,34 59,85 42,66 69,76 134,70 BUSSINE Boxer 3 25 44,96 74,93 149,85 0,00 0,00 0,00 44,96 74,93 149,85 BUSSINE Boxer brief 3 25 44,96 74,93 149,85 0,00 0,00 0,00 44,96 74,93 149,85 BUSSINE Swim Boxer brief 3 15 67,46 112,43 224,85 0,00 0,00 0,00 67,46 112,43 224,85 BUSSINE Swim sleep 3 15 67,46 112,43 224,85 0,00 0,00 0,00 67,46 112,43 224,85 BUSSINE Sleeveles T-shirts 3 15 53,96 89,93 179,85 0,00 0,00 0,00 53,96 89,93 179,85 BUSSINE long-sleeved shirt 3 15 71,96 119,93 239,85 0,00 0,00 0,00 71,96 119,93 239,85 BUSSINE T-shirts 3 15 44,96 74,93 149,85 0,00 0,00 0,00 44,96 74,93 149,85 BUSSINE A-shirts 3 15 51,71 86,18 172,35 0,00 0,00 0,00 51,71 86,18 172,35 BUSSINE Pajamas 3 15 134,96 224,93 449,85 0,00 0,00 0,00 134,96 224,93 449,85 BUSSINE Pajamas(short) 3 15 121,46 202,43 404,85 0,00 0,00 0,00 121,46 202,43 404,85 BUSSINE sleep 3 25 44,96 74,93 149,85 0,00 0,00 0,00 44,96 74,93 149,85
Ovim tabelarnim prikazom želimo da Vam prikažemo kompletnu kvantitativnu i finansijsku konstrukciju neophodne količine artikala za jedan MO MO Underware shop od 35-45m2. Mišljenja smo da jedan MO MO shop treba da ima kompletan asortiman artikala kako bi se adekvatno prikazao I pozicionirao kao ozbiljan brend koji pokazuje svoju ozbiljnost I odlučnost u pozicioniranju brenda. Svakako široki asortiman pokazuje da MO MO brand ima u vidu sve profile kupaca u zavisnosti od cenovne kategorije do istančanog ukusa i stila.
CLASSIC CLASSIC CLASSIC CLASSIC CLASSIC CLASSIC CLASSIC CLASSIC CLASSIC CLASSIC CLASSIC COOL COOL COOL Underweare COOL line CLASSIC COOL CLASSIC COOL CLASSIC COOL CLASSIC COOL CLASSIC COOL CLASSIC COOL CLASSIC COOL CLASSIC COOL CLASSIC FANCY CLASSIC FANCY CLASSIC FANCY CLASSIC FANCY COOLFANCY COOLFANCY COOLFANCY COOLFANCY COOLFANCY COOLFANCY COOLFANCY COOLSPORT COOLSPORT COOLSPORT COOLSPORT COOLSPORT FANCY SPORT FANCY SPORT FANCY SPORT FANCY SPORT FANCY SPORT FANCY SPORT FANCY SPORT FANCY FANCY FANCY FANCY SPORT SPORT SPORT SPORT SPORT SPORT SPORT SPORT SPORT SPORT SPORT SPORT
Boxer brief 3 50 35,96 59,93 119,85 32,36 51,78 89,85 68,31 111,70 209,70 Swim Boxer brief 3 30 67,46 112,43 224,85 60,71 97,14 179,85 128,16 209,56 404,70 Swim sleep 3 30 67,46 112,43 224,85 60,71 97,14 179,85 128,16 209,56 404,70 Swim shorts 3 30 85,46 142,43 284,85 76,91 123,06 224,85 162,36 265,48 509,70 Sleeveles T-shirts 3 30 40,46 67,43 134,85 36,41 58,26 116,51 76,86 125,68 251,36 long-sleeved shirt 3 30 58,46 97,43 194,85 52,61 84,18 149,85 111,06 181,60 344,70 T-shirts 3 30 44,96 74,93 149,85 40,46 64,74 119,85 85,41 139,66 269,70 A-shirts 3 30 42,71 71,18 142,35 38,43 61,50 104,85 81,14 132,67 247,20 Pajamas 3 30 134,96 224,93 449,85 121,46 194,34 344,85 256,41 419,26 794,70 Pajamas(short) 3 30 121,46 202,43 404,85 109,31 174,90 349,79 230,76 377,32 754,64 sleep 3 50 35,96 59,93 119,85 32,36 51,78 89,85 68,31 111,70 209,70 Boxer 3 50 35,96 59,93 119,85 32,36 51,78 89,85 68,31 111,70 209,70 Boxer brief 3 50 35,96 CALCULATION 59,93 PER SHOP 119,85 32,36 51,78 89,85 68,31 111,70 209,70 SUM MAN LINE 112,43 SUM KIDS LINE 97,14 Swim Boxer brief 3 30 67,46 224,85 60,71 179,85 128,16TOTAL SUM 209,56 404,70 Artcles No. Fabrics Sum wholesale price3 retail price4 produced price360,71 wholesale price497,14 retail price5 produced price4wholesale price5 retail price6 404,70 Swim sleep 3 No. Articles 30 produced price267,46 112,43 224,85 179,85 128,16 209,56 68,31 111,70 209,70 BoxerSwim shorts 3 3 50 30 35,9685,46 59,93 32,3676,91 51,78 142,43 119,85 284,85 123,06 89,85 224,85 162,36 265,48 509,70 BoxerSleeveles brief T-shirts 3 3 50 30 35,9640,46 59,9367,43 119,85 32,3636,41 51,7858,26 89,85 68,31 111,70 209,70 134,85 116,51 76,86 125,68 251,36 Swimlong-sleeved Boxer brief shirt 3 3 30 30 67,4658,46 112,4397,43 224,85 60,71 97,14 179,85 128,16 209,56 404,70 194,85 52,61 84,18 149,85 111,06 181,60 344,70 SwimT-shirts sleep 3 3 30 30 67,4644,96 112,4374,93 224,85 60,7140,46 97,1464,74 179,85 128,16 209,56 404,70 149,85 119,85 85,41 139,66 269,70 SwimA-shirts shorts 3 3 30 30 85,4642,71 142,4371,18 284,85 76,9138,43 123,0661,50 224,85 162,36 265,48 509,70 142,35 104,85 81,14 132,67 247,20 Sleeveles T-shirts 3 3 30 30 40,46 67,43 36,41 58,26 76,86 125,68 251,36 Pajamas 134,96 224,93 134,85 449,85 121,46 194,34 116,51 344,85 256,41 419,26 794,70 long-sleeved shirt 3 3 30 30 58,46 97,43 52,61 84,18 111,06 181,60 344,70 Pajamas(short) 121,46 202,43 194,85 404,85 109,31 174,90 149,85 349,79 230,76 377,32 754,64 T-shirts 3 3 30 50 44,9635,96 74,9359,93 149,85 40,4632,36 64,7451,78 119,8589,85 85,41 139,66 269,70 sleep 119,85 68,31 111,70 209,70 A-shirts 3 30 42,71 71,18 142,35 38,43 61,50 104,85 81,14 132,67 247,20 Boxer 3 25 35,96 59,93 119,85 0,00 0,00 0,00 35,96 59,93 119,85 Pajamas 3 3 30 25 134,9635,96 224,9359,93 449,85 121,46 0,00 194,34 0,00 344,85 0,00 256,41 419,26 794,70 Boxer brief 119,85 35,96 59,93 119,85 Pajamas(short) 3 3 30 15 121,4667,46 202,43 109,31 0,00 174,90 0,00 349,79 0,00 230,76 377,32 754,64 Swim Boxer brief 112,43 404,85 224,85 67,46 112,43 224,85 sleepSwim sleep 3 3 50 15 35,9667,46 59,93 32,36 0,00 51,78 0,00 89,85 0,00 68,31 111,70 209,70 112,43 119,85 224,85 67,46 112,43 224,85 BoxerSleeveles T-shirts 3 3 50 15 35,9640,46 59,9367,43 119,85 32,36 51,78 89,85 68,31 111,70 209,70 134,85 0,00 0,00 0,00 40,46 67,43 134,85 Boxerlong-sleeved brief 50 15 35,9658,46 59,9397,43 119,85 32,36 0,00 51,78 0,00 89,85 0,00 68,31 111,70 209,70 shirt 3 3 194,85 58,46 97,43 194,85 SwimT-shirts Boxer brief 3 3 30 15 67,4644,96 112,4374,93 224,85 60,71 0,00 97,14 0,00 179,85 0,00 128,16 209,56 404,70 149,85 44,96 74,93 149,85 SwimA-shirts sleep 3 3 30 15 67,4642,71 112,4371,18 224,85 60,71 97,14 179,85 128,16 209,56 404,70 142,35 0,00 0,00 0,00 42,71 71,18 142,35 SwimPajamas shorts 3 3 30 15 85,46 142,43 284,85 76,91 123,06 224,85 162,36 265,48 509,70 134,96 224,93 449,85 0,00 0,00 0,00 134,96 224,93 449,85 Sleeveles T-shirts 3 3 30 15 40,46 67,43 36,41 0,00 58,26 0,00 116,51 0,00 76,86 125,68 251,36 Pajamas(short) 121,46 202,43 134,85 404,85 121,46 202,43 404,85 long-sleeved 3 3 30 25 58,4635,96 97,4359,93 194,85 52,61 0,00 84,18 0,00 149,85 0,00 111,06 181,60 344,70 sleep shirt 119,85 35,96 59,93 119,85 T-shirts 3 30 44,96 74,93 149,85 40,46 64,74 119,85 85,41 139,66 269,70 Boxer 3 50 35,96 59,93 119,85 32,36 51,78 89,85 68,31 111,70 209,70 A-shirts 3 3 30 50 42,7135,96 71,1859,93 142,35 38,4332,36 61,5051,78 104,8589,85 81,14 132,67 247,20 Boxer brief 119,85 68,31 111,70 209,70 Pajamas 3 3 30 30 134,9667,46 224,93 121,4660,71 194,3497,14 344,85 256,41 419,26 794,70 Swim Boxer brief 112,43 449,85 224,85 179,85 128,16 209,56 404,70 Pajamas(short) 3 30 121,46 202,43 404,85 109,31 174,90 349,79 230,76 377,32 754,64 Swim sleep 3 30 67,46 112,43 224,85 60,71 97,14 179,85 128,16 209,56 404,70 sleepSwim shorts 3 3 50 30 35,9685,46 59,93 119,85 32,36 51,78 89,85 68,31 111,70 209,70 142,43 284,85 76,91 123,06 224,85 162,36 265,48 509,70 BoxerSleeveles T-shirts 3 3 25 30 35,9640,46 59,9367,43 119,85 0,0036,41 0,0058,26 0,00 35,96 59,93 119,85 134,85 116,51 76,86 125,68 251,36 Boxerlong-sleeved brief 25 30 35,9658,46 59,9397,43 119,85 0,0052,61 0,0084,18 0,00 35,96 59,93 119,85 shirt 3 3 194,85 149,85 111,06 181,60 344,70 SwimT-shirts Boxer brief 3 3 15 30 67,4644,96 112,4374,93 224,85 0,0040,46 0,0064,74 0,00 67,46 112,43 224,85 149,85 119,85 85,41 139,66 269,70 SwimA-shirts sleep 3 3 15 30 67,4642,71 112,4371,18 224,85 0,0038,43 0,0061,50 0,00 67,46 112,43 224,85 142,35 104,85 81,14 132,67 247,20 Sleeveles T-shirts 3 3 15 30 40,46 67,43 0,00 0,00 40,46 67,43 134,85 Pajamas 134,96 224,93 134,85 449,85 121,46 194,34 0,00 344,85 256,41 419,26 794,70 long-sleeved shirt 3 3 15 30 58,46 97,43 0,00 0,00 58,46 97,43 194,85 Pajamas(short) 121,46 202,43 194,85 404,85 109,31 174,90 0,00 349,79 230,76 377,32 754,64 T-shirts 3 15 44,96 74,93 149,85 0,00 0,00 0,00 44,96 74,93 149,85 sleep 3 50 35,96 59,93 119,85 32,36 51,78 89,85 68,31 111,70 209,70 A-shirts 3 15 42,71 71,18 142,35 0,00 0,00 0,00 42,71 71,18 142,35 2486 5.009,31 8.348,85 16.697,69 3.193,03 5.108,85 9.513,52 8.202,34 13.457,70 26.211,21 Pajamas 3 15 134,96 224,93 449,85 0,00 0,00 0,00 134,96 224,93 449,85 Pajamas(short) 3 15 121,46 202,43 404,85 0,00 0,00 0,00 121,46 202,43 404,85 sleep 3 25 35,96 59,93 119,85 0,00 0,00 0,00 35,96 59,93 119,85 Boxer 3 50 35,96 59,93 119,85 32,36 51,78 89,85 68,31 111,70 209,70 Boxer brief 3 50 35,96 59,93 119,85 32,36 51,78 89,85 68,31 111,70 209,70 Swim Boxer brief 3 30 67,46 112,43 224,85 60,71 97,14 179,85 128,16 209,56 404,70 Swim sleep 3 30 67,46 112,43 224,85 60,71 97,14 179,85 128,16 209,56 404,70 Swim shorts 3 30 85,46 142,43 284,85 76,91 123,06 224,85 162,36 265,48 509,70 Sleeveles T-shirts 3 30 40,46 67,43 134,85 36,41 58,26 116,51 76,86 125,68 251,36 long-sleeved shirt 3 30 58,46 97,43 194,85 52,61 84,18 149,85 111,06 181,60 344,70 T-shirts 3 30 44,96 74,93 149,85 40,46 64,74 119,85 85,41 139,66 269,70 A-shirts 3 30 42,71 71,18 142,35 38,43 61,50 104,85 81,14 132,67 247,20 Pajamas 3 30 134,96 224,93 449,85 121,46 194,34 344,85 256,41 419,26 794,70 Pajamas(short) 3 30 121,46 202,43 404,85 109,31 174,90 349,79 230,76 377,32 754,64 sleep 3 50 35,96 59,93 119,85 32,36 51,78 89,85 68,31 111,70 209,70
Ovde se jasno vidi da ceo asortiman artikala u jednoj radnji ima proizvodjačku cenu: 8.202.34$ Veleprodajnu cenu:13.457,70$ Maloprodajnu cenu:26.211,21$
2486
5.009,31
8.348,85 16.697,69
3.193,03
5.108,85
9.513,52
8.202,34
13.457,70
Ovde se jasno vidi da ceo asortiman artikala u jednoj radnji ima proizvodjačku cenu: 8.202.34$ Veleprodajnu cenu:13.457,70$ Maloprodajnu cenu:26.211,21$
26.211,21
AMOUNT AND PRICES The table shows detailed quantitative and financial construction of the required items for one MO MO Underwear shop, with a surface area of 35-45m2. We are of the opinion that one MO MO shop should have a complete range of articles in order to present itself adequately and to be positioned as a serious brand. A wide range of products indicates that MO MO brand caters for different profiles of customers depending on the price range, desired style or taste.
FINAL CAUCULATION
FINAL CALCULATION Neopodno za realizaciju projekta MO MO Underweare je formiranja proizvodnog tima kao i proizvodne
Establishing a production team and a production base is a baze koja je neophodna svakiMO projekat. prerequisite for carrying out theza project MO Underwear. The table below shows the minimal number of people U narednoj tabeli su prikazan minimalan brojthat ljudishould u tim, tehnička make the team, technical equipment and the costs required for the projekat bio uspešno realizovan: team to function and the project to be successfully carried out:
sredstva kao i troškovi tog tima kako bi
Production monthly costs ($/month)
STAFFS
$/month 1.000,00
Produced manager Dessigner for collectiones Textil construtiom Control qvallity Office rental Stock Local Transport Rest costs
SUM:
650,00 550,00 400,00 650,00 800,00 400,00 400,00
4.850,00
By doing the precise calculation we concluded that the minimal cost-effective quantity for production is the amount of goods for 20 MO MO mono brand stores. Preciznom kukulacijom došli smo do zaključka daone minimalna The previous page shows the required financial means for store of 8.202, 34$,robe which that themono financial means necessary to količina zameans 20 MO MO brend radnji. produce the required goods for 20 stores amount to 164.046,80 $.
isplatljiva količina za proizvodnju je
Kako smo iz predhodne stranice dobili potrebna finansijska sredstva za 1. radnju u iznosu od 8.202,34$, shodno tome možemo zaključiti da sredstva koja su potrebna za izradu potrebne količine robe za 20 radnji Photography’s that are used in this document are strictly for non commercial use, and are put there in order of closely iznosi: 164.046,80 $. approach you to our idea of MOMO brand.
FINAL CALCULATION
With respect to obtained costs, we can present the total production costs in the following table:
NB:
-There are certainly some costs that could not be calculated due to numerous unidentified factors and they cannot exceed 2-3% of the total costs. -Each item that was included in the calculation was produced in Europe. -The goods will be produced in compliance with European and international quality standards. -The prices were calculated by parity FFC Belgrade, Serbia -In producing items for one season it is necessary to secure funds for start of production for the next season, which is commenced automatically in order not to stop the production flow.
Sincerely, Magic Team
Photography’s that are used in this document are strictly for non commercial use, and are put there in order of closely approach you to our idea of MOMO brand.