NEW PRODUCTS
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1. Thrive Zero Sugar Jerky
2. Seagram’s Hard Seltzer
3. Organic Reese’s Peanut Butter Cups
Targeting mindful snackers looking for low-carb, zerosugar snacks that don’t sacrifice great taste, Thrive Jerky introduces a line of premium-tasting jerky with no sugar. Thrive Zero Sugar Jerky comes in four varieties: Original Beef, Original Turkey, Sea Salt Beef, and Sweet & Spicy Pork. The jerky is made with a proprietary blend of spices and seasonings and Stevia extract for sweetening. It is the first jerky brand approved by the USDA to sweeten with Stevia rather than sugar, according to the maker.
Seagram’s Hard Seltzer is designed to deliver on taste and fruit-forward flavor, while sustaining the category’s 5 percent ABV and 100-calorie standard. Tapping a team of seasoned flavor experts, Seagram’s has crafted four hard seltzer varieties that feature two or more fruit-infused flavors: Tropical Pineapple, Mango Peach, Mixed Berry, and Watermelon Lime. The product’s malt base preserves the brightness of the flavors, resulting in a softer, smoother, more flavorful experience that’s delicious but not too sweet, the company noted. Each 12-ounce slim can contains just one gram of cane sugar and two grabs of carbs. Twelve-can variety packs began arriving in select national markets in February.
The Hershey Co. is making sure there’s a Reese’s cup for nearly everyone by introducing Organic Reese’s Peanut Butter Cups. The product launch makes Reese’s the first mass chocolate brand to offer an organic option. Available in dark and milk chocolate varieties, Organic Reese’s Peanut Butter Cups are certified USDA organic, Non-GMO Project verified and Rainforest Alliance certified. Each 1.4-ounce pack has a suggested retail price of $1.99.
Derby City Jerky Louisville, Ky. thrivejerky.com
The Hershey Co. Hershey, Pa. thehersheycompany.com
4. Pepsi Mango Pepsi Mango combines the bright citrus and rich caramel notes of Pepsi with the ripe, juicy flavors of a mango. It is the brand’s first new permanent flavored cola in five years, and Pepsi’s first permanent release of a regular and zero sugar variety at the same time. Pepsi Mango is available in 20-ounce bottles and 12-ounce 12-packs. To support the launch, Pepsi created a new national TV commercial, which will also run digitally, and is launching a campaign dedicated to helping real people find their perfect match. PepsiCo Beverages North America Purchase, N.Y. pepsi.com
Seagram’s Hard Seltzer Rochester, N.Y. seagramshardseltzer.com
5. Vuse Alto Four-Pod Packs Vapor brand Vuse announced the national expansion of its Vuse Alto Golden Tobacco 5 percent and Alto Menthol 5 percent four-pod packs. It is also nationally launching Vuse Alto Golden Tobacco 2.4 percent and Alto Menthol 2.4 percent four-pod packs. These packs provide adult vapor consumers with three Vuse Alto configuration options as they can now choose from single-pod, two-pod or four-pod packs. According to the brand, the national availability of its four-pod packs now gives Vuse the most expansive portfolio of choice for adult vapor consumers with three flavors available in three nicotine strengths across three configuration formats, and many options for device customization with a range of colors, wraps and engraving options. R.J. Reynolds Vapor Co. Winston-Salem, N.C. rjrvapor.com 28 Convenience Store News C S N E W S . c o m
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