CSN-0921

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VIEWPOINT

C-stores Moving to Forefront of Business Innovation Convenience retailers are evolving successfully to meet the post-pandemic future A YEAR AGO, the nation’s convenience retailers were facing an uncertain future. Fuel sales had cratered due to the shutdowns enacted nationwide to slow the spread of the COVID-19 virus. Store traffic was down, and foodservice sales were hit particularly hard by pandemic safety restrictions. Yet, I pointed out then that innovation would carry retailers through the crisis.

A year later, business is improving for most c-store retailers, although you cannot say things are back to normal. Despite the availability of vaccines that have proven to be extremely effective against the COVID-19 virus and its variants, infection rates have risen in many regions of the country, and some areas are dealing with a return to difficult-to-enforce mask mandates. Nevertheless, if innovation got the industry through the nadir of last year’s business conditions, I’m convinced it will do likewise in the coming year. Our cover story (see page 32) proves that point. The convenience channel’s ability to innovate was especially visible during the pandemic. Scott Hartman, president and CEO of Rutter’s, told me that the industry did things faster and better than most any other business during COVID-19. He pointed to the changes in regulations, customer habits, and supply chain challenges that faced the industry. “While other industries simply closed, limited hours, cut out inside

seating and sales, we adjusted in ways many thought impossible. Not only did we step up and stay open, but we were a huge winner for our customers and investors,” Hartman noted. The pandemic sped up testing and implementation of technology, too. Check out the 2021 Convenience Store News Technology Study (page 108) to see how retailers are investing their tech dollars today and what they plan to focus on in the near future. From making pandemic-inspired menu changes to utilizing new technology, the nation’s top food-forward convenience retailers also demonstrated remarkable innovation over the past year. Being able to turn on a dime and succeed, during a global pandemic, is the definition of innovation. Check out this year’s CSNews Foodservice Innovators Awards winners and read how they did it (page 76). And although dealt enormous supply chain challenges that continue today, industry suppliers rose to the occasion as well. Brand marketers correctly anticipated that consumers’ thirst for healthier products would only increase during the pandemic. See the innovation exhibited by the 44 products recognized in our 25th annual Best New Products Awards (page 52). As the COVID-19 cloud clears — and operators assess the new normal — the c-store industry stands poised to lead the future of retail, both in-store and on the forecourt. For comments, please contact Don Longo, Editorial Director, at (201) 855-7606 or dlongo@ensembleiq.com.

EDITORIAL EXCELLENCE AWARDS (2013-2021)

EDITORIAL ADVISORY BOARD Brett Atherton Bolla Management

2021 Jesse H. Neal National Business Journalism Award Finalist, Best Infographics, June 2021

2018 Jesse H. Neal National Business Journalism Award Finalist, Best Editorial Use of Data, June 2017

2013 Jesse H. Neal National Business Journalism Award Best Single Issue, October 2012

2013 Jesse H. Neal National Business Journalism Award Finalist, Best Profile, August 2012

2020 Eddie Award, Folio: magazine Business to Business, Retail, Series of Articles, September 2019 2018 Eddie Award Honorable Mention, Folio: magazine Business to Business, Retail, Website Business to Business, Retail, Full Issue, October 2017 Business to Business, Editorial Use of Data, June 2017

Rick Crawford Green Valley Grocery

2017 Eddie Award, Folio: magazine Winner, Business to Business, Retail, Single/Series of Articles, May 2017 Honorable Mention, Business to Business, Retail, Single/Series of Articles, June 2016

Edward Davidson ER Davidson & Associates (7-Eleven Inc., retired)

2016 Eddie Award Honorable Mention, Folio: magazine Business to Business, Retail, Full Issue, October 2015 Business to Business, Retail, Single/Series of Articles, August 2015 2016 American Society of Business Press Editors, National Azbee Awards Gold, Best How-To Article, March 2015 Bronze, Best Original Research, June 2015 2016 American Society of Business Press Editors, Midwest Regional Azbee Awards Gold, Best How-To Article, March 2015 Silver, Best Original Research, June 2015

2015 Eddie Award Honorable Mention, Folio: magazine Business to Business, Retail, Single Article, February 2014

2013 American Society of Business Press Editors, Midwest Regional Azbee Awards Bronze, Best Editorial/Commentary, July 2012

Jim Hachtel Eby-Brown Co.

2014 Eddie Award Honorable Mention, Folio: magazine Business to Business, Retail, Full Issue, October 2013 Business to Business, Retail, Single Article, February 2013

Chris Hartman Rutter’s

2013 Eddie Award Honorable Mention, Folio: magazine Business to Business, Retail, Full Issue, October 2012

Ray Johnson Speedee Mart

2015 American Society of Business Press Editors, National Azbee Awards Silver, Best Profile (long form), February 2014 2015 American Society of Business Press Editors, Midwest Regional Azbee Awards Gold, Best Special Supplement, November 2014 Silver, Best Profile (long form), February 2014

Laura Aufleger OnCue Express

Robert Falciani ExtraMile Convenience Stores Ruth Ann Lilly GPM Investments Vito Maurici McLane Co. Inc. Matt Paduano Lakeport Markets Jonathan Polonsky Plaid Pantries Inc. Greg Scriver Kwik Trip Inc. Bill Stein Core-Mark Roy Strasburger StrasGlobal

Jack Lewis GPM Midwest

2020 Trade Association Business Publications Intl. Tabbie Awards Honorable Mention, Best Single Issue, September 2019 2016 Trade Association Business Publications Intl. Tabbie Awards Silver, Front Cover Illustration, June 2015

S E P T E MB E R

20 21

Convenience Store News

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