INDUSTRY NEWS
Zhou Nutrition’s 5 New Gummies Hit Target.com
Gillette Debuts Venus for Pubic Hair, Skin Collection The latest product from Gillette’s Venus brand is catering to the needs of the body’s most sensitive skin. The Boston-based company is introducing its new Venus for Pubic Hair & Skin collection, alongside its new #SayPubic campaign to help transform the use of euphemistic or outdated terms for the pubic area. The collection features a razor, exfoliant, shave gel and serum designed to specifically address the distinct needs of the pubic area, the company said. “We’ve found that more women are dissatisfied with caring for the pubic area than anywhere else on the body. In fact, 56% of U.S. women wish there were more accurate descriptions and imagery in society of women grooming their pubic area,” said Kristin Monaco, senior product research engineer at Venus. “It’s not surprising. Pubic hair is coarse and the skin is delicate, so for many women it requires a different approach to help avoid shave bumps, ingrown hairs, redness and itchiness.” With this campaign and product launch, Venus said it is hoping to start a dialogue around normalizing correct anatomical language as a way to destigmatize female pubic grooming, the company said. “With over two decades of research and scientific development in women’s hair and skin under our belt, literally, we know that grooming means something different to every woman,” said MyAnh Nghiem, Gillette Venus communications director. “Our new collection not only offers women more options for pubic grooming than we ever have before, but starts a new conversation about using language that accurately and respectfully represents the female body.” Currently, the Venus for Pubic Hair & Skin collection can be purchased for $45 or individually for $14.99 per item online and at major retailers.
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Zhou Nutrition is bringing five new gummy supplements to Target. com. The Salt Lake City-based brand’s latest products are focused on offering clean formulas to support mind and body, Zhou Nutrition said. Joining Zhou Naturals’ Vitamin C+ Gummies and its Elder-Mune Gummies, which previously launched on Target.com, are: • Hairfluence Gummies that contain biotin and vitamins C and E; • Screen Eyes Gummies made with lutein and marigold extract to support retinal health, using the company’s blue light formula; • Collagen Peptides Gummies, meant to support youngerlooking skin and bone health, with 19 essential amino acids; • Apple Cider Vinegar Gummies, which contain healthpromoting probiotics and enzymes that may support digestive health; and • D3 + K2 Gummies for mood regulation support, healthy immune support, and bone and heart health. “We’re committed to making wellness easy to achieve, whether it’s getting focused for work, calm before bedtime or supported during seasonal changes,” said Max Willis, Zhou Nutrition’s chief innovation and science officer. “This super-focused selection at Target.com is designed to make people more confident when they choose to add Zhou to their daily routines.”
June 2021 DRUGSTORENEWS.COM
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