CBD NEWS

Wellness Brand Equilibria Lowers Prices, Offers One-on-One Consults Kemin Industries Introduces Luxiva Hemp CBD Distillates

Hoping to democratize plant-based wellness, Equilibria has announced a permanent price reduction on many of its wellness products, including all bundles and subscriptions. Some are now available for up to 45% off MSRP.

Equilibria helps women manage through daily struggles, both physical and mental, by pairing its plant-based supplement routines with personalized support, the company said. Its offerings include CBD as well as other functional health categories and personalized education.

“During this stressful time of escalating costs in most aspects of our consumer life, it’s more important than ever that access to high-quality wellness products are within reach,” said Coco Meers, CEO and co-founder of Equilibria. “We’ve worked incredibly hard with our premium supply chain to make Equilibria more affordable because when taken daily, our personalized wellness routines are transforming women’s lives. We want as many women as possible to be able to experience the positive effects on their physical and mental well-being.”

The company believes that CBD and other plant-based nutriceuticals work best when taken daily, so it has increased its subscription savings from 20% to 25%. Additionally, customers who subscribe to multiple products will receive additional savings based on how many products are in their routine. Members with existing subscriptions will see the new savings reflected in their monthly bundles.

As part of its new plan, the brand also is offering free, pre-purchase one-on-one wellness consultations with wellness educators around the nation to anyone interested in learning more about plant-based wellness and where to start.

“The world of plant-based wellness can be really daunting,” Meyers said. “What ingredients are safe, at what levels, and how and why do they work in individual bodies to achieve specific health goals? At Equilibria, we take the time to hold space for each and every member of our community, through one-on-one telehealth sessions to help her answer these questions and empower her to find her daily routine.” Global ingredient manufacturer Kemin Industries has announced the launch of two Luxiva CBD distillates for use in health-andwellness products.

“The Kemin team is excited to announce that Luxiva hemp CBD distillates are now available to help our customers elevate their health and wellness innovation products,” said Tyler Holstein, global product manager of Kemin Human Nutrition and Health. “The line includes two new products that are USDA-certified organic and fully traceable to hemp farms in the Midwest United States. Kemin ingredients are made in facilities with third-party GMP (Good Manufacturing Practices) certification and products that conform to the law and requirements governing hemp to help customers get new products to market quickly.”

The new product offerings include Luxiva Full Spectrum Cannabidiol Distillate (0.3%), a hemp extract that offers a minimum of 60% CBD with a total THC content of less than 0.3%. The other is Luxiva Full Spectrum Cannabidiol Distillate (0.1%), a hemp extract that contains 60% CBD with a total THC content of less than 0.1%.

Kemin said the products are all natural, non-GMO, vegan and kosher.

“With all these benefits, we’re excited to offer these new hemp CBD solutions and to give our customers peace of mind when buying high-quality Luxiva hemp ingredients from Kemin,” Holstein said.

CBD Move Free, Rise Nation Launch New Topical Balm for Post-Workout Relief

Herbal Brands Releases CBD Daily Care System

Hemp-CBD product brand CBD Move Free and Rise Nation workout studios have joined forces to produce a new balm that helps Rise Nation clients and workout enthusiasts delay the onset of muscle soreness and exerciseinduced muscle damage.

A new product within the CBD Move Free line, the balm is made with 1,500 mg of CBD and was designed with Rise Nation’s high-intensity classes in mind. The product will be sold in the New York City, Dallas, Chicago and Cleveland Rise Nation locations to start, with plans to distribute the balm to the other Rise Nation studios.

The Rise Nation product is available now for purchase directly on the brand’s website, cbdmovefree.com, as well as in Rise Nation’s New York City and Cleveland locations.

“I’ve been using CBD Move Free balms with my clients to help them soothe sore muscles and relieve post-workout inflammation for a while now, so I was eager to work with the team to release a branded product of my own,” said Jason Walsh, expert trainer and owner of Rise Nation. “The Rise Nation experience is unlike anything else in the fitness industry, and adding a specialty product like this to the mix guarantees it will stay that way.”

JoySol, part of Herbal Brands, said the newly introduced CBD Daily Care System is a trio of oil drop blends that provide physical and mental support to help users feel more prepared, focused and at peace throughout the day, the company said.

Each product in the line is formulated with a dose of broad-spectrum CBD, a proprietary terpene blend and other ingredients. Offering benefits that are specific to the time of day it is intended for use (morning, midday and evening), the products help users manage and move on from everyday stress and feel ready to engage in all the summertime activities you love, the brand said.

The collection includes Daily A.M. Oil Drop Blend, Daily Boost Oil Drop Blend and Daily P.M. Oil Drop Blend. Each blend retails for $49.99.