Sales get an assist from technology

Cover Feature

DECK TECH

The Trex AR Decking and Railing Visualizer brings deck visions to life. The free app allows users to “build” a deck virtually to see how it will look in nearly any outdoor or indoor environment. Using the latest augmented reality (AR) technology, contractors and homeowners can view Trex’s entire decking and railing portfolio, explore basic deck shapes, colors and styles, experiment with popular decking and railing pairings, estimate square footage and order product samples. The app can be downloaded from the App Store or Google Play. Trex.com Feeney has upgraded its VisualBuilder, an interactive visualization tool that allows homeowners, design-build professionals and retailers to design a deck complete with Feeney railings. The newest version of VisualBuilder enables consumers to automatically send their completed deck and railing design to their local stocking dealer and request a quote for Feeney products specified in the design. This capability streamlines the buying process while helping to ensure that sales opportunities are addressed when potential customers are highly engaged. In addition, the tool now includes the ability to visualize Feeney’s DesignRail railings with LED Rail Lighting and Post Accent Lights, along with Laser Cut Aluminum and Stainless Steel Mesh panel infill options. Users can also add Feeney’s Awning Kits to their deck designs. FeeneyInc.com

Fiberon Lighting now features smart technology making it easier for homeowners to create a complete backyard experience. The new smart home adapter allows homeowners to manage their outdoor lighting using a smartphone, Amazon Alexa or Google Home device. The new USB outlet integrates seamlessly into Fiberon railing, providing easy access to an outdoor power source while further enhancing the outdoor living space. FiberonDecking.com Deckorators has released the latest version of the Deckorators Deck Designer — a web-based and easy-to-use deck design program. The program can be used for planning and visualizing a new deck in addition to confirming material lists and hiring a professional. The Deckorators Deck Designer makes it easier than ever to take decks beyond the ordinary. 3D-renderings allow the homeowner to build a customized deck and style it with railing and accessories. Deckorators.com