P2PIQ_06-07-21

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StoreSpotlight

Harvest Market BY C Y N D I L O Z A

One of the most unique aspects of Harvest Market is the Farmhouse restaurant, where shoppers can purchase made-to-order food items for carry-out or dine-in. The retailer also has a sushi station, coffee bar and an upstairs mezzanine bar and “Nook” space for food demonstrations and cooking instructions (although the COVID-19 pandemic canceled in-person classes until further notice).

Niemann Foods’ Harvest Market has made shopping for groceries less about pantry-filling and more about connecting shoppers with the food they buy and consume. Quincy, Illinois-based Niemann operates more than 100 grocery, pet and hardware stores, pharmacies and gas stations in Illinois, Indiana, Iowa and Missouri. In 2016 in Champaign, Illinois, the company opened Harvest Market, a farm-to-table concept grocery store aimed at connecting shoppers with the farmers and producers who make the food by highlighting their stories and sharing knowledge about the production. Roughly four years later, Harvest Market expanded to a second location in Springfield, Illinois, and continues to spotlight its store-made and specially sourced items with a focus on delivering entertainment and inspiration within the aisles.

June/July 2021

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