IN-STORE EVENTS CALENDAR

Buckwheat Month National Eggnog Month National Fruitcake Month National Pear Month National Stress-Free Family Holiday Month Quince and Watermelon Month Root Vegetables and Exotic Fruits Month

S M T W T F S

1

National Christmas Lights Day

2

National Mutt Day. Encourage customers and associates alike to adopt from their local animal shelters.

3

National Green Bean Casserole Day. Who hasn’t encountered some variation on this classic at family get-togethers over the years?

4

Santa’s List Day. Direct your shoppers to the departments where they can pick up the perfect stocking stuffers.

Rosa Parks Day

Krampus Night. This scary-funny occasion needs higher visibility in the United States.

12

Poinsettia Day. Show these Yuletide plants off to their best advantage in an eye-catching display.

19

National Hard Candy Day

National Oatmeal Muffin Day

26

National ThankYou Note Day. Might as well get started.

6 7

National Microwave Oven Day. Where would we be without them? National Illinois Day. Highlight all of the great products that you offer from the Land of Lincoln.

8

National Christmas Tree Day. If your store sells real or fake trees, make sure you have them on prominent display, as well as decorations.

13 14 15

National Cocoa Day. Whether you take yours with tiny marshmallows or not, this hot beverage hits the spot on a wintry day. National Alabama Day. Turn the spotlight on foods and beverages from the Yellowhammer State. National Lemon Cupcake Day

20

Go Caroling Day. Organize a group of silver-voiced associates to spread cheer in the aisles.

21

National Maine Day. This is the time to celebrate all things from the Pine Tree State.

22

National Cookie Exchange Day. Get shoppers to swap their fave recipes, in person or virtually.

9

Christmas Card Day. Urge shoppers to buy and send theirs early.

16

Boston Tea Party Day. Raise a mug to American independence while enjoying a seasonal variant of Britain’s favorite beverage.

23

National Regifting Day. Provide some helpful suggestions on how customers can do this discreetly, and let them post their own ideas online.

27

National Fruitcake Day. Offer any still in stock at half price.

28

Call a Friend Day. This is the perfect opportunity to check in with those you may have lost touch with.

29

Still Need to Do Day. Go over the list of stuff you haven’t completed yet this year, and then get cracking.

30

National Bicarbonate of Soda Day. For many, this observance has lasted all week.

10

Human Rights Day. Run a donation program to support an organization dedicated to advancing this worthy cause.

11

National App Day. Remind your customers of all of the great features on your mobile offering.

17

National Maple Syrup Day

24

Christmas Eve. Ensure that you’re stocked up on all of those last-minute items that shoppers will inevitably rush in for.

31

As it’s both National Champagne Day and New Year’s Eve, be sure to raise a toast to your hardworking associates!

18

National Twin Day. Those who bring their former womb-mate shopping should get a special discount.

25

Christmas

T H E A R T O F