CENTURY PROPERTY D E V E LO P M E N T S
CENTURY PROPERTY DEVELOPMENTS
Sustainable Property Development
Done Properly PRODUCTION: Timothy Reeder
Century Property Developments began life in 1975 primarily as a developer of shopping centres, but over the course of its near half-century of operations has diversified into exclusive residential estates and commercial developments. The industry as a whole is poised to embrace sustainability more than ever which, alongside a uniquely South African approach, puts Century Property Developments in an industry-leading position. www.enterprise-africa.net / 3
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Century Property Developments has undertaken a number of the key South African projects in recent memory, and on each occasion has delivered to investors a valuable asset of enduring quality and integrity. The company combines a deep and peerless understanding of South Africa’s unique context with its founding principles of financial feasibility and sustainability. A CLASS APART What helps to set Century Property Development’s product apart from the rest is exactly this appreciation of its heritage, which incorporates uniquely South African architecture, indigenous landscaping, state-of-the-art security and a renowned green approach. Alongside Century Property Development’s design and aesthetic vision, this is a company fully equipped to offer the very best in property investment opportunities. It has built up a proven track record of
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numerous residential and commercial developments, delivering a superior product to residents and investors and established high returns on investment. In a sea of residential, estate and commercial high points, it is Century Property Development’s association with the Waterfall Estate which has bought perhaps most accolades over the years. Found mid-way between Johannesburg and Pretoria, on a 2200-hectare tract of land between Woodmead, Kyalami and Midrand, the Waterfall development is setting a new standard at the nexus of a growing residential and commercial node in Gauteng. Century Property Developments proudly lists many aspects of the Waterfall complex among its enviable portfolio. The Villas, Waterfall, is made up of three-bedroom houses designed around the development’s spectacular views, with large en-suite bedrooms, open plan living areas and private gardens with swimming pools.
Located adjacent to Waterfall City, Waterfall Country Estate and Village is a sought-after lifestyle estate offering residents an upmarket, secure and spacious environment with world class facilities. The upmarket units that are up Waterfall Crescent, meanwhile, give the opportunity to live in Waterfall and fully benefit from the lifestyle that Waterfall offers. So highly-regarded is Waterfall that it has scooped the International Property Award’s prize for Best International Mixed-Use Development two years running. The awards recognise the very best projects and professionals in the industry worldwide, across Asia Pacific, Africa and Arabia, Europe, USA and the UK. By its scheduled 2027 completion, the Waterfall development will combine 28,000 residential units housing an estimated 80,000 people, with approximately 1.6 million square metres of Gross Leasable Area for commercial and office space.
CENTURY PROPERTY DEVELOPMENTS
SUSTAINABLE FUTURE Some of Century Property Development’s most significant successes have been in the field of its commercial developments. Take Fourways Johannesburg’s sprawling Riversands Commercial Park, the near quarter-million-hectare development poised to set the benchmark for corporate parks in South Africa. Its location means that this development is positioned to offer tenants the very best in retail, light industrial and commercial business premises. Riversands is attracting a wide range of high-end businesses, making it a key focus area for strategic investments in the north and will see it catalyse far more economic and social development. Linksfield is another massive integrated mixed-use development,
which will again form the hub for a new economic node and of which light industrial and commercial areas are central features. Embodying the kind of ambition and scope for which Century Property Developments has come to be famed, it is envisioned that this development mark the beginning of a new era of lifestyle for South Africans: a multi class, multi-racial working and living environment. Century Property Development’s decades of experience and resulting expertise in the commercial domain, combined with such a strong focus on sustainability, should see it perfectly placed to build on its success in the years to come. This is certainly the opinion of specialist banking and asset management group Investec, which recognises the robust returns returned by the commercial property
// THE NEXT WAVE OF AFRICAN PROPERTY DEVELOPMENT AND INVESTMENT WILL BE LESS SHORT-TERM AND OPPORTUNISTIC // sector to institutional investors over the last 15 years. “We’ve realised phenomenal capital growth on the back of strong asset appreciation and rental increases that have kept pace with inflation,” says Darryl Mayers, Joint-CEO of the Investec Property Fund. “By leveraging time and inflation, this asset class has outperformed just
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// WE ARE SEEING MORE FUNDS AND DEVELOPERS FORMING JOINT VENTURES AND USING THE EXPERIENCE OF LOCAL DEVELOPERS TO DELIVER BETTER AND MORE SUSTAINABLE PROJECTS // about everything else in the local market over this period,” adds Joint-CEO of the Investec Property Fund, Andrew Wooler. Among institutional-grade commercial properties, Wooler expands
that retail was a standout performer for fund managers and investors. Firmly positioning Century Property Developments for further glory to add to its decorated history, eProperty News points out that, “the past decade has seen South African property developers and investors forge their way up the African continent and then pull back. As they withdraw, a new wave of property progress is building – a more sustainable one - without them.” Ever since its nascent days, this has been one of the pillars on which Century Property Developments has been built, and Standard Bank’s Head of Estate Finance, African Regions Niyi Adeleye, underlined its importance in the industry moving forward. “The precise timing is hard to predict but the next wave of African property development and investment will be less short-term and opportunistic,” he explained.
“There’ll be a more sustainable approach that creates products that really serve their markets and make sense in their context.” Kfir Rusin, Managing Director of API Events which hosted the API Summit, the major industry event on African real estate for South Africa and globally, affirmed this belief. “We are seeing more funds and developers forming joint ventures and using the experience of local developers to deliver better and more sustainable projects,” he posited, which can surely only spell success for Century Property Developments and its guiding philosophy.
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