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Escuela de organizaci贸n industrial
international master
Escuela de organizaci贸n industrial
CAMPUS MADRID Avda. Gregorio del Amo, 6 Ciudad Universitaria 28040 Madrid informacion@eoi.es
CAMPUS SEVILLA Leonardo da Vinci, 12 41092 Isla de la Cartuja Sevilla infosevilla@eoi.es
www.eoi.es
in sustainable development and corporate responsibility
international master
in sustainable development and corporate responsibility
madrid
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Escuela de organizaci贸n industrial
international master
in sustainable development and corporate responsibility
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international master
in sustainable development and corporate responsibility Among the first of its kind in Spain, IMSD is the flagship programme of the Spanish School for Industrial Organisation EOI. It combines both academic and practical perspectives on the current global issues of sustainability, business ethics and corporate responsibility. Whether you are interested in acquiring expertise on management with responsibility or specialist knowledge on sustainability, our programme is designed to suit all our students´ backgrounds and educational requirements. Enjoy the opportunity to study at Spain´s oldest business school, right in the heart of Madrid, centre of business excellence and a privileged gateway to Latin America, North Africa and the Middle East. Either engaged with
business, non-profit organisations or government agencies, the broad expertise of our faculty members will prepare you to advance the business practices of the future. By the end of the programme we trust you will be better placed to respond to stakeholders´s expectations and to effectively manage social and environmental performance in a way that delivers value to your organisation.
Leda Stott IMSD Director Multi-stakeholder collaboration and development consultant
CONTENTS 1. spain’s school for industrial organisation EOI
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2. eoi in figures . . . . . . . . . . . . . . . . . . . . . . . . . 4 3. master’s programmes EOI
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4. why a master's at EOI? . . . . . . . . . . . . . . . . . . . . 6 5. international master in sustainable development and corporate responsibility . . . . . . . . . . . . . . . . . 7 6. academic programme . . . . . . . . . . . . . . . . . . . . 11 7. assessment and evaluation . . . . . . . . . . . . . . . . . . 15 8. faculty
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9. eoi madrid
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10. eoi alumni club . . . . . . . . . . . . . . . . . . . . . . . 18
www.eoi.es
11. welcomeoi programme . . . . . . . . . . . . . . . . . . . 19
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SPAIN'S SCHOOL FOR INDUSTRIAL ORGANISATION EOI
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spain's school for industrial organisation
EOI Spain's School for Industrial Organisation is the oldest business school in Spain, which began its venture at a very important historic and social time: the ’50s in Spain. Throughout our history we have maintained our pioneering role in what is already a long track record, combining the importance of tradition with adapting to a context of rapid social change. To do so, we have always
paid attention to social needs and in particular the needs of the business fabric, entrepreneurs and managers. We have been training more reflective, more creative and more critical leaders for over fifty years. We are an institution that has always been conscious of its responsibility as a training institution and has always been committed to sustainable innovation as a cornerstone on which to build a better future. The 2020 Strategic Plan, adopted in 2009, contains the substance of the ambitious strategy that we have set as an organisation for a particular timeframe. The current definition of EOI as an area for generating and distributing knowledge and services stemmed from this plan, designed to be collaborative and open to the conciliation of ideas and different sensitivities around four themes: SUSTAINABILITY, TECHNOLOGY, ENTREPRENEURSHIP and INTERNATIONALISATION. This Plan is divided into three main strategies: > To develop and promote a differentiated training and services offering, specialising in the areas of sustainability, technology, entrepreneurship and business internationalisation. > To promote the Digital School through a highlyspecialised academic area, cutting-edge technical support and the acquisition of suitable infrastructure to allow an intensive use of ICT. > To build a Sustainable Business Model, proactive with the strategic priorities of the Ministry of Trade, Tourism and Industry, supported by stable alliances and a clear international vocation. Sustainable innovation and creativity are already recognised as the key motors of economic and social development in our societies. Addressing the economic paradigm shift that we are experiencing means incorporating radical transformations both in enterprises and organisations as well as in individuals: changes ranging from attitudes and culture to organisational and strategic transformations. Over the next 10 years, EOI, as an open and global school, will continue to be a source of contribution to society as a whole. A good example of this is the master’s programme included below, which is a master’s degree orientated towards training the managers and entrepreneurs of tomorrow.
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eoi in figures 1st business school founded in Spain: 1955 1st Spanish institution focusing in environmental education courses: 1976 1st Spanish business school in Latin America: 1992 1st Spanish business school with online education: 1997 The school is a European benchmark for entrepreneurial training
> Over 55,000 former students. > You will have professors who will know your name and will devote themselves to make your experience at EOI highly successful and help you improve your employability. > Over 1,200 associate teachers and national and international visiting professors, all experts in their field of activity. > Over 80,000 hours annually taught in our Madrid and Seville campuses. > Over 3.000 students in 2009 in the masters programmes, executive education programmes, management courses and in-company programmes.
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> Over 1,500 active professionals take part in our company internship programmes sponsored by Spain's most notorious businesses and organisations. > Over 1,800 businesses have placed their trust in EOI as an ongoing source of recruitment. > Over 1,200 offers of employment yearly. > Over 26 universities or international schools formally collaborating with the school. > Over 72 local partners throughout Spain involved in the Business Creation and Consolidation programmes.
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> Over 30 studies and cases of applied research published annually.
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> Over 100 Fora held annually with top international and national speakers and an extensive programme of conferences and lectures given by experts in their field.
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SPAIN'S SCHOOL FOR INDUSTRIAL ORGANISATION EOI
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master’s programmes eoi
We provide a wide range of training in the School's two areas of expertise. These master’s programmes are for young university graduates with or without professional experience and are aimed at encouraging personal skills development, fostering teamwork and improving employability. The programmes that comprise this course’s offering are:
Innovation and Creativity in Business Management > Full-Time MBA > MBA - Corporate Responsibility > MBA - Financial Management > MBA - Sales and Marketing Management > MBA - Environment and Energy > MBA - Social Economy > MBA - Digital and Creative Industries Economy > MBA - Agri-Food Industry Management > MBA - Human Resource Management and Service Management > MBA - Human Resource Management and Service Management > MBA Part Time (with the same specialities) > Global MBA > Agribusiness MBA
Environment, Energy and Sustainability > International Master In Sustainable Development and Corporate Responsibility > Master in Engineering and Environmental Management > Master in Renewable Energy and the Energy Market > Master in Engineering and Water Management
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why a master’s at eoi?
Because it provides an opportunity to experience an intensive and productive journey of personal and professional growth. A unique lifetime experience based on reflection for action and on the study and analysis of
innovation, excellence, reputation... analysis study, debate, presentations, decision making… the EOI student is required to take on all these tasks with some of the most influential Spanish minds in their respective fields of activity.
concepts and dimensions which will contribute to professional success. In order to achieve it we give you access to the best
The carefully selected students benefit from an academic environment with a practical focus, highly professional and innovative.
professionals and means in the discipline, with the
over 50 years experience EOI has 54 years of experience in training postgraduates and managers and has played a leading role in the field of professional education. Students today have a more international outlook, a changing and dynamic perspective, and they are more committed to sustainable development while interested in succeeding in their respective organisations.
100% adapted to the requirements of the most demanding organisations
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All our programmes have been designed in the light of the needs and requirements of the present professional environment. Business managers, teachers and former students enrich our programme year after year. The content, experiences, practical cases and all the activities are carried out from a perspective which is fully adapted to the demands and requirements of today's professional dynamics.
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excellent faculty and excellent students The teaching staff comprises professors with a solid and broad professional experience, extensive academic training and proven educational skills. Collaboration,
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stimulating professional growth and development Student's professional growth is a top priority at EOI. Work and training groups are reduced in number and the atmosphere encourages collaboration. As a participant in our masters programmes you will exchange knowledge and experiences with your fellow students and teachers in an in-depth productive way.
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experience and the prestige of a great Business School.
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international master in sustainable development and corporate responsibility
Do you want to contribute to human development
programme description
seeking to relieve poverty, satisfying the basic needs of all peoples and promoting sustainable economic growth? Then you might want to join the IMSD programme. EOI offers an innovative and eminently practical programme that focuses on understanding the real situation and future trends in sustainable development and corporate responsibility in international companies and institutions. The purpose of the IMSD programme is to prepare a new generation of responsible business and community leaders that will take organisations and policy makers to meeting the global challenges of the 21st century.
unique features The IMSD programme is a one-year master especially designed for young professionals or university graduates who are committed to developing their professional career in the area of Sustainability and Corporate Responsibility. > Live a unique learning & living experience in one of the most prestigious business schools in Spain. > Enjoy the benefits of a top national and international faculty.
The IMSD programme equips a new generation of business professionals with the knowledge and the tools to address global issues in increasingly complex organisations. The distinctive nature of this interdisciplinary programme integrates courses from different academic disciplines such as economics, management, social and environmental sciences, allowing students to get a well rounded and comprehensive picture of the vital issues facing the world today.
programme goals Students will learn to integrate economic, social and environmental perspectives into the business development strategy and generate value for society. After completing the IMSD, students will be best-placed to contribute to the sustainability of their future employers' organisation or their own business. The Masters prepares students in: > Leading Sustainable Development and Corporate Responsibility Projects, developing a multidisciplinary approach to implement sustainable solutions at both local and global levels.
> Learn about sustainable strategies in companies and organisations integrating social and environmental issues and managing stakeholders.
> Devising and implementing Sustainability Strategies in private companies, international organisations, NGOs, integrating social and environmental aspects in their core business and involving the whole structure of the organisation.
> Improve the management and leadership skills required to develop sustainable strategies anywhere in a global context.
> Identifying key indicators to evaluate strategies for Sustainability.
> Generate business-to-society communication strategies that strengthen corporate responsibility practices. > Benefit from an international networking platform among participants, faculty, business leaders and the EOI alumni network.
> Developing engagement strategies to effectively communicate with the different stakeholders of the organisation (employees, shareholders, clients, suppliers, media, NGOs, community). > Writing environmental and social reports. > Identifying opportunities for business development linked to social and environmental issues.
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> Generating business-to-society communication strategies that reinforce corporate responsibility policies. > Identifying and promote partnerships for development involving the private and public sectors, civil society and NGOs. > Enhancing team-work, intercultural communication skills and positive critical attitude.
methodology The academic programme offers an interdisciplinary selection of courses taught by an expert group of international faculty and professionals offering both a theoretical perspective as well as a practical approach to the issues being explored. Our course is designed to introduce junior managers to the sophisticated and multi-faceted world of sustainability and global business, through class lectures, debates, case studies, real life analysis and technical visits. All our courses are taught in English with a global perspective by teaching staff with extensive international experience to offer our students a full vision of the world.
class lectures Daily sessions led by outstanding teachers with a solid professional background bringing both theory and practice together into the classroom. Our professors are expert facilitators who believe in participatory learning, fostering engagement, dialogue and discussion among the students.
case studies The case-study methodology is an extremely valuable instrument that allows theory and practice to come together as a way of mirroring business reality. This case-study methodology places students in challenging business situations which they must effectively resolve.
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This is an excellent instrument for facilitating the exchange of ideas and perspectives, countering and defending different points of view and learning from the ideas of fellow students.
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forum & debate with leading business professionals EOI offers a pool of conferences and sessions with prominent business professionals, institutional leaders and outstanding members of the community to discuss and share their experiences on the global scene.
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Students are highly encouraged to participate in these events.
final project During the last months of the Master, a Final Project must be undertaken in teams of aprox. 3-4 students (this depends on the total number of students in class). A tutor will be assigned to work closely with the students in selecting a challenging case study, drawing a constructive analysis, designing successful strategies in an innovative and creative way. The Final Project should present an in-depth study of a specific problem or case in sustainable development (energy, rural development, private-public partnerships, corporate responsibility, eco-efficiency and eco-design…) using research methodology and data; it should also propose innovative solutions and sustainable change. This Final Project will be presented at EOI´s Auditorium and will be assessed by an academic committee. Passing the Final Project is a necessary condition to obtain the IMSD Diploma.
Applicants are welcome from any subject discipline. The nature of this programme attracts a varied and diverse international student body which promotes the sharing of experiences and ideas on a global scale. We are seeking students who are socially aware and dynamic, environmentally conscientious, with determination and positive initiative, strong leadership skills and the capacity to participate in international teams and organisations. Candidates should have excellent communication skills and an international vocation. A high level of English is needed.
calendar and structure The IMSD offers an excellent curriculum that includes a selection of inter-disciplinary courses geared to the development of crossover management abilities. The IMSD is a 9 month full time programme starting in October and finishing in July. It consists of 600 contact hours, equivalent to 70 credits: 60 credits correspond to lessons, individual study and work-group assignments and 10 credits for the Final Project.
international experience (study abroad) Students have the possibility to participate in a 1-2 week international experience where the group will attend classes at one of our prestigious partner institutions. The fees of this study abroad programme are not included in the IMSD global cost.
internships Upon conclusion of the programme students will have the opportunity to join a 6 to 12 month paid internship in Spain or abroad in a multinational company, consultancy company or international organisation, working in Sustainable Development, Environment, and/or Corporate Responsibility. This is an opportunity for students to put into practice what they have learned during the classes and represents an essential transition towards the business world. Internships represent a voluntary plus for the students; they are not a necessary condition to obtain the IMSD diploma.
student profile The IMSD programme is aimed at university graduates or young professionals, who are interested in developing their professional career within the area of Sustainability and Corporate Responsibility Management.
The programme consists of three groups of subjects: Common Subjects (100 contact hours), Core Subjects (470 contact hours) and Elective Subjects (30 contact hours). Common subjects are mandatory for all our Postgraduate Programmes (MBA, IMSD....).These subjects are aligned with EOI´s key performance themes: Sustainability, Innovation, Entrepreneurship and Internationalisation. Core subjects are specific to the IMSD and cover main sustainability issues i.e. environmental management, social and economic development, corporate responsibility and reputation, sustainability programmes in international organisations, etc. During the month of March students will attend 30 hours of elective subjects, among a pool of subjects related to Sustainability Management. During this period, students have also the possibility to join one of our Study Abroad Programmes. During the second part of the Master, a Final Project is undertaken in teams of 3-4 students. This final work will be presented early/middle July at EOI´s Auditorium and will be assessed by an academic committee. Passing the Final Project is a necessary condition to obtain the IMSD Diploma. The IMSD is considered a full time programme since students must study and work hard in teams every day
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time line october
march
june
july
common subjects
core subjects
elective subjects or study abroad
core subjects
development of final project
after class; therefore it is not advisable to combine it with a part time job.
» Corporate Responsibility and New Business Approaches for Development > CR and its Origins. The Ingredients of CR · Introduction to Intangibles · Business Ethics · Good Governance · Materiality · Stakeholders Engagement > CR Management and Mainstreaming · Managing Risk and Reputation · Integrating CR into Corporate Strategy · Mainstreaming CR into the functional areas · CR in Small and Medium Enterprises > CR Measurement and Communication · Measuring CR: Key Performance Indicators · Sustainability Reporting · International Standards and CR > Where Sustainability Gets Down to Business · Social Entrepreneurship · Bottom for the pyramid, inclusive businesses · Technology for Development · Ethical Banking, Socially Responsible Investment, Finance for Development · Cross-sector Partnerships
Hereafter the IMSD subjects are shown:
COMMON SUBJECTS: Business Management Fundamentals (100 hours) > > > > > > > > >
Managerial Skills Economic Framework Corporate Strategy Accounting and Finance Marketing Project Management Introduction to Sustainability and CR Innovation Management Entrepreneurial Initiative
CORE SUBJECTS (470 hours) » Theory and Practice for Development > Socio-economic development perspectives · Rules of the game · Players, levels and sectors · Management policies and tools > Sustainable Urban Planning and Rural Development
» Development and the Environment Environmental and Energy challenges Environmental Economics and Accounting Environmental Liability and Lobbies Environmental Impact Assessment and Strategic Impact Assessment > Climate Change and Low Carbon Economies > Corporate Environmental Management and Life Cycle Performance
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> > > >
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» Sustainability Policies in International Organizations and the European Union
final project presentation
ELECTIVE SUBJECTS (30 hours) OR STUDY ABROAD (2 WEEKS IN INDIA, CHINA OR UNITED STATES) » » » » »
Sustainable Cities, Agenda 21 Rural Development Water and Development Energy and Development GIS (Geographic Information Systems)
The above mentioned subjects might slightly change during the course if the master´s directors consider it apropriate to improve the programme. In the case of the elective subjects, a minimum of 8 students is required for them to be held. Some subjects can be chosen in Spanish as well, in case the student wishes to improve the language.
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academic programme
The IMSD integrates a wide variety of courses providing
» Economic Framework
students with a conceptual base for managerial action
Students will get familiar with the main concepts, procedures and tools of analysis of the economic environment. The general teaching objectives of this subject are on the one hand to establish basic knowledge on business and environment to allow further progress in the master; on the other hand, to homogenize the basis of technical and quantitative aspects of the programme participants.
which is in line with EOI principles and values. These values are considered essential for a competitive global environment and for business success. The distinctive and innovative nature of this programme requires a core number of courses with an interdisciplinary approach:
common subjects: Business management fundamentals (100 hours) The programme begins with a block of compulsory subjects which provides students with a conceptual base for managerial action and which is in line with EOI principles and values. These values are considered essential for a competitive global environment and for business success. Throughout this module students will analyse the main interrelations among different elements regarding economic, political and social framework, that are key in order to set a solid decision-making strategy. Basic concepts on management are studied, introducing general aspects on financial management and accounting. Corporate strategy is explained, defining mission and vision, and the main marketing fundamentals are addressed, analysing a marketing plan, its different elements, functions and applications within the company and society. The subjects in this study block are:
» Managerial skills This module addresses students´ personal and professional development. The emphasis is 100% practical in acquiring the different managerial skills required to address the challenges facing executive management. Content includes professional skills such as personal communications, time management, effective presentations, negotiation, leadership and motivation of work teams.
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» Corporate Strategy Strategy is about thinking about the future of the organization and making decisions about the policies and initiatives to be launched in order to perform successfully both in the short and long terms. The strategist analyzes the industry environment and the internal generic conditions of its competitors in order to get clear conclusions about the situation of his company. He also analyses all the possible ways to compete within its sector. At the end of this process, he will set the goals to drive the company into the selected direction.
only key for business survival but it is also a fundamental element for the future of our society and its resources.
» Innovation management This subject prepares students to develop a managerial way of thinking which is familiar with innovation in a business environment as a key element for improving business competitiveness. An innovative outlook is encouraged in order to train professionals to develop and identify new opportunities and to respond in a rapid manner to the changing needs of clients and society.
» Accounting and Finance
After following this course, the students must be able to · Understand the basis of accounting and financial terms. · Understand the basis of the process of accounting. · Understand some basic concepts of financial calculations.
» Marketing The course shares a global vision of the marketing function, as a leveraging element of the company strategy towards a business model focused on customer knowledge, satisfaction and loyalty, while using imagination and innovative metrics and tools. The conquer of trust and complicity of (enthusiastic and participant) customers, the use of transparency, contextual marketing and personalization will be the main topics in reported market strategies and tactics, escaping from competition and looking for “blue oceans”.
» Project management
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Project management is critical for a more efficient use of resources, effective cost control and compliance with project deadlines and terms. Various aspects and techniques are addressed, relating to planning, developing, management and control of projects learning to understand and analyse the various stages of the life of a project and its various activities and tasks. The lessons learned apply to all types of project, irrespective of their nature or complexity.
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» Introduction to sustainability XXIst century organisations need managers that fully understand the main social, environmental and economic challenges today. This subject covers the new role of business in society. Sustainable management of the private sector is not
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» Entrepreneurial initiative This module explains the process of creating ideas, their analysis and specification and how they are put into practice through projects which will create value for their organisations and for society. In this way an entrepreneurial attitude is fostered. Students gain an in-depth knowledge of the management techniques and skills required in the process of implementing new business ideas and how to put these into action. Students are also taught to draw up a Business Plan, itemising and examining each of its components and parts.
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The aim of this introductory course is to provide the student with the view of the basic concepts and language of business. It completes the finance precourse that the students follow on an interactive mode.
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SPAIN'S SCHOOL FOR INDUSTRIAL ORGANISATION EOI
core subjects THEORY AND PRACTICE FOR DEVELOPMENT » Development perspectives The aim of the course is to provide students with a solid grounding in the key theories and debates relating to development. The first part of the course will offer an introduction to ‘development’ from a historical perspective and an examination of new and alternative development paradigms. The second part of the course will focus on development strategies with an overview of the key issues and actors involved in development promotion. This will include classes on: the structural factors and policies that affect levels of development; the different contexts in which development takes place; and some of the key actors in development. The course will conclude with an assessment of various frameworks and tools that are currently being used in development management.
» Cross-sector Partnerships Students will explore the emergence of a partnership paradigm in which pressing economic, social and environmental challenges are addressed through crosssector collaboration. They will be encouraged to critically explore the concept of ’partnership’ through an analysis of arguments for and against partnering and consideration of the process issues encountered when building partnerships between the private and public sectors and civil society.
» Management and measurement of sustainable development projects To ensure projects meet their development goals they need to be well managed taking into account environmental and social criteria. This module introduces the students to the Benefit-Cost analysis approach and its implementation to measure projects´ sustainability impact.
» Sustainability policies and programmes in International Organisations and the EU This course analyses the role and responsibilities of the different institutions commissioned with the development, articulation and implementation of the new guidelines for policy making and change. The review of these bodies will include the role of the UN, multilateral institutions and international NGOs. The course also presents the structure of EU institutions, with particular emphasis on the latest Sustainable.
DEVELOPMENT AND THE ENVIRONMENT » Environmental and Energy challenges This course is divided into two main subjects: > Environmental Pollution: we will focus on providing a general understanding of major environmental issues such as water, air and soil pollution as well as the loss of biodiversity and its global implications for the planet.
> Conventional and Renewable Energies: different energy technologies will be reviewed from conventional forms such as coal combustion, to clean sources such as biomass, solar, wind and water. Students completing this course will gain a critical understanding in assessing the pros and cons of each of these energy options. The nuclear debate will also be addressed.
» Environmental Economics and Accounting Environmental economics is an emerging discipline but also a controversial approach proposed to deal with current environmental challenges. It grows, evolves and changes day after day within a very dynamic framework. Environmental economics designs new instruments for the environmental policy such as the monetary valuation of ecological resources, the carbon markets or the ecological taxes. Thousands of articles are being developed every day trying to come up with new ways to protect the earth using economic instruments. But at the same time we may find that, after all, environmental economics is a very old way of thinking economics…
» Environmental Liability and Lobbies Through this subject students will better understand the political and legal context of environmental liability. They will review some of the most famous cases of environmental liabilities from the past years in terms of their economic, social and environmental consequences. Additionally students will get to know what lobbying is, how this activity is being carried out in the world, particularly in Washington and Brussels, and they will gain skills to carry out lobbying activities by themselves.
» Environmental Impact Assessment and Strategic Impact Assessment We will be studying the methodology with which positive and/ or negative environmental (and social) impacts of a project can be assessed. This evaluation must be carried out prior to making major decisions and investments. Part of this subject is also related to Strategic Environmental Assessment (SEA), where students will learn to incorporate environmental considerations into policies, plans and programmes either at national or international levels.
» Climate change and Low Carbon Economies The main objective of this course is to provide a better understanding of the global climate change issue: the causes of the problem; the uncertainties; its possible impacts, with a special focus on particularly vulnerable developing countries; its relations with energy, sustainable development and other environmental issues; the international context of the negotiations (Kyoto Protocol, emission trading, clean development mechanism, new global climate agreement under
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negotiation) and the adaptation and mitigation options at the international level as well as at the business level.
through which any SME can integrate CR and Sustainability in its strategy and be able to report it to its stakeholders.
Particular attention will be given to how businesses need to adapt to a low carbon economy now and in the future, the risk and opportunities that such a transition presents, and how businesses can set a strategy to address them.
» Measuring CR: Key Performance Indicators
CORPORATE RESPONSIBILITY AND REPUTATION MANAGEMENT » CR and its origins. The Ingredients of CR The course will study the intricate relations between successful sustainability strategies in the current business environments, paying specific attention to governance issues and business ethics. The importance of developing a strategic corporate approach to intangible management will be discussed, with emphasis placed on practical assignments, debates and role-playing. Moreover, this module will show how Stakeholder Management (SE) represents both a result of continuous improvement in public relations and corporate communication and an essential tool for CSR, since it is through SE that we know the content of material (relevant) issues for the organization.
» Integrating CR into business strategy and operations Students will study how Corporate Responsibility can be integrated into the company’s strategy as a way to maximize the benefits for the company, and the use of the Balanced Scorecard as a tool to implement the strategy in operational levels.
» Risk and Reputation Management Risk and Reputation will also be addressed in this module. The increasing pace of change, customer demands and market globalization put risk management (RM) high on the agenda of companies and executives. All projects and every decision made involve a certain degree of risk, and RM offers the conceptual framework and tools to identify it and respond to it, at different levels: strategic, business and project levels. “It takes years to consolidate a good corporate reputation and only five minutes to destroy it”.
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» Mainstreaming CR into the funcional areas
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Furthermore, students will learn how an organization can take advantage of corporate responsibility for its day-today business, and how to integrate CR into the different areas of the company, such as Human Resources, Supply Chain, Finance, Marketing, Communications, Quality and Environmental Management, or Corporate Philanthropy.
» CR in Small and Medium Enterprises The module will also analyze how Small and Medium Enterprises adopt CR approaches. This part of the subject is definitively an “on hands” workshop that shows the way
INTERNATIONAL MASTER IN SUSTAINABLE DEVELOPMENT AND CORPORATE RESPONSIBILITY
In “Sustainability Indicators”, students will work on the tools and techniques that CR professionals use when identifying key performance indicators (KPIs) to assess and manage businesses from a sustainable development perspective. More that 50% of the aspects that should be monitored by KPIs are company-specific, as opposed to general aspects of sustainability. Once students are familiar with the analytic framework, they will move on to the next phase: to assess sustainability performance.
» International Standards and CR In “International Standards and CR”, the different international Regulations, Norms & Standards related to Corporate Responsibility and Sustainability aspects will be explored: environmental management, human rights, social audits, accounting, international rankings and ratings, etc.
» Sustainability Reporting Finally, students will learn how to create clear and dataprecise sustainability reports (e.g. using the Global Reporting Initiative- GRI). Clear CR reports help feed information to the markets, develop strategies, engage with special investor relations firms, inform internal stakeholders and bring many other benefits for the organization.
» Where Sustainability Gets Down to Business This last module tries to combine the different topics studied in the previous subjects: once students are aware of the social, economic and environmental challenges of our current society, once the contribution of the private sector for a more sustainable development has been discussed, they are in the position to analyse several real initiatives to solve these great challenges. In this sense, topics such as Social Entrepreneurship, Socially Responsible Investment, Inclusive Businesses, Technology and Development or Fair Trade, among others, will be covered.
elective subjects Students should select from the range of available modules/subjects a maximum of 3 credits (30 contact hours) which will enable them to increase and adapt their learning capacity based on their conceptual interests, area of specialisation and future professional sector. Each elective module/ subject shall require a minimum of 8 students for the course to be implemented.
language of instruction: The IMSD is taught fully in English. Fluency in English is a requirement and working knowledge of Spanish is highly recommended.
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assessment and evaluation
The master's assessment system has a two-pronged approach.
Furthermore, during the assessment period students are monitored individually to assess their level of participation and commitment through personal interviews conducted with the programme director.
continuous evaluation Students are assessed over the course of each term or teaching period, in a process which, as appropriate, takes into account class participation, written work, presentations in class, practical activities and guided academic activities, as well as objective testing or examinations. Each one of these concepts is allocated a percentage mark which, when added up or weighted, contributes to the final grade awarded for the subject assessed. The percentages for each of the concepts referred to above will be itemised, along with any others that individual teachers or departments may decide to include.
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SPAIN'S SCHOOL FOR INDUSTRIAL ORGANISATION EOI
final project As a complement to the assessment of the courses, students shall submit and subsequently present their final project, completed in the final period of the Master's. Students who have successfully completed all the subjects as well as the final dissertation, shall be awarded the Diploma of the “International Master in Sustainable Development and Corporate Responsibility” by EOI.
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faculty
The teaching staff of the IMSD programme has been selected to provide a true international experience, perspective and approach. It comprises a first class selection of academics and professionals both from Spain and abroad, all of whom are experts in their field. All combine excellent teaching background together with solid professional experience. Hereafter the main IMSD lecturers are listed: Leda Stott Masters Degree in Social Sciences and African Studies Bachelor in Humanities (History) Consultant in CSR, Cross Sector Partnerships and Development Partnership Expert, European Social Fund / European Commission Senior Associate, The Partnering Initiative / International Business Leaders Forum LECTURER, UNIVERSITIES OF CAMBRIDGE AND OXFORD BROOKES Jorge Serrano Paradinas M.S. in Management of Environmental Services Roads, Harbour and Canals Engineer Degree in Economics and Development Manager NGO ENTRECULTURAS-FE Y ALEGRÍA Maite Seco PhD in Economics Bachelor in Business Administration Director of the Business Management Academic Department EOI-BUSINESS SCHOOL
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María Paniagua Political Science B.A. Master’s in City and Regional Planning, Fulbright Fellow. Master in Project Management for International Development. Expert in Urban Development in developing countries INDEPENDENT CONSULTANT
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Marcos López-Brea MSc. Energy Management Bachelor in Economics Expert in climate change, energy efficiency and renewable energies INDEPENDENT CONSULTANT
David Sanderson PhD. Livelihoods and urban risk. Professor and Director, Centre for Development and Emergency Practice CENDEP. OXFORD. U.K. Maryse-Claude Labriet PhD in Environmental Sciences Degree in Energy Engineering ENERIS ENVIRONMENT ENERGY CONSULTANTS Rosario Partidario M.S in Urban and Regional Planning Degree in Environmental Engineering Associate Professor INSTITUTO SUPERIOR TECNICO LISBOA Gonzalo Fanjul Master in Public Administration and International Development, Harvard Univ. Expert and Researcher on International Development INDEPENDENT CONSULTANT Andrés Ibañez MEng in Electrical & Electronic Engineering International Master in Sustainable Development and CR Expert in Corporate Social Responsibility INDEPENDENT CONSULTANT
John Scade General Director at MAS Business (Sustainability and CSR Consultancy) AA1000 Interim Standards Board Member MAS BUSINESS Anna Bajo Bachelor in Business Administration Executive MBA (Instituto de Empresa) Doctoral Research Fellow at Javier Benjumea (Focus-Abengoa) Chair of Ethics for Economics & Business Expert in CSR, Business Ethics and Corporate Governance INDEPENDENT CONSULTANT Germán Granda M.S. in Business Strategy & Sustainable development Degree in Economy and Business Administration Degree in Political Science and Sociology General Director FORETICA Jaime Silos M.S in Business Administration Master´s Degree in Financial Markets Bachelor in Law Corporate Development Department FORETICA
Sonia Castañeda M.S in Environmental Legal, Economic and Social Organisation Bachelor in Law Director of International affairs FUNDACIÓN BIODIVERSIDAD
Alvaro Cabeza Industrial Engineer Institutional Relationship Manager for Spain and Andorra. CREDIT AGRICOLE ASSET MANAGEMENT (SPAIN)
Daniel Hill MSc.Town Planning Associate Director at Urban Initiatives Director SMART URBANISM, LONDON
Philip Peck PhD in Engineering M.S. in Environmental Management and Policy Bachelor in Engineering Eco-efficiency and Eco-design expert Associate Professor LUND UNIVERSITY (SWEDEN)
Susana Aguilar PhD in Political Science and Sociology Bachelor in Sociology Senior Lecturer. Deputy-dean of research Faculty of Political Sciences and Sociology UNIVERSIDAD COMPLUTENSE DE MADRID Tomás Conde Bachelor in Economics M.S in Environmental Management Sustainability Director Corporate Social Responsibility Department BBVA Manuel Aguirre International MBA M.S. in Environmental Engineering and Management Degree in Occupational Health & Safety Bachelor in Chemistry Corporate Social Responsibility Manager ATENTO
INTERNATIONAL MASTER IN SUSTAINABLE DEVELOPMENT AND CORPORATE RESPONSIBILITY
… and many other experts in the fields of Environmental Management, Social Development and Business Management.
imsd direction Leda Stott Multi-stakeholder collaboration and development consultant IMSD Director Almudena de la Mota Lapuente IMSD Executive Director EOI
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eoi madrid
EOI has two campuses in Madrid and Seville connected via airports and a modern high-speed train that connects them in less than 3 hours. They are two important cities in Spain because of their history, personality and influence.
madrid The EOI centre in Madrid is right in the heart of the University Campus, ideally connected via the public transport network. The school’s main building surrounded by landscaped gardens is 4.000 square metres and has 23 classrooms, 6 meeting rooms, workrooms with videoconference, cafeteria/restaurant and car park. In addition, the school has several services for its students: WIFI system to connect to the Internet anywhere in the school, a library highly specialised in business, environmental and technological issues, an employment and careers guidance office for students. The area where the school is located, surrounded by two university campuses, the Complutense and the Politécnica, means that students have a magnificent study and work environment. Also, EOI constantly undertakes knowledge dissemination and reflection activities to improve the economy and society at local, regional, national and international level. Some of its activities include cycles of lectures, round tables, interviews with prominent figures in the business world, and presentations of books, such as Colección EOI publications. Avda. Gregorio del Amo, 6 Metropolitano 28040 Madrid Tels.: +34 913 495 600/902 502 005 Fax: +34 915 542 394 informacion@eoi.es
living in madrid Madrid, the capital of Spain since 1562, is situated in the heart of the Iberian Peninsula, right in the centre of the Castilian plateau, 646 m above sea level and with a population of over 5 million inhabitants.
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It is a cosmopolitan, modern, lively, friendly city, a business centre, with numerous universities, the headquarters of the Central Government, the State Government and the Spanish Parliament, the usual residence of the King and Queen. It is one of the leading Spanish and European banking and industrial centres. One of the characteristics that best defines the spirit of the autonomous region of Madrid is its open and hospitable character. The fact that it has people from many different places has created a unique socio-cultural amalgam, which means that nobody feels a stranger here. Madrid is also characterised by its intense cultural and artistic activity. The city has the largest art gallery in the world, theatres, opera,... and lots of nightlife with pubs, café-theatres and discotheques open until well into the early hours. It is difficult to calculate average monthly expenditure for Madrid, but bearing in mind accommodation, board and travelling expenses, the cost could be 650 euros per person.
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eoi alumni club
There are over 4,500 professionals in the EOI Alumni Community, from where we accompany you throughout your career. Our mission is to meet as best as we can our former students’ training, information, knowledge, professional development and networking expectations. To achieve our mission, from Alumni we have created some quality services of interest and a privileged communication channel among former students, lecturers, collaborating companies, and the School. The key areas of our activity are:
employability We provide you with an employment mediation platform that manages over 1.000 vacancies a year and is used by over 2.000 companies as a recruitment channel. We counsel you on how to prepare your CV and cover letter, the job interview and the tools to use to find a job. We design different workshops and day sessions to help you develop your skills and competences, improve your employability and develop your career.
www.eoi.es
ongoing training and information
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You can participate in the different events (forums, presentations of books, updating day sessions, workshops) that we organise to meet your training and information needs in the School’s different subject areas (Sustainability, Entrepreneurs, and Technology and Innovation).
INTERNATIONAL MASTER IN SUSTAINABLE DEVELOPMENT AND CORPORATE RESPONSIBILITY
Via our web and weekly newsletter, you can access the day-session information, the School’s publications and all the library’s services.
networking Every year we have a large former students’ reunion to encourage professional and personal relations among our Alumni and also among our Alumni and the professional world. Our activities are organised in different locations in Spain and the world so that no one in our Alumni community misses out. The network of members that you can consult in our web and the different social networks where we have created groups for the Alumni community are really valuable tools that enable you to communicate with other former students and further your professional development. We organise different sport and cultural activities so that you can meet other EOI members in a relaxed atmosphere.
social advantages We offer you with a wide range of services that, among others, include leisure, tourism, books, financial or health services. Register in the Alumni Community: antiguosalumnos@eoi.es / 902 50 19 55.
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welcomeoi programme
Every year EOI welcomes students from different parts of Spain, Europe as well as other countries around the world. Over 50% of our student body comes from other places than Madrid making our campus a vibrant, diverse and dynamic community. Welcomeoi offers a variety of services and resources for international and out-of-town student to provide help prior to the beginning of the year. The goal of the Welcomeoi Programme is to facilitate student´s transition to living and studying in Madrid. Welcomeoi integrates a wide variety of services and resources destined to make student life more comfortable in a new and challenging environment. Welcomeoi will assist out of town students locating housing opportunities, they will also facilitate information on public transportation around Madrid, banking, health insurance and any other particular need or concern that students may have. Welcomeoi will also offer a specific two day orientation session for international students.
admissions eoi madrid Avda. Gregorio del Amo, 6 Ciudad Universitaria 28040 Madrid (España) Tel. (+34) 91 349 56 00 / 902 50 2005 informacion@eoi.es www.eoi.es eoi sevilla Leonardo da Vinci, 12 Isla de la Cartuja 41092 Sevilla (España) Tels. (+34) 95 446 33 77 / 902 50 1993 infosevilla@eoi.es www.eoi.es
Information printed on this document may be subject to change due to programme adjustments.
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Escuela de organización industrial
international master
in sustainable development and corporate responsibility 1 description 3 contents
madrid
EOI Business School offers an innovative and eminently practical programme that focuses on understanding the real situation and future trends in sustainable development and corporate responsibility. The purpose of the course is to prepare a new generation of responsible business and community leaders that will take organisations and policy makers to meeting the global challenges of the 21st century.
» common subjects
2 objectives
Development and the Environment > Environmental and Energy challenges > Environmental Economics and Liability > Environmental Impact Assessment > Climate Change and Low Carbon Economies
The Masters prepares students in leading sustainable development and Corporate Responsibility projects, devising and implementing sustainability strategies, identifying opportunities for business development linked to social and environmental issues and generating business-to-society communication strategies that reinforce corporate responsibility policies, among others.
business mgt fundamentals (100 hours)
» core subjects (470 hours) Theory and Practice for Development > Socio-economic development perspectives > Humanitarian/Development projects management tools > Sustainable Urban Planning and Rural Development
Sustainability Policies in International Organizations and the European Union Corporate Responsibility and New Business Approaches For Development CR and its Origins. The Ingredients of CR > Intangibles mgt, Business Ethics, Stakeholders Engagement… CR Management and Mainstreaming > Risk and Reputation, Integrating CR into Corporate Strategy > Mainstreaming CR into the functional areas, CR in SMEs
direction
CR Measurement and Communication > Measuring CR: Key Performance Indicators > Sustainability Reporting…
Multi-stakeholder collaboration and development consultant
Where Sustainability Gets Down to Business > Social Entrepreneurship, Ethical Banking > Technology for Development > Cross-sector Partnerships…
4 student profile
6 schedule
The IMSD is aimed at university graduates or young professionals, who are interested in developing their professional career within the area of Sustainability and Corporate Responsibility Management.
Monday to Friday from 9:30 to 14:00h and 2 or 3 afternoons per week (from 16:00 to 20:00 hs)
Applicants are welcome from any subject discipline. A high level of English is needed.
5 calendar October-July
7 fees 14.820 Euros
www.eoi.es
Leda Stott
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Escuela de organizaci贸n industrial
international master
Escuela de organizaci贸n industrial
CAMPUS MADRID Avda. Gregorio del Amo, 6 Ciudad Universitaria 28040 Madrid informacion@eoi.es
CAMPUS SEVILLA Leonardo da Vinci, 12 41092 Isla de la Cartuja Sevilla infosevilla@eoi.es
www.eoi.es
in sustainable development and corporate responsibility
international master
in sustainable development and corporate responsibility
madrid