Achievements and Deliverables 2012 - ERA European Rental Association

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CATALOGUE OF ACHIEVEMENTS AND DELIVERABLES 2. STATISTICS

1. PROMOTION OF RENTAL LAUNCH OF ERA WEBSITE as a central focal point with information on the rental industry in Europe collected from various sources.

CONCEPT AND LAUNCH OF INTERNATIONAL RENTAL EXHIBITION co-organised by the ERA and International Rental News. First edition in 2008, next edition taking place in June 2014.

PUBLICATION OF 2 NEWSLETTERS: the web-based Rental Weekly on rental industry news and the e-mailed Association news (Every 2-3 months) destined to members only.

CONCEPT AND LAUNCH OF 3 EDITIONS OF THE EUROPEAN RENTAL AWARDS in partnership with International Rental News. The next edition taking place in May 2013.

PARTICIPATION TO TRADESHOWS

DEVELOPMENT OF THE “RENT VS. BUY CALCULATOR”

to promote the rental concept (BAUMA, Intermat, Maszbud, Samoter, Executive Hire Show…) and speeches delivered regularly to conferences on construction equipment or at meetings of national rental associations.

available on our website and used by several major rental companies on their own websites.

PUBLICATION OF ANNUAL REPORTS DEVELOPMENT OF PROMOTION TOOLS for the use by ERA Members, such as “Good Reasons to Rent” posters and a “Discover Rental Guide”

SUPPORT TO THE CREATION OF NATIONAL RENTAL ASSOCIATIONS IN SEVERAL COUNTIRES p your bu ia can hel

l Med How Socia

20

siness

PUBLICATION OF “BEST ESTIMATES” on the rental industry with knowledge derived from various industry experts.

PUBLICATION OF EUROPEAN EQUIPMENT RENTAL INDUSTRY REPORT Europe-wide statistics on the rental industry.

LAUNCH OF THE QUARTERLY “RENTAL TRACKER” surveying business sentiments and trying to identify trends in the rental industry.


3. EU AFFAIRS

4. SUSTAINABILITY

6. EQUIPMENT TECHNOLOGY

ESTABLISHMENT OF RELATIONS WITH EUROPEAN COMMISSION OFFICIALS

PRODUCTION OF A GUIDE “SUSTAINABILITY IN THE RENTAL INDUSTRY”

PRODUCTION OF “TOTAL COST OF OWNERSHIP:

European trade federations in the construction industry (FIEC, ECED, CECE), and with other bodies (CEN).

to support rental companies implementing CSR policies including factsheets which will illustrate some issues mentioned in the guide with concrete examples of achievements / actions taken by rental companies and the benefits delivered.

ADOPTION OF “IN-SERVICE INSPECTION OF WORK EQUIPMENT BEST PRACTICE STATEMENT” OPERATOR’S LICENSES AND TRAINING: Contacts with other European trade federations on the issue to support mutual recognition between member states in the long term.

CROSS-BORDER TRANSPORTATION OF Report, Meetings and letters to the European Commission on the issue to attract its attention.

INPUT INTO THE EUROPEAN COMMISSION’S GUIDE

guidance document on key drivers influencing total cost of ownership of equipment

7. EQUIPMENT THEFT PRODUCTION OF THE ERA GUIDE FOR THEFT PREVENTION:

5. GENERAL RENTAL CONDITIONS

guidance document on best practices and on existing antitheft devices and systems for use by national rental associations and by rental companies.

PRODUCTION OF A FRAMEWORK FOR GENERAL RENTAL CONDITIONS FOR B2B available in English, Italian, German, French and Spanish.

DEVELOPMENT OF A CEN WORKSHOP AGREEMENT on General Rental Conditions for B2C with shared copyrights and shared distribution rights with the national members of CEN.

on the Machinery Directive to reduce the impact of this legislation on rental companies.

TOTAL COST OF ACQUISITIO

FIRST PRIORITY ISSUES

N

OWNERSHIP

Product Costs (direct)

Process Costs (indirect )

Equipment cost

Transport / PDI

SECOND PRIORITY ISSUES

Product Costs (direct)

al

Process Costs (indirect )

Handling

Handling cost

e parts

- equipment

Service cost

Training cost Sales cost Marketing Insurance

cost

cost

Inspection cost Transport cost Transfer cost

FIRST PRIORITY ISSUES

Product Costs (direct) Recycling

T

SECOND PRIORITY ISSUES

Warranty

Process Costs (indirect )

cost

cost

Transport

cost

Administr

ation cost Handling cost Storage cost Sales cost Marketing

cost

Lost sales Rental rates

cost

Opportun ity Costs (indi rect)

Second-h and sales

PMENT

on / Rela

ted Activitie

s Cost Drive

rs

Purchase Delivery

price – Econ omic life time terms – Shipp ing mode

Rental items

Type of inves tment – Size Shipments of investmen - Rental items t Descripti Rental items on / Rela – Size and ted Activitie weight Payment terms – Inter s nal intere st rate Cost Drive Spare parts rs needed to service/re pair equip ment Planning, ordering, receiving, Purchase storing and price – Repa Picking, picking of ir/service packing, spare parts frequency receiving Spare parts and storin g of renta – Repair/ser Exchangin l equipment vice frequ g wear parts ency according Rentals to service Exchangin schedule g broken parts Service frequ ency – Servi Training ce cycle of sales and time service perso Repair frequ nel ency – Repa ir cycle time Advicing and traini Trainings ng of custo – Prod mers of equipment uct/application complexity Communi – Hazardou cation of Active custo product and sness service offer Hazardno mers - Product / usness of applicatio ing Days equip n complexity equipment ment is not available Potential to rent customers Insurance fee for poten Rentals (insp tial theft, Testing and damage cycle time ection frequency cleaning ) – of Inspection rental equip Shipping , repair, servi ment equipment Purchase ce price – Risk to & colle cting from Transferrin of damage Rentals – customers g equipment / theft Product desig among depo n Administr Rentals ts ation cost Unplanne d returns Chargeab Transfers le daily fees – Product availability Rentals

Opportun ity Costs (indi rect)

cost -spar

Repair cost

OPERATION S & MAINTENAN CE

DIVESTMEN

ongoing

Cost of capit

costs

Descripti

Depreciat ion over Lifetime Inbound transport from supp lier to ware Registratio house n of new equipment (asset book Demand ing) planning, testing and Receiving selecting and storin of new prod g of new Storage area ucts equipment and infras tructure Internal intere st rate on tied-up capit al

ation cost

Administr ation

PRODUCTION OF BEST PRACTICES GUIDANCE

cost

Administr

Spare parts

SECOND PRIORITY ISSUES

UCTION EQUI

Opportun ity Costs (indi rect)

Purchasin g cost Handling cost Storage cost

FIRST PRIORITY ISSUES

PRODUCTION OF GUIDELINES FOR DRAFTING SAFETY INSTRUCTIONS LEAFLETS

OF CONSTR

Descripti

on / Rela

ted Activitie

s

Fee for recyc

ling of equip ment

Revenue

generated by

selling off second-h Accruals and equip for poten ment tial liability claims Shipping to customer / recycling Invoicing, company book keep ing… Picking, packing, shipping Providing storage area for exces s equipment Acquiring and conta cting poten tial custo Advertisin mers g of used equipment

Rental durat ion

Cost Drive

rs

– Service

offering – Bran

d recognition

Recyclabl e materials Size and – Product weight design (ease of separation Second-h and )– recognition sales price – Econ omic life time – Bran Equipment d claims Sell off equip ment – Econ omic life Sell off equip time – Size ment – Econ & weight omic Sell off equip lifetime ment – Econ omic lifetim Sell off equip e ment – Econ omic lifetim e – Size & Sell off equip weight ment – Econ omic lifetim Sell off equip e ment – Econ omic lifetim e

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