9/17/03
4:39 PM
Page 1
va O lu ve a r sa ble $40 vin pe i gs t c n ! are
000492_G01_R09_PPDogGuide
your
guide to raising a healthier, happier dog
000492_G01_R09_PPDogGuide
9/17/03
4:39 PM
Page 2
Table of Contents
This guide has
Introduction
7
Homecoming
11
2
Congratulations!
8
Creating a warm welcome home
12
3
So happy together
8
Settling in
The right nutrition and great medical care are vital
The checklist
Food smart
The perfect friend
9
12
3
The magic of the Four H’s
9
Collars and beds and bowls. (Oh my.)
13
3 4
More ways to care
Why Advanced Nutrition Foods?–Dr. Nick Saint-Erne, D.V.M.
9
Sniffing out the rest of the family
6
The heart of PETsMART
13
10
IDs and vaccinations—don’t leave home without them
All dog foods are not created equal
14
Time to eat
16
Providing expert medical care
been made possible by all of the associates who have
Health
1
®
17
Hygiene
23
Happiness
devoted their lives to
18
Brushing, bathing and clipping— they’re a must for good health
24
Give her what she needs to be happy and socially adjusted
pets and the people
19
PETsMART Grooming Salons: Professional hands. Caring hearts.
24
Reward-based training—positively the best way to train your pet
who love them.
20
Bashful of the brush? Head for the Grooming Salon.
24
Smart Pets training classes at PETsMART
24
Classes that work for both of you
27
Putting the fun in functional
28
Toys and treats to keep your pup content
22
Like grooming your pup? Good for him!
22
A groom with a view
32
Memories & Reminders
32
Special firsts to remember
34
Health and vaccinations chart
35
Medical records keeper
000492_G01_R09_PPDogGuide
9/17/03
4:39 PM
Page 4
Introduction
some kind of wonderful
Congratulations! Your new little bundle of energy is way more than a pet—she’s a member of your family. She’s your “baby” . Now your life will forever be fuller, happier, richer…and busier!
Welcome to pet parenthood! Relax. It’s perfectly normal for her to As you sit down to read this, your
be curious and it’s also perfectly normal
charming little tornado is probably
at this stage in your relationship for you to
whipping around her new home,
have questions. In absolutely no time you’ll
making quick work of exploring every
know how to set the ground rules, find the
All you need is a little info and a little
little corner, closet, nook and cranny.
right brushes, choose the best toys and pick
support, like you’ll find in these pages.
And wouldn’t you know it—she too
out the perfect bed. Soon you’ll know so
They focus on the all-important
thinks those brand-new sling-backs look
much about Advanced Nutrition food for
Four H’s of pet care: Homecoming,
mighty tasty and totally understands how
every stage of your baby’s life, you’ll be
Health, Hygiene and Happiness.
able to write your own infomercial.
Of course, if you ever have any
hard it is to resist an open box of Godiva.
®
In fact, she thinks everything you’ve
questions—about anything at all—we
chosen for your home is just perfect—
at PETsMART are here to help. So don’t
for her to eat, that is. Yikes!
worry, you’ll do great—both of you. We promise.
2
000492_G01_R09_PPDogGuide
9/17/03
4:39 PM
Page 6
More ways to care
So happy together The perfect friend. She had you at “bow wow.” Admit it—you’re completely smitten. And you know what? So is she. Best of all, she loves you no matter what
Beyond the love and companionship, research shows that pets and their parents
Another bonus is studies have shown that having her in your life can reduce
People with pets actually make fewer stress. In fact, there’s lots of evidence
doctor visits, especially for non-serious to suggest you’ll both have fewer health problems and a better quality of life.
Pets help fight depression and loneliness,
Just think—all your last roommate
promoting an interest in life.2
did was leave empty milk cartons in the fridge.
In a controlled study, pet owners had lower levels of accepted risk factors for cardiovascular
disease.3
at the zillions of choices in the food aisle
H’s and your pet is set. We designed
makes you dizzy, you may be wondering
this guide to act as a resource that you
where to begin. Really, there’s no
can refer to again and again, and a
mystery to raising a healthier, happier
reminder that you’re not alone. Whether
pet—all you need are the Four H’s
you’re welcoming a puppy or an adult
and her needs will be covered
dog into your life, this pet parent guide
from A to Z.
covers every lifestage and provides
But even the very best pet parents
information for helping you and your pet
have questions now and then, so
In her eyes, not only are you the
build a successful relationship during this
remember: at PETsMART, we live and
“do-all, end-all,” but you’re the
important adjustment period. Take a
breathe this stuff all day. Don’t be shy
“provide-all,” as well. She’s counting
few minutes to read through this guide
about asking for help. We love it. It’s
Dr. Karen Allen State University of New York at Buffalo
The magic of the Four H’s: Homecoming, Health, Hygiene and Happiness.
companion successfully romp through the Four H’s to enjoy a long, happy life together is our mission.
Our 600+ stores are staffed and you’ll find the info, insight and
Homecoming preparations are easy
guidance on every single “H” to make
when you shop with our caring associates.
you a more confident pet parent.
They’ll give you sound advice on which
parents themselves, all with tons of
beds, collars, bowls and other essentials
working knowledge and expertise
with caring associates who are pet
will work best for you and your pup.
to help you every step of the way. But, when you can’t visit a PETsMART store, our website
on you to make sure she gets the right
at www.petsmart.com and our nutrition, socialization, healthcare and
Veterinarians agree that feeding Advanced Nutrition foods even grooming (which is more than simply a cool new “do” and much more closely related to healthcare than you
Sources: 1: National Institute of Health Technology Assessment Workshop: Health Benefits of Pets 2: Between Pets and People: The Importance of Animal Companionship, Alan M. Beck, et al 3: Medical Journal Australia 1992; 157: 298-301
our passion. And helping you and your
and Happiness. Cover these Four
you’re having. She’s the best friend you could ever have.
Homecoming, Health, Hygiene might have thought). But, if just looking
and doesn’t care what kind of hair day
are good for each other.
medical conditions.1
People with hypertension who adopted a cat or dog had lower blood pressure readings in stressful situations than those who did not own a pet.
PETsMART catalog offer a great
is one of the most important ways you can help selection of pet care products
a puppy grow up strong and healthy. and helpful articles. 4
000492_G01_R09_PPDogGuide
9/17/03
4:39 PM
Page 8
Introduction
Be a lifesaver The heart of PETsMART. Simply put, PETsMART was founded to improve the lives of pets. We truly are pet lovers who believe that every pet deserves a loving home and are dedicated to Through partnering with more than
making this dream a reality. That’s why the first time you decide
That’s because we understand that, for
on your little one’s food, it’s especially
some of you, just the thought of clipping
helpful to have one of our associates
your new friend’s nails or giving her
guide you through the process. Then
a thorough toothbrushing is enough
you’ll have the confidence to select the
to make you break out in hives.
Supplies come in plenty of sizes, shapes,
right foods so she can grow up healthier
colors and designs, so a little guidance
and happier.
should come in handy. Maintaining her good Health will
2000 local animal welfare organizations, euthanized each year. But there’s
conscious decision not to sell dogs and
hope. We’ve done two things to help
cats. Instead, we chose to offer adoption
combat this senseless loss of life. First,
services for homeless pets in every
the lives of more than 1.5 million pets by placing them in caring homes. To support PETsMART Charities and help
Through in-store efforts like the
PETsMART store. While selling dogs with their lifesaving efforts, PETsMART
Training is a big part of Happiness
and cats may be big business, it is not
and the key to your pet’s proper social As for Hygiene, while we have nail
development. You can always rely on
clippers, a full line of brushes, special
our accredited trainers to provide some
“Just A Buck, Change Their Luck”
donates millions of dollars worth of services, our business; there are many wonderful supplies and space in our stores every year.
program, pet lovers have made
pets who are in desperate need of good Your little one will benefit from learning
shampoos and even those cool little
excellent suggestions for resolving her
proper training techniques and how to
true for choosing her food, which is
doggie toothbrushes, we also have
little behavior “issues”— they’ve been
handle separation anxiety from the most
one of the first and most important
highly trained and certified PETStylists.
extensively trained themselves so they’ll
important person in her life—you. She’ll
have plenty of answers.
also be much happier if she learns
your baby’s health. Without a little
what you expect from her. So never
guidance, many pet parents get
hesitate to come in or call us with any of
overwhelmed by the vast number
your training questions.
of pet food choices.
from the very beginning, we made a PETsMART Charities has helped save
always be a priority. The same is
things you should be doing to maintain
Tragically, millions of pets are
Additionally, our compassionate and homes and loving families.
donations to help save the lives of
dedicated associates also have opened up
homeless pets. To learn more about
Second, we founded PETsMART
their hearts and donated over $3.9 million
Charities, a nonprofit organization
dollars to ensure that even more pets’ lives
dedicated to saving pets’ lives.
can be spared.
how you can adopt a pet or donate to this worthy cause, come in to any of our stores or visit us online at
Through partnering with more than 2000 local animal welfare organizations, PETsMART Charities has helped save the lives
www.petsmart.com and click
of more than 1.5 million pets by placing them in caring homes. on our adoptions link.
6
000492_G01_R09_PPDogGuide
9/17/03
4:39 PM
Page 10
Homecoming
Creating a warm welcome home for that cold, wet little nose. Just as you love your new best
Settling in It’s not his fault—he can’t
Also remember that
tell a Prada® from a pull
chocolate is toxic
toy. (Actually, to him, a
to dogs and, chances
Prada is a pull toy.) If you
are, just about any-
haven’t already done so, anything you value that’s even
thing else you like to snack on will make a dog’s tummy upset
friend, we’re going to guess that
…you may need to section off an area
(Which, in turn,
in the house with a doggie gate—
is likely to upset
just until she gets the hang of things.
your carpet.)
you’ve also grown fairly attached to some of the possessions you’ve accumulated over the years.
And if he shows
a warm welcome
As soon as your prized pet makes it through the door, he’s going to look to you to learn the rules.
There are different techniques for
Chances are, in your baby’s eyes,
remotely within snout level needs to
a fondness for furniture chewing, you
dealing with the issues you could be
everything in your beautiful home
be moved out of reach. It’s also a good
may need to section off an area in the
facing right away, such as separation anxiety,
is an endless array of chew toys.
idea to hide any exposed electrical cords
house with a doggie gate—just until he
chewing, nipping and house-training. If
beneath carpets or behind furniture.
gets the hang of things. Crate training is
you are unsure about the most effective
Since some plants are poisonous to
another good option to consider because
and efficient training methods, you may
pets, go over all of your home plants
it limits opportunities for your little one
with your veterinarian or have a
to get into trouble and also provides him
of our accredited trainers. When it comes to
PETsMART associate print out a list
with a safe place to retreat to when he
training, a small investment of your time now
of plants that are harmful to pets.
needs some “alone time.”
want to come in and take a class with one
will save you time and money later.
8
000492_G01_R09_PPDogGuide
9/17/03
4:39 PM
Page 12
The checklist A PETsMART associate will be happy to help you shop for all of these doggie essentials. Homecoming: ■ ■ ■ ■ ■ ■
Collar and leash Pooper scooper Dog carrier ID tags Bedding/Beds Crate Health:
■ Advanced Nutrition dog food (in the right formulation) ■ Water and food bowls ■ Food scoop ■ Food storage bin ■ Vitamins ■ Vaccinations ■ Spaying/neutering ■ Dog or puppy care book
Collars and beds and bowls. (Oh my.)
Sniffing out the rest of the family.
You already know you need a lot of stuff to create a healthy, happy, comfy space for your new arrival.
■ ■ ■ ■
Brush and comb Shampoo Nail clippers Grooming services
Personally, we think all of your friends should get together and throw you a puppy shower—after all of the Diaper Genies® you’ve purchased over the years,
comfortable with and have the number and location of the nearest emergency vet. • Get him a few comfy beds and
in the back of this guide.) One quick
Next, you’ll need to introduce him
may turn out to be fast friends. In either
run-in with a squirrel or an unvaccinated
to all of the other people and pets
case, all interaction should be well
animal could make him very sick.
who inhabit his new world. He may
supervised until you are sure that your
run around and greet everyone with a cold
kids and other pets get along with
little nudge of his nose or he may make
your new dog.
Also, make sure he always wears his collar and ID tags. If he doesn’t have a name yet, PETsMART has vending a beeline straight for the hiding place beneath the sofa. Either way, you’ll want to take it slow.
it only seems fair. Still, you’ll want to go through the checklist (see the box on the
• Get a collar with ID tags and a leash. These are absolutely essential!
left) to make sure you haven’t missed • Show him the little boy’s room. anything. To start, there are some things
you scamper in the door together.
Then show him again. • Make sure you have two bowls, one for food and one for water. • Check out the Health section in this guide to select the optimal food for your pet.
Indoor potty-training pads Stain/odor remover Training classes/books/videos Training treats Solo/playing/training toys Dog biscuits Rawhide/natural treats Soft and chewy “reward” treats
scare the daylights out of him or they
place them throughout your home.
Happiness: ■ ■ ■ ■ ■ ■ ■ ■
his medical records with the health chart
• Select a veterinarian you feel
you need to consider before the two of Hygiene:
First encounters with other pets may
• Have a few types of toys on hand so he’ll have something to keep him happy and content.
If you have young children in your home, let them know that, while your new family
At PETsMART®, we share
IDs and vaccinations— don’t leave home without them.
machines that can instantly create an ID your passion for your new tag with your name and number. You
pet’s health and happiness
can always make him new tags later on,
with every bed we make.
when you’ve decided on the perfect
Our exclusive collection of Companion Road® beds is crafted
name. Don’t forget to update his ID tags
for maximum comfort, and designed for maximum style.
Make sure your little one has all of his member will be a lot of fun, he’s a living
You’ll find one to match every room in the house. whenever you move or change your
vaccinations and that they are kept up being that will rely on them for care and love
phone number. With this tiny bit of to date. (It’s easy to keep track of all of
everyday. Kids, especially little ones, will have
effort, you can help ensure that your
a hard time keeping their hands off of him.
pet gets back to you if he ever gets lost.
(And who can blame ‘em?) But they’ll need Of course, if you have absolutely any to be gentle. Your new pet’s little teeth may questions whatsoever about supplies, be pretty sharp and, though he just wants to training, grooming, medical care or play, his affectionate little nips can give small anything at all, just stop by. ones quite a scare.
3 off
$
Redeemable only at
Companion Road® dog beds Limit 1 coupon per pet/parent. Redeemable only at PETsMART. Present at time of purchase. Cannot combine with other offers or discounts. Void where prohibited by law. Not redeemable for cash. No mechanical reproductions accepted. Customer is responsible for all applicable sales tax where state law applies. PETsMART reserves the right to limit quantities. Copyright 2003 PETsMART, Inc. Valid thru 12/ 31/05.
'15073-GEGIHj
000492_G01_R09_PPDogGuide
9/17/03
4:39 PM
Page 14
Health
Food smart
The right nutrition and great medical care are vital for the health of your pet.
a lifetime of care
In addition to your undying love
To keep your pup healthy, you first need
To meet their basic dietary
and adoration, two things are necessary
to feed her the right food. Think about it
requirements, all dogs need a
for taking care of your new pet’s health—
—all of her nutrition comes from a single
minimum of 39 nutrients—amino
proper nutrition and good medical care.
food source. It’s not like she gets to round
acids, fats, vitamins, minerals and so on.
out her diet with an occasional chopped
In order to achieve and maintain proper
salad or a berry smoothie with a protein
health, dogs need these nutrients to be
Nutrition foods that go beyond basic
blast. So you need to make sure that
in the correct proportion—kind of like a
foods to deliver superior nutrition for
her food provides her with everything
doggie food pyramid.
Providing your new love with superior nutrition from the start will help you raise her to be healthier and happier. At PETsMART, we carry many Advanced
optimal health. Look at the label of any of the Advanced Nutrition food brands
she needs.
we offer and you’ll find they’re made with only premium ingredients—just what she needs for good digestion,
To provide your pet with optimal nutrition and health, you’ll want dog foods that qualify as “Advanced Nutrition” foods.
healthier muscles and a shiny coat. Authority Premier Science Diet Pro Plan Eukanuba Natural Choice Not all brands are available in all stores.
Bil Jac Royal Canin Nature’s Recipe Blue Buffalo Nutro Max Nature’s Best
12
000492_G01_R09_PPDogGuide
9/17/03
Why Advanced Nutrition foods? By Dr. Nick Saint-Erne, D.V.M.
4:40 PM
Page 16
free 4-5 lb All dog foods are not created equal. Reading a pet food label is an easy way to tell if it’s made primarily of quality ingredients. The first ingredients listed are the main nutrient sources in the food and should include high quality protein (such as chicken or chicken meal) and high quality grains (such as rice, which is easily
Most veterinarians agree that food quality is one of the most important factors in helping a puppy grow up healthy.
digested). To provide your pet with optimal nutrition and
Dogs need the quality of Advanced Nutrition foods to achieve and maintain the best possible health.
effects of arthritis. So if you want a
need to eat three times a day.
healthier pup, Advanced Nutrition
Older, growing puppies will need to eat
food is the way to go.
twice daily. You can feed your adult dog
Before your eyes glaze over in
Nutrition” foods.
Nutrition foods is that they come in formulations
boxes and cans of dog food out
appropriate for all lifestages and many special needs.
there, remember that it all comes
Puppies have different nutritional needs from adult
down to the details on the back of the
dogs, and adults have different dietary needs
package. And since most veterinarians
from seniors.
agree that food quality is one of the
like real chicken or real lamb—as opposed to foods that
better sources of higher quality protein for stronger regular dog food, Advanced Nutrition foods contain
against disease and fight aging. Another benefit of
Newly weaned puppies will
the face of the hundreds of bags,
are “meat flavored.” Using real meat, and lots of it, means
to help keep their immune systems healthy, defend
joint-soothing nutrients to lessen the
Another advantage of feeding your pet Advanced
In addition to the basic nutrients of
additional vitamins, antioxidants and other nutrients
Time to eat.
health, you’ll want dog foods that qualify as “Advanced
Advanced Nutrition foods contain high quality proteins
(1.81kg )
bones and muscles, healthier organs and even a better
Special needs foods include formulas for
immune system.
active dogs that burn more calories than those that enjoy lounging. Additionally, there are special needs foods for overweight dogs and
Limit 1 coupon per pet/parent. Redeemable only at PETsMART. Present at time of purchase. Cannot combine with other offers or discounts. Void where prohibited by law. Not redeemable for cash. No mechanical reproductions accepted. Customer is responsible for all applicable sales tax where state law applies. PETsMART reserves the right to limit quantities. Copyright 2003 PETsMART, Inc. Valid thru 12/ 31/05.
Redeemable only at
'15073-GHFAAi
either once or twice a day, depending on your preference. Of course, you should always discuss feeding times Advanced nutrition, with higher quality chicken or lamb protein
and amounts with your vet. One of our caring associates can also give you
Builds stronger muscles, healthier organs and a robust immune system
pointers if you’re unsure about whether you’re feeding her the right amount.
Omega fatty acids for a healthy coat
most important factors in helping a puppy grow up healthy, starting her off on
Highly digestible for more usable nutrition
nutritious food now is going to benefit her throughout her life.
even formulas for senior dogs that contain Advanced Nutrition food is its balance of nutrients, including calcium to build stronger bones and teeth as well as Omega-6 and Omega-3 fatty acids to ®
support healthier skin and a shinier coat.
bag
or $5.99 off any larger size of Authority® dry food
000492_G01_R09_PPDogGuide
9/17/03
Quality veterinary care... inside your neighborhood PETsMART
4:40 PM
Page 18
Health It’s pretty easy to see why choosing the right food is extremely important. One of our caring PETsMART associates will be happy to help you ®
determine which foods are appropriate
Discover ... where we“treat your Pet like family”. Your Pet depends on you... ...you can depend on Banfield. You cherish the special bond you share with your dog or cat. Keeping them healthy is a vital part of ensuring their long life. And for that...
Providing expert medical care for years of health and happiness.
At Banfield, our experienced medical team is committed to providing your Pet with the best possible care and treatment.
Unlike children, once dogs get used to a
for your dog’s lifestage, breed and any
particular type of food, they’re perfectly
special needs she may have. You can
happy to stick with it. So if you start her
also determine the right food for your
off right, she’ll never have the urge to
pet with the Dog Food Calculator at
make a dash for the drive-thru.
www.petsmart.com. And it’s a good idea to check back with your vet or a
If you find that you need to change
PETsMART associate every couple of
the food she’s eating, you’ll want
months to make sure your dog’s
to transition her slowly. A quick
nutritional needs haven’t changed.
change in food can upset her stomach.
Along with feeding her the right food,
To make it easier for you to make your pet’s
Like any parent, you’ll need to stay on top
good veterinary care plays a crucial role in creating
health a priority, we chose Banfield, the Pet
of your pup’s immunizations and medical
and maintaining the healthy lifestyle you want your
Hospital, to be our veterinary partner. The vets at
records. The Health and Vaccination Chart and
dog to have. So another “must-do” is to take your
Banfield are not only exceptionally knowledgeable,
Medical Records Keeper in the back of this guide
pet in for regular checkups and immunizations.
but exceptionally caring, as well. And with thousands
make it easy to keep all of her healthcare information
The immunizations will protect her from contracting
of families trusting their pet’s veterinary care to
in one place.
any preventable diseases like Bordetella (kennel cough)
Banfield every day, you know your little one will
or Rabies, and regular checkups can help your
be in good hands. You can find one of our Banfield
veterinarian catch any problems before they
veterinarians on site in more than 300 PETsMART
become more serious.
stores across North America. If there isn’t a
Start with about a week’s worth of her
Stop in today to discover our unique approach to Pet healthcare. Call (800) 768-8858 for the Banfield nearest you.
Having your dog spayed or neutered is
current food. Gradually add a little of
a win-win-win situation. Not only will she be
the new food, adding more
Day 1
First time clients only, please. Good towards any Banfield service. No cash value. Not valid with any other offer including Wellness Hours or for products or prescriptions. For Florida residents: The patient and any other person responsible for payment has a right to refuse to pay, cancel payment or be reimbursed for payment for any other service, examination or treatment which is performed as a result of and within 72 hours of responding to the advertisement for the free, discounted or reduced fee service, examination or treatment. For New Jersey/New York residents: Veterinary services in New Jersey provided by Phillip DeBaecke, DVM, Miriam Samet, DVM and Maureen Ippolito, DVM. Veterinary services in New York provided by Jeff Garretson, DVM, Frank Akawi, DVM and Joy Lucas, DVM.
For Rhode Island/Massachusetts residents: Veterinary services in Rhode Island provided by Mary Beth Holinka, DVM. Veterinary services in Massachusetts provided by Daniel Massoff, DVM. For Texas residents: Veterinary services offered by Will Novak, DVM, Don McDonald, DVM or associates. Examples of fees or range of fees that this certificate can be used towards: Heartworm Test - $28.95 Rabies Vaccination - $14.95 Mild Ear Cleaning - $17.10 Corona Vaccine - $14.95 Basic Adult Wellness Plan Membership Fee - $69.95
and more each day for 10
90%
amount of the old food. On the 10th day, she should be
3
4
5
6
7
8
9
10
healthier (win for her), but she’ll also be better
1-800-768-8858 for the location nearest you.
80% 70% 60% 50% 40% 30% 20% 10%
behaved (big win for you). Plus, it’s the best way
days while decreasing the
Current Food
Food mix
$30.00 Certificate For Banfield Care
2
Banfield in your PETsMART store, call
to reduce pet overpopulation (win for everyone).
New Food
eating just the new food. 10%
20% 30% 40% 50% 60% 70% 80% 90% 100%
16
000492_G01_R09_PPDogGuide
9/17/03
4:40 PM
Page 20
Hygiene
Brushing, bathing and clipping aren’t just about good looks— they’re a must for good health. When it comes to your pup, grooming is more than just a beauty regimen,
healthy habits
it’s actually about good healthcare. Imagine never clipping your nails or brushing your teeth. Yuck! While the beauty consequences of not grooming are kind of obvious, just think
It’s fairly easy to tell when a person is sick— they moan, groan and
80% of dogs 3 years or older are affected by gingivitis, a gum disease that can move through the bloodstream to vital organs, potentially leading to more serious complications.
head for the chicken soup.
- American Veterinary Dental Society
But when your dog is sick,
routine grooming is a good way to practice preventative care and to notice any subtle problems early, before they become more serious.
Regular professional grooming and daily brushing will keep his fur free of mats that can cause sores and lesions. Plus, parasites, such as fleas and ticks, can
the signs can sometimes be a little more subtle. Keeping him on a schedule of
A matted coat is a bad, bad thing.
When most people think about
go unnoticed beneath a matted coat.
grooming their pet, they tend to think about their dog’s teeth last. But the fact is, 80% of dogs 3 years and older are affected by gingivitis, a gum
about what it
disease that can move through the
will do to your
bloodstream to vital organs, potentially
pet’s health.
leading to more serious complications. So make sure you have his teeth brushed on a regular basis and professionally cleaned by your vet as needed.
18
000492_G01_R09_PPDogGuide
9/17/03
4:40 PM
Page 22
PETsMART Grooming Salons: Professional hands. Caring hearts.SM
If your new friend is a longer-haired breed,
Bathing not only gets out the
you’ll have to brush his undercoat to keep it
aroma of whatever he might have
from building up. Most long-haired breeds have an
rolled around in, it also keeps his
undercoat, which is the softer fur inside his coat (kind of
skin clean. Dirty skin can be oily, causing
like nature’s long johns for the pet world). If the undercoat
your little one to scratch and lick himself,
builds up, it can prevent him from properly regulating
resulting in sore spots and hairless
his body temperature. Brushing also prevents excessive
patches. A good shampoo and proper
shedding (which is nice unless you want your entire
conditioning will keep his skin healthy
Bashful of the brush? Head for the grooming salon. Often pet parents want grooming
wardrobe looking like angora), so it’s well worth your time.
We offer one of the most comprehensive and leading-edge grooming academy programs in the country:
Untrimmed nails can also make his paw “splay” which can lead to posture problems, hip problems or even leave him lame. In addition, long nails can damage your
Nail clipping is the grooming detail that
floors, furniture and carpet. With the right tools and
overseen by a pro. Regardless of and make his coat easier to brush. A how hands-on you are in maintaining dog’s skin has a different pH balance your pup’s hygiene, you should have than ours, so your shampoo won’t do him groomed professionally every for his “do.”
makes many a pet parent cringe. This is
a little instruction, you can certainly clip his nails
why many parents leave the nail trimming to the
yourself—one of our certified PETStylists will be
professional PETStylist will make sure all
pros. Unclipped nails can get snagged and even
happy to show you how. And of course, they’ll
of your pet’s hygiene needs are not only
torn from his paw! Yowch!
also be perfectly pleased to do it for you.
done, but also done right. So it’s really a
Certified and trained to groom. Naturally inclined to care!
Professional hands. Caring hearts.SM
Help get your puppy accustomed to a healthy grooming routine now. Reserve your appointment today!
4-8 weeks. A reputable, well-trained
• Curriculum developed by professional groomers and renowned animal behaviorists necessity to schedule regular, head-to-tail
State of the art academy training program
One of the highest safety standards in the industry
Here 7 days a week for your convenience
PETStylists who are passionate pet parents like you
• Training includes breed specific styling and courses on grooming appointments to keep your litcanine health & anatomy
Regardless of how hands-on you are in • Intense field practice includes grooming of at least
maintaining your pup’s hygiene, you should have
100 dogs before receiving certification
him professionally groomed every 4-8 weeks.
tle one looking and feeling his best.
FREE New Puppy Bath, Brush & More Package
Professional hands. Caring hearts.SM
($9.99 value)
Package Includes: • Shampoo • Loose hair & massage removal • Hand brushing • Breath • Blow drying freshening • Nail trimming • Bow or • Ear cleaning bandana
or $10 off Bath, Brush & More Package for adult dogs • PETsMART Grooming Salons’ safety standards are unparalled, requiring certified PETStylists to receive 100% on their safety exams and to pass annual recertifications
–Tracy Fisher, Grooming Program Development Manager, PETsMART
To redeem: When calling for appointment, mention this gift coupon and present at check-in before December 31, 2005 to receive a free new puppy bath, brush & more package: $9.99 value – US, $12.99 value – Canada. Limit 1 per pet/parent. Cannot combine with other offers or discounts. Void where prohibited by law. Not redeemable for cash. Valid for dogs only. Coupon must be presented at time of service. No mechanical reproductions accepted. Customer is responsible for all applicable sales tax where state law applies. PETsMART reserves the right to limit quantities. Copyright 2003 PETsMART, Inc.
000492_G01_R09_PPDogGuide
9/17/03
4:40 PM
1off
$
Page 24
A groom with a view
Redeemable only at
any Groomax® brush Limit 1 coupon per pet/parent. Redeemable only at PETsMART. Present at time of purchase. Cannot combine with other offers or discounts. Void where prohibited by law. Not redeemable for cash. No mechanical reproductions accepted. Customer is responsible for all applicable sales tax where state law applies. PETsMART reserves the right to limit quantities. Copyright 2003 PETsMART, Inc. Valid thru 12/ 31/05.
'15073-GHCHGc
Because routine grooming is so critical for your pet’s health, nearly all of our PETsMART locations
of your pet, our grooming salons are
Like grooming your pup? Good for him!
open seven days a week, most with
Between professional grooms,
much more
make sure to check your groomer’s
evening hours. Plus, you can pick up
you’ll want to take care of your dog’s
enjoyable for him. And once he
credentials. Considering the importance
have a grooming salon in the store. And to make it even easier to take great care ®
all of your supplies while your pup is
certification programs for our PETStylists.
coat, teeth and nails to maintain his
gets accustomed to how it feels to
to your pet’s health and safety, it just
getting pampered by one of our
In addition to being highly experienced
good health and keep him looking great.
be brushed and trimmed by kind and
makes sense to check them out. When
certified PETStylists.
and qualified, our certified PETStylists
Not only is it one of the best ways to
knowing hands, he’ll really enjoy it. There
you do groom him yourself, make
are also exceptionally caring—they’re
strengthen the bond between the two
are some grooming procedures that are
sure you first get the right tools
passionate pet lovers, with a comforting,
of you, but regular home grooming will
best performed by trained professionals,
and learn the proper techniques
gentle touch. So you can be sure your
also make visits to the grooming salon
like our PETsMART PETStylists. When
from a certified professional, like
you do have him professionally groomed,
the ones in our grooming salon.
Your pet deserves nothing but the best quality care in the safest, most professional environment. Our exclusive line of brushes has features
baby’s in kind and capable hands.
All of our PETsMART pet Grooming Salons are behind huge picture windows so you can see all the caring things we do! We developed each of our exclusive grooming packages to ensure your pet’s overall health and well-being, and to keep him looking and feeling his best. • Bath, Brush and More • Nail and Ear Care
That’s why PETsMART developed a
• Full Service Groom
that make grooming a pleasure for you and safety certification program that covers
• Introductory packages for puppies
your dog. Choose from several styles, each designed both the safety and cleanliness of to achieve beautiful results. Plus, the ergonomically designed, comfort grip handles reduce hand fatigue.
And, you can add-on services to address your dog’s specific grooming and healthcare needs.
our grooming salons. Plus, we have
Regular grooming can prevent problems Ask a PETsMART ® PETStylist which tools are right for your dog’s coat type.
like excessive shedding, skin and paw
• Deep conditioning to moisturize the coat and comfort dry skin
disorders, painful mats and even gum disease.
• Oral healthcare including toothbrushing to prevent periodontal disease
extremely rigorous and comprehensive
• Medicated bath for relief from fleas, ticks and mosquitoes
22
000492_G01_R09_PPDogGuide
9/17/03
4:40 PM
Page 26
Happiness
Give her what she needs to be happy and socially adjusted—the right training and the right toys and treats. The first step in making your new
people and other pets is one
family member happy is to help her
of the greatest gifts you can give
develop socially. Good social develop-
her, because she’ll not only enjoy
ment is the result of proper, consistent
being around other pets and people,
training. Training her how to interact with
but they'll also enjoy being around her.
Behavior problems top the list for pet relinquishment. - The Humane Society of the United States
Imagine starting a new job and not Learning the right way to train your little one will also make her less likely to hurt herself or others. Happy dogs don’t come about by luck or coincidence. They’re raised by pet
living the good life
parents who learn how to use the right tools and techniques—and to apply them consistently.
knowing exactly what your role is. You’re not sure if you’re the CEO or the kid in the mailroom. Now imagine how you would feel if you were yelled at every time you guessed wrong! This is pretty much what the world is like for a pet, when she and her parent aren’t
Reward-based training—positively the best way to train your pet. Since good behavior is so important for your dog’s happiness and yours, we offer training classes right in our stores. Each of our training courses is designed to teach both of you how to establish a healthy and happy relationship while strengthening your bond.
properly trained. To enjoy a happy life with your pet, you need to teach your little one what her role is.
24
000492_G01_R09_PPDogGuide
9/17/03
4:41 PM
Page 28
Pet Training Classes All PETsMART training classes
Classes that work for both of you.
use reward-based, positive
Classes are structured by different
reinforcement techniques. Not
ages, stages and skill levels, so the
only is positive reinforcement training
class you choose will fit both you and your
more humane, it’s also more fun and
pet’s needs. We also offer convenient,
more effective. Just like most people,
Because PETsMART believes in the
one-hour workshops focusing on targeted
dogs are far more motivated by rewards
importance of training, we had some of
topics that provide a quick overview of a
than deterred by punishment. Using praise,
the world’s leading trainers and animal
variety of basic cues and behaviors. These
and One Hour Training Workshops provide a fun, effective and efficient way
toys and treats to reinforce good behavior
behaviorists develop our PETsMART
are great for pet parents who are pressed
PETsMART’s Training Classes
to learn everything from fundamental
for time, or who just need help with a
behaviors to complicated tricks.
Using praise, toys, and treats to reinforce good • Puppy Head Start – Get off on the right paw with classes that encourage
couple of specific issues. They also make
behavior will have your pup looking for more
great refresher courses. And, because all
chances to please you.
sessions are held in our stores, it’s easy
good behaviors while helping you establish a bond with your new baby.
Our accredited pet training programs are fun for pets and parents!
Pets and parents work better together
to pick up food and supplies—like collars, will have your pup looking for more
pet training program. Plus, to receive leads, reward treats, books and videos—
when they use the positive and gentle reinforcement techniques taught in our
Once you’ve learned reward-
training classes. As an added benefit,
based training techniques,
when you take a class, your pet will
you’ll want to make positive
be alongside other people and dogs,
reinforcement a daily habit at home,
so she’ll be learning the right way to
as well. This way, you’ll consistently
act in different social situations. A little
promote desirable behavior and nip
investment in time will reward
any potential behavior problems in the
you and your new addition for
bud. For example, always give a “sit”
years to come.
or “stay” cue before you pet her. Create situations where she’ll have the opportunity to respond correctly and earn praise or treats. Most of all, be
Enroll in a course today and use the coupon below to try our exclusive One Hour potty training workshop free—ideal for new puppies!
consistent so she’ll always know what’s
• Rigorous instructor training program designed by world-renowned animal behaviorists
expected of her. Letting her slip every now and then doesn’t do her any
chances to please you. Never use physical
accreditation, PETsMART instructors
specially created for dogs over 6
or other harsh punishments—they’ll only
have to pass rigorous courses in canine
quick sessions will make training a fun
months of age with little or no training
make your dog scared and mistrustful.
behavior, learning theory, problem
and positive experience, while ensuring
Instead of trying to make you happy, she
solving and much more.
that the bond between the two of you
• Basic Education – These classes are
all in one convenient trip.
favors—it only confuses her. These
to encourage good behaviors and replace undesirable ones.
will be uncertain how she should behave, • Advanced Learning – Focus on performance despite distractions, to reinforce learned, positive behaviors.
making bad behavior more likely.
will continue to grow throughout both of your lives.
• Positive reinforcement training techniques utilized • Courses and workshops for puppies and dogs at every lifestage
FREE One Hour Potty Training Workshop ($15 value)
To redeem: Present this coupon at time of sign-up for in-store pet training classes before December 31, 2005, to receive a free one hour potty training workshop valued at $15.00. Limit 1 per pet/parent. Cannot combine with other offers or discounts. Void where prohibited by law. Not redeemable for cash. Valid for dogs only. No mechanical reproductions accepted. Customer is responsible for all applicable sales tax where state law applies. PETsMART reserves the right to limit quantities. Copyright 2003 PETsMART, Inc.
000492_G01_R09_PPDogGuide
1off
9/17/03
4:41 PM
$
Page 30
Toys and treats to keep your pup happy
Redeemable only at
Grreat Choice® biscuits
(8 lb./3.62 kg. Multi-biscuits) Limit 1 coupon per pet/parent. Redeemable only at PETsMART. Present at time of purchase. Cannot combine with other offers or discounts. Void where prohibited by law. Not redeemable for cash. No mechanical reproductions accepted. Customer is responsible for all applicable sales tax where state law applies. PETsMART reserves the right to limit quantities. Copyright 2003 PETsMART, Inc. Valid thru 12/ 31/05.
'15073-GHAHGi
Putting the fun in functional! Train and socialize your pet with the right toys and treats.
Naturally chewy treats, like a
At PETsMART we have a full line of toys and treats.
rawhide, will keep her happy
Toys are more than a fun way
and occupied when you need
By immediately rewarding
for your baby to play—they’re
chewing. Combining an interesting
to provide her with a distraction.
her with something
variety of toys with the right training
Crunchy biscuits make for good
delicious, she’ll want to
can prevent her from commandeering
occasional treats and will also help
do whatever she can to
your favorite shoes and gnawing them
clean her teeth. Most of them are
get more. But you’ll have to
to shreds.
nutritionally complete, so they’re a
reward her for desirable actions
fun way to supplement a healthy
immediately—wait too long and she
At PETsMART, we have an
diet for your dog.
won’t know why she got the treat.
unbeatable variety of toys and treats
ones you know she’s going to love.
Treats are also used in reward-
On the other hand, if you give her
Try giving her about five toys at a time,
based training. Those small, yummy-
too many treats, they’ll no longer
and then switch them out every week.
smelling treats are what professional
be special and she won’t make an
This way, she’ll stay interested, content
instructors recommend for training
and happy.
your dog.
important tools for her training and
Toys: • Interactive Playing catch or tossing her a flying disc is a great way for you to play together while getting in some exercise, too.
®
social development. Different toys serve different purposes. For instance, toys for individual play keep her busy and happy when you’re gone and give her a safe and enjoyable outlet for her energy, stress and chewing. Just remember that chew toys and treats are designed to withstand specific levels of chewing. So to keep your pet safe, you’ll need to recognize her chewing behavior before Our Grreat Choice biscuits live up
giving her any toy or treat.
It’s a lot of fun shopping for doggie toys and treats—especially picking the
effort to work for them. By taking a reputable training program, you can ensure that you’ll learn
in-store, online and in our catalog. Our caring associates can help recommend the right toys and treats for your dog’s training needs, breed, temperament and age.
• Solo These vinyl and latex toys are great for individual play and some even have a fun squeak to keep her interested. Other toys are made of plush, fleece, canvas or rope. • Chewing Rubber and nylon toys and bones work great for strong chewers. For softer chewers, rope and softer nylon work well, and even help to floss your dog’s teeth.
Treats: • Rawhides Rawhides are a great way to satisfy your dog’s natural urge to chew, while helping remove plaque and tartar from her teeth.
to their name. Their crunchy texture helps By now, you know how important to keep your dog’s teeth clean and bright, while the tasty flavors guarantee she’ll always ask for more.
you are to her, so it’s easy to see
Stock up on Grreat Choice biscuits and you’ll both
why she can get bored or anxious when
have reasons to smile.
you’re gone. Leaving her stressed and with nothing to do can lead to destructive
the best, most efficient ways to prompt your pup.
• Biscuits These hard and crunchy treats are tasty and also help to clean teeth. • Soft and chewy These small treats provide a great training reward that won’t be too filling during lessons.
28
000492_G01_R09_PPDogGuide
9/17/03
4:41 PM
Page 32
Memories & Reminders
Trim and place your favorite photos of your pup here! Special “firsts” to remember As you start your life together, you’ll want to capture some precious moments either with a pen or a picture. From your first ride home together to the first sniff around the house, you’ll want to remember every single “first” your little bundle of joy experiences.
First day home: ______________________ ______________________ ______________________ First toy: ______________________ ______________________ First food: ______________________ ______________________ First treat: ______________________ ______________________
First trick: ______________________ ______________________ First visitors: ______________________ ______________________ First vet visit: ______________________ ______________________ ______________________ First pet friends: ______________________ ______________________
First grooming visit: ______________________ ______________________ ______________________ First trip to the doggie park: ______________________ ______________________
______________________________
______________________________
______________________________
______________________________
First place to sleep: ______________________ ______________________ First bit of mischief: ______________________ ______________________ ______________________
30
000492_G01_R09_PPDogGuide
9/17/03
4:41 PM
Page 34
Memories & Reminders
Health and vaccinations chart To provide your puppy with a lifetime of care, you’ll need to schedule annual checkups and keep her vaccinations up to date. Bring this chart along to every appointment so your veterinarian can determine the timing of your little one’s vaccinations.
Vaccinations
wks.
wks.
wks.
12 mos. 2 yrs.
3 yrs.
Pet’s name 4 yrs.
5 yrs.
6 yrs.
7 yrs.
8 yrs.
DHLPPC (Distemper, Hepatitis, Leptospirosis, Parainfluenza, Parvovirus Infection, Coronavirus)
9 yrs.
’s health record
10 yrs. 11 yrs. 12 yrs. 13 yrs.
We hope reading this pet & parent guide has given you the confidence and knowledge to raise your little one to be healthy and happy. As this wonderful new chapter begins for you and your pup, remember that we’ll be here if you ever need any guidance or just a few reassuring words.
Bordetella (kennel cough) Lyme Disease Rabies Giardia Heartworm Preventative (injectable or oral)
Medical records keeper
Other
It’s critical to have quick access to all of Spay/neuter
your pet’s important records, including
Fecal exam
their adoption certificate, immunizations,
Weight
and any other important papers.
Heartworm test
Veterinarian’s name:
Phone#:
000492_G01_R09_PPDogGuide
9/17/03
4:41 PM
Page 36
Providing for the total lifetime care of your pet. Visit us at www.petsmart.com for additional pet care products and advice.
Š PETsMART 2003