Erry Mahayana Portfolio

Page 1

Erry Mahayana

2018 - 2021


This book contains various design content from team work


The CLIENTS:

All the sun, all the fun

46


Let me introduce myself.

Hi. My name is Erry Mahayana. It has always been my joy to be in the creative industry where I love everything I do in it. When it comes to problem-solving and the making of visual arts, I believe I have to do it with love and passion. It helps me to gain experiences and specific skills to solve my clients' problems and needs. I consider myself as a very dynamic, driven, and communicative person. I enjoy working in a team. Punctuality and self-discipline are two very

Erry Mahayana

important things that helps me to get things well done.

Art Director & Graphic Designer

Senopati, South Jakarta

0856 - 9714 - 1181

er.mahayana@gmail.com

emasaasih

errymahayana


SOFTWARE SKILLS

EDUCATION Binus Center

2008 - 2009

Sekolah Tinggi Desain Interstudy // D K V

2009 - 2016

AI PS

PR AE

ORGANIZATION EXPERIENCES Rekor Muri Mural Batik

Tamrin City

Urban Fest 2011

Pasar Seni Ancol

CREATIVE FIELDS

KMDGI ( Komunitas Mahasiswa Design Grafis Indonesia )

Bandung & Jakarta

Advertising

Graphic Design

Rank 1st Contest Photography

IBS Super Cup

Branding & Identity

Illustration

INTEREST

WORK EXPERIENCE Freelance GD

@ Unilever / Rexona Extreme

2009

Graphic Designer

@ Reggy N Co

2012

Graphic Designer

@ Lensa Creative

2015

Graphic Designer

@ Blanja.com

2016

Cinema

Football

Junior Art Director

@ IdeaBuzz Creative Agency

2017

Cooking

Music

2019

Action Figures

Surf

Graphic Designer

@ EPIC Group


XL Business Solutions We Help You Grow - Branding

Xl Business Solutions is a part of XL Axiata’s facilty, alongside with XL Prioritas and XL GO. XL Business Solutions focuses on ICT, or information and communication technologies, is the infratructure and components that enable modern computing for every company needs. This Departement has been around for a long time, but with a different name and identity. Now, in late 2017 they need to rework the brand identity and this was take on it. Agency : IdeaBuzz Asia Client : XL Axiata Creative Director : Mullie Addlecoat Art Director : Erry Mahayana, Tommy Siswono Copywriter : Mellisa Foe


Created XL Business Solutions new corporate logo


XL Business Solutions brand guidelines https://issuu.com/errymahayana/docs/brand_guidline_xl_business_solution


DigitalVideo https://www.youtube.com/watch?v=yUchf_AM2ys&t=8s


XL BIZ Card StarterPac - Branding

BIZ is product of XL Business Solutions. It is basically a SIM card with a bunch of features, targeted for corporation or SME. Allows people or employee to communicate easily with each other.

Agency : IdeaBuzz Asia Client : XL Axiata Creative Director Art Director Copywriter Graphic Designer

: Mullie Addlecoat : Erry Mahayana : Yen Fatahila : Satya D Farma, Tito Nugroho, Yosef Pangihutan Sitorus



XL IOT

IOT Solutions - Branding

XL IoT is product of XL Business Solutions. More than 100 business partners, and more 200K of household and commercial electricity. There are 3 services in in XL Iot: Fleetech, Flexiot and XL hajj. XL IoT ( Fleetech, Flexiot and XL hajj ) is a new product, so they need a logo and promotional items.

Agency : IdeaBuzz Asia Client : XL Axiata Creative Director : Mullie Addlecoat Art Director : Erry Mahayana


Delivering Innovative IoT Solutions 1. XL IOT logo

1.1. Fleetech logo

1.2. Flex Iot Logo

1.3. XL Hajj


BRI

Affinity Business Card - Branding

BRI Credit Card, affinity business card type with plenty of profit needs, such a business trip and vacation. Marketed to company workers who collaborated with BRI Bank.

Agency : IdeaBuzz Asia Client : BRI Creative Director Art Director Copywriter Graphic Designer

: Mullie Addlecoat : Erry Mahayana : Mellisa Foe : Satya D Farma


BNI Business Card Affinity GuideBook https://issuu.com/errymahayana/docs/manual_book_issue


HAINAN

Embrace Hainan - Campaign

Hainan is the southest province from China, and their campaign goals is to promote Hainan to Indonesian Tourists, especially for the travelers. Each county tourism authorities have their own respresentative, besides bringing closer and giving easiness, it could be direct communication to Indonesian Travelers. Building brand and communication heavily in all Indonesian Commercial would be best to build awareness.

Agency : IdeaBuzz Asia Client : Department Of Tourism Hainan Province Creative Director Art Director Copywriter Graphic Designer

: Mullie Addlecoat : Erry Mahayana, Sanny Freudian : Yen Fatahila : Satya D Farma


Key Visual

3. BNI Business Card Affinity Envelope


Social Media Mood & Tonality for Hainan Tourism


TVC Hainan Tourism 30s https://drive.google.com/file/d/1jAKqWVfGfwqA3iqA50nweFKKrqD7IQX-/view?usp=sharing


HI - CHEW

#HichewtnessChallenge - Campaign

MorinagaKino Indonesia launch a Japanese fruit chewy candy in Indonesia. They want a campaign that involve Indonesian youth into an interactive game and challenge which is chewing with cute face and its called hichewness. The hero media of this project is a microsite that contained artificial intelligent that detecting face to get stomped by sticker in real time. It needs some web design pages with user experience and also campaign in social media.

Agency : IdeaBuzz Asia Client : Morinaga Kino - HiChew Creative Director : Mullie Addlecoat Art Director : Erry Mahayana, Tommy Siswono Copywriter : Melissa Foe

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Team Brandon

Team Silva

Video Promotion https://www.youtube.com/watch?v=ho1jV8heVVw


Nestle Ideal Bantu Penuhi Nutrisinya - Campaign

Indonesia is facing micronutrient deficiency which occurs mainly in emerging families. Ideal introduce as an affordable nutritional beverage to the emerging families and educate them about the importance of better nutrition.

Agency : EPIC Group Client : Nestle Ideal Creative Director : Lucky Susanto Art Director : Achmad Zaki Copywriter : Rahmanita Munaf Graphic Designer : Erry Mahayana


TVC 30s There are several series, to see please visit: https://drive.google.com/drive/folders/1DI8 mGli3ZpDX4Rlf-2B5MVdOOogs9q7a?usp =sharing


Nestle Acticor

World Heart Day - Listen To Your Heart - Campaign

Food, far from life is strongly associated with high cholesterol levels. However, young adults in their 30s do not feel the urgency to maintain their cholesterol levels. This campaign is to encourage young adults to start taking better care of their cholesterol with Actors in conjunction with the momentum of World Heart Day. Agency : EPIC Group Client : Nestle Acticor Creative Director : Lucky Susanto Art Director : Achmad Zaki, Andrew Ernst Copywriter : Rahmanita Munaf, Firdaus Soeroto Graphic Designer : Erry Mahayana


TVC 15 - There are several series, to see please visit: https://drive.google.com/drive/folders/1-DsJ1APFnzrLHvJx1VWSHH04H1vXEDD9?usp=sharing


Digital Content WHD 19

WHD 20

This material is video/gif, to see more details: https://drive.google.com/drive/folders/11qM0kpqyKqxCdvrURLsng5WsIl0jKDDt?usp=sharing


Ramadhan

This material is video/gif, to see more details: https://drive.google.com/drive/folders/11qM0kpqyKqxCdvrURLsng5WsIl0jKDDt?usp=sharing


Potabee

Potabee Ahlinya Sapi - Campaign

Potabee is a snack product that has several flavours. In this campaign, the BBQ and Wagyu flavors will be promoted. The main idea is even though they are different the taste is still still just as good. Agency : EPIC Group Client : Calbee Wings - Potabee Creative Director : Lucky Susanto Art Director : Achmad Zaki, Andrew Ernst Copywriter : Firdaus Soeroto Graphic Designer : Erry Mahayana


Digital Video 40s https://www.youtube.com/watch?v=zwnbuYZC464


Frostbite #HaluKejepang - Campaign

Frostbite Mochi is an ice cream product from Glico Wings. To strengthen their sales, we made a campaign event by holding a photo competition. The main idea is to make the audience who eat Frostbite Mochi feel the sensation of being in Japan. Agency : EPIC Group Client : Glico Wings - Frostbite Creative Director Art Director Copywriter Graphic Designer

: Lucky Susanto : Andrew Ernst : Rahmanita Munaf : Erry Mahayana


Digital Video 30s https://www.youtube.com/watch?v= J5GaeQcKegI


Marimas

Rasa Suka - Suka, Campur Suka - Suka - Campaign

Marimas launched Campur Suka Suka campaign. Through this campaign, Marimas inspires youngster to be creative, innovative, and explorative by making their own mixed flavours version of Marimas. Agency : EPIC Group Client : Marimas Creative Director : Lucky Susanto Art Director : Achmad Zaki, Andrew Ernst Copywriter : Firdaus Soeroto Graphic Designer : Erry Mahayana


TVC 30s https://www.youtube.com/watch?v=q8-1IAhgelc


THANK YOU


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