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FEATURE

FEATURE

Instagram is Much More

We all know Instagram is a boon and a bane. It’s how you use it that affects your way of life. Social media can get you closer or throw you further away. It depends on how you use it for your precedence. Do you know the number of hours a content creator spends to upload a single post? How much thought goes into each image and word on their feed? Here is a list of few Instagram influencers who are definitely doing the best in their niche and even turning this adverse time to provide us with quality content.

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-By Amrutha Varshini Kothapally

NEWS

Any news you watch or read these days is rooted in the affliction of the virus or natural calamity. To take your mind off the coronavirus these soft news Instagram accounts are just right.

@theswaddle | The Swaddle Swaddle is a news and media website and Instagram account based on health, culture and gender in India. They write informative and knowledgeable articles on sensitive topics and much more in a refreshing manner keeping in mind the new generation. You must check them out to read the versatile and relatable content.

@earthrise.studio | earthrise An Instagram platform created by the trio Jack harries, Finn Harries, and Alice Aedy. Although its founders are UK based, they are inclusive over disseminating information from other parts of the world. They spread awareness about climate change and its rudimental effects on people. Especially the people that cause it the least. Follow this account to understand topics like climate anxiety, books and movie recommendations on climate change and sentiments from environmentalists from around the world in an uncompounded and inventive form.

FASHION AND TRAVEL

Now that people are far away from spending either on fashion or travel these accounts have swiftly adapted themselves to suit the new changes.

@bof | The Business of Fashion This account gives out news related to the fashion industry and entrepreneurs. Their blog and Instagram page are well-curated and up-to-date with the current trends related to fashion. Fashion is a dynamic and versatile industry yet this media company does an efficient job of writing about the subject. Not only do they write about high-end fashion but also on topics in sway right now like slow fashion and sustainability. Instagram is not just about scrolling through food and fashion. It has so much more to offer. Often overlooked, Instagram is also a great place to learn a thing or two in any field. @waatcoconut | Manu S Pillai Acclaimed historian and author of “The Ivory Throne”, “Rebel Sultans”, and “The Courtesan, the Mahatma & the Italian Brahmin”. His Instagram page is images of painting from around the world on Indian History. In some of his posts, he also includes short descriptions about the painting. Follow Manu S Pillai to know more about Indian heritage notably on Hyderabad Nizams and House of Travancore.

@cntravellerindia | Condé Nast Traveller India Ingeniously a travel magazine and travel-related Instagram page. They post and write content on culture, food and wine. Mainly they have been adaptable and have changed their content to suit the readers’ mindset at present. Follow their blog for insights on travel, rich

LEARNING AND EDUCATION

Indian culture and ideas on food.

@brownhistory | Brown History Brown history is an account for the untold stories of South Asian history. They post pictures and personal encounters of people regarding it. Although it’s a Canadian based page, the heart of the page is authentic brown culture. It covers stories from Indians, Pakistanis and Bangladeshis living in different parts of the world. Follow them to read these heart-warming, personal, and sensitive narratives. They also have a podcast called “Brown History Podcast” newly launched. Check it out!

| ONLINE FOOD

Don’t we all follow amazing food bloggers already? Well, these accounts are not any regular. While many food bloggers on Instagram are excelling their content, here are two accounts that stand out in the lockdown.

@allaboutthatpalate | Alok Verma Alok Verma an ace food stylist and photographer based in Mumbai. His feed is aesthetically pleasing and food for the eye. Each image is well crafted and created. If you are looking for inspiration on clicking your next ‘gram-worthy pictures of your plate- this is the perfect place. Not just Instagram but his newly launched website speaks for itself. You can also enrol for his skilful food photography workshops to up your game.

@vineshjohny | Vinesh Johny One of the top chefs in India and co-founder of Lavonne Academy India follow him for his recipes on desserts ranging from bebinca to pazhampori. Vinesh Johny’s account is very interactive and innovative. He has also featured national and international chefs like Pooja Dhingra and Matt Adlard during the lockdown.

FOR THE SOUL

These accounts are something you should look forward to seeing every day on your feed without feeling like skipping them. They inspire and motivate you to become a better person.

@rupikaur_ | Rupi Kaur Just as simplistic as her books “milk and honey” and “the sun and her flowers” Rupi’s Instagram account is equally artistic and elegant. The best part is her daily writing prompts to write/ ponder on at your time at home during this quarantine. Follow her for Instagram live “Writing Workshop” to get inspired and creative about your work, doesn’t matter if you write or not.

@chinmayisripaada | Chinmayi Sripada Chinmayi on Instagram does not shy away from any subject matter and is open to educating people on what’s wrong and right. She believes in what is right and stands on her values. Apart from this, you should follow her for skin/ hair care advise and singing. Crucially her posts on Feminism is what everyone should read right now. As most of us feel like we are spending our productive hours on Instagram scrolling through the random feed you should know it isn’t that hard to pick up a few good attributes from this social media contraption. Albeit it should come with a sound warning.

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