ESI London 2024 Sales Deck

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Featuring:

Bridging Worlds, Forging Futures

ESI London is back but this time it’s One Day Only. The world’s esports & video games industry festival has a new feel for 2024, focusing on conversation & getting business done; meetings, socials, roundtables and workshops.

There’ll still be panels & presentations, but Less will be More when it comes to the main stage

This year’s show also sits proudly alongside the BLAST Premier Spring Finals, itself taking place at Wembley Arena over 14-16th June 2024.

We’ve plenty of surprises in-store with our friends at BLAST to make this a memorable week for the Counter-Strike and wider esports community, but first and foremost is our new event; An Evening With. This’ll form a part of the core evening entertainment of ESI London at BOXPARK Wembley with the celebrity Counter-Strike guest to be revealed in due course!

500+ Attendees of b2b main event (ESI London) 500+ Attendees of b2c An Evening With (Counter-Strike community event)

Business Speed Dating with pre-scheduled and guaranteed meetings operated by the ESI Events in a fun, productive & professional style

Excellent F&B included and favourite socials including pop golf, VR Gaming & a pub quiz

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Main Stage Sessions
Roundtable Sessions

As ESI’s first foray into the consumer-facing events space, we’re looking to mobilise our unparalleled industry networks and our fan-favourite ESI London venue to create a once in a lifetime experience for Counter-strike fans.

With ESI London concluding around 5pm, after a bit of events-team magic, the ground floor (illustrated on the next slide) will be transformed into a socially-seated community event. Here, attendees will not only get get access to the main-stage content which of course includes the Evening With GeT_RiGhT and the Big CS Pub Quiz but also includes other exciting entertainment for an evening of CS-related fun.

This is where our partners can get involved, as attendees will also be able to drink, eat, visit our downstairs exhibitors and play in the Gaming Zone. Across these spaces, we are able to integrate our partners, the options include:

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Title / Key Partner of An Evening With

Title sponsorship of the Big CS Quiz

Event-wide branding

Premium Kiosk-style booth (Only 2 left)

Large Shell-scheme booth (Only 1 left)

Sponsored ground-floor (central) bar

Gift bags / event-wide handouts.

These have attended a minimum of one ESI Event in 2022-23

These have attended a minimum of one ESI Event in 2022-23

These have attended a minimum of one ESI Event in 2022-23

These have attended a minimum of one ESI Event in 2022-23

ESI London - Key Sponsorship Opportunities

Special Benefits Gold £30,000 Availability: 2 Silver £15,000 Availability: 3 Title Sponsor
Event: Presented by YOU
across branding (Digital & Physical at event) Your own session on the main stage (keynote session for Presenting & standard presentation/session for Gold, 20 mins) ✔ Guaranteed speaker slot on a main stage panel (for Silver) ✔ Mentions and thanks from the host throughout the event ✔ ✔ Premium booth space incl. electricity, fully pre-built and branded (size dependant on activation) ✔ Standard booth space - table & chairs (sponsor to provide their own pull-up banners) ✔ Prominent mentions in Press Releases, ESI articles & Mailers (logo and link) pre and post-event to all attendees and Esports Insider newsletter subscribers ✔ ✔ Brand/Company video can be played across available screens between sessions / during breaks On all breaks Lunch only Prominent logo placement within Official Guide/Programme (Print and Digital) ✔ ✔ Inclusive Event Tickets (exact quantity is event dependant) 5+ 4+ Online Logo on the event official website & agenda (over 150,000 views in 2023) ✔ ✔ Presenting Pricing On Request Availability: 1 ✔ ✔ ✔ ✔ ✔ On all breaks ✔✔ 8+ ✔
(ESI
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ESI London - Key Sponsorship Opportunities

Media Benefits Gold Silver On-site interview - to be included in the event's video content ✔ ✔ One exclusive feature before event to be published on EsportsInsider.com ✔ Extensive mentions and promotions across social media channels, pre, during and post event ✔ ✔ Mentioned across all editorials and press releases as key Headline/Presenting Sponsor On-Site Promotion Logos and branding displayed in key traffic areas on large banners and available screens around the venue ✔ ✔ Premium Logo positioning across all branding (Print & Digital) Marketing brochure attached in delegate kit to send out to guests (sponsor to provide) Other A full and comprehensive post-event report ✔ ✔ Option to include giveaway via event tote bag, plus distribution of marketing materials - sponsor to provide ✔ ✔ Access to all and any officially affiliated additional dinners, breakfasts, networking events ✔ ✔ Mentions in editorials and press releases published pre-event on EsportsInsider.com ✔ ✔ Guaranteed inclusion in post-event video (if applicable) ✔ Presenting ✔ ✔ ✔ ✔ ✔ ✔ ✔ ✔ ✔ ✔ ✔ ✔

An Evening With - Key Sponsorship Opportunities

An Evening With

Title Sponsor (ESI Event: Presented by YOU) across branding (Digital & Physical at event)

Advert/video played in all breaks (in-person and on stream)

Opportunity to provide gift bags/goodies/flyers to attendees (provided by sponsor)

Premium logo positioning across print & digital

Optional: Kiosk style booth in exhibition area across both ESI London & An Evening With

Gold £15,000 Availability: 2 per Event Silver £10,000 Availability: 3 per Event
event ✔ Advert/video played before the Guest of Honour segment ✔ Logo displayed at all times on-stream Rotation Reduced Rotation Named association with the ‘Big Counter-Strike Quiz’ ✔ ✔ Mentions and thanks from host throughout the event ✔ ✔ Presenting Pricing On Request Availability: 1 per Event ✔ ✔ ✔ ✔ ✔ ✔ ✔ Permanent ✔ ✔
Guaranteed speaker slot during ESI London b2b
Logo on official event website ✔ ✔ Logos placed physically in key traffic areas across both events ✔ ✔ ✔ ✔ A full and comprehensive post-event report ✔ ✔ Inclusive ESI London & An Evening With tickets 15 10 ✔ 25

Sponsorship

of

The Ultimate CS Pub Quiz

Includes:

● Sponsorship of the CS Pub Quiz,

○ Title/named sponsorship is available with pricing upon request - The YOUR NAME Ultimate CS Pub Quiz .

● Your logo and branding will appear on the stage throughout the official An Evening quiz which will immediately follow GeT_RiGhT’s time on stage and will precede the attendee 1v1s.

● You will be mentioned by the host as powering the evening’s quiz

● Your branding will be seen throughout the event by all An Evening With attendees and ESI London attendees that will stay for the evening’s drinks social, with the quiz designed to be just as much of a social event for the b2b delegates as our b2c attendees

● Your logo and branding will appear on the conference photos and videos

● Opportunity to play a short 30s advertising video at the beginning, once during (roughly half-way), and the end of the quiz

Availability 1 Pricing £5,000 GBP +

Brand Package

Includes:

● A package that ensures your logo is seen and promoted across the event, both ESI London and An Evening With

● Your company will be positioned as an Event Partner

● Digital inclusions contain, where relevant: event website, event app, agenda pdf, promo videos

● Physical inclusions contain, where relevant: general event banners in venue, printed programme (if relevant)

● Includes a minimum of 2 event admissions

Availability 8 Pricing £3,000

Sponsor the main stage for the main conference and/or An Evening With

Your logo and branding will appear on the stage next to the official ESI London / An Evening With logo, and be seen throughout the event by delegates of the conference

Your logo and branding will appear on the conference photos and videos

A unique opportunity to sponsor the highly visible conference stage

Availability 1 Pricing ESI London: £7,500 An Evening With: £5,000 Both: £10,000

Chair Sponsor

Includes:

● Maximise exposure of your brand by providing the seats for the main stage and become our official seat sponsor of ESI London 2024 and/or An Evening With

● Your logo will appear across the majority of stage photography in the post-event due to the high value product placement of this activation, as well the post event videos, as we create a post-event vide for all main-stage content, each of which include high profile industry figures

● Your product and branding will be seen in person by all the conference delegates

Sponsor must provide of a minimum of 5 seats for the event

Availability 1 Pricing ESI London: £3,000 An Evening With: £3,000 Both: 5,000

Named Exhibitor on digital & physical (if applicable) agenda and promotional materials Availability 4

This sponsorship includes a pre-built and fully branded kiosk-style booth space with electricity that you can set up in a designated location within the exhibition & networking

Note: you will have to provide the design or the ESI team can work with you to create a bespoke design for an additional cost

Positioned in a high exposure area with excellent attendee traffic flow that will be available across both the b2b ESI London event and the b2c An Evening With event

By default, ESI will provide you a standard-sized table and one/two chairs, but if you desire a more elaborate setup, this can be arranged and invoiced separately

Pricing £5,000

Exhibitor Space [without pre-built booth]

Includes:

● This sponsorship includes a booth space with electricity that you can set up in a designated location within the exhibition & networking zone

● Positioned in a high exposure area with excellent attendee traffic flow that will be available across both the b2b ESI London event and the b2c An Evening With event

● You are able to bring your own pull-up banners or other marketing materials

● By default, ESI will provide you a standard-sized table and one/two chairs, but if you desire a more elaborate setup, this can be arranged and invoiced separately

● Named Exhibitor on digital & physical (if applicable) agenda and promotional materials

Availability 4 Pricing £3,000

Fully Bespoke Booth Space [without pre-built booth]

Includes:

● This sponsorship includes a full bespoke booth space, for example a 2x3m Shell Scheme, fully branded with a custom activation such as a product display or experience zone, with electricity that you can set up in a designated location within the exhibition & networking zone

● This booth can be as bespoke as you wish, with our event and sales team working closely with you to design the perfect experience that will perfectly connect you with the attendees of both ESI London 2024 and An Evening With

● Positioned in a high exposure area with excellent attendee traffic flow that will be available across both the b2b ESI London event and the b2c An Evening With event

● Named Exhibitor on digital & physical (if applicable) agenda and promotional materials

Availability Extremely Limited Pricing £8,000+

Speaker Opportunity

Availability 4 Pricing £2,000

Includes:

● Option to participate in one of the panels as a speaker, an opportunity that is more premium than ever before due to our new-look ESI London main stage content

● Topic to be discussed with ESI staff pre-event

● Speaker and sessions to be profiled on the event website, and featured in official event programme

Keynote Session

Open the main event day with our one and only keynote speaker slot! Immediately following the opening remarks from our host, this session sets the tone for the event and provides prime positioning amongst the day’s proceedings

Opportunity to have your own session of up to 20 minutes, you can take this on yourself or select (with agreement from ESI) the speakers

Topic to be discussed with ESI staff pre-event - in the form of a presentation or your own

Option to have your logo featured in association with the session in digital and relevant

You also have the option to play a video prior to your presentation or panel content, or as part of the session itself

Speaker interview to be published on esportsinsider.com

Speaker and sessions to be profiled on event website, and featured in official event

Video to be created of the session, used in post-event promotions and as a Keynote

Speaker you’ll have the option to form a part of the main ESI London video

Availability 1 Pricing £7,000

Main Stage Presentation / Owned Panel Session

Availability 3 Pricing £5,000

Includes:

● Opportunity to have your own session, taking place as part of our extremely focused 2024 main stage content - you can take this on yourself or select (with agreement from ESI) the speakers

● Topic to be discussed with ESI staff pre-event - in the form of a presentation or your own panel

● Option to have your logo featured in association with the session in digital and relevant physical branding

● You also have the option to play a video prior to your presentation or panel content, or as part of the session itself

● Speaker interview to be published on esportsinsider.com

● Speaker and sessions to be profiled on event website, and featured in official event program

● Video to be created of the session, used in post-event promotions and as a Keynote Speaker you’ll have the option to form a part of the main ESI London video

Sponsor a single track of the agenda of the conference digitally, and on session slides at the venue (your brand associated with a minimum of 3 sessions from the day’s

Your logo and branding will appear on the stage during the sessions included in your track, and be seen throughout the event by delegates of the conference

You will have the opportunity to submit a 30 second video which will be played before the first session in your track

A unique opportunity to sponsor a core part of the live conference

Availability
Pricing £4,000
2

Session Sponsor

● Sponsor a single session of the conference digitally, and on session slides at the venue

● Your logo and branding will appear on the stage during the session, and be seen throughout the event by delegates of the conference

● Your logo and branding will appear on the conference photos and videos

● You will have the opportunity to submit a 30 second video to be played before the session starts

● A unique opportunity to sponsor a core part of the conference

Note: This does not include a speaker slot for your organisation on the panel, however this item can be combined with the speaker opportunity (page 14) for £3,000 (25% saving)

Includes:
Availability 4 Pricing £2,000

Workshops / Roundtable (Bespoke Track 2 Session)

Become the sponsor of a specialist workshop/roundtable/panel set as part of our second track of content, separate to the main stage. This session will be entirely yours, so the

This comes with the option of making it a by invitation only and behind closed doors

We will work with you to determine the topic & attendees, with ESI supporting in direct outreach to event attendees

You can brand the tables with your company logo and marketing materials (supplied by

You can give a short presentation and/or video at the beginning of the session, and lead the discussion throughout.

The session and sponsorship will be profiled on the event website, and in the digital agenda & event programme

You will get access to the list of attendees, a benefit unique to this item that you can utilise to ensure strong lead generation following your attendance of ESI London

Availability 4 Pricing £3,000 - £5,000

Safe Space & VR

Availability 2 Pricing £3,000

This is a unique opportunity to sponsor a space designed for attendees to be able to relax and get away from the buzz of the main event. The safe space has proven popular amongst attendees and sponsors at our events, providing a great way to amplify your brand’s message whilst reaching your target audience.

Includes:

● Sponsorship includes branding within the room - Safe Space by YOU

● You will be positioned on the physical & digital agenda as the Safe Space Partner

● You can hand out or provide goodies in this room - these must be relevant to the purpose of the space and pre-approved by ESI.

○ There is the option to also provide easy-access unwinding activities to take part in such as board games and/or cosy video games

Networking and Meetings Zone Sponsor

Includes:

Sponsor the extremely high exposure, high footfall networking & exhibition area within the main networking zone

This sponsorship includes a pre-built premium kiosk-style booth space with electricity that you can set up in a prominent location within the area

You are able to bring your own pull-up banners or other marketing materials, at the discretion and with the agreement of ESI for logistics purposes

By default, ESI will provide you two chairs, but if you desire a more elaborate setup, this can be arranged and invoiced separately

Named Networking & Meetings Zone Sponsor on digital & physical (if applicable) agenda

Availability 1 Pricing £8,000

Coffee Bar / Barista Art Stall

Availability 1 Pricing £6,000

Includes:

● Sponsor a central element of any good b2b event: The Coffee Bar and become the life-blood of ESI London 2024

● The coffee bar will be extensively branded with your provided branding (alternatively this can be created by the ESI design team at an added cost) including branded cups (latte art on Instagram…)

● This sponsorship includes a pop-up booth space (table and chairs) within the immediate vicinity of the coffee bar that you can set up within the area

● You are able to bring your own pull-up banners or other marketing materials, at the discretion and with the agreement of ESI for logistics purposes

● By default, ESI will provide you a standard-sized table and two chairs, but if you desire a more elaborate setup, this can be arranged and invoiced separately

● Named Coffee Bar Sponsor on digital & physical (if applicable) agenda and promotional materials

Digital Agenda Sponsor

1 of only 2 sponsors of the Official Programme, which will be extensively used by all 500+ attendees of ESI London 2024

Your logo and branding will be seen on the main page of the programme, as well as

Full 2 page advert included in the programme for you to promote your company, product

Availability 2 Pricing £2,500

Lanyards & Name Badges

Lanyards:

● Lanyards worn by all delegates

● Company logo on badge lanyards worn by high profile industry figures

● Company logo and sponsorship recognition on signage and event guide

● One of the highest impact sponsorships of ESI London 2024

Badges:

● Company logo on the name badges worn by all delegates

● Company logo and sponsorship recognition on signage and event guide

● Top brand impact sponsorship opportunity Availability 2 Pricing £3,000 Each of £5,000 for both

Bespoke Handouts & Activations

£3,000 - £8,000 Variable

Choose from a variety of fully bespoke, event-wide activations as pictured on the left, which we will work with you to source, customise, and distributed

All of these activations are designed to be as eco-friendly as possible with all items ensured to be truly reusable and long-lasting. This both reduces our carbon footprint and maximises the branding opportunities for you!

All of the below options are some of the highest visibility activations that we offer at ESI Lisbon, putting you in the hands of our 1,000+ delegates.

● Each option also includes the procurement of the item(s) and ESI will work with you to ensure they are extensively branded with your colours and logo

Options include (but not limited to):

Goodie bags / Tote bags

These can be designed for certain attendee groups to be targeted towards your audience. For example the Charlotte Tilbury bags for our Women’s Breakfast or the bespoke Speaker Bags at ESI London 2023

Reusable water bottles - handed out at registration

Note books - placed on seats in all our audience areas

Charging stations - Your brand will be positioned as ‘powering ESI Lisbon’ with Free-to-use charging stations will be located in high-traffic areas

Availability
Pricing
1

Registration Sponsor

Availability 1 Pricing £5,000

Includes:

● Sponsor the first thing everyone sees each day: the registration area. A great opportunity to connect with delegates while they are absolutely full of energy.

○ We recommend handing out goodies to attendees as they arrive, resulting in delegates holding, using, and displaying your kit for the rest of the event

● This sponsorship includes a pre-built premium kiosk-style booth space with electricity that you can set up in a prominent location within the area. The ideal point of contact for all attendees!

● You are able to bring your own pull-up banners or other marketing materials, at the discretion and with the agreement of ESI for logistics purposes

● By default, ESI will provide you two chairs, but if you desire a more elaborate setup, this can be arranged and invoiced separately

● Named Registration Sponsor on digital & physical (if applicable) agenda

Branded Bar Sponsor

Bringing even more value in 2024 as it now includes both the b2b benefits of ESI London 2024 and the b2c benefits of An Evening With, one of our strongest sponsorable assets is the main event bar!

This bar will be high traffic zone throughout the day due to its key location within the venue, but most importantly open ssible for drinks for ESI London attendees towards the end of the main event, becoming the main point of focus as attendees travel between the VR and Pop Golf for the evening! During An Evening With, this bar will be used for ESI London attendees and VIP An Evening With ticket-holders.

This sponsorship includes a pre-built premium kiosk-style booth space with electricity that you can set up in a prominent location within the area of the bar

You are able to bring your own pull-up banners or other marketing materials, at the discretion and with the agreement of ESI for logistics purposes

By default, ESI will provide you two chairs, but if you desire a more elaborate setup, this can be arranged and invoiced separately

Named Networking & Meetings Zone Sponsor on digital & physical (if applicable) agenda

Availability 1 Pricing £8,000

Pop Golf Sponsor

Availability 1 Pricing £5,000

Includes:

● Connect with our attendees by becoming the presenting partner of one of the main entertainment & evening socials

● BOXPARK is home to Pop Golf, a crazy golf venue built on the belief that ‘nothing brings people together like music and play’, read more here

● You will be listed in the official event programme and website as the Pop Golf sponsor!

● We will also tag you during our social media coverage of this portion of the event

● You’ll be able to place branding in the Pop Golf space, within BOXPARK Wembley, which has its own tables and bar

● ESI will provide 1x fully branded printed banner (design provided by sponsor) and will include your brand on any available digital screens in and around Pop Golf

● We (& and you directly if you prefer!) will invite attendees to take part in the competition ahead of and during the event. On the day, you are able to take note of the contact details of all competitors, creating a unique and high-value opportunity for lead generation

● You’ll have your own private meetings space, upstairs in the Pop Golf venue, with seating and tables so you can invite clients, partners and those you’re yet to meet along for meetings instead of, or before and/or after the gaming experience itself

● You will be credited as providing the entertainment for all the guests / ESI London delegates, with logo and branding on conference photos. A memorable and fun activity, and no doubt, ample social media coverage…

Gaming Zone Sponsor - Presenting Partner

New to 2024, made possible with the addition of An Evening With, we are looking for the perfect partner(s) to create a ‘gaming zone’ within ESI London 2024 and An Evening WIth. This is a unique opportunity to provide physical touch-points and hands-on experiences for both b2b and b2c audiences all in the same day.

Presenting Partnership Includes:

Our gaming zone presenting partner would get full use of the BEATBOX space, with the zoned named by them - e.g the YOUR NAME gaming arena - This centrally positioned social space on the ground floor will be easily accessible to all event guests

With access to a fully functional bar, for an additional cost, we could open up this bar space for use as part of your gaming experience

The BEATBOX space includes extensive power access, and ESI will work with you to design the gaming space to maximise the activation’s reach and success on the day

ESI will also coordinate branding on feature walls within the space

This sponsorship includes a Fully Branded kiosk-style premium booth to be positioned by the doors of the space, allowing you to encourage attendees in and greet all your users as they enter (see page 17 for more information of what’s included here)

Note: If you don’t want a booth we can remove!

You can distribute collateral throughout the space, you have the power to make this space your own (supplied by sponsor)

Availability 1 Pricing £10,000

Gaming Zone Sponsor - Supporting / Kit Partner

New to 2024, made possible with the addition of An Evening With, we are looking for the perfect partner(s) to create a ‘gaming zone’ within ESI London 2024 and An Evening WIth. This is a unique opportunity to provide physical touch-points and hands-on experiences for both b2b and b2c audiences all in the same day.

Supporting / Kit Partnership Includes:

● Logo placement on signage within and outside of the space

● Use of your hardware if you come on board as a kit partner, with discounts available depending on the provision of kit

○ Partners are encouraged to contribute a prize towards The Ultimate CS Pub Quiz during An Evening With GeT RiGhT

○ Your hardware will be used throughout the space, for example branded headsets, keyboards, mice, etc.

● Named on the ESI London and An Evening With websites, social media, and any other coverage as a partner of the Gaming Zone (name may be varied by the presenting sponsor)

● You can distribute collateral throughout the space (supplied by sponsor)

Availability 1 Pricing £5,000

Private Dinner

(12th June, the night before ESI London 2024)

Includes:

● With the who’s who of esports all in London for ESI London, An Evening With, and of course Blast Spring Premier, it’s the perfect opportunity to host a VIP private dinner

● ESI will coordinate the booking, logistics, and attendee invitation for a bespoke private dinner, with prices starting at £7,500 for around 15-20 attendees and increasing depending on the venue choice and number of attendees.

● We will provide targeted, warm invites and introductions to target attendees, connecting you with your ideal clients and relationships ahead of ESI London 2024

● You will be able to give a short speech ahead of the dinner

● The partner can provide various branding opportunities across the venue, including but not limited to pull-up banners, flyers, placeholders, table toppers, and even branded shirts or merchandise for the waitstaff to wear on the night!

Availability 4 Pricing £7,500

Main Event Networking Drinks Sponsor

We pride ourselves on our unparalleled networking and this item presents the opportunity to sponsor the main networking evening of the event

Sponsor to be credited on website, and in the official programme and agenda with supplying the ESI London networking drinks and powering the social on the main event, which includes all social networking ahead of An Evening With

Branding opportunity around networking drinks station, including sponsor material and up to 4 roll-ups (supplied by sponsor), or similar activation

Sponsor recognition across materials including in the programme and digitally too

Availability 1 Pricing £5,000

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