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Airsys
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Getting people
A distributor of leading two-way radio products and systems, Airsys has seen continued growth and is now making its presence felt in Africa. Its ability to provide exceptional added value to its product range while choosing the best manufacturing partners gives the company an excellent position when it comes to growth within African markets.
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irsys is a company with over twentyfive years in its chosen field. A key distributor of two-way radio units and associated systems, its focus has always been on providing its customers with the means to grow, by choosing the best products and offering market leading aftercare and added value.
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Partnered with some of the largest manufacturers in the world, including Motorola, Kenwood and Icom, Airsys has always been able to choose the right solutions for its customers, given the needs of their market. This ability to pair the right manufacturers with the right resellers, coupled with its ambition and its positive company
philosophy, have allowed it to grow and expand towards becoming a global force. Airsys Africa might be seen as an extension of the central business, based in Southampton in the UK. However, the needs of the UK market are of course completely different to those in Africa. Reliable two-way radio technology is important to the
Telecommunication
continent, especially where cellular infrastructure is unreliable or underdeveloped. As an essential distributor of Motorola’s leading range of two-way radios and accessories, it provides the products behind one of the leading brands in a market which has the highest adoption of Digital Mobile Radio (DMR) worldwide.
“This focus on technical support is just one things that separates Airsys from its competitors
End-to-end service
Threaded through all of the company’s offerings is that it is not simply a distributor of radio technologies. Airsys instead positions itself as an end-to-end service provider, advising on the choice of product, delivering it (shipping orders from its warehouse by the next working day), offering single point of
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contact support, as well as local demonstrations and technical training workshops. This focus on technical support is just one things that separates Airsys from its competitors. While obviously finding a lot to talk about when it comes to the individual products it distributes, throughout the company’s literature are demonstrations of how far it goes with its support, adding value at every opportunity. One example of this can be seen in its UK-based Airsys Academy, announced in August 2018. Not only do the series of classes aim to bring resellers up to speed on the hardware and software behind its products, but also (quote taken from an article by Airsys featured in Land Mobile, the only monthly publication dedicated to B2B wireless communications) to “shape ambitious sales objectives to achieve opportunities from gaining the right trust of the right people”. In other words, not only does Airsys provide the right products, and the right knowledge to sell them, but it is also actively involved with improving its
customers’ sales abilities. As its strapline states: “our goal is simple – we want to help you grow your business”.
A local company
Another string to to the company’s bow might be said to be its relationship with communities, both in its native UK and in Africa. With localised support and a strong presence in the communities it works in, Airsys aims to be a company with a local feel. In the UK the company is known to support a number of local charity events under its Airsys Community scheme.
Visibility in the defence market With a high number of attendees at May’s Africa Security Symposium, it can be seen that Airsys is looking to become a key player in this market. Providing Motorola products certainly helps with this aim, with the brand expanding all the time and becoming one of the most recognised on the continent, especially among those working in the defence industries.
“The company’s relationship with Motorola is a close one
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C o m m u n i c a t i o n s
T e c h n o l o g y
The defence industry is one that requires solutions that must withstand extreme situations and environments, as well as technical support that eliminates the possibility of downtime, both of which Airsys has positioned itself to supply. The company’s relationship with Motorola is a close one. Since Airsys’s inception it has worked with Motorola, providing customers with far more than just reliably available and cutting-edge stock. This long working relationship buoys Airsys’ ability to provide added value to its service offering. The company can now boast twenty-six years of accumulated technical and business knowledge available to be transferred on to its customers, at the point of sale and beyond.
Choosing the right partners
In 2018 Airsys Africa announced a new partnership, with the Pushto-Talk (PTT) solutions provider TASSTA. A partnership unique to the African market, Airsys and TASSTA are together offering a modern PTT solution able to utilise all the technical capacities of ordinary smartphones. The partnerships goes further towards demonstrating Airsys’ ability to impact its customers with advanced communications solutions. Using its quarter century of knowhow and its carefully chosen partners it continues to meet its goal of helping businesses grow.
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OVER THE LAST FIVE YEARS WE HAVE MADE GLOBAL STRATEGIC PARTNERSHIPS TO HELP PROVIDE RELIABLE COMMUNICATION OVER THE LAST FIVE YEARS WE HAVE MADE GLOBAL STRATEGIC AND NETWORK SOLUTIONS PARTNERSHIPS TO HELP PROVIDE RELIABLE COMMUNICATION AND NETWORK SOLUTIONS
Samanga Solutions Limited 2nd Floor, Plot 12, Bukoto Street, Kamwokya P.O. Box 9237, Kampala, Uganda Tel: +256 41 469 7687 Cell: +256 70 317 4483 | +256 79 526 9092 Email: info@samangasolutions.com
Airsys Communications Technology Limited 35 City Industrial Park Southern Road Southampton SO15 1HG Call: 023 8071 8700 Email: customerservices@airsys.co.uk
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www.essentialbusinessmag.com ŠEssential Business Magazine 2018