Integrating Instagram With Your Website

Integrating Instagram With Your Website

You can promote your Instagram account through your website in a number of ways. The best way though is to consider adding a widget to your website which will show your most recent Instagram images. This has numerous advantages. For starters, it provides your website with a stream of regularly updated content that will ensure that it always looks populated and doesn’t become a ‘ghost website’ (it’s highly unprofessional to have a website and then never update it). At the same time, it provides your site with something visual and personal again great if you’re promoting a personal brand. Moreover though, it can lead to people who visit your site directly following you on Instagram. This is highly valuable when you think of your website like a sieve: all those people who visit, leave and don’t come back are effectively lost to you forever and you can no longer market to them. But when you have them following you on some kind of social media, you’ll then be able to approach them again giving yourself multiple opportunities to turn them into leads and customers.

You should also include a link to your main Instagram account somewhere on the site. Many WordPress themes come with buttons linking out to Facebook, Twitter, Instagram and YouTube along the top portion of the site.