Naturally Beautiful
PHILOSOPHY
• As a Family we believe in creating products that are naturally based. We also believe in creating products safe enough for our family as well as yours. We strive to eliminate all harmful chemicals that are used widely in hair care. We look for sustainably sourced, natural ingredients for our hair care products. • We believe in making clean formulas with honest ingredients. We believe the closer to nature we are, the better nourishment and quality we can provide hair.
OUR LINE
MOISTURIZING
Moisturizing
MOISTURIZING SHAMPOO
• The Moisturizing Shampoo’s Sulfate Free Coconut, Amino Acids and sugar based cleansers gently cleanse hair. Organic Hemp Seed Oil provides Omega 3 and 6 fatty acids to repair and revitalize dry damaged hair. Organic Avocado Butter brings moisturizing and soothing properties to the scalp and hair.
MOISTURIZING CONDITIONER
• The Moisturizing Conditioner’s nutrient rich formula utilizes Organic Extra Virgin Coconut Oil to repair damage, provide a protective layer, and to seal moisture into the hair fiber. Organic Hemp Oil provides antioxidants and nutritive repair to the hair. Organic Avocado Butter is high in Vitamin E, conditions and locks moisture into the cuticle layer of hair.
THICKENING
Thickening
THICKENING SHAMPOO
• The Thickening Shampoo’s sulfate Free Coconut, Amino Acids
and Sugar based cleansers gently cleanse hair. Organic Sea Kelp and Neptune Algae have high amounts of calcium to strengthen and thicken the hair fiber, they contain vitamin B1 and B2 to
energize the scalp.
THICKENING CONDITIONER
• The Thickening Conditioner’s nutrient rich formula utilizes Organic Extra Virgin Coconut Oil to repair damage, provide a protective layer, sealing moisture into the hair. Organic Neptune Algae and Organic Sea kelp delivers nutrient body building protein to limp and fine hair.
STYLING
VOLUME MOUSSE
The Hi-Boost Volume Mousse provides volume, fullness and body to hair from root to tip. Organic Green Tea stimulates the scalp and promotes healthy hair growth. Organic Ginger Root helps to hydrate and soothe the scalp. The non-aerosol foam pump delivers dense mousse-like foam. The result is all day volume without build up or flaking.
WHIPPED WAX The Whipped Wax is a medium hold hybrid hair creme and wax with a plant based foundation. Provides texture and definition to short, piecey, or men’s hairstyles. Organic Coconut Oil seals the cuticle and adds rich moisture. Organic Thyme brings circulation to scalp. Organic Rooibos Tea adds fiber to hair for texture and anti-aging protection to hair.
CURL IT DEFINING CREME
The Curl It Defining Creme’s light
weight polymers and conditioners create soft, defined, bouncy curls. Perfect for diffusing or air drying. Organic Coconut Oil, Mango, and Papaya strengthens hairs, add shine and moisture to textured hair.
CREATE FIRM HOLD Create Firm Hold Finishing Spray is
humidity resistant and provides long lasting hold. This medium to firm hold buildable hair spray provides volume, flexibility and is the perfect finish to any style. Organic Milk Thistle, Organic Green Tea and Organic Rhatany Root help protect hair’s color and vitality.
SMOOTH AND SHINE + BEACH SPRAY Contains organic super fruit Acerola which is
loaded with Vitamin C and antioxidant-rich protection. Organic Agave Ferment binds moisture to
hair and protects hair from uv rays and styling tools.
Adds volume and hold to create the coveted loose beauty waves. Brazilian Sea Salt creates texture, definition and undone
sexiness. Organic Sea Kelp and Neptune Algae add thickness as well as strengthen hair. Organic
Papaya adds moisture and reduces stress to hair while Organic Pineapple Juice soothes the scalp.
TREATMENTS
LEAVE-IN CONDITIONER • The Quench Leave In Conditioner’s detangling properties
add shine and smoothness to hair and combat frizz. A powerful blend of Organic Rooibus Tea reverses the effects of damage and adds
shine. Organic super fruit, Acai Berry, contains rich antioxidants to revive, heal and restore damaged hair.
LUMA OIL
The Luma Oil’s light weight formula brings
maximum shine and conditioning to hair. Organic Coconut Oil, Aloe Oil and Sunflower Oil repair and nourish dry, damaged hair. Luma Oil protects hair from hot styling tools, blocks humidity and speeds up blow dry time when applied to damp hair.
REFRESH DRY SHAMPOO The Refresh Dry Shampoo’s lightweight formula leaves hair feeling refreshed and clean while a powerful blend of Organic Milk Thistle, Organic Green Tea and Organic Rhatany Root help protect hair’s color and vitality. Natural Tapioca & Rice to absorb excess oil and buildup.
HYDRO MOISTURE MASQUE • The Nourishing Moisture Masque’s enriched and rejuvenating formula heals dry, damaged, or overly
processed hair. Organic Avocado Butter and Coconut Oil nourish as well as smooth hair with weightless conditioning. Organic
Green Tea increases circulation to scalp and hair with natural caffeine to promote healthy hair growth.
MARKETING MATERIALS
• Brand books • Style cards • Posters
• Window clings • Brochures • E-Blast newsletters • Sample packets
• Gift with Purchase • Support and promotion