Top 7 Social Media Trending Tools 2015 will go down in history as a landmark year for digital advertising. That was the year when revenues from digital advertising final overtook those from television advertising, thus breaking a long tradition where television as a medium dominated the ad revenue industry by a long mile.
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If you are looking to boost the count of your Instagram followers, SocialDrift is an apt choice. The tool makes use of machine-learning algorithms to identify a specific demographic before targeting it with automated likes, follows or comments. This strategy drives Instagram users to your account, thereby improving follower count and brand awareness. Are you still skeptical about its effectiveness? You are sure to change your perception once you know that even a giant and well-known brand like McDonalds uses SocialDrift to build and engage Instagram audiences.
SocialDrif
Buffer Is the task of posting and tracking from multiple social media accounts taking away too much of your time and energy? Buffer is the perfect solution for managing your entire social media presence from a single platform. Use it to schedule posts on social media, observe conversations and examine channel performance. To top it all, the tool is offered in a number of plans with prices suited to every type of user; be it individuals, small businesses or even large enterprises. Any doubts that you might still harbor about Buffer are sure to vanish once you learn that the tool has a membership base of over 4 million. Now that’s massive.
Buffer
Owlmetrics A tool that brings you analytics-rich insights, Owlmetrics is soughtafter for its ability to boost presence on Instagram. It’s an all-in-one tool where every aspect of your Instagram account is shred to the bare essentials. Besides the usual information about growth and follower engagement, Owlmetrics also offers novel information like the optimal time to post in order to reach your intended audience and which type of content works best. Topping off the rich analytics is an interface that is highly user-friendly.
Owlmetrics
Sprout Social Sprout Social caters to a niche but high-value customer base with its focus on social media solutions for large enterprises. Some of its top clients include storied names like Vice, Dropbox and Soulcycle. It offers integration with most popular social media networks and enables users to schedule content posting, analyze performance and offer support via social media.
Sprinklr A tool that consistently finds mention in lists of best social media tools for marketing , Sprinklr is proven enough to be used by industry bigwigs like SAP and Microsoft. Offering services that span the whole gamut of marketing, business analytics and support, the tool is ideal for large enterprises looking to make the most of their social media presence.
Adobe Spark Post The key to winning at social media marketing is attractive presentation. It is pretty much the Holy Grail when you consider a network like Instagram, which is primarily a visual platform. With Adobe Spark Post, producing high quality images that are sure to get some social media love is a cakewalk. It offers a number of tools for functions like annotating, retouching and large scale editing, to name a few.
Funnel.io When it comes to bringing together myriad digital ad information in a simple and easy to understand format, Funnel.io has few rivals. The tool’s dashboard is a picture of simplicity and tidiness. Comparing social media performance across different networks and channels was never this straightforward. The icing on the cake is Google Analytics integration which tells you if your social media ads are generating any ROI, thus making it one of the best social media marketing tools for small business purposes.
These social media tools are some of the most effective resources any digital marketer can hope to have in his or her hands. With extensive and clever use, these tools are guaranteed to net you attractive gains in your social media marketing efforts.
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