When you plan to build something complex like an e-commerce company, branding plays a crucial role in your success. Often customers buy a product depending on what a brand represents. People like to be connected through emotions and branding is something that encourages them to buy your product/service.
It's important to understand that branding isn't your logo or your company name or some push advertisements published in various platforms. Instead, effective branding is a complete package that leaves a memorable footprint on the consumers' minds. Here are 10 extremely useful branding tips that will radically improve your business bottom-line.