Blog: EtherArts Product Photography
Visual Content Leaves An Impression More Profound Than Any Other Content
Visual content is more likely to make 40 times more round in social media than any other type of content. The advancement of technology has led to the popularity of Online eCommerce stores in the recent times. However, its not that easy to make profits out of an online venture. According to research, 22% of the time, delivered products are returned because the product does not match the picture shown on the website. These are critical insights into the online eCommerce business, which signifies the importance of good quality product photograph for the growth of the same. Practicing good product photography on your website encourages higher sales, overall customer values for a lifetime, and an increase in conversions. Is product photography affordable? Yes, today, as the eCommerce industry is booming, the demand for an excellent professional Product photographer in Atlanta, is on the rise. There are many professional product photographers and large companies who have various schemes and charge per image-wise.
If that is not what you are looking for, then you can also discuss about a flat fee for the day. For detailed product photography pricing, contact the best product photographer now. Evert online retailer aims to display their products to their fullest potential to its customers. As a retailer, you might know the inside out of your product, but that may not be the case with a visitor on the website or a regular consumer. With hundreds and thousands of products and information available on the internet through various social media platforms, detailed, clear, and crisp photographs of the product help the website to cut through the noise and make its standing place online as a brand. Generating the trust of a customer It is a common human nature to browse and search for things that are pleasing to the eye. Hence, this does not come off as a surprise that good quality, high pixelated pictures of products generate sales. For example, if a potential buyer is faced with a similar kind of product on two different websites, with similar pricing, then it is generally the quality of the product of the photograph is what dictates the sale of the product. The product images should not be anything elaborate or with too many elements in it. A potential buyer is out to search for a quality product, and a sleek, clear, and crisp photograph does the job pre well. A good lifestyle photograph of the product where the interaction with the product is focused on is what nails the deal. Also, using high-resolution images allow the showcasing of the products at their best. The clearer the pictures are, the customer finds it easy to rely on making a purchase. So, It is advisable to always use images with high resolution. Investing in a good product photographer is the key to making a mark. The product photographs on the website have the potential to make or break the e-commerce website. Consider hiring the best photographer for the eCommerce project you are putting your heart and soul into for it to be successful. Consider hiring a competent and experienced product photographer with whom you can share your ideas regarding the online store and clearly outlining our vision.
Sources : https://www.etherartsus.com/EtherArtsPhotographyBlog/visual-content-leaves-animpression-more-profound-than-any-other-content.html