Growing t ogether
growing together
5
key values
6
our brands
8
skin
10
nails
12
hair
14
Dermatology as a driving force For more than 65 years, Laboratoires Bailleul has been offering medicines and dermatological products for effective family skin care. Throughout our history, we have cultivated a passion
women’s health
16
for innovation and a rigorous scientific approach.
family medication
18
marketing tools
20
testimonials
22
Growing together
3
our story 1949
1 97 5
1 97 9
1989
Establishment of Laboratoires Bailleul
The laboratory invents Cystine B6
Beginning of worldwide expansion
Development of an over-the-counter range Laboratoires Therica
2007
2012
2013
Laboratoires Biorga : a new step forward in dermatology
Opening of the headquarters in Geneva
Opening of new subsidiaries
To b e continued...
4
A worldwide company ”Maintaining our origins, our values and our know how, pushing the company towards international development...“ Laboratoires Bailleul International is located in Geneva and works closely with its 8 subsidiaries and partners abroad. The group is experiencing significant growth in international markets.… We are today present in over 60 countries with a strong desire to grow with our partners! We have leading positions in several markets in our areas of expertise.
South America 12%
5
Growing together
+6.5% worldwide growth
Europe 80%
Market leaders:
France
Middle East 3%
Asia 69%
onychomycosis, acne, alopecia
Portugal acne, alopecia
Belgium onychomycosis, alopecia
Vietnam
Africa 25%
alopecia
Lebanon acne, alopecia
Growing together
6
Laboratoires Bailleul has been involved for over 65 years in research into new molecules and innovative formulations with the single aim of improving people’s day-to-day lives. This translates into a comprehensive approach to Patient management supported by a range of complementary products based around 4 key stages: 1. P r e v e n t i o n 2. Tr e a t m e n t 3. C a r e 4. A n t i - r e c u r r e n c e
Growing together
7
3 key values
EXPERTISE
PROXIMITY
SIMPLICITY
Laboratoires Bailleul carries out research to discover new combinations of molecules and new indications, in order to improve the effectiveness of its treatments.
Laboratoires Bailleul works closely with health care professionals through its network of medical sales and pharmaceutical sales representatives.
Laboratoires Bailleul markets easy to use medications, skin care products and food supplements in practical and pleasant delivery systems or dosage forms.
8
brands
Global & Comprehensive care solutions
SKIN EXPERTISE Our expertise covers almost all areas of dermatology (acne, rosacea, sensitive skin, mycosis, warts, etc.) with a priority mission: to keep skin healthy every day! It brings our customers a wide range of skin care products and food supplements to help overcome the main problems affecting the skin.
Growing together
HAIR & NAILS Our mission is to bring our customers care products and food supplements that protect the hair and nails and keep them in top condition.
• Hair: alopecia, damaged •
hair, dandruff/seborrhoeic dermatitis Nails: fragile nails & fungal infections
WOMEN’S H E A LT H Drawing on over 65 years of expertise in dermatology, Laboratoires Bailleul brings you a range of products specially formulated for women’s well-being. The line is designed to support women when they experience major hormonal changes.
F A M I LY M E D I C AT I O N Dedicated to treating common ailments, Thérica offers products to treat coughs, blood circulation problems, warts, contact dermatitis, constipation and more.
9
We are the first and only Pharmaceutical Laboratory to offer a global and comprehensive care from initial treatment through to daily use products. Laboratoires Bailleul is organised around 4 areas of expertise: dermatology, hair and nails, family medication and women’s health. We work hand in hand with all our partners and we are proud of growing together.
10
skin expertise DRUGS
DERMO COSMETICS
ROSACEA
ACNE
SENSITIVE SKIN SOOTHE AND NOURISH Dry & irritated skin
ERYTHROMYCINE Erythromycin 4% ROZACREME & ROZAGEL Metronidazole 0.75%
TOLEXINE GE Doxycycline Monohydrate ERYLIK Isotretinoin
Growing together
SOOTHE THE SKIN & REDUCE REDNESS SOOTHE AND CLEAN Oily & combination skin
11
SOLAR PROTECTION
VERY HIGH Protection fluid
12
n a i l expertise DRUGS
FUNGAL INFECTIONS
FOOD SUPPLEMENTS
FRAGILE NAILS
MYCONAIL Ciclopirox Hydroxypropyl Chitosan ONYTEC Ciclopirox Hydroxypropyl Chitosan
HEALTHY NAILS Tablets
When nails are healthy, they are smooth, hard, pink and glossy. But each day they are subjected to numerous damaging factors that can affect their appearance... To keep nails strong and beautiful, a balanced diet and a few healthy habits are essential.
Growing together
FRAGILE NAILS
STRONG NAILS Tablets
13
14
hair expertise DRUGS
DERMO COSMETICS
H A I R LO SS
H A I R LO SS
CYSTINE B6 BAILLEUL MINOXIDIL BIORGA Minoxidil 2 % et 5 %
ROSACEA
ANTI-HAIR LOSS Lotion
ANTI-DANDRUFF Shampoo
ANTI-HAIR LOSS Shampoo
ANTI-DANDRUFF Lotion
Hairloss can be caused by a multitude of factors. To treat it effectively, early intervention is essential. Although harmless, dandruff is rather unsightly and often generates itchiness. It is therefore important to manage it effectively.
Growing together
DANDRUFF
15
WEAKENED HAIR
WEAKENED HAIR Ultra soft shampoo WEAKENED HAIR Fortifying shampoo
16
Drawing on over 65 years of expertise in dermatology, Bailleul Laboratories brings you Femilyane, a range of products specially formulated for women’s wellbeing. The range is designed to support women when they experience major hormonal changes: adolescence, pregnancy and menopause.
Growing together
17
women’s health DERMO COSMETICS
I N T I M AT E HYGIENE
SOOTHING MOISTURISING Fluid pH8 PHYSIOLOGICAL PROTECTIVE Fluid pH5,5
FOOD SUPPLEMENTS
BODY CARE
ANTI-STRETCH MARK Cream
WELL-BEING
PREGNANCY & BREASTFEEDING Tablets & soft capsules MENOPAUSE Capsules
18
family medication Warts
THERICA Heavy legs
Coughs
Antiseptis
Contact dermatits
Constipation
Malaria
Growing together
19
20
Apart from the development of the main social media, we are also pleased to share with our partners all marketing tools in our library at www.bailleul.com. Now that is a way of growing together!
Growing together
BRAND MERCHANDISING
21
marketing tools WEB A C C E SS
PRODUCT RANGE C O M M U N I C AT I O N
T E C H N I C A L D ATA S H E E T S SALES BOOKS CONSUMER LEAFLETS C O U N T E R D I S P L AY S SAMPLE BOXES SAMPLES MERCHANDISING
find and download a set of dedicated tools bailleul.com biorga.com
Available for all our brands Ecophane
Cystiphane
Apaisac
Hyseke
Femilyane
22
testimonials GROWING TOGETHER
B A SS E M D R I SS
DRA. ÂNGELA PEREIRA
MAHMOUD ABDELAZIZ MOHAMED
S Y LV I E G A R N I E R - LY O N N E T
Distributor Tu n i s i a
Dermatologist Portugal - Lisbon
Commercial Director MenaCure Dubai, UAE.
Dermatologist France
”
There are two main reasons for us to collaborate with Bailleul. First of all, visibility - Bailleul being one of the biggest dermatology laboratories. Secondly, the recurring demands from specialist doctors for Bailleul products.
„
Growing together
Bailleul started its activity ”in Portugal four years ago. Its current success is due to the quality and innovation of the Biorga products. In fact, the Biorga range is both diversified and innovative, and it is frequently reassessed to ensure continuous improvement.
„
”
As we were searching for a leading company in the area of Skin Care, we found Bailleul - a great partner which has a vision for the future. Bailleul has a complete solution set for pathological skin conditions, an attractive portfolio & an innovative growth strategy.
„
”
Bailleul has been involved in the global dermatological care area for many years . This has fostered regular integrations of new scientific data to optimise treatment results, especially with regards to acne, hair loss & sensitive skin. There exists a true collaboration between the medical staff and the scientific researchers in Bailleul.
„
23
Thanks to our partners, we are innovating our product ranges & developing internationally
Laboratoires Bailleul International Rue de Lyon 109 1203 Geneva - Switzerland
For additional information, please contact: export@bailleul.com +41(0)2 25 52 32 42 www.bailleul.com
/
www.biorga.com