Book your ticket now for Glee 2023

Glee 2023 - the International Festival for Garden, Leisure and Pet – will soon be here (27th – 29th June, NEC Birmingham).

An unrivalled platform, Glee connects the garden industry to inspire change, drive growth and launch innovation, and this year will be packed full of extra value for retailers. Here we find out four undeniable reasons why you should be booking your ticket now!

Hundreds of brands, thousands of new products

Perhaps the most exciting aspect of Glee is the sheer volume of brands and products for retailers to get up close and personal with. For three days buyers will have the opportunity to meet with over 400 exhibitors, all ready and willing to inspire and to extend their retail network. Thousands of new products will be launched at Glee, with the New Product Showcase the essential hub to see these products in one handy location.

Summer of love for gardening

Taking place in late June, the summer timing will firmly shape Glee’s content, creating a festival feel throughout. From the Glee party on Tuesday 27th to the newly located Fire, Grill & Chill area –find it outdoors at the front of the NEC near the Hall 6-8 and hall 20 entrances – there is plenty to keep the summer vibes going.

As always, Glee’s Green Heart will return to the light-filled Atrium area, where the newest plant varieties and bestselling blooms can be viewed, alongside leading suppliers that are looking to build new retail relationships, whilst the all-new Talent Store will inspire indoor and outdoor plant visual merchandising ideas and celebrate emerging industry talent.

The June timing of Glee also provides the perfect opportunity to preview new collections and place orders for the upcoming gardening season, selecting from the thousands of existing products and thousands of new products exclusively launching at the show. With the busy summer season on the horizon, Glee is also the ideal for sourcing seasonal products such as outdoor furniture, garden heating and garden décor.

Glee expands to reflect the needs of the industry

Visitors to Glee this year are set to see new and enhanced product sectors, reflective of the exciting diversification that is shaping the future of garden retail.

Joining the line-up will be a new dedicated DIY sector, full of everything consumers need to spruce up their home and garden, including power tools, fixtures and fittings, and coatings. This area will offer significant potential for retailers who want to develop their role as ‘green department stores’. Elsewhere, Glee Home, Gift & Clothing will be transformed into a dedicated sector for trend-driven garden home and giftware suppliers and buyers, whilst Outdoor Entertainment will see its representation increased significantly. This is reflective of the predicted growth for this area, as the country continues to view their home as sanctuaries during a time of economic turbulence. Finally, Glee 2023 will see the introduction of Sourcing at Glee, an important destination for major wholesale buyers and procurement experts.

Network, inspire & educate Glee 2023 will be home to a comprehensive seminar programme, where sustainability and how it will impact garden retail will be hotly debated, with further showcases visible throughout the event. Elsewhere the show will facilitate important conversations, such as how we can futureproof our industry or how we can better service ethical consumers. Throughout the exhibition, Glee will provide multiple opportunities for garden retailers to network with industry peers, gain insight into industry trends and best practices, and attend seminars and workshops to expand their knowledge and expertise. Register now!

Online registration for Glee 2023 is now open. All visitors need to visit www. gleebirmingham.com/visitor-registration to secure their free digital ticket. Find out more about Glee 2023 please visit www.gleebirmingham.com. To enquire about exhibiting please call +44 (0)203 3545 9752.