3 minute read
Behind the scenes: all the latest updates from Glee 2023
As the garden retail sector ramps up activity ahead of the International Festival of Garden, Leisure and Pet, Glee 2023
Here, we find out more about the latest developments shaping the industry’s leading exhibition.
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Talent Store update
Glee’s new Talent Store – which celebrates emerging visual merchandising talent and will culminate in two live retail sets at the show in June – saw its bootcamp take place in early March. 24 nominees from 18 garden centres joined the Talent Store’s visual merchandiser expert, Debbie Flowerday, Wendy Lowe from TrendBible, and Glee ambassador, Michael Perry, at Millbrook Garden Centre in Gravesend to enjoy a day of inspiration and hands-on merchandising experience. Throughout the day the delegates heard about the latest trends shaping consumer spend such as wellbeing, and how pastel shades have come back in a big way. Michael Perry also shared details of how his travels inspire his work. The ‘students’ – made up of many enjoying second careers within garden retail - worked in groups to develop their pop-up store concepts, which were judged by Debbie and Michael. Twelve of the group have now been chosen to showcase their designs at Glee.
Outdoor plants:
Freya Markwood from Perrywood Garden Centre, Sudbury
Louisa Power from Ongar Garden Centre – British Garden Centres
Amber Dowsett from Perrywood Garden Centre, Tiptree
Katherine Davies from Pugh’s Garden Village, Wenvoe
Nathan Evans from Bents Garden & Home
Damian Walker from Harrogate Garden Centre – British Garden Centres.
Houseplants:
Clare Forster from Braintree Garden Centre – British Garden Centres
Hazel Woodward from Millbrook Garden Centre, Staplehurst
Alison Smith from Chessington Garden Centre
Clare Baker from Bents Garden & Home Matthew Bone from Thurrock Garden Centre
Wendy Jones from Pugh’s Garden Village, Wenvoe.
Exhibitor update
Dozens of brands never before seen at Glee have booked their places over the past few months while numerous companies are returning to the 2023 event.
Look out for newbies across Glee’s eight product sectors, including Andermatt, Better Home Products UK LTD, CleverPaint Ltd, Coconut Woods, Heat, Ivy & Twine Candles, KandyToys, KW Metal Flowers, Lawn & Grounds Ltd, Midtherm, Naked Shells Ltd, Nordlux (UK & EIRE) Ltd, Pioneer Brush Co. Ltd., Pricecheck Toiletries Ltd, Storm Skin Ltd, The Candle Brand, The Crop Candle Company Ltd, The Giggle Gift Company, The Wasabi Company, Tumblebug Ltd, TurfSolv, Unipet International Ltd, Vennersys Ltd, Victoria Eggs and Waspinator Ltd.
Returning brands coming back to Glee 2023 will include Green & Home Ltd, Haws Watering Cans
Jonart Design, Mele & Co, Natures Menu Ltd, Pet Rebellion Ltd, Phoenox Textiles Ltd, Robbie Toys Ltd (RTL), Shoptek UK, Tailored Planning Solutions and The Wheat Bag Company.
Glee’s international reach continued to grow this month with the US’ Gozeny Inc, Danish-based Dymak, Austrian Biohort GmbH and Cellfast from South Africa all confirming their presence.
On the road
February and March have been busy months for the team, as they take to the road to join colleagues, friends and key stakeholders at other industry events.
February 21st saw the team exhibiting at the Garden Press Event, sharing with the visiting editors, writers, authors and influencers the vision for Glee 2023 and beyond. During the day, the Glee team was able to open new dialogue with some key influencers regarding Glee’s seminar programme. To-date the Glee seminar programme is shaping up well with big names confirmed. Look out for Dora Clarke from Osprey Charging who will be busting common electric vehicle charging myths; the HTA’s David Denny will be sharing the latest market updates; and Michael Perry - aka Mr Plant Geek - will talk through his tips and tricks for the horticultural industry. The team has also attended the GIMA Day Conference at Wyboston Lakes, where a host of trend experts and strategists offered insight into everything from the three groups of new gardeners that could pave the future for industry sales, to the “War on
Talent” and staff retention – topics that Glee’s own educational programme will also address in June.
On March 24th, the Glee team also put their best foot forward, as they joined the annual Garden Re-Leaf Sponsored Walk and Cycle Challenge. The walk was the brainchild of Glee Director Matthew Mein, and he has since taken part in every walk. To support the team please visit www.justgiving.com/fundraising/ glee-birmingham-show where the team hope to raise over £1,500 for the Greenfingers Charity, further bolstering the £6,000 that the team raised for the children’s hospice charity throughout 2022.
Find out more
Glee is the UK’s leading garden retail show, focusing on building year-round profits for buyers and suppliers within the core gardening and outdoor leisure product categories. To keep up to date on the latest Glee news visit www. gleebirmingham.com.
To enquire about exhibiting at Glee 2023, which will take place June 27th –29th, please call+44 (0)203 3545 9752.
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