Why is therapist wellbeing so important?

Beata Aleksandrowicz, author and international expert on massage and healing, explains how to support your therapists to deal with the physical and emotional demands of their role

“We need to create the right work environment – one of kindness and appreciation that inspires and motivates people.”

Why is workplace wellbeing important in spas?

Wellness is seen as central to the mission of many spas and therapists are an integral part of their service as active advisors. They need to be educated in how to execute their skills and they need support to avoid burnout.

How can emotional health be supported?

Spa operators need to be actively involved in caring for their team. The unique personal tools that they bring to the role should be acknowledged, including their character, attitude, energy and sense of spirit. These are invaluable assets to be nurtured and respected.

A therapist’s wellbeing can dramatically affect a spa’s business performance. Employee satisfaction results in happy, returning clients, which means better revenue, as well as satisfied managers and investors.

How can spa owners nurture team wellbeing in the day-to-day running of their business?

Due to the physicality of the role, it’s imperative for your team to understand that their body is their tool. They need to take care of it, which requires discipline in the same way that an athlete would prepare for sport. Lifestyle advice should promote the benefits of meditation, yoga, Pilates and physical activity like swimming or jogging. A good diet is also vital.

I always advise therapists to rest and stretch between treatments. It’s possible to reset in ten minutes if you stop, breathe, meditate and avoid social media. Take a deep breath before each client so that you start from ‘zero’. See every person as an individual and start every treatment like it is the first of the day.

We also need to create the right work environment – one of kindness and appreciation that inspires and motivates people. Spas should provide a dedicated space where staff can go to unwind. Teach your team to support and help each other. Foster an open environment with daily meetings that are personal and engaging, going beyond KPIs and targets.

www.beata.website