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OBR omens
prices on consumers, acting as a retaining wall between the value chain and the public.
Mercadona raised its prices by an average of 10 per cent in 2022 but outgoings grew by 12 per cent, Roig said, and the 2 per cent difference of €600 million was absorbed by the company.
Referring to the possibility of creating a “shopping basket” like that of France, Roig did not mince his words.
“Capping prices isn’t possible, it’s a pointless gesture, like wanting water than doesn’t make you wet,” he declared.
“Measures like these only have a negative impact on the quality of the products.”