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GEN Z Pets
ACCORDING to a recent study of 2,066 adults from Generation Z (adults aged between 18 and 26 years old) prioritise their pets over their partners and children when buying a home.
This study showed that Gen Z pet owners would consider moving if their home no longer worked for their pets even if this did not suit their partners.
The study also showed that 60 per cent of Gen Z house hunters are prioritising fenced in outdoor space for their pets whereas before an office or a children’s playroom would have been top of the list.
Fiftyfive per cent of Gen Z pet owners said a pet friendly home was more important than a childfriendly home. Gen Z adults are putting off parenthood choosing to start a family later in life but not pet parenthood. Thirteen per cent even admitted they would prefer to share the master bedroom with their pet instead of their partners!
Real Estate agencies have stated they have already begun to see these decisions impacting the market with petfriendly properties more in demand.