Benidorm’s advantage

NEARLY 400 British travel agents gathered in Benidorm last week for the Advantage Conference 2023.

The event was organised by The Advantage Travel Partnership, the largest independent business and leisure travel agency group in the UK that performs operations to the tune of more than £4.5 billion in travel sales every year.

During the gala dinner hosted by Turespaña, Benidorm mayor Toni Pérez welcomed the British travel agents to the town and invited them to “rediscover Benidorm,” highlighting its success in the field of sustainability ­ one of the fundamental points of the Smart

Tourist Destination projectand Benidorm’s focus on renewable energies and energy efficiency.

Pérez stressed “that Benidorm has had sustainability in its DNA as a tourist