Everything Little Miss 2015 Press Kit by Everything Little Miss

CHILD “ EVERY IS AN ARTIST.

THE PROBLEM IS HOW TO REMAIN AN ARTIST ONCE WE GROW UP.

” Pablo Picasso INSPIRED BY THE MAGIC OF CHILDHOOD I look back on my childhood fondly. I want to help people hold onto joy without living in the past. I do that by creating paper goods + gifts that make people smile. Whether I’m using bright colors in interesting combinations, drawing endearing animals, or playing with patterns, I add a more grownup and urban twist to subjects that might otherwise be considered childish. The Picasso quote (above) really embodies the essence of Everything Little Miss. -April May, Founder + Creative Director www.everythinglittlemiss.com

WE BELIEVE THAT LIFE SHOULD BE FUN We look forward to checking our mailbox every day. Why? Because every once in awhile thereâ&#x20AC;&#x2122;s something totally awesome in there! A handwritten thank you note or birthday card, cookies from mom, a birth announcement, or maybe a wedding invitation. We also love making people happy + we believe in functionality, which is why we offer calendars, tote bags, notebooks, and gift wrap. (See what we did there? We put the fun in functionality!) We really do hope youâ&#x20AC;&#x2122;ll enjoy the playfulness of the collection! Flip the page to learn more. www.everythinglittlemiss.com

meet ou SMALL FAMILY +

AP R IL MAY

FOUNDER + CREATIVE DIRECTOR In 2008, after briefly working in Manhattan, April followed her heart to Boston where her college sweetheart, Eric, was living. The following year, she started Everything Little Miss as a hobby to “add a little more pretty to this world.” She loved creating fun cards that delighted customers, so over the course of the next few years her hobby became a bigger and more important part of her life. Now all of her working hours are dedicated to Everything Little Miss + she loves turning her playful ideas into reality.

WESLEY SCHWAR Z

DISTRACTOR + LORD OF FUN

Born in January 2013, Wes inspires April on a daily basis because he’s an energetic toddler who just wants to have fun! He keeps April + Eric on their toes, and he’s always ready with a big hug and contagious smile. www.everythinglittlemiss.com

ur team SMALL BUSINESS

ER I C SCHWAR Z

ADVISOR + HEAD OF PRINTING Eric is a graduate of UMass Amherst and Harvard Business School. He helps April with the business side of things. He’s also the Vice President of Finance and Operations at his family’s small print shop, ISS. Of course, ISS prints the Everything Little Miss line! The print shop is located nearby in Shirley, MA. In his free time, Eric enjoys working in the yard and spending time with family + friends.

MILO SCHWAR Z

NAPPER + DUKE OF DROOLING Born in January 2015, Milo is the newest member of the family and the Everything Little Miss team. He is chubby-cheeked, smiley, and can sleep through loud noises. April + Eric now get twice as many snuggles and half the sleep. www.everythinglittlemiss.com

a brief

2009

2010

April designs and prints four valentines. They are a big hit in her momâ&#x20AC;&#x2122;s gift shop. /// She buys a domain name and opens an Etsy shop. Everything Little Miss is officially in business.

April asks Eric, her boyfriend, to be her business advisor. He helps her calculate wholesale pricing + sets up QuickBooks. /// Everything Little Miss is now sold at stores in Boston + Cambridge.

2011

201

Eric proposes, April The pair he designs their wedding National S invitations, and April + Show for th Eric get married. Attendees /// hot pink pa They spend summer decoration Sundays at SoWa Open city + state m Market in Boston, talking // to customers and April + Eric enjoying the their first ho food trucks. immediatel office + shipp so orders ca to ship

www.everythinglittlemiss.com www.everythinglittlemiss.com

history

eads to the Stationery he first time. s love their aper crane ns and their map cards. // move into ome. They ly set up an ping station an continue p out!

2013

2014

April + Eric have a baby, The team heads to NSS adding a new member for their third year. They to the Everything Little love visiting with fellow Miss team! They learn stationers + chatting all about baby-wearing with their customers. and planning ahead as /// they prep for NSS. April took a business /// course through Lucky Everything Little Miss is Break Consulting and now sold in stores on the spent the second half West Coast. the year focusing on goals + priorities for Everything Little Miss.

www.everythinglittlemiss.com www.everythinglittlemiss.com

2015 Another baby brings the team count up to four! For their sanity, they decide to skip NSS this year. /// While learning to juggle business and life with an infant and a very active toddler, the team continues to strengthen their offerings + their brand message. April + Eric love the direction the business is headed and look forward to the rest of the year.

new! new! new!

CALENDARS, PLANNERS, AND WEEKLY LISTS We are so excited about our new organizational tools for 2016! The WALL + DESK CALENDARS are beautiful, showcasing different butterflies each month. The new WEEKLY LISTS have 52 pages per pad for a whole year of list-making. The WEEKLY DESK PLANNER is perfect for keeping track of upcoming appointments + important dates.

everythinglittlemiss.com printed in massachusetts 100% recycled paper © TT452 TT452box

CITY + STATE CARDS Massachusetts

We’ve expanded our everyday greeting card line and added a bunch of CITY + STATE LOVE GREETING CARDS. We hope that you  them as much as we do! We also introduced four new CITY + STATE HOLIDAY GREETING CARDS. These cards feature animals draped in holiday lights, and they’re some of our best sellers during the holidays.

STATE BIRDS We’ve introduced a new line of state bird GREETING CARDS for 2015. The birds are also featured on our brand new SOCIAL STATIONERY SETS and TOTE BAGS. To the right you see the Eastern Bluebird from New York.

www.everythinglittlemiss.com

CITY + STATE MAPS

Our city and state maps are so popular that we offer them on CARDS, NOTEBOOKS, ART PRINTS + TOTE BAGS. A map is a wonderful gift for college students, travellers, or anybody who’s proud of where they’ve come from or where they’re going.

FF118 FF118box little miss festive

HOLIDAY GREETINGS

Our PEACE LOVE & COOKIES holiday card was so popular last year that we’ve added a few variations. Now, in addition to cookies, we offer mistletoe, snow, stockings, and champagne! everythinglittlemiss.com printed in massachusetts 100% recycled paper © SBM448 SBM448box