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Local Marketing Strategies
Technology gives us the ability to connect to more people, faster. Yet, in real estate, it’s still the first impressions and personal connections that make the difference between leaders and followers. That’s why Engel & Völkers Western Frontier continues to invest in local marketing. Our goal is to reach our clients in an intimate and personal manner. Creating a desire to buy or sell real estate by presenting them a luxurious, hand crafted experience that they want to be apart of.
Newspaper Advertisements
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While we all know that the local print industry has decliend on a national level, we know that they are still a relevant and important component of our media mixture. Studies show that key demographics of people (55+ with disposable income) still read their local papers. That is why we run weekly ads, with premium placement, in the papers in our markets. We also have a weekly front-page advertisement in the Missoulian. This high impact, premium location ad is a great tool for catch the reader’s attention before they even begin to read the paper.
Missoulian, Page 3 Weekly Ad
Missoulian, Front Page Strip